روزنامه گسترش تجارت شماره 262
روزنامه گسترش تجارت شماره 262
ﺭﻭﺯﻧﺎﻣﻪ ﺗﺨﺼﺼﻰ ﺻﺒﺢ ﺍﻳﺮﺍﻥ
ﺗﺐ »ﺳﻼﻣﺖ« ﺩﺭ ﺑﺎﺯﺍﺭ ﺍﺳﺘﺎﺭﺕﺁﭘﻰ
ﭘﻨﺠﺸﻨﺒﻪ
30ﺷﻬﺮﻳﻮﺭ 1396
30ﺫﻯﺍﻟﺤﺠﻪ 1438
21ﺳﭙﺘﺎﻣﺒﺮ 2017
ﺍﺯ ﻋﻤﺮ ﻧﺨﺴــﺘﻴﻦ ﺍﺳﺘﺎﺭﺕﺁپ ﺍﻳﺮﺍﻧﻰ ﺣﻮﺯﻩ ﺳــﻼﻣﺖ ﻳﻌﻨﻰ »ﺷﻔﺎﺟﻮ« ﻧﺰﺩﻳﻚ ﺑﻪ 4ﺳﺎﻝ
ﻣﻰﮔــﺬﺭﺩ .ﺑﻪ ﺩﻧﺒــﺎﻝ ﺍﻳﻦ ﺍﺳــﺘﺎﺭﺕﺁپ ،ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎﻯ ﺩﻳﮕﺮﻯ ﺍﺯﺟﻤﻠــﻪ »ﺗﻠﻪﻃﺐ«،
»ﺩﺭﻣﺎﻧﻜﺪﻩ« ﻭ »ﺳــﻴﺒﻮﻓﻦ« ﻫﻢ ﭘﺎ ﺑﻪ ﻋﺮﺻﻪ ﺣﻴﺎﺕ ﮔﺬﺍﺷــﺘﻨﺪ ﺗﺎ ﺑﻪ ﺷــﻌﺎﺭ ﺍﺭﺍﺋﻪ ﺧﺪﻣﺎﺕ
ﻭ ﺍﻃﻼﻋﺎﺕ ﺍﻟﻜﺘﺮﻭﻧﻴﻚ ﺩﺭ ﺣﻮﺯﻩ ﺳــﻼﻣﺖ ﻭ ﭘﺰﺷــﻜﻰ ﺟﺎﻣﻪ ﻋﻤﻞ ﺑﭙﻮﺷــﺎﻧﻨﺪ .ﻫﺮﭼﻨﺪ ﻛﻪ
ﻧﻮﻉ ﻓﻌﺎﻟﻴﺖ ﺍﻳﻦ ﺩﺳﺘﻪ ﺍﺯ ﻛﺴﺐﻭﻛﺎﺭﻫﺎﻯ ﺍﻳﻨﺘﺮﻧﺘﻰ ﺑﺮﺍﻯ ﺟﺎﻣﻌﻪ ﺍﺳﺘﺎﺭﺕﺁﭘﻰ ﺑﻪ ﻃﻮﺭﻛﺎﻣﻞ
ﺷﻨﺎﺧﺘﻪﺷــﺪﻩ ﺍﺳــﺖ ،ﺍﻣﺎ ﺁﻧﻬﺎ ﺑﻪ ﺩﻻﻳﻞ ﻣﺘﻌﺪﺩ ﺍﺯﺟﻤﻠﻪ ﺍﻃﻼﻉﺭﺳﺎﻧﻰ ﻧﻜﺮﺩﻥ ﺩﺭﺑﺎﺭﻩ ﺷﻜﻞ
ﻓﻌﺎﻟﻴﺖﺷــﺎﻥ ،ﻫﻨﻮﺯ ﻫﻢ ﺑﺮﺍﻯ ﺑﺨﺶ ﺑﺰﺭﮔﻰ ﺍﺯ ﺟﺎﻣﻌﻪ ﺍﻳﺮﺍﻧﻰ ﻣﺸــﺎﻏﻠﻰ ﻧﺎﺷﻨﺎﺧﺘﻪ ﺑﻪﺷﻤﺎﺭ
ﻣﻰﺁﻳﻨﺪ .ﻫﻤﻴﻦ ﻧﺎﺷﻨﺎﺧﺘﮕﻰ ﺑﺎﻋﺚ ﺑﺮﻭﺯ ﻣﺸﻜﻼﺕ ﻣﺘﻌﺪﺩﻯ ﺍﺯﺟﻤﻠﻪ ﺑﻰﺍﻋﺘﻤﺎﺩﻯ ﺳﺎﺯﻣﺎﻥﻫﺎ
ﺩﺭ ﺑﻪ ﺍﺷــﺘﺮﺍﻙﮔﺬﺍﺭﻯ ﺍﻃﻼﻋﺎﺕ ﺩﺭﻣﺎﻧﻰ ،ﻓﺮﺍﺭ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭ ﻭ ﺩﺭ ﻧﺘﻴﺠﻪ ﻛﺎﻫﺶ ﺳﻬﻢ ﺁﻧﻬﺎ
ﺍﺯ ﺑﺎﺯﺍﺭ ﻓﺮﻭﺵ ﺷﺪﻩ ﺍﺳﺖ.
ﺻﻔﺤﻪ 3
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ﺳﺎﻝ ﺩﻭﻡ ﺷﻤﺎﺭﻩ 262ﭘﻴﺎﭘﻰ 4 411ﺻﻔﺤﻪ ﻗﻴﻤﺖ1000 :ﺗﻮﻣﺎﻥ
ﮔﺮﺩﻫﻤﺎﻳﻰ ﺑﺮﺍﻯ
ﺍﺭﺗﻘﺎﻯ ﺩﺍﻧﺶ ﻭ ﻓﺮﻫﻨﮓ
ﮔﺮﺩﺷﮕﺮﻯ
ﺭﺍﻫﻜﺎﺭﻫﺎﻳﻰ ﺑﺮﺍﻯ ﺗﺤﻘﻖ
ﺍﺭﺯ ﺗﻚ ﻧﺮﺧﻰ
ﺻﻔﺤﻪ 2ﻣﺴﻌﻮﺩ ﺧﻮﺍﻧﺴﺎﺭﻯ
ﺻﻔﺤﻪ 4ﻋﻠﻰﺭﺿﺎ ﻋﺎﻟﻢﻧﮋﺍﺩ
ﺩﻭﻣﻴﻦ ﺭﻭﺯ ﺍﺟﻼﺱ ﺩﻭ ﺳﺎﻻﻧﻪ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺟﻬﺎﻥ ﺑﺮﮔﺰﺍﺭ ﺷﺪ
ﻓﺮﺻﺘﻰ ﺑﻰﻧﻈﻴﺮ
ﺑﺮﺍﻯ ﺭﺍﻳﺰﻧﻰ ﺍﻳﺮﺍﻥ ﺑﺎ ﺟﻬﺎﻧﻴﺎﻥ
ﺩﻫﻤﻴﻦ ﺍﺟﻼﺱ ﺩﻭ ﺳﺎﻻﻧﻪ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺍﺯ ﺳﻪﺷﻨﺒﻪ 28ﺷﻬﺮﻳﻮﺭ
ﺩﺭ ﺍﺳﺘﺮﺍﻟﻴﺎ ﺷﺮﻭﻉ ﺷﺪ ﻭ ﺗﺎ ﺍﻣﺮﻭﺯ ﻧﻴﺰ ﺍﺩﺍﻣﻪ ﺧﻮﺍﻫﺪ ﺩﺍﺷﺖ .ﺩﺭ ﺍﻳﻦ ﺩﻭﺭﻩ
ﺍﺯ ﺍﺟﻼﺱ ﻛﻪ ﻫﻤﺰﻣﺎﻥ ﺑﺎ ﺑﻴﺴــﺘﻤﻴﻦ ﺳــﺎﻝ ﺑﺮﭘﺎﻳــﻰ ﺍﻳﻦ ﻛﻨﮕﺮﻩ ﻣﻬﻢ
ﺍﻗﺘﺼﺎﺩﻯ ﺍﺳــﺖ ﻫﻴﺎﺕ ﺑﻠﻨﺪﭘﺎﻳﻪﺍﻯ ﺍﺯ ﺍﺗﺎﻕ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺍﻳﺮﺍﻥ ﺑﻪ ﺭﻳﺎﺳــﺖ
ﭘﺪﺭﺍﻡ ﺳﻠﻄﺎﻧﻰ ﻧﺎﻳﺐﺭﻳﻴﺲ ﺍﻳﻦ ﺍﺗﺎﻕ ﻭ ﻋﻀﻮ ﺷﻮﺭﺍﻯ ﻋﻤﻮﻣﻰ ﻓﺪﺭﺍﺳﻴﻮﻥ
ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺟﻬﺎﻥ ،ﺑﻪ ﺳﻴﺪﻧﻰ ﺍﻋﺰﺍﻡ ﺷﺪﻩ ﺍﺳﺖ ﻛﻪ ﺷﺎﻣﻞ ﺑﻴﺶ
ﺍﺯ 20ﻧﻔﺮ ﺍﺯ ﻣﺴــﺌﻮﻻﻥ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﻛﺸــﻮﺭ ﻭ ﻓﻌﺎﻻﻥ ﺍﻗﺘﺼﺎﺩﻯ
ﻣﻰﺷــﻮﺩ .ﺍﺟﻼﺱ ﺍﺗﺎﻕﻫﺎﻯ ﺟﻬﺎﻧﻰ ﺑﻪ ﺩﻟﻴﻞ ﺣﻀﻮﺭ ﭘﺮﺷــﻤﺎﺭ ﻭ ﭘﺮﺷﻮﺭ
ﺳﺮﻣﻘﺎﻟﻪ
ﺯﻫﺮﺍ ﻃﻬﺮﺍﻧﻰ
ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺍﺯ ﺳﺮﺍﺳــﺮ ﺟﻬﺎﻥ ﺩﺭ ﻓﻬﺮﺳــﺖ ﺑﺮﺗﺮﻳﻦ ﺟﻠﺴﻪﻫﺎﻯ
ﺍﻗﺘﺼﺎﺩﻯ ﺩﻧﻴﺎ ﺑﻪﺷــﻤﺎﺭ ﻣﻰﺭﻭﺩ ﻛﻪ ﻓﺮﺻﺘﻰ ﺑﻰﻧﻈﻴﺮ ﺑﺮﺍﻯ ﺭﺍﻳﺰﻧﻰ ﺑﻴﻦ
ﻓﻌﺎﻻﻥ ﺑﺨﺶ ﺧﺼﻮﺻﻰ ﺟﻬﺎﻥ ﺍﺯ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﻛﺸﻮﺭﻫﺎﻯ ﻣﺨﺘﻠﻒ
ﺍﺳﺖ ﻭ ﺍﺯ ﻫﻤﻴﻦ ﺭﻭ ﻧﻴﺰ ﺷﻌﺎﺭ ﺁﻥ ﺭﺍ »ﻣﺤﻞ ﭘﻴﻮﻧﺪ ﻛﺴﺐﻭﻛﺎﺭﻫﺎ« ﺍﻧﺘﺨﺎﺏ
ﻛﺮﺩﻩﺍﻧــﺪ .ﺍﺟﻼﺳــﻰ ﻛﻪ ﺑﺮﺍﻯ ﻧﺨﺴــﺘﻴﻦ ﺑﺎﺭ ﺍﺗــﺎﻕ ﺑﺎﺯﺭﮔﺎﻧﻰ ،ﺻﻨﺎﻳﻊ،
ﻣﻌﺎﺩﻥ ﻭ ﻛﺸــﺎﻭﺭﺯﻯ ﺍﻳﺮﺍﻥ ﻳﻜﻰ ﺍﺯ ﺣﺎﻣﻴﺎﻥ ﻣﺎﻟﻰ ﺁﻥ ﺍﺳــﺖ ﻭ ﺑﻪ ﮔﻔﺘﻪ
ﭘﺪﺭﺍﻡ ﺳﻠﻄﺎﻧﻰ ﻫﻴﺎﺕ ﺍﻳﺮﺍﻧﻰ ﻣﺸﺎﺭﻛﺘﻰ ﻓﻌﺎﻝ ﻭ ﭘﺮﻗﺪﺭﺕ ﺩﺭ ﺑﺨﺶﻫﺎﻯ
ﻣﺨﺘﻠﻒ ﺁﻥ ﺩﺍﺭﺩ.
ﺻﻔﺤﻪ 2
ﻳﺎﺩﺩﺍﺷﺖ
ﭼﺮﺍ ﻫﺮﭼﻪ ﻣﻰﺩﻭﻳﻢ
ﻧﻤﻰﺭﺳﻴﻢ؟
ﺻﻔﺤﻪ 2
ﺍﻓﺸﻴﻦ ﻛﻼﻫﻰ
ﭼﻬﺮﻩﻫﺎ
ﺍﺳﺘﺎﺭﺕﺁپﻫﺎ ﺭﺍ
ﺑﻪ ﺭﺳﻤﻴﺖ ﺑﺸﻨﺎﺳﻴﻢ
ﺻﻔﺤﻪ 3
ﻟﺰﻭﻡ ﺍﺭﺗﻘﺎﻯ ﺧﺪﻣﺎﺕ
ﺳﻔﺮﻧﺎﻣﻪﻫﺎ
ﺍﺑﺰﺍﺭﻯ ﻣﻮﺛﺮ ﺑﺮﺍﻯ ﺗﺒﻠﻴﻐﺎﺕ
ﺻﺒﺎ ﺭﺿﺎﻳﻰ
ﺻﻔﺤﻪ 4
ﺍﻓﺰﺍﻳﺶ ﺩﺭﺁﻣﺪ ﺷﺮﻛﺖ
ﺩﺭ ﮔﺮﺩﺷﮕﺮﻯ ﻭ ﺻﻨﺎﻳﻊﺩﺳﺘﻰ
ﻋﻠﻰﺍﺻﻐﺮ ﻣﻮﻧﺴﺎﻥ
ﺻﻔﺤﻪ 4
ﺑﺮﺧﻰ ﻫﻨﻮﺯ ﺍﺯ ﺭﻓﻊ
ﺍﺭﺗﺒﺎﻃﺎﺕ ﺯﻳﺮﺳﺎﺧﺖ
ﻓﺮﻫﺎﺩ ﻣﻌﺎﺭﻓﻰ
ﺻﻔﺤﻪ 3
ﺗﺤﺮﻳﻢﻫﺎ ﺧﺒﺮ ﻧﺪﺍﺭﻧﺪ
ﺳﻌﻴﺪ ﺣﺴﻴﻨﻰ
ﺻﻔﺤﻪ 2
ﺗﺠﺎﺭﺕ
ﻛﻼﻥ
ﭘﻨﺠﺸﻨﺒﻪ
30ﺷﻬﺮﻳﻮﺭ 1396
30ﺫﻯﺍﻟﺤﺠﻪ 1438
21ﺳﭙﺘﺎﻣﺒﺮ 2017
ﺳﺎﻝ ﺩﻭﻡ /ﺷﻤﺎﺭﻩ /262ﭘﻴﺎﭘﻰ 411
2
ﺳﺮﻣﻘﺎﻟﻪ
ﭼﺮﺍ ﻫﺮﭼﻪ ﻣﻰﺩﻭﻳﻢ
ﻧﻤﻰﺭﺳﻴﻢ؟
ﺣﺴــﺎﺏ ﺍﻳﻨﻜــﻪ ﭼﻨﺪ ﺳــﺎﻝ
ﺍﺳﺖ ﺑﺮ ﺧﺼﻮﺻﻰﺳﺎﺯﻯ ﻭ ﺍﺻﻞ
44ﻗﺎﻧﻮﻥﺍﺳﺎﺳــﻰ ﺗﺎﻛﻴﺪ ﺷــﺪﻩ
ﺍﺯ ﺩﺳــﺖﻣﺎﻥ ﺩﺭ ﺭﻓﺘــﻪ ﻭ ﻓﻘﻂ
ﻣﻰﺩﺍﻧﻴﻢ ﺑﺎﻳﺪ ﺍﻗﺘﺼﺎﺩ ﺭﺍ ﺍﺯ ﺩﻭﻟﺖ
ﺑﮕﻴﺮﻳﻢ ﻭ ﺳــﻬﻢ ﻣﺮﺩﻡ ﻭ ﺑﺨﺶ
ﺯﻫﺮﺍ ﻃﻬﺮﺍﻧﻰ
ﺧﺼﻮﺻــﻰ ﺭﺍ ﺍﻓﺰﺍﻳــﺶ ﺩﻫﻴﻢ.
ﺭﻭﺯﻧﺎﻣﻪﻧﮕﺎﺭ
ﻛﺎﺭﻯ ﻫــﻢ ﺑﻪ ﺯﻳﺮﺳــﺎﺧﺖﻫﺎ ﻭ
ﺗﻮﺍﻧﺎﻳﻰﻫﺎ ﻭ ﺑﺎﻳﺪ ﻭ ﻧﺒﺎﻳﺪ ﻧﺪﺍﺭﻳﻢ؛
ﻓﻘﻂ ﺩﺳﺘﻮﺭ ﻣﻰﺩﻫﻴﻢ ﻭ ﻣﻰﺷﻨﻮﻳﻢ ﺍﻣﺎ ﺑﻪﺩﻧﺒﺎﻝ ﺍﺟﺮﺍﻯ
ﺩﺭﺳــﺖ ﻭ ﭘﻴﮕﻴﺮﻯ ﺁﻥ ﻧﻴﺴﺘﻴﻢ .ﺭﻭﻧﺪ ﺧﺼﻮﺻﻰﺳﺎﺯﻯ
ﺩﺭ ﺩﻭﻟﺖ ﭘﻴﺸــﻴﻦ ﺑﻪ ﺷﻜﻞ ﻧﺎﻣﻨﺎﺳــﺒﻰ ﺍﻧﺠﺎﻡ ﺷﺪ ﺑﻪ
ﻧﺤﻮﻯ ﻛﻪ ﺷــﺎﻫﺪ ﺗﻮﺳــﻌﻪﻭﺍﮔﺬﺍﺭﻯﻫﺎ ﺩﺭ ﻗﺎﻟﺐ ﺍﻳﺠﺎﺩ
ﺷﺮﻛﺖﻫﺎﻯ ﺧﺼﻮﻟﺘﻰ ﺑﻮﺩﻳﻢ ﻛﻪ ﺧﻮﺩ ﺑﺰﺭﮔﺘﺮﻳﻦ ﺿﺮﺑﻪ
ﺑﻪ ﺍﻗﺘﺼﺎﺩ ﻛﺸــﻮﺭ ﺑﻮﺩ .ﻫﺮﭼﻨﺪ ﺍﻳﻦ ﻣﻮﺿﻮﻉ ﺩﺭ ﺩﻭﻟﺖ
ﻳﺎﺯﺩﻫﻢ ﺗﺎ ﺣﺪﻭﺩﻯ ﺍﺻﻼﺡ ﺷﺪ ،ﺍﻣﺎ ﻫﻨﻮﺯ ﺍﻗﺘﺼﺎﺩ ﺍﻳﺮﺍﻥ
ﺩﻭﻟﺘﻰ ﺍﺳﺖ ﻭ ﺁﺳﻴﺐﻫﺎﻳﻰ ﺍﺯ ﺍﻳﻦ ﻧﺎﺣﻴﻪ ﻣﻰﺑﻴﻨﺪ.
ﺍﺯ ﺳــﻮ ﺩﻳﮕﺮ ،ﺑﺮﺧﻰ ﻫﻢ ﻣﻌﺘﻘﺪﻧﺪ ﺑﺨﺶ ﺧﺼﻮﺻﻰ
ﺍﻣﺘﺤﺎﻥ ﺧﻮﺩ ﺭﺍ ﺩﺭ ﭼﻨﺪ ﺳﺎﻝ ﭘﻴﺶ ﺩﺭ ﺷﺮﺍﻳﻂ ﺳﺨﺖ
ﺍﻗﺘﺼﺎﺩﻯ ﭘﺲ ﺩﺍﺩﻩ ﻭ ﺗﻮﺍﻧﺴﺘﻪ ﻫﻤﻪ ﺍﺭﺯﺵﻫﺎﻯ ﻣﻠﻰ ﺭﺍ
ﺣﻔﻆ ﻛﻨﺪ ﻭ ﺗﻮﻟﻴﺪ ﺍﺷــﺘﻐﺎﻝ ﻭ ﺛﺮﻭﺕ ﻫﻢ ﺩﺍﺷﺘﻪ ﺑﺎﺷﺪ
ﻛﻪ ﺍﻳﻦ ﻣﻬﻢ ﻧﺸــﺎﻥ ﺍﺯ ﺗﻮﺍﻧﺎﻳــﻰ ﺍﻳﻦ ﺑﺨﺶ ﺩﺍﺭﺩ ﺍﻣﺎ ﺑﺎ
ﺍﻳﻦ ﺣﺎﻝ ﺑﺎﺯ ﻫﻢ ﺭﺷﺪﻯ ﻛﻪ ﺑﺎﻳﺪ ﺭﺍ ﺩﺭ ﺗﻮﻟﻴﺪ ﻭ ﺍﻗﺘﺼﺎﺩ
ﻛﺸــﻮﺭ ﺷــﺎﻫﺪ ﻧﻴﺴــﺘﻴﻢ .ﺩﻟﻴﻞ ﺍﻳﻦ ﺍﻣﺮ ﻫــﻢ ﻧﺒﻮﺩﻥ
ﺷﺮﺍﻳﻂ ﻣﻨﺎﺳــﺐ ﻭ ﺯﻳﺮﺳﺎﺧﺖﻫﺎﺳﺖ؛ ﺗﻮﻟﻴﺪﻛﻨﻨﺪﻩ ﺑﺎ
ﭼﻪ ﺍﻋﺘﺒﺎﺭﺍﺕ ﻧﻮﺳﺎﺯﻯ ﻭ ﺗﺴﻬﻴﻼﺕ ﺑﺎ ﻧﺮﺥ ﺳﻮﺩ ﺑﺮﺍﺑﺮ ﺑﺎ
ﺭﻗﺒﺎ ﻣﻰﺧﻮﺍﻫﺪ ﺑﺎﻋﺚ ﺍﺭﺗﻘﺎ ﺷﻮﺩ؟
ﺩﺭ ﺷــﺮﺍﻳﻂ ﻛﻨﻮﻧﻰ ﺍﻗﺘﺼﺎﺩ ،ﻭﺍﺣﺪﻫﺎﻳﻰ ﺩﺭ ﺳﺮﺍﺳﺮ
ﻛﺸــﻮﺭ ﺑﺎ ﺑﺮﻧﺎﻣﻪﺭﻳﺰﻯ ﻭ ﺍﺳــﺘﺮﺍﺗﮋﻯ ﺧــﻮﺏ ﺗﻮﻟﻴﺪ ﻭ
ﺗﺠﺎﺭﺕ ﻣﻄﻠﻮﺏ ﺩﺍﺭﻧﺪ ﻭ ﺭﻗﺎﺑﺖﭘﺬﻳﺮ ﻫﻢ ﻫﺴــﺘﻨﺪ ﻛﻪ
ﻧﺸﺎﻧﮕﺮ ﺗﻮﺍﻧﺎﻳﻰ ﻣﺪﻳﺮﺍﻥ ﺑﻨﮕﺎﻩﻫﺎﻯ ﺍﻗﺘﺼﺎﺩﻯ ﺍﺳﺖ ،ﺍﻣﺎ
ﺑﺎﻳﺪ ﺯﻳﺮﺳﺎﺧﺖﻫﺎﻯ ﻻﺯﻡ ﺑﺮﺍﻯ ﺭﻭﻧﻖ ﺍﻗﺘﺼﺎﺩﻯ ﻫﻢ ،ﺍﺯ
ﺳــﻮﻯ ﺩﻭﻟﺖ ﻓﺮﺍﻫﻢ ﺷﻮﺩ ﺗﺎ ﺷﺎﻫﺪ ﺗﻮﺍﻧﻤﻨﺪﻯ ﺑﻴﺶ ﺍﺯ
ﭘﻴﺶ ﺑﺨﺶ ﺧﺼﻮﺻﻰ ﺑﺎﺷﻴﻢ.
ﺍﮔﺮ ﭼــﻪ ﻧﻤﻰﺗﻮﺍﻥ ﺍﺩﻋﺎ ﻛﺮﺩ ﺑﺨــﺶ ﺧﺼﻮﺻﻰ ﺩﺭ
ﻫﻤــﻪ ﺣﻮﺯﻩﻫﺎ ﺻﺪﺩﺭﺻــﺪ ﺗﻮﺍﻧﺎﻳــﻰ ﺩﺍﺭﺩ ﻭ ﻣﻰﺗﻮﺍﻧﺪ
ﺍﻣــﻮﺭ ﺭﺍ ﺑﺮﻋﻬﺪﻩ ﺑﮕﻴﺮﺩ ،ﺍﻣﺎ ﺗﻮﺍﻥ ﺑﺨﺶ ﺧﺼﻮﺻﻰ ﻫﻢ
ﻗــﺪﺭﻯ ﻣﻐﻔﻮﻝ ﻣﺎﻧﺪﻩ ﻭ ﻫﻨﻮﺯ ﺍﻋﺘﻤﺎﺩ ﻻﺯﻡ ﻧﺴــﺒﺖ ﺑﻪ
ﺍﻳــﻦ ﺑﺨﺶ ﻭﺟﻮﺩ ﻧــﺪﺍﺭﺩ .ﺭﻭﻳﻜﺮﺩ ﺩﻭﻟــﺖ ﻭ ﻧﮕﺎﻩ ﺁﻥ
ﻫﻢ ﺑﻪﮔﻮﻧﻪﺍﻯ ﻧﻴﺴــﺖ ﻛﻪ ﺍﻳﻦ ﺗﻮﺍﻧﺎﻳﻰ ﺑﻴﺸﺘﺮ ﺗﻘﻮﻳﺖ
ﺷﻮﺩ؛ ﺩﺭﺣﺎﻝﺣﺎﺿﺮ ﺑﻪ ﻫﺮ ﺩﻭ ﺑﺨﺶ ﺍﻳﻦ ﻣﻮﺿﻮﻉ ﻧﻴﺎﺯ
ﺩﺍﺭﻳﻢ؛ ﻳﻌﻨﻰ ﻫﻢ ﺑﺨﺶ ﺧﺼﻮﺻﻰ ﺩﺭ ﺳــﺎﺯﻣﺎﻧﺪﻫﻰ ﻭ
ﺗﺸــﻜﻴﻼﺕﮔﺮﺍﻳﻰ ﺑﺎﻳﺪ ﻫﻤﺎﻫﻨﮓ ﺷــﻮﺩ ﻭ ﻫﻠﺪﻳﻨﮓ ﻭ
ﻛﻨﺴﺮﺳﻴﻮﻡﻫﺎﻯ ﻗﻮﻯ ﺗﺸﻜﻴﻞ ﺩﻫﺪ ﻭ ﻫﻢ ﺍﻳﻨﻜﻪ ﺩﻭﻟﺖ
ﺑﺎﻳﺪ ﺣﻤﺎﻳﺖﻫﺎﻯ ﻻﺯﻡ ﺭﺍ ﺩﺍﺷﺘﻪ ﺑﺎﺷﺪ ﻭ ﻧﮕﺮﺵ ﺧﻮﺩ ﺭﺍ
ﺗﻐﻴﻴﺮ ﺩﻫﺪ ﺗﺎ ﺑﺘﻮﺍﻧﺪ ﺑﺨﺶ ﺧﺼﻮﺻﻰ ﺭﺍ ﺑﺎﻭﺭ ﻭ ﺯﻣﻴﻨﻪ
ﺭﺍ ﺑﺮﺍﻯ ﻛﺴﺐ ﺗﺼﺪﻯﻫﺎ ﻓﺮﺍﻫﻢ ﻛﻨﺪ.
ﻣﺘﺎﺳﻔﺎﻧﻪ ﺳــﺎﺧﺘﺎﺭ ﺑﺨﺶ ﺧﺼﻮﺻﻰ ﻗﺪﺭﻯ ﻣﺸﻜﻞ
ﺩﺍﺭﺩ ﻭ ﺑﺎﻳﺪ ﺑﺮﺍﻯ ﺗﺤﻘﻖ ﻣﻮﺿﻮﻉ ﺧﺼﻮﺻﻰﺳــﺎﺯﻯ ﺩﺭ
ﻛﺸﻮﺭ ﺑﻪ ﺳــﺮﻋﺖ ﺍﺻﻼﺡ ﺷــﻮﺩ ﻭ ﻣﺘﻘﺎﻋﺪ ﺷﻮﻧﺪ ﻛﻪ
ﺍﺯ ﺳــﻮﺩ ﻭ ﻣﻨﺎﻓﻊ ﺷــﺨﺼﻰ ﻓﺎﺻﻠﻪ ﺑﮕﻴﺮﻧﺪ ﻭ ﺩﺭ ﻗﺎﻟﺐ
ﻫﻠﺪﻳﻨﮓﻫﺎﻯ ﺑﺰﺭگ ﺻﺎﺩﺭﺍﺗﻰ ﺑﻪ ﺭﺷﺪ ﺍﻗﺘﺼﺎﺩ ﻛﺸﻮﺭ
ﻛﻤﻚ ﻛﻨﻨﺪ .ﺩﻭﻟﺖ ﺑــﻪ ﺗﻨﻬﺎﻳﻰ ﻧﻤﻰﺗﻮﺍﻧﺪ ﺭﻭﻧﻖ ﺭﺍ ﺑﻪ
ﺍﻗﺘﺼﺎﺩ ﻭﺍﺭﺩ ﻛﻨﺪ ﻭ ﺍﻳﻦ ﻓﻌﺎﻻﻥ ﺍﻗﺘﺼﺎﺩﻯ ﻫﺴــﺘﻨﺪ ﻛﻪ
ﺑﺎﻳﺪ ﺑﺎ ﺑﻴﺸــﺘﺮﻳﻦ ﺗﻮﺍﻥ ﻭ ﺍﻟﺒﺘﻪ ﺑﺎ ﭘﺸﺘﻴﺒﺎﻧﻰ ﺩﻭﻟﺖ ﺑﻪ
ﺳﻤﺖ ﺗﻮﺳــﻌﻪ ﺣﺮﻛﺖ ﻛﻨﺪ .ﺩﺭ ﻭﺍﻗﻊ ﺍﻗﺘﺼﺎﺩ ﻛﻨﻮﻧﻰ
ﺩﺭ ﺷــﺮﺍﻳﻄﻰ ﻗﺮﺍﺭ ﺩﺍﺭﺩ ﻛﻪ ﻫﻤﻪ ﺑﺎﻳﺪ ﺑﺮﺍﻯ ﺗﻮﺳﻌﻪ ﺁﻥ
ﺗﻼﺵ ﻛﻨﻨﺪ ﻭ ﺑﻪ ﻳﻚ ﻓﺮﺩ ﺑﺎ ﻳﻚ ﻧﻬﺎﺩ ﻭ ﻣﺘﻮﻟﻰ ﺧﺎﺻﻰ
ﻣﺮﺗﺒﻂ ﻧﻴﺴﺖ.
ﺗﻚ ﺧﺒﺮ
ﺳﺮﭘﺮﺳﺖ ﻣﻨﻄﻘﻪ ﺁﺯﺍﺩ ﻛﻴﺶ
ﻣﻨﺼﻮﺏ ﺷﺪ
ﻣﺮﺗﻀــﻰ ﺑﺎﻧﻚ ،ﻣﺸــﺎﻭﺭ ﺭﻳﻴﺲﺟﻤﻬﻮﺭﻯ ﻭ ﺩﺑﻴﺮ
ﺷــﻮﺭﺍﻯﻋﺎﻟﻰ ﻣﻨﺎﻃــﻖ ﺁﺯﺍﺩ ﻭ ﻭﻳــﮋﻩ ﺍﻗﺘﺼﺎﺩﻯ ،ﺩﺭ
ﺣﻜﻤﻰ ﺳــﻴﺮﻭﺱ ﻋﻴﺪﻯﭘﻮﺭ ﺭﺍ ﺑﻪﻋﻨﻮﺍﻥ ﺳﺮﭘﺮﺳﺖ
ﺳــﺎﺯﻣﺎﻥ ﻣﻨﻄﻘــﻪ ﺁﺯﺍﺩ ﻛﻴــﺶ ﻣﻨﺼﻮﺏ ﻛــﺮﺩ .ﺑﻪ
ﮔﺰﺍﺭﺵ ﺩﺑﻴﺮﺧﺎﻧﻪ ﺷــﻮﺭﺍﻯﻋﺎﻟﻰ ﻣﻨﺎﻃــﻖ ﺁﺯﺍﺩ ،ﺩﺭ
ﺍﻳﻦ ﺣﻜﻢ ﺑــﺮ ﺑﻬﺮﻩﮔﻴﺮﻯ ﺍﺯ ﻇﺮﻓﻴﺖﻫﺎﻯ ﻣﻮﺟﻮﺩ ﻭ
ﻫﻤﻜﺎﺭﻯ ﺍﻋﻀﺎﻯ ﻫﻴﺎﺕﻣﺪﻳﺮﻩ ،ﻣﺪﻳﺮﺍﻥ ﻭ ﻛﺎﺭﻛﻨﺎﻥ،
ﺳﺎﺯﻣﺎﻧﺪﻫﻰ ﺑﺮﻧﺎﻣﻪﻫﺎﻯ ﻣﺼﻮﺏ ﺍﺯ ﺟﻤﻠﻪ ﺑﺮﻧﺎﻣﻪﻫﺎﻯ
ﺍﻗﺘﺼــﺎﺩ ﻣﻘﺎﻭﻣﺘﻰ ،ﺣﻀــﻮﺭ ﻓﻌﺎﻻﻧــﻪ ﺩﺭ ﺑﺎﺯﺍﺭﻫﺎﻯ
ﻣﻨﻄﻘﻪﺍﻯ ﻭ ﺟﻬﺎﻧﻰ ،ﺟﺬﺏ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ،ﺗﻮﺳﻌﻪ
ﮔﺮﺩﺷــﮕﺮﻯ ،ﺍﻓﺰﺍﻳــﺶ ﺗﻮﺍﻧﻤﻨﺪﻯﻫــﺎﻯ ﺗﻮﻟﻴﺪﻯ ﻭ
ﺻﺎﺩﺭﺍﺗﻰ ﻭ ﺍﻳﺠﺎﺩ ﺍﺷﺘﻐﺎﻝ ﻭ ﺗﺤﻘﻖ ﺍﻫﺪﺍﻑ ﺳﺎﺯﻣﺎﻥ
ﺗﺎﻛﻴﺪ ﺷــﺪﻩ ﺍﺳﺖ .ﺳــﻴﺮﻭﺱ ﻋﻴﺪﻯﭘﻮﺭ ﺩﺭ4ﺳﺎﻝ
ﮔﺬﺷــﺘﻪ ﻣﻌﺎﻭﻥ ﺗﻮﺳــﻌﻪ ﻣﺪﻳﺮﻳﺖ ﺳﺎﺯﻣﺎﻥ ﻣﻨﻄﻘﻪ
ﺁﺯﺍﺩ ﻛﻴﺶ ﺑﻮﺩ.
ﺩﻫﻤﻴﻦ ﺍﺟﻼﺱ ﺩﻭ ﺳـﺎﻻﻧﻪ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺍﺯ ﺳﻪﺷـﻨﺒﻪ 28ﺷـﻬﺮﻳﻮﺭ ﺩﺭ ﺍﺳﺘﺮﺍﻟﻴﺎ
ﺯﻫﺮﺍ ﻃﻬﺮﺍﻧﻰ
ﺷـﺮﻭﻉ ﺷﺪ ﻭ ﺗﺎ ﺍﻣﺮﻭﺯ ﻧﻴﺰ ﺍﺩﺍﻣﻪ ﺧﻮﺍﻫﺪ ﺩﺍﺷﺖ .ﺩﺭ ﺍﻳﻦ ﺩﻭﺭﻩ ﺍﺯ ﺍﺟﻼﺱ ﻛﻪ ﻫﻤﺰﻣﺎﻥ ﺑﺎ
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ﺑﻴﺴـﺘﻤﻴﻦ ﺳـﺎﻝ ﺑﺮﭘﺎﻳﻰ ﺍﻳﻦ ﻛﻨﮕﺮﻩ ﻣﻬﻢ ﺍﻗﺘﺼﺎﺩﻯ ﺍﺳـﺖ ﻫﻴﺎﺕ ﺑﻠﻨﺪﭘﺎﻳﻪﺍﻯ ﺍﺯ ﺍﺗﺎﻕ
ﺑﺎﺯﺭﮔﺎﻧﻰ ﺍﻳﺮﺍﻥ ﺑﻪ ﺭﻳﺎﺳﺖ ﭘﺪﺭﺍﻡ ﺳﻠﻄﺎﻧﻰ ﻧﺎﻳﺐﺭﻳﻴﺲ ﺍﻳﻦ ﺍﺗﺎﻕ ﻭ ﻋﻀﻮ ﺷﻮﺭﺍﻯ ﻋﻤﻮﻣﻰ
ﻓﺪﺭﺍﺳـﻴﻮﻥ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺟﻬﺎﻥ ،ﺑﻪ ﺳـﻴﺪﻧﻰ ﺍﻋﺰﺍﻡ ﺷﺪﻩ ﺍﺳﺖ ﻛﻪ ﺷﺎﻣﻞ ﺑﻴﺶ ﺍﺯ 20ﻧﻔﺮ ﺍﺯ ﻣﺴﺌﻮﻻﻥ
ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﻛﺸﻮﺭ ﻭ ﻓﻌﺎﻻﻥ ﺍﻗﺘﺼﺎﺩﻯ ﻣﻰﺷﻮﺩ.
ﺍﺟﻼﺱ ﺍﺗﺎﻕﻫﺎﻯ ﺟﻬﺎﻧﻰ ﺑﻪ ﺩﻟﻴﻞ ﺣﻀﻮﺭ ﭘﺮﺷﻤﺎﺭ ﻭ ﭘﺮﺷﻮﺭ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺍﺯ ﺳﺮﺍﺳﺮ ﺟﻬﺎﻥ ﺩﺭ ﻓﻬﺮﺳﺖ
ﺑﺮﺗﺮﻳﻦ ﺟﻠﺴـﻪﻫﺎﻯ ﺍﻗﺘﺼﺎﺩﻯ ﺩﻧﻴﺎ ﺑﻪﺷـﻤﺎﺭ ﻣـﻰﺭﻭﺩ ﻛﻪ ﻓﺮﺻﺘﻰ ﺑﻰﻧﻈﻴﺮ ﺑﺮﺍﻯ ﺭﺍﻳﺰﻧـﻰ ﺑﻴﻦ ﻓﻌﺎﻻﻥ ﺑﺨﺶ
ﺧﺼﻮﺻﻰ ﺟﻬﺎﻥ ﺍﺯ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﻛﺸﻮﺭﻫﺎﻯ ﻣﺨﺘﻠﻒ ﺍﺳﺖ ﻭ ﺍﺯ ﻫﻤﻴﻦ ﺭﻭ ﻧﻴﺰ ﺷﻌﺎﺭ ﺁﻥ ﺭﺍ »ﻣﺤﻞ ﭘﻴﻮﻧﺪ
ﻛﺴﺐﻭﻛﺎﺭﻫﺎ« ﺍﻧﺘﺨﺎﺏ ﻛﺮﺩﻩﺍﻧﺪ .ﺍﺟﻼﺳﻰ ﻛﻪ ﺑﺮﺍﻯ ﻧﺨﺴﺘﻴﻦ ﺑﺎﺭ ﺍﺗﺎﻕ ﺑﺎﺯﺭﮔﺎﻧﻰ ،ﺻﻨﺎﻳﻊ ،ﻣﻌﺎﺩﻥ ﻭ ﻛﺸﺎﻭﺭﺯﻯ
ﺍﻳﺮﺍﻥ ﻳﻜﻰ ﺍﺯ ﺣﺎﻣﻴﺎﻥ ﻣﺎﻟﻰ ﺁﻥ ﺍﺳـﺖ ﻭ ﺑﻪ ﮔﻔﺘﻪ ﭘﺪﺭﺍﻡ ﺳـﻠﻄﺎﻧﻰ ﻫﻴﺎﺕ ﺍﻳﺮﺍﻧﻰ ﻣﺸﺎﺭﻛﺘﻰ ﻓﻌﺎﻝ ﻭ ﭘﺮﻗﺪﺭﺕ
ﺩﺭ ﺑﺨﺶﻫﺎﻯ ﻣﺨﺘﻠﻒ ﺁﻥ ﺩﺍﺭﺩ.
ﺩﻭﻣﻴﻦ ﺭﻭﺯ ﺍﺟﻼﺱ ﺩﻭ ﺳﺎﻻﻧﻪ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺟﻬﺎﻥ ﺑﺮﮔﺰﺍﺭ ﺷﺪ
ﻓﺮﺻﺘﻰ ﺑﻰﻧﻈﻴﺮ ﺑﺮﺍﻯ ﺭﺍﻳﺰﻧﻰ ﺍﻳﺮﺍﻥ ﺑﺎ ﺟﻬﺎﻧﻴﺎﻥ
ﭘﺪﺭﺍﻡ ﺳﻠﻄﺎﻧﻰ ﺑﺎ ﺗﺎﻛﻴﺪ ﺑﺮ ﺍﻳﻨﻜﻪ ﺍﻫﺪﺍﻑ ﻭ ﺑﺮﻧﺎﻣﻪﻫﺎﻯ ﺍﺗﺎﻕﻫﺎﻯ
ﺩﺭ ﺩﻭﻣﻴﻦ ﺭﻭﺯ ﺍﺯ ﺩﻫﻤﻴﻦ ﺍﺟﻼﺱ ﺩﻭ ﺳــﺎﻻﻧﻪ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ
ﻧﺴﻞ ﺳــﻮﻡ ﺑﺎﻳﺪ ﺍﺯ ﺍﺑﺘﻜﺎﺭﺍﺕ ﺑﻪ ﺳﻤﺖ ﺧﺪﻣﺎﺕ ﺳﻮﻕ ﭘﻴﺪﺍ ﻛﻨﻨﺪ،
ﺟﻬﺎﻥ ﻛﻪ ﺑﺎ ﺣﻀﻮﺭ ﻧﻤﺎﻳﻨﺪﮔﺎﻧﻰ ﺍﺯ ﺑﻴﺶ ﺍﺯ 100ﻛﺸــﻮﺭ ﺟﻬﺎﻥ ﺩﺭ
ﮔﻔﺖ :ﺍﺗﺎﻕﻫﺎﻯ ﻧﺴــﻞ ﺳــﻮﻡ ﺑﺮﺍﻯ ﺍﻳﻨﻜﻪ ﺑﺘﻮﺍﻧﻨﺪ ﺍﺯ ﺍﺑﺘﻜﺎﺭﺍﺕ ﺑﻪ
ﺳﻴﺪﻧﻰ ﺑﺮﮔﺰﺍﺭ ﻣﻰﺷﻮﺩ ،ﭘﺪﺭﺍﻡ ﺳﻠﻄﺎﻧﻰ ﻧﺎﻳﺐﺭﻳﻴﺲ ﺍﺗﺎﻕ ﺑﺎﺯﺭﮔﺎﻧﻰ
ﺧﺪﻣﺎﺕ ﺳــﻮﻕ ﭘﻴﺪﺍ ﻛﻨﻨﺪ ﻻﺯﻡ ﺍﺳــﺖ ﻛﻪ ﻳﻚ ﺳﻠﺴﻠﻪ ﺍﻗﺪﺍﻣﺎﺗﻰ
ﺍﻳﺮﺍﻥ ﻭ ﺭﻳﻴﺲ ﻫﻴﺎﺕ ﺍﻋﺰﺍﻣﻰ ﺍﻳﺮﺍﻥ ﺩﺭ ﺟﻠﺴــﻪ ﻋﻤﻮﻣﻰ ﺍﻳﻦ ﻛﻨﮕﺮﻩ
ﺳﺨﻨﺮﺍﻧﻰ ﻛﺮﺩ.
ﺍﻧﺠﺎﻡ ﺩﻫﻨﺪ .ﺩﺭ ﺩﺭﺟﻪ ﻧﺨﺴــﺖ ﺑﺎﻳﺪ ﺑﻪ ﻇﺮﻓﻴﺖﻫﺎﻯ ﻭﻳﮋﻩﺍﻯ ﻛﻪ
ﺍﺗﺎﻕﻫــﺎ ﺩﺭ ﺟﻬﺎﻥ ﺩﺍﺭﻧــﺪ ،ﺗﻮﺟﻪ ﻛﻨﻨﺪ؛ ﺍﺗﺎﻕﻫــﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺩﺭ
ﻣﻮﺿﻮﻉ ﺭﻭﺯ ﺩﻭﻡ ﺍﺟﻼﺱ ﭘﺎﻳﺪﺍﺭﻯ ﺩﺭ ﻛﺴﺐﻭﻛﺎﺭ ﻭ ﻓﻌﺎﻟﻴﺖﻫﺎﻯ
ﺳــﻄﺢ ﺟﻬﺎﻥ ،ﺑﺎﺷﮕﺎﻫﻰ ﺍﺯ ﻧﻤﺎﻳﻨﺪﮔﺎﻥ ﻛﺴﺐﻭﻛﺎﺭﻫﺎﻯ ﻣﺨﺘﻠﻒ
ﺍﻗﺘﺼﺎﺩﻯ ﺑﻮﺩ ﻭ ﺍﺯ ﺁﻧﺠﺎﻳﻰ ﻛﻪ ﺩﺭ ﺁﺧﺮﻳﻦ ﻧﺸﺴــﺖ ﺷﻮﺭﺍﻯ ﻋﻤﻮﻣﻰ
ﻳﺎ ﮔﺴﺘﺮﻩﺍﻯ ﺍﺯ ﺷﺮﻛﺖﻫﺎﻯ ﻛﻮﭼﻚ ﻭ ﻣﺘﻮﺳﻂ ﺑﻪﺷﻤﺎﺭ ﻣﻰﺭﻭﻧﺪ؛
ﻓﺪﺭﺍﺳــﻴﻮﻥ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧــﻰ ﺩﺭ ﭘﺎﺭﻳﺲ ،ﭘﺪﺭﺍﻡ ﺳــﻠﻄﺎﻧﻰ ﺑﻪ
ﺷــﺒﻜﻪﺍﻯ ﺩﺭ ﺩﺍﺧﻞ ﻛﺸــﻮﺭ ﻭ ﻫﻤﻴﻦﻃﻮﺭ ﺩﺭ ﺳﺮﺍﺳــﺮ ﺟﻬﺎﻥ ﻛﻪ
ﻧﻤﺎﻳﻨﺪﮔــﻰ ﺍﺯ ﺍﺗــﺎﻕ ﺍﻳﺮﺍﻥ ﺍﺑﺘﻜﺎﺭ ﭘﻴﺸــﻨﻬﺎﺩ ﺗﺎﺳــﻴﺲ »ﻛﺎﺭﮔﺮﻭﻩ
ﻇﺮﻓﻴﺖﻫﺎﻯ ﺑﺴــﻴﺎﺭ ﺧﺎﺹ ﻭ ﻭﻳﮋﻩﺍﻯ ﺩﺍﺭﻧﺪ ﻭ ﺑﺎﻳﺪ ﺩﺭ ﻛﻨﺎﺭ ﻫﻢ ﺍﺯ
ﺍﻫﺪﺍﻑ ﺗﻮﺳــﻌﻪ ﭘﺎﻳﺪﺍﺭ« ﺭﺍ ﺩﺍﺷﺖ؛ ﻓﺮﺻﺖ ﺳﺨﻨﺮﺍﻧﻰ ﺩﺭ ﺍﻳﻦ ﺯﻣﻴﻨﻪ
ﺁﻥ ﺍﺳﺘﻔﺎﺩﻩ ﻛﻨﻨﺪ؛ ﻣﺠﻤﻮﻋﻪﺍﻯ ﺍﺯ ﻣﻬﺎﺭﺕﻫﺎ ﻭ ﺧﻼﻗﻴﺖﻫﺎﻯ ﺍﻋﻀﺎ
ﺑﻪ ﺍﻳﺮﺍﻥ ﻭ ﺍﻭ ﺩﺭ ﺟﻠﺴــﻪ ﻋﻤﻮﻣﻰ ﺍﺟﻼﺱ ﺟﻬﺎﻧﻰ ﺍﺗﺎﻕﻫﺎ ﺩﺍﺩﻩ ﺷﺪ ﺗﺎ
ﻭ ﻫﻤﻴﻦﻃﻮﺭ ﻛﺎﺭﻛﻨﺎﻥﺷــﺎﻥ ﻛــﻪ ﺩﺭ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﮔﺮﺩ ﻫﻢ
ﺩﻳﺪﮔﺎﻩﻫﺎﻯ ﺍﻳﺮﺍﻥ ﺩﺭ ﺍﻳﻦ ﺣﻮﺯﻩ ﺭﺍ ﺑﻴﺎﻥ ﻛﻨﺪ .ﻧﺎﻳﺐﺭﻳﻴﺲ ﺍﺗﺎﻕ ﺍﻳﺮﺍﻥ
ﺁﻣﺪﻩﺍﻧﺪ ﻭ ﻇﺮﻓﻴﺖ ﺑﺴﻴﺎﺭ ﺑﺰﺭﮔﻰ ﺭﺍ ﺷﻜﻞ ﺩﺍﺩﻩﺍﻧﺪ.
ﺩﺭ ﺍﺑﺘﺪﺍﻯ ﺳــﺨﻨﺮﺍﻧﻰ ﺧﻮﺩ ﺗﺎﺭﻳﺨﭽﻪﺍﻯ ﺍﺯ ﺭﻭﻧﺪ ﺗﻮﺳــﻌﻪ ﻭ ﺗﺤﻮﻝ
ﻧﺎﻳﺐﺭﻳﻴﺲ ﺍﺗﺎﻕ ﺍﻳﺮﺍﻥ ﺑﺎ ﺍﺷــﺎﺭﻩ ﺑﻪ ﺍﻳﻨﻜﻪ ﺍﺭﺍﺋﻪ ﺧﺪﻣﺎﺕ ﺍﺯ ﺳﻮﻯ
ﺍﺗﺎﻕﻫــﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺩﺭ ﺩﻧﻴﺎ ﺑﻴﺎﻥ ﻛــﺮﺩ ﻭ ﮔﻔﺖ :ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ
ﺍﺗﺎﻕﻫــﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺑﺎﻳﺪ ﭼﺎﺭﭼﻮﺏ ﺩﺍﺷــﺘﻪ ﺑﺎﺷــﺪ ،ﮔﻔﺖ :ﺍﺭﺍﺋﻪ
ﺩﺭ ﺟﻬــﺎﻥ ﺍﺯ ﻣﻨﻈﺮ ﺍﺭﺍﺋﻪ ﺧﺪﻣﺎﺕ ﻭ ﻣﺮﻛﺰ ﺗﻮﺟﻪ ﻓﻌﺎﻟﻴﺖﻫﺎﻯﺷــﺎﻥ
ﺧﺪﻣﺎﺕ ﺑﺎﻳﺪ ﺩﺭ ﻳﻚ ﺍﺭﺗﺒﺎﻁ ﺳــﻪﮔﺎﻧﻪ ﺍﻧﺠﺎﻡ ﺷــﻮﺩ؛ ﻳﻌﻨﻰ ﺍﺭﺗﺒﺎﻁ
ﺑﻪ 3ﻧﺴﻞ ﺗﻘﺴﻴﻢ ﻣﻰﺷﻮﻧﺪ؛ ﻧﺴــﻞ ﻧﺨﺴﺖ ﺍﺗﺎﻕﻫﺎﻯ ﺩﻭﻟﺖﻣﺤﻮﺭ
ﺍﺗﺎﻕﻫــﺎ ،ﺩﻭﻟﺖ ﻭ ﺟﺎﻣﻌــﻪ ﻣﺪﻧــﻰ؛ ﺍﺭﺗﺒﺎﻃﻰ ﻛﻪ
ﻫﺴــﺘﻨﺪ ﻛﻪ ﺗﻤﺮﻛﺰﺷﺎﻥ ﺑﺮ ﺣﻞ ﻣﺴــﺎﺋﻞ ﻓﻌﺎﻻﻥ
ﺑﻪﻃﻮﺭﻃﺒﻴﻌﻰ ﺑﺨﺶ ﺧﺼﻮﺻﻰ ﻳﻌﻨﻰ ﺷﺮﻛﺖﻫﺎ
ﺍﻗﺘﺼــﺎﺩﻯ ﻭ ﻣﺸــﻜﻼﺕ ﻣﺤﻴﻂ ﻛﺴــﺐﻭﻛﺎﺭ ﺩﺭ
ﺑﻪﺗﻨﻬﺎﻳــﻰ ﻧﻤﻰﺗﻮﺍﻧﻨﺪ ﺑﺮﻗﺮﺍﺭ ﻛﻨﻨــﺪ ﻭ ﺑﻪ ﻫﻤﻴﻦ
ﺗﻌﺎﻣﻞ ﺑﺎ ﺩﻭﻟﺖ ﺑﻮﺩﻩ ﺍﺳــﺖ ،ﻧﺴــﻞ ﺩﻭﻡ ﺍﺗﺎﻕﻫﺎﻯ
ﺩﻟﻴﻞ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺩﺭ ﺳﺮﺍﺳــﺮ ﺟﻬﺎﻥ ﺑﺎﻳﺪ
ﻋﻀﻮﻣﺤﻮﺭ ﺑﻮﺩﻧﺪ ﻛﻪ ﺍﺯ ﺍﻭﺍﻳﻞ ﻗﺮﻥ ﺑﻴﺴــﺘﻢ ﺷﻜﻞ
ﺍﻳﺮﺍﻥ ﺑﺴﺘﺮ
ﺑﻪﻋﻨﻮﺍﻥ ﻧﻤﺎﻳﻨﺪﮔﺎﻥ ﺑﺨﺶ ﺧﺼﻮﺻﻰ ﭘﻴﺸــﺮﺍﻥ ﻭ
ﮔﺮﻓﺘﻨــﺪ؛ ﺩﺭ ﺍﻳــﻦ ﺩﻭﺭﺍﻥ ﺍﺗﺎﻕﻫــﺎ ﻣﺤﻠــﻰ ﺑﺮﺍﻯ
ﻣﻨﺎﺳﺐ ﻭ
ﻫﻤﺎﻫﻨﮓﻛﻨﻨﺪﻩ ﺍﻳﻔﺎﻯ ﻧﻘﺶ ﺑﺨﺶ ﺧﺼﻮﺻﻰ ﺩﺭ
ﺷﺒﻜﻪﺳﺎﺯﻯ ﺍﻳﻦ ﻓﻌﺎﻻﻥ ﺍﻗﺘﺼﺎﺩﻯ ﺑﻮﺩﻧﺪ ﻭ ﺑﺮ ﺍﺭﺍﺋﻪ
ﭘﺎﻳﺪﺍﺭﻯ ﺑﺎﺷﻨﺪ .ﺗﻌﺎﻣﻞ ﻭ ﺍﺳﺘﻔﺎﺩﻩ ﺍﺯ ﻇﺮﻓﻴﺖﻫﺎﻯ
ﺍﺯ
ﺧﺪﻣﺎﺕ ﺑﻪ ﺍﻋﻀﺎ ﺗﻤﺮﻛﺰ ﺩﺍﺷــﺘﻨﺪ ﺗﺎ ﺑﺎ ﺍﺳــﺘﻔﺎﺩﻩ
ﻣﻮﻗﻌﻴﺖ
ﺍﺗﺎﻕﻫﺎﻯ ﻣﺘﻌﺪﺩ ﺩﺭ ﺍﺳــﺘﺎﻥﻫﺎﻯ ﻳﻚ ﻛﺸﻮﺭ ،ﻳﻚ
ﻇﺮﻓﻴﺖ ﺁﻧﻬﺎ ﺑﺘﻮﺍﻧﻨﺪ ﻛﺴﺐﻭﻛﺎﺭﻫﺎﻯﺷﺎﻥ ﺭﺍ ﺭﻭﻧﻖ
ﻭﻳﮋﻩﺍﻯ ﺑﺮﺍﻯ
ﻣﻨﻄﻘﻪ ﺟﻐﺮﺍﻓﻴﺎﻳﻰ ،ﻳﻚ ﻗﺎﺭﻩ ﻭ ﺩﺭﻧﻬﺎﻳﺖ ﻛﻞ ﺩﻧﻴﺎ،
ﺑﻴﺸــﺘﺮﻯ ﺩﻫﻨﺪ ﻭ ﺩﺭﻧﻬﺎﻳﺖ ﻧﺴﻞ ﺳﻮﻡ ﺍﺗﺎﻕﻫﺎﻯ
ﺟﺎﻣﻌﻪﻣﺤﻮﺭ ﻫﺴﺘﻨﺪ؛ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺍﺯ ﺣﺪﻭﺩ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ
ﺣﻠﻘﻪ ﻳﺎ ﺷﺒﻜﻪ ﮔﺴــﺘﺮﺩﻩﺍﻯ ﺭﺍ ﺑﻪ ﻭﺟﻮﺩ ﻣﻰﺁﻭﺭﺩ
ﺩﻫﻪ 70ﻣﻴﻼﺩﻯ ﻗﺮﻥ ﻗﺒﻞ ﺑﻪ ﺍﻳﻦ ﺳــﻤﺖ ﺳــﻮﻕ ﺩﺭ ﺣﻤﻞﻭﻧﻘﻞ
ﻛﻪ ﻣﻰﺗﻮﺍﻧﺪ ﺩﺭ ﺗﻮﺳــﻌﻪ ﭘﺎﻳــﺪﺍﺭ ﺩﺭ ﺟﻬﺎﻥ ﻭ ﺍﺭﺍﺋﻪ
ﺧﺪﻣﺎﺕ ﻣﺮﺑﻮﻁ ﻧﻘﺸــﻰ ﺑﻰﺑﺪﻳــﻞ ﺭﺍ ﺑﺎﺯﻯ ﻛﻨﺪ ﻭ
ﭘﻴﺪﺍ ﻛﺮﺩﻧﺪ .ﺍﺗﺎﻕﻫﺎﻯ ﻧﺴــﻞ ﺳــﻮﻡ ﺗﻮﺟﻪ ﺧﻮﺩ ﺭﺍ
ﺩﺍﺭﺩ
ﺧﺪﻣﺎﺗــﻰ ﺭﺍ ﺩﺭ ﺳــﻄﺢ ﺟﻬﺎﻥ ﺑــﻪ ﺟﻮﺍﻣﻊ ﻣﺪﻧﻰ
ﺑــﺮ ﺟﺎﻣﻌﻪ ﻭ ﺩﺭ ﻣﺴــﻴﺮ ﺣﻞ ﻣﺴــﺎﺋﻞ ﻭ ﻣﻌﻀﻼﺕ
ﻣﺨﺘﻠﻒ ﺍﺭﺍﺋﻪ ﺩﻫﺪ ﻛﻪ ﻛﻢﻭﺑﻴﺶ ﺑﺎ ﺍﺷﻜﺎﻝ ﻭﺍﺣﺪﻯ
ﺍﺟﺘﻤﺎﻋــﻰ ﻭ ﻛﺴــﺐﻭﻛﺎﺭ ﻣﺘﻤﺮﻛــﺰ ﻛﺮﺩﻩﺍﻧــﺪ؛
ﺑﺎﺷﺪ .ﭘﺪﺭﺍﻡ ﺳﻠﻄﺎﻧﻰ ﺩﺭ ﺑﺨﺶ ﭘﺎﻳﺎﻧﻰ ﺳﺨﻨﺮﺍﻧﻰ
ﺍﺗﺎﻕﻫﺎﻳــﻰ ﻛﻪ ﻣﺎ ﺁﻧﻬﺎ ﺭﺍ »ﺍﺗﺎﻕﻫﺎﻯ ﺟﺎﻣﻌﻪﻣﺤﻮﺭ«
ﺧــﻮﺩ ﺑﻪ ﻓﻌﺎﻟﻴﺖﻫﺎ ﻭ ﺍﻗﺪﺍﻣﺎﺕ ﺍﺗﺎﻕ ﺍﻳﺮﺍﻥ ﺩﺭ ﺣﻮﺯﻩ
ﻧﺎﻡ ﮔﺬﺍﺷــﺘﻪﺍﻳﻢ .ﺳــﻠﻄﺎﻧﻰ ﺑﺎ ﺍﺷــﺎﺭﻩ ﺑــﻪ ﺍﻳﻨﻜﻪ
ﺗﻮﺳــﻌﻪ ﭘﺎﻳﺪﺍﺭ ﻫﻢ ﺍﺷــﺎﺭﻩ ﻛﺮﺩ ﻭ ﮔﻔﺖ :ﺍﺗﺎﻕﻫــﺎﻯ ﺍﻳﺮﺍﻥ ﺍﺯ ﭼﻨﺪ
ﻣﺎﻣﻮﺭﻳﺖ ﺍﺻﻠﻰ ﺍﺗﺎﻕﻫﺎﻯ ﻧﺴﻞ ﺳﻮﻡ ،ﺟﺎﻣﻌﻪ ﻭ ﻣﺴﺎﺋﻞ ﺟﺎﻣﻌﻪ ﺍﺳﺖ
ﺳــﺎﻝ ﭘﻴﺶ ﻓﻌﺎﻟﻴﺖﻫﺎﻯ ﺧﻮﺩ ﺭﺍ ﺩﺭ ﺟﻬﺖ ﺗﻮﺳــﻌﻪ ﭘﺎﻳﺪﺍﺭ ﺷﺮﻭﻉ
ﻭ ﺍﻳﻦ ﺑﻪ ﻣﻔﻬﻮﻡ ﭘﺎﻳﺪﺍﺭﻯ ﺍﺳــﺖ ،ﺗﻮﺿﻴﺢ ﺩﺍﺩ :ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺩﺭ
ﻛﺮﺩﻩ ﺍﺳــﺖ ﻭ ﺩﺭ ﺍﻳﻦ ﺟﻬﺖ ﺗﺎﻛﻨﻮﻥ ﮔﺎﻡﻫﺎﻯ ﺑﺴﻴﺎﺭﻯ ﺭﺍ ﺑﺮﺩﺍﺷﺘﻪ
ﺟﻬﺎﻥ ﺑﻪﻭﺍﺳــﻄﻪ ﻧﮕﺎﻩ ﻭﻳﮋﻩ ﺑﻪ ﺟﺎﻣﻌﻪ ﻭ ﻣﺴــﺎﺋﻞ ﺍﺟﺘﻤﺎﻉ ﺑﻪ ﺑﺤﺚ
ﻭ ﭘﺮﻭژﻩﻫﺎﻳــﻰ ﺭﺍ ﺑــﻪ ﺍﺟﺮﺍ ﮔﺬﺍﺷــﺘﻪ ﻛﻪ ﺍﺯ ﺁﻥ ﺟﻤﻠــﻪ ﻣﻰﺗﻮﺍﻥ ﺑﻪ
ﺑﺴﻴﺎﺭ ﻣﻬﻢ ﭘﺎﻳﺪﺍﺭﻯ ﻭ ﺗﻮﺳﻌﻪ ﭘﺎﻳﺪﺍﺭ ﻭﺭﻭﺩ ﻛﺮﺩﻩﺍﻧﺪ ﻭ ﺍﺯ ﻫﻤﻴﻦ ﺟﻬﺖ
ﺍﺟــﺮﺍﻯ ﭘﺮﻭژﻩﻫﺎﻳﻰ ﺑﺮﺍﻯ ﺗﻮﺳــﻌﻪ ﭘﺎﻳﺪﺍﺭ ﺩﺭ ﺟﻮﺍﻣﻊ ﺭﻭﺳــﺘﺎﻳﻰ،
ﻫﻢ ،ﺟﻨﺲ ﻓﻌﺎﻟﻴﺖ ﺍﺗﺎﻕﻫﺎﻯ ﻧﺴﻞ ﺳﻮﻡ ﺗﻔﺎﻭﺕ ﺑﺴﻴﺎﺭﻯ ﺑﺎ ﺍﺗﺎﻕﻫﺎﻯ
ﻣﺪﺭﺳﻪﺳﺎﺯﻯ ،ﺳــﺎﺧﺖ ﻭ ﺍﺩﺍﺭﻩ ﺑﻴﻤﺎﺭﺳﺘﺎﻥﻫﺎ ﻭ ﻣﺮﺍﻛﺰ ﺑﻬﺪﺍﺷﺘﻰ
ﻧﺴــﻞ ﺍﻭﻝ ﻭ ﺩﻭﻡ ﺩﺍﺭﺩ .ﺍﻭ ﮔﻔﺖ :ﺍﺗﺎﻕﻫﺎﻯ ﻧﺴﻞ ﺳﻮﻡ ﻫﻨﻮﺯ ﺩﺭ ﻗﺎﻟﺐ
ﻭ ﺩﺭﻣﺎﻧﻰ ،ﺗﻮﺍﻧﻤﻨﺪﺳﺎﺯﻯ ﺟﻮﺍﻧﺎﻥ ﻭ ﺯﻧﺎﻥ ،ﻓﺮﺍﻫﻢﺳﺎﺯﻯ ﺯﻣﻴﻨﻪﻫﺎﻯ
ﺍﺑﺘﻜﺎﺭﺍﺕ ﻋﻤﻞ ﻣﻰﻛﻨﻨﺪ ﺗــﺎ ﺧﺪﻣﺎﺕ .ﻓﺮﻕ ﺍﺑﺘﻜﺎﺭﺍﺕ ﺑﺎ ﺧﺪﻣﺎﺕ ﺩﺭ
ﻣﺴــﺎﻋﺪ ﺑﺮﺍﻯ ﺑــﺮﻭﺯ ﻧــﻮﺁﻭﺭﻯ ﺑﻪﻭﻳــﮋﻩ ﺩﺭ ﺟﻮﺍﻧــﺎﻥ ،ﺣﻤﺎﻳﺖ ﺍﺯ
ﺍﻳﻦ ﺍﺳــﺖ ﻛﻪ ﺍﺑﺘﻜﺎﺭﺍﺕ ﭘﺮﻭژﻩﻫﺎﻳﻰ ﻫﺴﺘﻨﺪ ﻛﻪ ﺑﻪ ﺻﻮﺭﺕ ﺧﻼﻗﺎﻧﻪ
ﻓﻌﺎﻟﻴﺖﻫﺎﻯ ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎ ﻭ ﺗﻮﺟﻪ ﻭﻳﮋﻩ ﺑﻪ ﺣﻔﻆ ﻣﺤﻴﻂﺯﻳﺴﺖ
ﺑﺪﻭﻥ ﺍﻳﻨﻜﻪ ﺍﺳــﺘﺎﻧﺪﺍﺭﺩ ﻭﺍﺣﺪﻯ ﺩﺍﺷــﺘﻪ ﺑﺎﺷﻨﺪ ،ﺍﻳﺠﺎﺩ ﻣﻰﺷﻮﻧﺪ ﻭ
ﺩﺭ ﻛﻨﺎﺭ ﺗﻮﺳﻌﻪ ﺻﻨﻌﺘﻰ ﻭ ...ﺍﺷﺎﺭﻩ ﻛﺮﺩ.
ﻣﺪﺕ ﺯﻣﺎﻥﺷــﺎﻥ ﻣﻰﺗﻮﺍﻧﺪ ﻣﺤﺪﻭﺩ ﺑﺎﺷﺪ ﻳﺎ ﺍﻳﻨﻜﻪ ﺑﻪ ﺻﻮﺭﺕ ﻣﻤﺘﺪ
ﺭﻭﻧﻤﺎﻳﻰ ﺍﺯ ﻓﺮﺻﺖﻫﺎﻯ ﻛﺴﺐﻭ ﻛﺎﺭ ﺍﻳﺮﺍﻥ
ﺍﺭﺍﺋﻪ ﻧﺸــﻮﻧﺪ ،ﻫﻤﭽﻨﻴﻦ ﺍﺯ ﺍﺗﺎﻗﻰ ﺑﻪ ﺍﺗﺎﻕ ﺩﻳﮕﺮ ﺗﻔﺎﻭﺕ ﺩﺍﺷﺘﻪ ﺑﺎﺷﻨﺪ.
ﭘﺪﺭﺍﻡ ﺳــﻠﻄﺎﻧﻰ ،ﻧﺎﻳﺐﺭﻳﻴﺲ ﺍﺗﺎﻕ ﺍﻳﺮﺍﻥ ﺩﺭ ﻧﺸﺴﺖ ﺗﺨﺼﺼﻰ
ﻧﻜﺘﻪ ﻣﻬﻢ ﺍﻳﻦ ﺍﺳــﺖ ﻛﻪ ﺍﻳﻦ ﺍﺑﺘﻜﺎﺭﺍﺕ ﺑﺮﺧﻼﻑ ﺧﺪﻣﺎﺕ ﺍﺗﺎﻕﻫﺎﻯ
ﻓﺮﺻﺖﻫﺎﻯ ﻛﺴــﺐﻭﻛﺎﺭ ﺍﺯ ﺳﺮﻯ ﻧﺸﺴﺖﻫﺎﻯ ﺍﺟﻼﺱ ﺍﺗﺎﻕﻫﺎﻯ
ﻧﺴــﻞ ﺍﻭﻝ ﻭ ﺩﻭﻡ ﻫﻨﻮﺯ ﺟﻬﺎﻧﻰ ﻧﺸﺪﻩﺍﻧﺪ؛ ﻳﻌﻨﻰ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ
ﺩﺭ ﻛﺸــﻮﺭﻫﺎﻯ ﻣﺨﺘﻠﻒ ﺍﻟﺰﺍﻣﺎ ﺁﻧﻬﺎ ﺭﺍ ﺍﺭﺍﺋﻪ ﻧﻤﻰﻛﻨﻨﺪ ﻭ ﻳﺎ ﺑﻪ ﺻﻮﺭﺕ
ﺑﺎﺯﺭﮔﺎﻧــﻰ ﺟﻬﺎﻥ ﺑﻪ ﻣﻌﺮﻓﻰ ﻓﺮﺻﺖﻫﺎﻯ ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ﺍﻳﺮﺍﻥ
ﻣﺤﺪﻭﺩ ﻭﺟﻮﺩ ﺩﺍﺭﻧﺪ.
ﭘﺮﺩﺍﺧــﺖ .ﺍﻳــﻦ ﻧﺸﺴــﺖ ﺗﺨﺼﺼﻰ ﺑــﻪ ﻣﻌﺮﻓــﻰ ﻓﺮﺻﺖﻫﺎﻯ
ﺭﺍﻫﻜﺎﺭﻫﺎﻳﻰ ﺑﺮﺍﻯ ﺗﺤﻘﻖ ﺍﺭﺯ ﺗﻚ ﻧﺮﺧﻰ
ﺭﻳﻴــﺲ ﺍﺗــﺎﻕ ﺑﺎﺯﺭﮔﺎﻧﻰ ،ﺻﻨﺎﻳﻊ ،ﻣﻌﺎﺩﻥ ﻭ ﻛﺸــﺎﻭﺭﺯﻯ ﺗﻬﺮﺍﻥ ﺑﺎ ﺑﻴــﺎﻥ ﺍﻳﻨﻜﻪ ﺭﺩﭘﺎﻯ
ﺩﻻﺭﻫﺎﻯ ﺭﺍﻧﺘﻰ ﻫﻤﭽﻨﺎﻥ ﺩﺭ ﺍﻗﺘﺼﺎﺩ ﺍﻳﺮﺍﻥ ﺩﻳﺪﻩ ﻣﻰﺷــﻮﺩ ،ﮔﻔﺖ :ﺩﻭﻟﺖ ﭘﺲ ﺍﺯ ﺣﺬﻑ
ﺍﺭﺯ ﻣﺴﺎﻓﺮﺗﻰ ،ﻧﺒﺎﻳﺪ ﺩﻻﺭ ﺭﺍ ﻗﻴﻤﺖﮔﺬﺍﺭﻯ ﻛﻨﺪ.
ﻣﺴــﻌﻮﺩ ﺧﻮﺍﻧﺴــﺎﺭﻯ ﺩﺭ ﮔﻔﺖﻭﮔﻮ ﺑﺎ ﻣﻬــﺮ ﺍﻇﻬﺎﺭ ﻛﺮﺩ :ﺑﺮﺍﻯ ﺗﻚﻧﺮﺧــﻰ ﻛﺮﺩﻥ ﺍﺭﺯ
ﻭ ﻭﺍﻗﻌﻰﺳــﺎﺯﻯ ﻧﺮﺥ ﺁﻥ ،ﺑﺎﻳﺪ ﺩﻭ ﺍﻗﺪﺍﻡ ﺍﻧﺠﺎﻡ ﺷــﻮﺩ؛ ﺑﻪ ﺍﻳﻦ ﻣﻌﻨﺎ ﻛﻪ ﺑﺴــﺎﻁ ﺍﺭﺯﻫﺎﻯ
ﺩﻭ ﻗﻴﻤﺘﻰ ﺑﺮﭼﻴﺪﻩ ﺷــﺪﻩ ﻭ ﺍﺧﺘﺼــﺎﺹ ﺍﺭﺯﻫﺎﻯ ﻣﺒﺎﺩﻟﻪﺍﻯ ﻫــﻢ ﻛﺎﻫﺶﻳﺎﻓﺘﻪ ﻭ ﺣﺬﻑ
ﺷــﻮﺩ .ﻭﻯ ﺍﻓــﺰﻭﺩ :ﺭﻭﺵ ﺣﺬﻑ ﺍﺭﺯﻫﺎﻯ ﻣﺒﺎﺩﻟﻪﺍﻯ ﺍﻳﻦ ﺍﺳــﺖ ﻛــﻪ ﺑﻪﺗﺪﺭﻳﺞ ﻛﺎﻻﻫﺎ ﺭﺍ
ﺍﺯ ﺷــﻤﻮﻝ ﺩﺭﻳﺎﻓﺖ ﺍﺭﺯ ﻣﺴــﺘﺜﻨﺎ ﻛــﺮﺩ ﻭ ﺩﺭ ﮔﺎﻡﻫﺎﻯ ﺍﺑﺘﺪﺍﻳــﻰ ،ﺍﺭﺯ ﺍﺧﺘﺼﺎﺹ ﻳﺎﻓﺘﻪ ﺑﻪ
ﻭﺍﺭﺩﺍﺕ ﻛﺎﻻﻫــﺎﻯ ﺍﺳﺎﺳــﻰ ،ﺣﺬﻑ ﺷــﻮﺩ ﻭ ﺑــﻪ ﺻﻔﺮ ﺑﺮﺳــﺪ .ﺭﻳﻴﺲ ﺍﺗــﺎﻕ ﺑﺎﺯﺭﮔﺎﻧﻰ
ﺗﻬــﺮﺍﻥ ﺗﺼﺮﻳﺢﻛــﺮﺩ :ﺍﺯ ﺳــﻮﻯ ﺩﻳﮕﺮ ﺑﺎ ﺗﻮﺟﻪ ﺑﻪ ﺗــﻮﺭﻡ ﺩﺍﺧﻠﻰ ﻭ ﺗﻔﺎﺿــﻞ ﺁﻥ ﺑﺎ ﺗﻮﺭﻡ
ﺧﺎﺭﺟﻰ ،ﻧﺮﺥ ﺍﺭﺯ ﻣﺤﺎﺳــﺒﻪ ﺷــﻮﺩ؛ ﺍﻟﺒﺘﻪ ﻧﻪ ﺍﻳﻨﻜﻪ ﺩﻭﻟﺖ ﻗﻴﻤﺖﮔــﺬﺍﺭﻯ ﺍﺭﺯ ﺭﺍ ﺻﻮﺭﺕ
ﺩﻫﺪ ،ﺑﻠﻜﻪ ﻛﻨﺘﺮﻝﻫﺎﻯ ﻻﺯﻡ ﺍﻧﺠﺎﻡ ﺷــﻮﺩ ﺗﺎ ﺟﻠﻮﻯ ﻧﻮﺳــﺎﻥﻫﺎﻯ ﻧﺮﺥ ﺍﺭﺯ ﮔﺮﻓﺘﻪ ﺷﻮﺩ ﻭ
ﺑﺮﺍﺳــﺎﺱ ﻗﻴﻤﺘﻰ ﻛﻪ ﺩﺭ ﺑﺎﺯﺍﺭ ﻭﺟﻮﺩ ﺩﺍﺭﺩ ،ﻋﺮﺿﻪ ﻭ ﺗﻘﺎﺿﺎ ﺧﻮﺩ ﺑﻪ ﺧﻮﺩ ،ﻧﺮﺥ ﺭﺍ ﺗﻌﻴﻴﻦ
ﻛﻨﺪ .ﺑﻪ ﮔﻔﺘﻪ ﺧﻮﺍﻧﺴــﺎﺭﻯ ،ﺣﺬﻑ ﺍﺭﺯ ﻣﺴﺎﻓﺮﺗﻰ ﺩﺭ ﻫﺮ ﺣﺎﻝ ،ﺑﺎﻋﺚ ﺩﻭﻧﺮﺧﻰ ﺑﻮﺩﻥ ﺍﺭﺯ
ﻣﻰﺷﺪ ﻭ ﺣﺬﻑ ﺁﻥ ﻳﻜﻰ ﺍﺯ ﺭﻭﺵﻫﺎﻯ ﻳﻜﺴﺎﻥﺳﺎﺯﻯ ﻧﺮﺥ ﺍﺭﺯ ﺍﺳﺖ ﻭ ﺧﻮﺩ ﮔﺎﻡ ﻣﺜﺒﺘﻰ ﺑﻪ
ﺷﻤﺎﺭ ﻣﻰﺭﻭﺩ .ﻭﻯ ﺩﺭﺑﺎﺭﻩ ﺍﺳﺘﻘﺒﺎﻝ ﻧﻜﺮﺩﻥ ﺻﺎﺩﺭﻛﻨﻨﺪﮔﺎﻥ ﻧﺴﺒﺖ ﺑﻪ ﺧﺮﻳﺪ ﻭ ﻓﺮﻭﺵ ﺍﺭﺯ
ﺩﺭ ﺷــﺒﻜﻪ ﺑﺎﻧﻜﻰ ﺍﺩﺍﻣﻪ ﺩﺍﺩ :ﺩﺭ ﮔﺬﺷﺘﻪ ﺑﻪﺩﻟﻴﻞ ﺍﻳﻨﻜﻪ ﺑﺎﻧﻚﻫﺎ ،ﺍﺭﺯ ﺭﺍ ﺑﻪ ﻧﺮﺥ ﻣﺒﺎﺩﻟﻪﺍﻯ
ﺍﺯ ﺻﺎﺩﺭﻛﻨﻨﺪﮔﺎﻥ ﻣﻰﺧﺮﻳﺪﻧﺪ ،ﺟﺬﺍﺑﻴﺘﻰ ﻭﺟﻮﺩ ﻧﺪﺍﺷــﺖ؛ ﺍﻣﺎ ﺍﻛﻨﻮﻥ ﺍﮔﺮ ﺑﺎﻧﻚﻫﺎ ﺧﺮﻳﺪ
ﻭ ﻓﺮﻭﺵ ﺍﺭﺯ ﺍﺯ ﺳﻮﻯ ﺻﺎﺩﺭﻛﻨﻨﺪﮔﺎﻥ ﺭﺍ ﺗﺴﻬﻴﻞ ﻛﻨﻨﺪ ،ﺍﺳﺘﻘﺒﺎﻝ ﺑﻴﺸﺘﺮ ﺧﻮﺍﻫﺪ ﺷﺪ.
ﻛﺴــﺐﻭﻛﺎﺭ 4ﻛﺸﻮﺭ ﺁﺳــﻴﺎ ﻭ ﺍﻗﻴﺎﻧﻮﺳــﻴﻪ ﺍﺧﺘﺼﺎﺹ ﺩﺍﺷﺖ ﻭ ﺍﺯ
ﻫﻤﻴــﻦ ﺭﻭ ﻧﻴﺰ ﻣﺪﻳﺮﻳﺖ ﺁﻥ ﺑﺎ ﻛﻨﻔﺪﺭﺍﺳــﻴﻮﻥ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ
ﺁﺳــﻴﺎ ﻭ ﺍﻗﻴﺎﻧﻮﺳــﻴﻪ ) (CACCIﺑﻮﺩ .ﺩﺭ ﻣﻴﺎﻥ 29ﻛﺸﻮﺭ ﻋﻀﻮ
ﺷــﻮﺭﺍﻯ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺁﺳــﻴﺎ ﻭ ﺍﻗﻴﺎﻧﻮﺳــﻴﻪ ﺗﻨﻬﺎ 4ﻛﺸﻮﺭ
ﻓﺮﺻﺖ ﻣﻌﺮﻓﻰ ﻇﺮﻓﻴﺖﻫﺎﻯ ﺍﻗﺘﺼﺎﺩﻯﺷــﺎﻥ ﺭﺍ ﺩﺭ ﺍﻳﻦ ﺟﻠﺴــﻪ
ﻣﻬﻢ ﭘﻴﺪﺍ ﻛﺮﺩﻧﺪ ﻛﻪ ﻳﻜﻰ ﺍﺯ ﺁﻧﻬﺎ ﺍﻳﺮﺍﻥ ﺑﻮﺩ.
ﻧﺎﻳﺐﺭﻳﻴــﺲ ﺍﺗﺎﻕ ﺍﻳﺮﺍﻥ ﺩﺭ ﺍﺑﺘﺪﺍ ﺑﺎ ﻧﻤﺎﻳﺶ ﺍﺳــﻼﻳﺪﻫﺎﻳﻰ ﺑﻪ 5
ﻣﺤﻮﺭ ﺍﺻﻠﻰ »ﻓﺮﺻﺖﻫﺎﻯ ﻛﺴــﺐﻭﻛﺎﺭ« ﺩﺭ ﺍﻳﺮﺍﻥ ﻛﻪ ﺑﺮﺍﺳــﺎﺱ
ﻇﺮﻓﻴﺖﻫــﺎ ﻭ ﺗﻮﺍﻧﻤﻨﺪﻯﻫــﺎﻯ ﻛﺸــﻮﺭﻣﺎﻥ ﺩﺭ ﺍﺗــﺎﻕ ﺑﺎﺯﺭﮔﺎﻧﻰ،
ﺻﻨﺎﻳﻊ ،ﻣﻌﺎﺩﻥ ﻭ ﻛﺸــﺎﻭﺭﺯﻯ ﺍﻳﺮﺍﻥ ﺗﺪﻭﻳﻦ ﺷﺪﻩ ﺍﺳﺖ ،ﺍﺷﺎﺭﻩ ﻛﺮﺩ
ﻭ ﮔﻔﺖ :ﻣﻮﻗﻌﻴﺖ ژﺋﻮﭘﻠﺘﻴﻚ ﺍﻳــﺮﺍﻥ ،ﻣﻨﺎﺑﻊ ﻃﺒﻴﻌﻰ ﻭ ﺯﻳﺮﺯﻣﻴﻨﻰ
ﺍﻳﺮﺍﻥ ،ﻣﻨﺎﺑﻊ ﺍﻧﺴــﺎﻧﻰ ﺍﻳﺮﺍﻥ ،ﺍﻧﺪﺍﺯﻩ ﺑــﺎﺯﺍﺭ ﺍﻳﺮﺍﻥ ﻭ ﺑﺎﺯﺍﺭ ﻣﻨﻄﻘﻪﺍﻯ
ﻭ ﺷــﺮﺍﻳﻂ ﻭﻳــﮋﻩ ﺟﻐﺮﺍﻓﻴﺎﻳــﻰ ﻭ ﺗﺎﺭﻳﺨﻰ ﺍﻳــﺮﺍﻥ 5ﻣﺤﻮﺭ ﺍﺻﻠﻰ
ﻓﺮﺻﺖﻫﺎﻯ ﻛﺴﺐﻭﻛﺎﺭ ﺩﺭ ﻛﺸﻮﺭ ﻣﺎ ﺑﻪﺷﻤﺎﺭ ﻣﻰﺭﻭﻧﺪ ﻛﻪ ﻫﺮﻛﺪﺍﻡ
ﺍﺯ ﺁﻧﻬﺎ ﺷﺮﺍﻳﻂ ﻣﻤﺘﺎﺯﻯ ﺭﺍ ﺑﺮﺍﻯ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ﻭ ﺗﻌﺎﻣﻼﺕ ﺗﺠﺎﺭﻯ
ﭘﻴﺶ ﺭﻭﻯ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﺍﻥ ﻗﺮﺍﺭ ﻣﻰﺩﻫﻨﺪ.
ﺍﻭ ﺩﺭ ﺍﺩﺍﻣــﻪ ﺑﻪ ﺗﺸــﺮﻳﺢ ﻫﺮ ﻛﺪﺍﻡ ﺍﺯ ﺍﻳــﻦ ﻓﺮﺻﺖﻫﺎ ﭘﺮﺩﺍﺧﺖ ﻭ
ﺩﺭ ﺑﺨﺶ ﻣﻌﺮﻓﻰ ﻓﺮﺻﺖﻫﺎﻯ ﻛﺴــﺐﻭﻛﺎﺭ ﻛﺸــﻮﺭﻣﺎﻥ ﺩﺭ ﺣﻮﺯﻩ
ژﺋﻮﭘﻠﺘﻴﻚ ﺍﻓﺰﻭﺩ :ﺍﻳﺮﺍﻥ ﺑﺴــﺘﺮ ﻣﻨﺎﺳﺐ ﻭ ﻣﻮﻗﻌﻴﺖ ﻭﻳﮋﻩﺍﻯ ﺑﺮﺍﻯ
ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ﺩﺭ ﺣﻤﻞﻭﻧﻘﻞ ﺯﻣﻴﻨﻰ ،ﺭﻳﻠﻰ ،ﺩﺭﻳﺎﻳﻰ ﻭ ﻫﻮﺍﻳﻰ
ﺩﺍﺭﺩ .ﺍﻳــﺮﺍﻥ ﺍﺯ ﻧﻈــﺮ ژﺋﻮﭘﻠﺘﻴــﻚ ﺩﺭ ﻧﻘﻄــﻪﺍﻯ ﻗــﺮﺍﺭ ﮔﺮﻓﺘﻪ ﻛﻪ
ﻛﻮﺗﺎﻩﺗﺮﻳﻦ ﻣﺴــﻴﺮ ﺑﺮﺍﻯ ﺍﺗﺼﺎﻝ ﺁﺳــﻴﺎ ﺑﻪ ﺍﺭﻭﭘﺎ ﻭ ﺷــﺮﻕ ﺑﻪ ﻏﺮﺏ
ﺍﺳــﺖ ﻭ ﺍﻳﻦ ﻣﻮﻗﻌﻴﺘﻰ ﻃﻼﻳﻰ ﺑﺮﺍﻯ ﻓﻌﺎﻻﻥ ﺣﻮﺯﻩ ﺣﻤﻞﻭﻧﻘﻞ ﺑﻪ
ﻭﺟﻮﺩ ﻣﻰﺁﻭﺭﺩ ﻛﻪ ﺑﺘﻮﺍﻧﻨﺪ ﺍﺯ ﻣﺴﻴﺮﻫﺎﻯ ﻛﻮﺗﺎﻩﺗﺮ ﻭ ﺑﺎ ﺍﻣﻨﻴﺖ ﺑﻴﺸﺘﺮ
ﻛﺎﻻﻯﺷﺎﻥ ﺭﺍ ﺑﻪ ﺍﺭﻭﭘﺎ ﻭ ﺁﺳﻴﺎﻯ ﻣﻴﺎﻧﻪ ﻣﻨﺘﻘﻞ ﻛﻨﻨﺪ.
ﺩﺭ ﺑﺨــﺶ ﻓﺮﺻﺖﻫــﺎﻯ ﻣﺒﺘﻨــﻰ ﺑــﺮ ﺷــﺮﺍﻳﻂ ﺟﻐﺮﺍﻓﻴﺎﻳﻰ ﻭ
ﺗﺎﺭﻳﺨــﻰ ﺍﻳﺮﺍﻥ ،ﻧﺎﻳﺐﺭﻳﻴﺲ ﺍﺗﺎﻕ ﺍﻳﺮﺍﻥ ﺑﺎ ﺍﺷــﺎﺭﻩ ﺑﻪ ﺁﻣﺎﺭﻫﺎﻳﻰ ﺍﺯ
ﻇﺮﻓﻴﺖﻫﺎﻯ ﮔﺮﺩﺷــﮕﺮﻯ ﻛﺸــﻮﺭﻣﺎﻥ ﻣﺎﻧﻨﺪ ﺍﻳﻨﻜﻪ »ﺍﻳﺮﺍﻥ ﺭﺗﺒﻪ
ﻫﻔﺘــﻢ ﺍﻛﻮﺗﻮﺭﻳﺴــﻢ ﺭﺍ ﺩﺭ ﺟﻬــﺎﻥ ﺩﺍﺭﺩ« ﺍﺩﺍﻣــﻪ ﺩﺍﺩ :ﺑﺮﺍﺳــﺎﺱ
ﺁﺧﺮﻳﻦ ﮔﺰﺍﺭﺵ ﻣﺠﻤﻊ ﺟﻬﺎﻧﻰ ﺍﻗﺘﺼﺎﺩ؛ ﺍﻳﺮﺍﻥ ﺍﺭﺯﺍﻥﺗﺮﻳﻦ ﻣﻘﺼﺪ
ﮔﺮﺩﺷــﮕﺮﻯ ﺟﻬﺎﻥ ﺑﻪﺷــﻤﺎﺭ ﻣﻰﺭﻭﺩ .ﻣﻮﻗﻌﻴــﺖ ﺟﻐﺮﺍﻓﻴﺎﻳﻰ ﻭ
ﺳﺎﺑﻘﻪ ﺗﺎﺭﻳﺨﻰ ﭼﻨﺪ ﻫﺰﺍﺭ ﺳﺎﻟﻪ ﻛﺸﻮﺭ ﻣﺎ ﻓﺮﺻﺖﻫﺎﻯ ﻛﺴﺐﻭﻛﺎﺭ
ﻭ ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ﺑﺴﻴﺎﺭﻯ ﺭﺍ ﺩﺭ ﺍﻳﻦ ﺣﻮﺯﻩ ﺑﺮﺍﻯ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﺍﻥ
ﺑﻪ ﻭﺟﻮﺩ ﺁﻭﺭﺩﻩ ﺍﺳــﺖ ﻛﻪ ﺩﺳﺖﻧﺨﻮﺭﺩﻩ ﺑﺎﻗﻰ ﻣﺎﻧﺪﻩﺍﻧﺪ .ﻋﻼﻭﻩ ﺑﺮ
ﺍﻳﻦ ﻛﺸــﻮﺭ ﻣﺎ ﺍﺯ ﻧﻈﺮ ﺍﻗﻠﻴﻢ ﻭ ﺁﺏ ﻭ ﻫﻮﺍ ﻧﻴﺰ ﺳﺮﺯﻣﻴﻨﻰ ﭼﻬﺎﺭ ﻓﺼﻞ
ﺑﻪﺷﻤﺎﺭ ﻣﻰﺭﻭﺩ ﻛﻪ ﺩﺭ ﻛﻨﺎﺭ ﻇﺮﻓﻴﺖﻫﺎﻯ ﻭﻳﮋﻩ ﮔﺮﺩﺷﮕﺮﻯ ﺍﺯ ﻧﻈﺮ
ﻛﺸــﺎﻭﺭﺯﻯ ﻭ ﺩﺭ ﺣﻮﺯﻩ ﺑﺎﻏﺒﺎﻧﻰ ﻭ ﺗﻮﻟﻴﺪ ﺍﻧﻮﺍﻉ ﻣﻴﻮﻩﻫﺎ ﺷــﺮﺍﻳﻄﻰ
ﻛﻢﻧﻈﻴﺮ ﺩﺍﺭﺩ.
»ﻣﻨﺎﺑﻊ ﻃﺒﻴﻌــﻰ ﻭ ﺯﻳﺮﺯﻣﻴﻨﻰ« ﻭ ﻇﺮﻓﻴﺖ ﺍﻳﺮﺍﻥ ﺩﺭ ﺍﻳﻦ ﺑﺨﺶ
ﻣﻮﺿــﻮﻉ ﺩﻳﮕﺮﻯ ﺑﻮﺩ ﻛــﻪ ﻧﺎﻳﺐﺭﻳﻴﺲ ﺍﺗﺎﻕ ﺍﻳــﺮﺍﻥ ﺩﺭ ﺍﺩﺍﻣﻪ ﺍﻳﻦ
ﻧﺸﺴــﺖ ﺗﺨﺼﺼــﻰ ﺩﺭﺑﺎﺭﻩ ﺁﻥ ﺻﺤﺒــﺖ ﻛﺮﺩ ﻭ ﮔﻔــﺖ» :ﺍﻳﺮﺍﻥ
ﻇﺮﻓﻴﺖﻫﺎﻯ ﺑﺴــﻴﺎﺭﻯ ﺩﺭ ﺑﺨﺶ ﺍﻧﺮژﻯﻫﺎﻯ ﻧــﻮ ﻭ ﺗﺠﺪﻳﺪﭘﺬﻳﺮ
ﺩﺍﺭﺩ .ﺑﻪ ﻃﻮﺭ ﻣﺘﻮﺳــﻂ 300ﺭﻭﺯ ﺁﻓﺘﺎﺑﻰ ﺩﺭ ﻃﻮﻝ ﺳﺎﻝ ﺩﺭ ﻛﺸﻮﺭ
ﻣﺎ ﻭﺟﻮﺩ ﺩﺍﺭﺩ ﻭ ﺍﻳﻦ ﻳﻚ ﺷــﺎﺧﺺ ﺑﺴــﻴﺎﺭ ﺩﺭﺧﺸﺎﻥ ﺑﺮﺍﻯ ﺣﻀﻮﺭ
ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭﺍﻧﻰ ﺍﺳــﺖ ﻛﻪ ﻣﻰﺧﻮﺍﻫﻨﺪ ﺩﺭ ﺑﺨــﺶ ﺍﻧﺮژﻯﻫﺎﻯ
ﺗﺠﺪﻳﺪﭘﺬﻳﺮ ﻭ ﺧﻮﺭﺷﻴﺪﻯ ﺩﺭ ﻛﺸــﻮﺭ ﻣﺎ ﻓﻌﺎﻟﻴﺖ ﻛﻨﻨﺪ .ﻋﻼﻭﻩ ﺑﺮ
ﺍﻳــﻦ ﺩﺭ ﺍﻧﺮژﻯﻫﺎﻯ ﺑﺎﺩﻯ ﻫﻢ ﺍﻳﺮﺍﻥ ﺑﺎ ﺩﺍﺷــﺘﻦ 5ﻛﺎﻧﻮﻥ ﺑﺎﺩﺧﻴﺰ
ﻇﺮﻓﻴﺖﻫﺎﻯ ﺑﺴــﻴﺎﺭ ﻣﻨﺎﺳﺒﻰ ﺑﺮﺍﻯ ﻓﻌﺎﻟﻴﺖ ﺩﺭ ﺣﻮﺯﻩ ﺍﻧﺮژﻯﻫﺎﻯ
ﺑــﺎﺩﻯ ﻭ ﺭﺍﻩﺍﻧﺪﺍﺯﻯ ﻣﺰﺍﺭﻉ ﺑﺎﺩﻯ ﺩﺍﺭﺩ «.ﭘﺪﺭﺍﻡ ﺳــﻠﻄﺎﻧﻰ ﺩﺭ ﺍﺩﺍﻣﻪ
ﺳــﺨﻨﺮﺍﻧﻰﺍﺵ ﺑﺎ ﻧﻤﺎﻳﺶ ﺍﺳــﻼﻳﺪﻫﺎ ﻭ ﺍﻋﻼﻡ ﺍﻋــﺪﺍﺩ ﻭ ﺍﺭﻗﺎﻣﻰ ﺍﺯ
ﺟﻤﻌﻴﺖ ﺟــﻮﺍﻥ ﻛﺸــﻮﺭﻣﺎﻥ ﻭ ﻧﻴﺮﻭﻫﺎﻯ ﺗﺤﺼﻴﻠﻜــﺮﺩﻩ ،ﺗﺎﻛﻴﺪ
ﻛﺮﺩ :ﻛﺸــﻮﺭ ﻣﺎ ﺩﺭ ﺣﻮﺯﻩ ﻧﻴﺮﻭﻯ ﺍﻧﺴــﺎﻧﻰ ﺑﺎﻻﺗﺮﻳﻦ ﻧﺴﺒﺖ ﺳﺮﺍﻧﻪ
ﺗﺤﺼﻴﻠﻜﺮﺩﮔﺎﻥ ﺣﻮﺯﻩ ﻣﻬﻨﺪﺳــﻰ ﺭﺍ ﻧﺴــﺒﺖ ﺑﻪ ﺟﻤﻌﻴﺖ ﺩﺍﺭﺩ ﻭ
ﺑﻪﻃــﻮﺭ ﻃﺒﻴﻌﻰ ﺍﻳﻦ ﻣﻮﺿﻮﻉ ﻇﺮﻓﻴﺖﻫﺎﻯ ﺯﻳﺎﺩﻯ ﺭﺍ ﺑﺮﺍﻯ ﺗﻮﻟﻴﺪ ﻭ
ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ﺷــﻜﻞ ﻣﻰﺩﻫﺪ ﺑﻪﻭﻳﮋﻩ ﺍﻳﻨﻜﻪ ﻫﺰﻳﻨﻪ ﻧﻴﺮﻭﻯ ﻛﺎﺭ
ﺩﺭ ﺍﻳﺮﺍﻥ ﺩﺭ ﻣﻘﺎﻳﺴﻪ ﺑﺎ ﺑﺴﻴﺎﺭﻯ ﺍﺯ ﻛﺸﻮﺭﻫﺎ ﺍﺭﺯﺍﻥﺗﺮ ﺍﺳﺖ .ﺍﻭ ﺍﺩﺍﻣﻪ
ﺩﺍﺩ :ﺣﻀﻮﺭ ﺟﻤﻌﻴﺖ ﺟﻮﺍﻥ ﺗﺤﺼﻴﻠﻜﺮﺩﻩ ﻣﺎ ﺑﺎﻋﺚ ﺷــﺪﻩ ﺷــﺎﻫﺪ
ﺭﺷﺪ ﺍﺳﺘﺎﺭﺕﺁپﻫﺎ ﻭ ﺷــﺮﻛﺖﻫﺎﻯ ﺩﺍﻧﺶﺑﻨﻴﺎﻥ )ﺩﺭ ﺯﻣﻴﻨﻪﻫﺎﻯ
ﺁﻯﺗﻰ ،ﺁﻯﺳﻰﺗﻰ ،ﻣﻬﻨﺪﺳﻰ ﭘﺰﺷﻜﻰ ﻭ (...ﭘﺮﺷﻤﺎﺭﻯ ﺑﺎﺷﻴﻢ ،ﺍﺯ
ﻫﻤﻴﻦ ﺭﻭ ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭﺍﻥ ﻭ ﺻﻨﺪﻭﻕﻫﺎﻯ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ﻛﻪ ﺩﺭ
ﺍﻳﻦ ﺣﻮﺯﻩ ﻓﻌﺎﻟﻴﺖ ﻣﻰﻛﻨﻨﺪ ،ﻣﻰﺗﻮﺍﻧﻨﺪ ﺍﺯ ﺍﻳﻦ ﻓﺮﺻﺖ ﺑﻬﺮﻩ ﺑﺒﺮﻧﺪ.
ﻣﻌﺮﻓﻰ ﻃﺮﺡ ﺍﻳﺮﺍﻥ ﺑﻪ ﻋﻨﻮﺍﻥ ﻃﺮﺡ ﺑﺮﺗﺮ
ﻃــﺮﺡ ﺍﺗﺎﻕ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺷــﻴﺮﺍﺯ ﺑــﺎ ﻋﻨﻮﺍﻥ »ﺣﻤﺎﻳــﺖ ﺍﺯ ﺗﻮﻟﻴﺪ ﻭ
ﺑﺎﺯﺍﺭﻳﺎﺑــﻰ ﮔﻴﺎﻫﺎﻥ ﺩﺍﺭﻭﻳــﻰ ﺍﺭﮔﺎﻧﻴﻚ« ﺩﺭ ﺭﺍﺳــﺘﺎﻯ ﺣﻤﺎﻳﺖ ﺍﺯ
ﻛﺸــﺎﻭﺭﺯﺍﻥ ﺁﺳﻴﺐﺩﻳﺪﻩ ﺍﺯ ﺧﺸﻜﺴﺎﻟﻰ ،ﺑﻪ ﻋﻨﻮﺍﻥ ﻳﻜﻰ ﺍﺯ 5ﻃﺮﺡ
ﺑﺮﺗﺮ ﺩﺭ ﺩﻫﻤﻴﻦ ﻛﻨﮕﺮﻩ ﺟﻬﺎﻧــﻰ ﺍﺗﺎﻕﻫﺎﻯ ﺑﺎﺯﺭﮔﺎﻧﻰ ﺟﻬﺎﻥ ﺍﺭﺍﺋﻪ
ﺷﺪ ﻭ ﺑﺎ 4ﻃﺮﺡ ﺩﻳﮕﺮ ﺑﻪ ﺭﻗﺎﺑﺖ ﭘﺮﺩﺍﺧﺖ .ﻣﺤﻤﺪ ﺻﺎﺩﻕ ﺣﻤﻴﺪﻳﺎﻥ
ﺟﻬﺮﻣــﻰ ﺩﺭ ﺍﻳﻦ ﺑﺎﺭﻩ ﺍﻇﻬــﺎﺭ ﻛﺮﺩ :ﺍﻟﮕﻮﻯ ﺗﻮﻟﻴﺪﺍﺕ ﻛﺸــﺎﻭﺭﺯﻯ
ﺩﺭ ﺍﻳــﺮﺍﻥ ﺍﺯ ﮔﺬﺷــﺘﻪ ﺗــﺎ ﺑﻪ ﺣﺎﻝ ﺑﻪ ﺳــﻤﺖ ﺗﻮﻟﻴــﺪ ﺁﺏﺑﺮﺗﺮﻳﻦ
ﻣﺤﺼﻮﻻﺕ ﺣﺮﻛﺖ ﻛﺮﺩﻩ ﻛﻪ ﺑﺮﺧﻰ ﺍﺯ ﺍﻳﻦ ﻣﺤﺼﻮﻻﺕ ﺑﻴﺸﺘﺮﻳﻦ
ﺳﻬﻢ ﺻﺎﺩﺭﺍﺕ ﻛﺸــﺎﻭﺭﺯﻯ ﺭﺍ ﺑﻪ ﺧﻮﺩ ﺍﺧﺘﺼﺎﺹ ﺩﺍﺩﻩﺍﻧﺪ .ﺍﻳﻦ ﺩﺭ
ﺣﺎﻟﻰ ﺍﺳــﺖ ﻛﻪ ﻛﺸــﻮﺭ ﺍﻳﺮﺍﻥ ﺑﻪ ﺩﻟﻴﻞ ﻗــﺮﺍﺭ ﮔﺮﻓﺘﻦ ﺩﺭ ﻣﻨﻄﻘﻪ
ﺧﺸــﻚ ﺟﻬﺎﻥ ﻫﻤﻮﺍﺭﻩ ﺑﺎ ﻣﻌﻀﻞ ﻛﻤﺒﻮﺩ ﺁﺏ ﺑﻪ ﻋﻨﻮﺍﻥ ﻳﻚ ﻋﺎﻣﻞ
ﻣﺤﺪﻭﺩﻛﻨﻨﺪﻩ ﻛﺸــﺎﻭﺭﺯﻯ ﺭﻭﺑﻪﺭﻭ ﺑﻮﺩﻩ ﺍﺳــﺖ .ﺍﺳــﺘﺎﻥ ﻓﺎﺭﺱ،
ﻧﻴﺰ ﺍﺯ ﺍﻳﻦ ﻗﺎﻋﺪﻩ ﻣﺴــﺘﺜﻨﺎ ﻧﻴﺴــﺖ ﺑﻪ ﻃﻮﺭﻯ ﻛــﻪ ﺑﻪ ﺩﻧﺒﺎﻝ ﻭﻗﻮﻉ
ﺧﺸﻜﺴــﺎﻟﻰﻫﺎﻯ ﭘﻴﺎﭘﻰ؛ ﻛﻤﺒﻮﺩ ﻣﻨﺎﺑﻊ ﺁﺏ ﺑﻪ ﺷــﺮﺍﻳﻂ ﺑﺤﺮﺍﻧﻰ
ﺭﺳﻴﺪﻩ ﺍﺳﺖ.
ﺁﺛﺎﺭ ﻣﺨﺮﺏ ﭘﺪﻳﺪﻩ ﺧﺸﻜﺴــﺎﻟﻰ ﻭ ﺑــﻪ ﺩﻧﺒﺎﻝ ﺁﻥ ﻛﺎﻫﺶ ﺑﺎﺯﺩﻩ
ﻓﻌﺎﻟﻴﺖ ﻛﺸــﺎﻭﺭﺯﻯ ،ﺍﺛﺮﺍﺕ ﺳــﻮء ﻓﺮﺍﻭﺍﻧﻰ ﺑﺮ ﻣﻌﻴﺸﺖ ﻭ ﺍﺷﺘﻐﺎﻝ
ﺭﻭﺳــﺘﺎﻳﻴﺎﻥ ﻭ ﺑﻪ ﺩﻧﺒــﺎﻝ ﺁﻥ ﺑﺮﻭﺯ ﻣﻌﻀــﻼﺕ ﺍﺟﺘﻤﺎﻋﻰ ﻣﺘﻌﺪﺩ
ﺩﺍﺷــﺘﻪ ﺍﺳــﺖ .ﻧﺮﺥ ﺭﻭ ﺑﻪ ﺍﻓﺰﺍﻳﺶ ﻣﻬﺎﺟﺮﺕ ﺩﺭ ﺳــﺎﻝﻫﺎﻯ ﺍﺧﻴﺮ
ﺷــﺎﻫﺪﻯ ﺑﺮ ﺍﻳﻦ ﻣﺪﻋﺎﺳﺖ ﻛﻪ ﺩﻟﻴﻞ ﺍﺻﻠﻰ ﺁﻥ ﺭﺍ ﻣﻰﺗﻮﺍﻥ ﺗﺎﻣﻴﻦ
ﻣﻌﺎﺵ ﺭﻭﺳــﺘﺎﻳﻴﺎﻥ ﺩﺭ ﭘﻰ ﻣﺸــﻜﻼﺕ ﻧﺎﺷــﻰ ﺍﺯ ﺧﺸﻜﺴــﺎﻟﻰ
ﺩﺍﻧﺴــﺖ .ﺩﺭ ﺭﺍﺳــﺘﺎﻯ ﻣﻘﺎﺑﻠﻪ ﺑــﺎ ﭘﺪﻳﺪﻩ ﺧﺸﻜﺴــﺎﻟﻰ ﺍﺯ ﺟﻤﻠﻪ
ﻣﻬﻢﺗﺮﻳﻦ ﭘﻴﺸﻨﻬﺎﺩﻫﺎﻯ ﻣﻄﺮﺡ ﺷﺪﻩ ﺩﺭ ﻣﺤﺎﻓﻞ ﻋﻠﻤﻰ ﻭ ﺍﺟﺮﺍﻳﻰ،
ﺍﻓﺰﺍﻳــﺶ ﺗﻮﻟﻴﺪ ﻣﺤﺼــﻮﻻﺕ ﺍﺭﮔﺎﻧﻴﻚ ﻭ ﺑﻪﻭﻳﮋﻩ ﺳــﻬﻢ ﮔﻴﺎﻫﺎﻥ
ﺩﺍﺭﻭﻳــﻰ ﻛﻢﺁﺏﺑﺮ ﺩﺭ ﺍﻟﮕــﻮﻯ ﺗﻮﻟﻴﺪ ،ﺑﺎ ﺗﻮﺟﻪ ﺑــﻪ ﻇﺮﻓﻴﺖﻫﺎﻯ
ﻣﻮﺟــﻮﺩ ﺩﺭ ﺍﻳــﺮﺍﻥ ﺑﻪﻭﻳﮋﻩ ﺩﺭ ﺍﺳــﺘﺎﻥ ﻓﺎﺭﺱ ﺍﺳــﺖ؛ ﺑﻪ ﻃﻮﺭﻯ
ﻛﻪ ﺍﻓﺰﺍﻳﺶ ﺳــﻬﻢ ﮔﻴﺎﻫــﺎﻥ ﺩﺍﺭﻭﻳﻰ ﺍﺭﮔﺎﻧﻴــﻚ ﺩﺭ ﺍﻟﮕﻮﻯ ﺗﻮﻟﻴﺪ
ﻭ ﺩﺭﺁﻣﺪ ﺑﻬﺮﻩﺑﺮﺩﺍﺭﺍﻥ ﺑﺨﺶ ﻛﺸــﺎﻭﺭﺯﻯ ﻭ ﻛﻤــﻚ ﺑﻪ ﺑﺎﺯﺍﺭﻳﺎﺑﻰ،
ﺑﺎﺯﺍﺭﺭﺳــﺎﻧﻰ ﻭ ﺻﺎﺩﺭﺍﺕ ﻣﺤﺼﻮﻻﺕ ﺍﺭﮔﺎﻧﻴﻚ )ﺑﺎ ﺗﻮﺟﻪ ﺑﻪ ﻗﻴﻤﺖ
ﺑــﺎﻻﻯ ﻣﺤﺼﻮﻻﺕ ﺍﺭﮔﺎﻧﻴﻚ ﺩﺭ ﺑﺎﺯﺍﺭﻫﺎﻯ ﻫﺪﻑ( ﺍﻗﺪﺍﻣﻰ ﺑﺴــﻴﺎﺭ
ﻛﻠﻴــﺪﻯ ﺩﺭ ﺭﺍﺳــﺘﺎﻯ ﺭﻭﻧﻖ ﺩﻭﺑﺎﺭﻩ ﻛﺸــﺎﻭﺭﺯﻯ ﺍﺳــﺘﺎﻥ ﻓﺎﺭﺱ
ﺍﺳﺖ.
ﺑﺮﺧﻰ ﺻﺮﺏﻫﺎ ﻫﻨﻮﺯ ﺍﺯ ﺭﻓﻊ ﺗﺤﺮﻳﻢﻫﺎﻯ ﺍﻳﺮﺍﻥ ﺧﺒﺮ ﻧﺪﺍﺭﻧﺪ
ﺭﻳﻴﺲ ﻣﺮﻛﺰ ﺗﺠﺎﺭﻯ ﺍﻳﺮﺍﻥ ﺩﺭ ﺑﺎﻟﻜﺎﻥ ﺍﺯ ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ﻳﻚ ﻣﻴﻠﻴﺎﺭﺩ ﺩﻻﺭﻯ ﺻﺮﺏﻫﺎ ﺩﺭ
ﺳﺎﺧﺖ ﻧﻴﺮﻭﮔﺎﻩ ﺑﺮﻕ ﺩﺭ ﺑﻨﺪﺭﻋﺒﺎﺱ ﺧﺒﺮ ﺩﺍﺩ .ﺳﻌﻴﺪ ﺣﺴﻴﻨﻰ ﺩﺭ ﮔﻔﺖﻭﮔﻮ ﺑﺎ ﺍﻳﺴﻨﺎ ،ﺑﺎ ﺍﺷﺎﺭﻩ
ﺑﻪ ﻣﻮﻗﻌﻴﺖ ﺟﻐﺮﺍﻓﻴﺎﻳﻰ ﻭﻳﮋﻩ ﺻﺮﺑﺴــﺘﺎﻥ ﺩﺭ ﺍﺭﻭﭘﺎ ﻋﻨﻮﺍﻥ ﻛﺮﺩ :ﺻﺮﺑﺴﺘﺎﻥ ﺩﺭ ﻗﻠﺐ ﺍﺭﻭﭘﺎ ﻭﺍﻗﻊ
ﺷﺪﻩ ﻭ ﺩﺭ ﻭﺍﻗﻊ ﻣﻰﺗﻮﺍﻧﺪ ﭘﻠﻰ ﺑﻴﻦ ﺍﻳﺮﺍﻥ ﻭ ﺩﻳﮕﺮ ﻛﺸﻮﺭﻫﺎﻯ ﺍﺭﻭﭘﺎﻳﻰ ﺑﺎﺷﺪ.
ﻭﻯ ﺑﺎ ﺗﺎﻛﻴﺪ ﺑﺮ ﻧﺎﺷــﻨﺎﺧﺘﻪ ﺑﻮﺩﻥ ﻇﺮﻓﻴﺖ ﺑﺎﺯﺍﺭ ﺻﺮﺑﺴــﺘﺎﻥ ﺑﺮﺍﻯ ﺍﻳﺮﺍﻥ ﻭ ﺍﻟﺒﺘﻪ ﻧﺎﺷﻨﺎﺧﺘﻪ
ﺑﻮﺩﻥ ﺍﻳﺮﺍﻥ ﺑﺮﺍﻯ ﺻﺮﺏﻫﺎ ﺗﺼﺮﻳﺢ ﻛﺮﺩ :ﺍﺯ ﻓﻌﺎﻝﺳــﺎﺯﻯ ﻣﺮﻛﺰ ﺗﺠﺎﺭﻯ ﺩﺭ ﺻﺮﺑﺴــﺘﺎﻥ ،ﺍﺗﺎﻕ
ﺑﺎﺯﺭﮔﺎﻧﻰ ﺍﻳﺮﺍﻥ ﻭ ﺻﺮﺑﺴــﺘﺎﻥ ﺑﻪﻣﻨﻈﻮﺭ ﺗﻘﻮﻳﺖ ﺑﻨﻴﻪ ﺍﻗﺘﺼﺎﺩﻯ ﺍﻳﺮﺍﻥ ﻭ ﺻﺮﺑﺴــﺘﺎﻥ ﺗﺎﺳﻴﺲ
ﺷــﺪ .ﺍﻳﻦ ﺍﺗﺎﻕ ﺑﺎ ﻭﺭﻭﺩ ﻫﻴﺎﺕﻫﺎﻯ ﺻﺮﺏ ﺑﻪ ﺍﻳﺮﺍﻥ ﻭ ﺑﺎﻟﻌﻜﺲ ﺩﺭ ﺟﻬﺖ ﺗﻮﺳــﻌﻪ ﺗﻌﺎﻣﻼﺕ ﮔﺎﻡ
ﺑﺮﺩﺍﺷﺖ.
ﺣﺴــﻴﻨﻰ ﺑﻪ ﺳﻔﺮ ﻭﺯﻳﺮ ﻛﺸﺎﻭﺭﺯﻯ ﻭ ﺭﻳﻴﺲﺟﻤﻬﻮﺭﻯ ﺻﺮﺑﺴــﺘﺎﻥ ﺩﺭ ﺍﻳﺮﺍﻥ ﻭ ﺳﻔﺮ ﺑﺮﺧﻰ
ﻣﻘﺎﻣﺎﺕ ﺍﻳﺮﺍﻧﻰ ﻫﻤﭽﻮﻥ ﺭﻳﻴﺲ ﻣﺠﻠﺲ ﺷــﻮﺭﺍﻯ ﺍﺳﻼﻣﻰ ﺑﻪ ﺻﺮﺑﺴﺘﺎﻥ ﺍﺷﺎﺭﻩ ﻛﺮﺩ ﻭ ﺍﻓﺰﻭﺩ:
ﺍﺗﺎﻕ ﺩﺭ ﮔﺎﻡﻧﺨﺴﺖ ﺑﻪﺩﻧﺒﺎﻝ ﻣﻌﺮﻓﻰ ﻭ ﺷﻨﺎﺳﺎﻧﺪﻥ ﺩﻭ ﻃﺮﻑ ﺑﻪ ﻳﻜﺪﻳﮕﺮ ﺑﻮﺩ ﭼﺮﺍﻛﻪ ﺻﺮﺑﺴﺘﺎﻥ
ﻭ ﺍﻳﺮﺍﻥ ﻫﻴﭻ ﺷــﻨﺎﺧﺘﻰ ﻧﺴﺒﺖ ﺑﻪ ﻇﺮﻓﻴﺖﻫﺎ ﻭ ﺗﻮﺍﻧﻤﻨﺪﻯﻫﺎﻯ ﻳﻜﺪﻳﮕﺮ ﻧﺪﺍﺷﺘﻨﺪ ﻭ ﺍﺯ ﻃﺮﻓﻰ
ﺗﺤﺮﻳﻢﻫﺎ ﻧﻴﺰ ﺑﺎﺯﺍﺭ ﺍﻳﻦ ﻛﺸــﻮﺭ ﺭﺍ ﺑﺮﺍﻯ ﺻﺮﺑﺴــﺘﺎﻥ ﻭ ﺑﺮﻋﻜﺲ ﺑﺎﺯﺍﺭ ﺍﻳﺮﺍﻥ ﺭﺍ ﺑﺮﺍﻯ ﺻﺮﺑﺴــﺘﺎﻥ
ﻧﺎﺷﻨﺎﺧﺘﻪ ﺑﺎﻗﻰ ﮔﺬﺍﺷﺘﻪ ﺑﻮﺩ.
ﻭﻯ ﺑﺎ ﺑﻴﺎﻥ ﺍﻳﻨﻜﻪ ﻫﻨﻮﺯ ﺑﺮﺧﻰ ﺍﺯ ﺻﺮﺏﻫﺎ ﺍﻃﻼﻋﻰ ﻧﺴــﺒﺖ ﺑــﻪ ﺭﻓﻊ ﺗﺤﺮﻳﻢﻫﺎ ﻋﻠﻴﻪ ﺍﻳﺮﺍﻥ
ﻧﺪﺍﺭﻧﺪ ،ﺍﻇﻬﺎﺭ ﻛﺮﺩ :ﺑﺎ ﺍﻳﺠﺎﺩ ﺷــﻨﺎﺧﺖ ﻧﺴــﺒﺖ ﺑﻪ ﻇﺮﻓﻴﺖﻫﺎﻯ ﺩﻭ ﻛﺸﻮﺭ ،ﺍﻳﺮﺍﻥ ﻣﻰﺗﻮﺍﻧﺪ ﺍﺯ
ﻃﺮﻳﻖ ﺻﺮﺑﺴﺘﺎﻥ ﺑﺎﺯﺍﺭ ﺍﺭﻭﭘﺎ ﺭﺍ ﺑﻪﻋﻨﻮﺍﻥ ﻣﻬﻢﺗﺮﻳﻦ ﻫﺪﻑ ﺻﺎﺩﺭﺍﺗﻰ ﺍﺗﺎﻕ ﻭ ﻣﺮﻛﺰ ﺗﺠﺎﺭﻯ ﺍﻳﺮﺍﻥ
ﺩﺭ ﺑﺎﻟﻜﺎﻥ ﺩﺭ ﺍﺧﺘﻴﺎﺭ ﮔﻴﺮﺩ .ﺭﻳﻴﺲ ﻣﺮﻛﺰ ﺗﺠﺎﺭﻯ ﺍﻳﺮﺍﻥ ﺩﺭ ﺑﺎﻟﻜﺎﻥ ﻋﻨﻮﺍﻥ ﻛﺮﺩ :ﺧﻮﺷــﺒﺨﺘﺎﻧﻪ
ﺑﺎ ﺍﻗﺪﺍﻣﺎﺕ ﺍﻧﺠﺎﻡ ﺷــﺪﻩ ﺩﺭ 2/5ﺳﺎﻝ ﺩﺭ ﺻﺮﺑﺴﺘﺎﻥ ﻣﻮﻓﻘﻴﺖﻫﺎﻯ ﺑﺴﻴﺎﺭﻯ ﺣﺎﺻﻞ ﺷﺪﻩ ﻭ ﺩﺭ
ﻣﺴــﻴﺮ ﺷﻨﺎﺧﺖ ﺑﺎﺯﺍﺭ ﺍﻳﺮﺍﻥ ﺍﺯﺳــﻮﻯ ﺻﺮﺏﻫﺎ ﮔﺎﻡﻫﺎﻯ ﻣﻮﺛﺮﻯ ﺑﺮﺩﺍﺷﺘﻪ ﺷﺪﻩ ﺍﺳﺖ .ﺍﻳﻦ ﺍﻣﺮ
ﺑﻪﻃﻮﺭ ﻗﻄﻊ ﺗﻮﺳــﻌﻪ ﺭﻭﺍﺑﻂ ﺭﺍ ﺑﻪ ﺩﻧﺒﺎﻝ ﺧﻮﺍﻫﺪ ﺩﺍﺷــﺖ ﺑﻪﻃﻮﺭﻯ ﻛﻪ ﺍﻣﺮﻭﺯ ﻣﺴﺌﻮﻻﻥ ﺍﺭﺷﺪ
ﺻﺮﺑﺴــﺘﺎﻥ ﻭ ﻣﺴــﺌﻮﻻﻥ ﺍﺭﺷﺪ ﺟﻤﻬﻮﺭﻯ ﺍﺳــﻼﻣﻰ ﺍﻳﺮﺍﻥ ﺍﻗﺒﺎﻝ ﻭ ﺣﻤﺎﻳﺖ ﺧﻮﺩ ﺭﺍ ﻧﺴﺒﺖ ﺑﻪ
ﻣﺮﻛﺰ ﺩﺍﺭﻧﺪ ،ﺍﺯ ﺍﻳﻦ ﻃﺮﻳﻖ ﻣﻰﺗﻮﺍﻥ ﻣﺮﺍﻭﺩﺍﺕ ﺭﺍ ﮔﺴــﺘﺮﺵ ﺩﺍﺩ ﻭ ﺑﺎﻳﺪ ﺍﺯ ﻓﺮﺻﺖ ﺣﺎﺻﻞﺷــﺪﻩ
ﻧﻬﺎﻳﺖ ﺑﻬﺮﻩ ﺭﺍ ﺑﺮﺩ .ﻭﻯ ﺑﺎ ﺍﺷــﺎﺭﻩ ﺑﻪ ﺣﻀﻮﺭ ﺳــﻔﻴﺮ ﺻﺮﺑﺴﺘﺎﻥ ﺩﺭ ﺑﻬﺮﻩﺑﺮﺩﺍﺭﻯ ﺍﺯ 4ﻧﻤﺎﻳﺸﮕﺎﻩ
ﺗﺨﺼﺼﻰ ﺩﺭ ﺍﺭﺍﻙ ﻛﻪ ﻧﺸﺎﻥ ﺍﺯ ﻧﮕﺎﻩ ﻣﺜﺒﺖ ﺻﺮﺏﻫﺎ ﺑﻪ ﺍﻳﺮﺍﻥ ﻭ ﺭﻭﻳﻜﺮﺩ ﺗﻮﺳﻌﻪ ﺗﻌﺎﻣﻼﺕ ﺩﺍﺭﺩ،
ﺍﻓﺰﻭﺩ :ﺻﺮﺑﺴﺘﺎﻥ ﺑﺎ ﺗﻤﺎﻡ ﺩﻧﻴﺎ ﻗﺮﺍﺭﺩﺍﺩ ﺗﺠﺎﺭﻯ ﺩﺍﺷﺘﻪ ﻭ ﺑﺎ ﺗﻤﺎﻣﻰ ﻛﺸﻮﺭﻫﺎﻳﻰ ﻛﻪ ﺗﺠﺎﺭﺕ ﺁﺯﺍﺩ
ﺩﺍﺭﻧﺪ ﻫﻤﭽﻮﻥ ﺍﺳــﻜﺎﻧﺪﻳﻨﺎﻭﻯ ،ﺍﻣﺮﻳﻜﺎ ﻭ ﺍﺭﻭﭘﺎ ﻣﺮﺍﻭﺩﻩ ﺍﻗﺘﺼﺎﺩﻯ ﺩﺍﺭﺩ ﻛﻪ ﺍﻳﻦ ﺍﻣﺮ ﺑﺮﺍﻯ ﺍﻳﺮﺍﻥ
ﻧﻜﺘﻪﺍﻯ ﺑﺴﻴﺎﺭ ﻣﺜﺒﺖ ﻭ ﺣﺎﺋﺰ ﺍﻫﻤﻴﺘﻰ ﺍﺳﺖ.
ﺣﺴــﻴﻨﻰ ﺗﺎﻛﻴﺪ ﻛﺮﺩ :ﺻﺮﺑﺴﺘﺎﻥ ﺩﺭﺣﺎﻝﺣﺎﺿﺮ ﻋﻀﻮ ﺭﺳﻤﻰ ﺟﺎﻣﻌﻪ ﺍﺭﻭﭘﺎ ﻧﻴﺴﺖ ﻛﻪ ﺑﺮﺍﻯ
ﺍﻳﺮﺍﻥ ﻧﻜﺘﻪ ﻣﻬﻤﻰ ﺍﺳﺖ ﺯﻳﺮﺍ ﻛﺸﻮﺭﻫﺎﻯ ﻋﻀﻮ ﺍﻳﻦ ﺟﺎﻣﻌﻪ ﺩﺭﮔﻴﺮ ﺑﺮﺧﻰ ﻗﻮﺍﻧﻴﻦ ﺩﺳﺖ ﻭ ﭘﺎﮔﻴﺮ
ﻫﺴــﺘﻨﺪ ﻭ ﻋﻀﻮﻳﺖ ﻧﺪﺍﺷﺘﻦ ﺻﺮﺑﺴــﺘﺎﻥ ﺩﺭ ﺍﻳﻦ ﺟﺎﻣﻌﻪ ﺑﺮﺍﻯ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﺍﻥ ﺍﻳﺮﺍﻧﻰ ﺑﺴﻴﺎﺭ
ﻣﺜﺒﺖ ﺍﺳﺖ ﻭ ﺗﺎ ﭘﻴﺶ ﺍﺯ ﺍﻳﻦ ﻋﻀﻮﻳﺖ ﺑﺎﻳﺪ ﺍﺯ ﺷﺮﺍﻳﻂ ﻣﻮﺟﻮﺩ ﺍﺳﺘﻔﺎﺩﻩ ﻛﺮﺩ ﻭ ﺑﺎ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ
ﻣﺸــﺘﺮﻙ ﻣﻰﺗﻮﺍﻥ ﺗﻌﺎﻣﻼﺕ ﺭﺍ ﮔﺴــﺘﺮﺵ ﺩﺍﺩ .ﻭﻯ ﺗﺼﺮﻳﺢ ﻛﺮﺩ :ﺍﻣﺮﻭﺯ ﺗﺎﺟﺮﺍﻥ ﺑﺰﺭگ ﺍﻳﺮﺍﻧﻰ
ﺩﺭ ﺍﻳﻦ ﻛﺸﻮﺭ ﻓﻌﺎﻟﻴﺖ ﺩﺍﺭﻧﺪ ،ﺍﻣﺎ ﺍﻳﻦ ﻓﻌﺎﻟﻴﺖ ﻫﻨﻮﺯ ﺑﻪ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ﻧﻴﻨﺠﺎﻣﻴﺪﻩ ﺍﺳﺖ ،ﺍﻟﺒﺘﻪ
ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯﻫﺎﻯ ﺑﺰﺭﮔﻰ ﺍﺯ ﺳــﻮﻯ ﺻﺮﺏﻫﺎ ﺩﺭ ﺍﻳﺮﺍﻥ ﺩﺭ ﺣﺎﻝ ﭘﻴﮕﻴﺮﻯ ﺍﺳــﺖ ﻭ ﺳﺎﺧﺖ
ﻧﻴﺮﻭﮔﺎﻩ ﺑﺮﻗﻰ ﺑﺎ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ﻳﻚ ﻣﻴﻠﻴﺎﺭﺩ ﺩﻻﺭ ﺩﺭ ﺑﻨﺪﺭﻋﺒﺎﺱ ﻳﻜﻰ ﺍﺯ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯﻫﺎﻯ
ﻛﻼﻥ ﺻﺮﺏﻫﺎ ﺩﺭ ﺍﻳﺮﺍﻥ ﺍﺳﺖ ﻛﻪ ﻣﺮﺍﺣﻞ ﺍﺩﺍﺭﻯ ﺁﻥ ﺭﻭ ﺑﻪ ﭘﺎﻳﺎﻥ ﺍﺳﺖ.
ﺑﺎﺯﺍﺭ
ﭘﻨﺠﺸﻨﺒﻪ
ﻭ ﺍﺻﻨﺎﻑ
3
ﺗﻴﺘﺮ ﺭﻭﺯ
ﻳﺎﺩﺩﺍﺷﺖ
ﺍﺯ ﻋﻤﺮ ﻧﺨﺴﺘﻴﻦ ﺍﺳـﺘﺎﺭﺕﺁپ ﺍﻳﺮﺍﻧﻰ ﺣﻮﺯﻩ ﺳﻼﻣﺖ ﻳﻌﻨﻰ »ﺷﻔﺎﺟﻮ« ﻧﺰﺩﻳﻚ ﺑﻪ 4
ﺳـﺎﻝ ﻣﻰﮔـﺬﺭﺩ .ﺑﻪ ﺩﻧﺒﺎﻝ ﺍﻳﻦ ﺍﺳـﺘﺎﺭﺕﺁپ ،ﺍﺳـﺘﺎﺭﺕﺁپﻫﺎﻯ ﺩﻳﮕـﺮﻯ ﺍﺯﺟﻤﻠﻪ
»ﺗﻠﻪﻃﺐ«» ،ﺩﺭﻣﺎﻧﻜﺪﻩ« ﻭ »ﺳﻴﺒﻮﻓﻦ« ﻫﻢ ﭘﺎ ﺑﻪ ﻋﺮﺻﻪ ﺣﻴﺎﺕ ﮔﺬﺍﺷﺘﻨﺪ ﺗﺎ ﺑﻪ ﺷﻌﺎﺭ
ﺍﺭﺍﺋـﻪ ﺧﺪﻣﺎﺕ ﻭ ﺍﻃﻼﻋﺎﺕ ﺍﻟﻜﺘﺮﻭﻧﻴﻚ ﺩﺭ ﺣﻮﺯﻩ ﺳـﻼﻣﺖ ﻭ ﭘﺰﺷـﻜﻰ ﺟﺎﻣﻪ ﻋﻤﻞ
ﺳﺎﺭﺍ ﺭﺷﺎﺩﻯﺯﺍﺩﻩ
trade@tejaratdaily.comﺑﭙﻮﺷـﺎﻧﻨﺪ .ﻫﺮﭼﻨﺪ ﻛﻪ ﻧﻮﻉ ﻓﻌﺎﻟﻴﺖ ﺍﻳﻦ ﺩﺳﺘﻪ ﺍﺯ ﻛﺴـﺐﻭﻛﺎﺭﻫﺎﻯ ﺍﻳﻨﺘﺮﻧﺘﻰ ﺑﺮﺍﻯ
ﺟﺎﻣﻌﻪ ﺍﺳـﺘﺎﺭﺕﺁﭘﻰ ﻛﺎﻣﻼ ﺷﻨﺎﺧﺘﻪﺷﺪﻩ ﺍﺳـﺖ ،ﺍﻣﺎ ﺁﻧﻬﺎ ﺑﻪ ﺩﻻﻳﻞ ﻣﺘﻌﺪﺩ ﺍﺯﺟﻤﻠﻪ
ﺍﻃﻼﻉﺭﺳـﺎﻧﻰ ﻧﻜﺮﺩﻥ ﺩﺭﺑﺎﺭﻩ ﻧﺤﻮﻩ ﻓﻌﺎﻟﻴﺖﺷـﺎﻥ ،ﻫﻨﻮﺯ ﻫﻢ ﺑﺮﺍﻯ ﺑﺨﺶ ﺑﺰﺭﮔﻰ ﺍﺯ
ﺟﺎﻣﻌﻪ ﺍﻳﺮﺍﻧﻰ ﻣﺸﺎﻏﻠﻰ ﻧﺎﺷﻨﺎﺧﺘﻪ ﺑﻪﺷﻤﺎﺭ ﻣﻰﺁﻳﻨﺪ .ﻫﻤﻴﻦ ﻧﺎﺷﻨﺎﺧﺘﮕﻰ ﺑﺎﻋﺚ ﺑﺮﻭﺯ ﻣﺸﻜﻼﺕ ﻣﺘﻌﺪﺩﻯ
ﺍﺯﺟﻤﻠﻪ ﺑﻰﺍﻋﺘﻤﺎﺩﻯ ﺳﺎﺯﻣﺎﻥﻫﺎ ﺩﺭ ﺑﻪ ﺍﺷﺘﺮﺍﻙﮔﺬﺍﺭﻯ ﺍﻃﻼﻋﺎﺕ ﺩﺭﻣﺎﻧﻰ ،ﻓﺮﺍﺭ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭ ﻭ ﺩﺭ ﻧﺘﻴﺠﻪ
ﻛﺎﻫﺶ ﺳﻬﻢ ﺁﻧﻬﺎ ﺍﺯ ﺑﺎﺯﺍﺭ ﻓﺮﻭﺵ ﺷﺪﻩ ﺍﺳﺖ.
ﺍﺳﺘﺎﺭﺕﺁپﻫﺎ ﺭﺍ ﺑﻪ ﺭﺳﻤﻴﺖ
ﺑﺸﻨﺎﺳﻴﻢ
ﺗﺐ »ﺳﻼﻣﺖ« ﺩﺭ ﺑﺎﺯﺍﺭ ﺍﺳﺘﺎﺭﺕﺁﭘﻰ
ﺷــﻔﺎﺟﻮ ،ﺗﻠﻪﻃــﺐ ،ﺩﺭﻣﺎﻧﻜﺪﻩ ﻭ
ﺳــﻴﺒﻮﻓﻦ ﻫﻤﮕﻰ ﺍﺯﺟﻤﻠﻪ ﻧﺎﻡﻫﺎﻯ
ﺁﺷــﻨﺎﻯ ﺍﺳــﺘﺎﺭﺕﺁﭘﻰ ﺩﺭ ﺣــﻮﺯﻩ
ﺳﻼﻣﺖ ﻫﺴــﺘﻨﺪ .ﻛﺴﺐﻭﻛﺎﺭﻫﺎﻳﻰ
ﻛــﻪ ﻛﻤﺘﺮ ﺍﺯ 4ﺳــﺎﻝ ﺍﺯ ﺗﻮﻟــﺪ ﺁﻧﻬﺎ
ﻣﻰﮔــﺬﺭﺩ ﻭ ﻫﻤﮕﻰ ﺑﺎ ﻫــﺪﻑ ﺍﺭﺍﺋﻪ
ﺧﺪﻣــﺎﺕ ﭘﺰﺷــﻜﻰ ﻭ ﺳــﻼﻣﺖ ﺑﺮ
ﺳﻮﮔﻞ ﺛﺎﺑﺖﻓﺮ
ﺑﺴــﺘﺮ ﺍﻳﻨﺘﺮﻧﺖ ﺍﻳﺠﺎﺩ ﺷﺪﻩﺍﻧﺪ .ﺍﻳﻦ
ﺩﺳــﺘﻪ ﺍﺯ ﻛﺴــﺐﻭﻛﺎﺭﻫﺎ ﺑﺎ ﺩﺭﻳﺎﻓﺖ ﺍﻃﻼﻋﺎﺕ ﻭ ﺳﺎﻣﺎﻧﺪﻫﻰ ﺁﻥ،
ﺳــﻌﻰ ﺩﺍﺭﻧﺪ ﺗﺎ ﺧﺪﻣﺎﺕ ﺣﻮﺯﻩ ﺳــﻼﻣﺖ ﺭﺍ ﺍﺯ ﺍﺭﺍﺋــﻪ ﺍﻃﻼﻋﺎﺕ ﻭ
ﺁﻣﻮﺯﺵ ﮔﺮﻓﺘﻪ ﺗﺎ ﻧﻮﺑﺖﺩﻫﻰ ﺁﻧﻼﻳﻦ ﺑﻪ ﺑﻴﻤﺎﺭﺍﻥ ﭘﻮﺷــﺶ ﺩﻫﻨﺪ.
ﺍﻣﺎ ﺑﺎ ﻭﺟﻮﺩ ﮔﺴﺘﺮﻩ ﺑﺎﻻﻯ ﺧﺪﻣﺎﺕ ﻣﻔﻴﺪ ﺍﺳﺘﺎﺭﺕﺁپﻫﺎﻯ ﺣﻮﺯﻩ
ﺳــﻼﻣﺖ ،ﺍﻳﻦ ﺑﺨﺶ ﻧﻴﺰ ﺍﺯ ﺳــﺎﻳﻪ ﻣﺸــﻜﻼﺕ ﮔﻮﻧﺎﮔﻮﻥ ﺑﻰﺑﻬﺮﻩ
ﻧﻤﺎﻧﺪﻩ ﺍﺳﺖ.
ﺑــﻪ ﺗﻌﺒﻴﺮ ﻓﻌــﺎﻻﻥ ﺍﻳﻦ ﺣــﻮﺯﻩ ﺩﺭﺩ ﺍﺻﻠﻰ ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎﻯ
ﺳــﻼﻣﺖ ﻧﺒﻮﺩ ﺍﻃﻼﻋﺎﺕ ﺷﻔﺎﻑ ﺍﺳــﺖ .ﺩﺭﺩﻯ ﻛﻪ ﺑﺎﻋﺚ ﺷﺪﻩ ﺗﺎ
ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎﻯ ﺳﻼﻣﺖ ﺑﺎ ﻣﺸــﻜﻼﺕ ﺑﻌﺪﻯ ﺍﺯﺟﻤﻠﻪ ﻣﺸﻜﻞ
ﺟﺬﺏ ﺳــﺮﻣﺎﻳﻪ ﻧﻴﺰ ﻣﻮﺍﺟﻪ ﺷــﻮﻧﺪ .ﺣﻮﺯﻩ ﺳــﻼﻣﺖ ﺩﺭ ﺟﺎﻣﻌﻪ
ﺍﺳــﺘﺎﺭﺕﺁﭘﻰ ﺑﺎ ﻓﻘــﺮ ﺍﻃﻼﻋﺎﺕ ﻣﻮﺍﺟﻪ ﺍﺳــﺖ ،ﭼﺮﺍﻛﻪ ﻧﻬﺎﺩﻫﺎﻯ
ﺗﺨﺼﺼﻰ ﺑﻴﻤﻪ ﻭ ﺳــﻼﻣﺖ ﺩﺭ ﺯﻣﻴﻨﻪ ﺍﻧﺘﺸــﺎﺭ ﺍﻃﻼﻋﺎﺕ ﻭﺳﻮﺍﺱ
ﺯﻳﺎﺩﻯ ﺑﻪ ﺧــﺮﺝ ﻣﻰﺩﻫﻨﺪ .ﺑﻪ ﻫﻤﻴﻦ ﺩﻟﻴﻞ ﻧﺒﻮﺩ ﺍﻃﻼﻋﺎﺕ ﻻﺯﻡ،
ﺍﻳﻦ ﺣﻮﺯﻩ ﺭﺍ ﺑﻪ ﺣﻮﺯﻩﺍﻯ ﭘﺮﺭﻳﺴــﻚ ﺑﺮﺍﻯ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﺍﻥ ﺗﺒﺪﻳﻞ
ﻛﺮﺩﻩ ﺍﺳﺖ .ﺍﻳﻦ ﻣﻮﺿﻮﻉ ﺑﺎﻋﺚ ﺷﺪﻩ ﺗﺎ ﻓﻌﺎﻻﻥ ﺍﺳﺘﺎﺭﺕﺁﭘﻰ ﺣﻮﺯﻩ
ﺳﻼﻣﺖ ﻫﻤﮕﻰ ﺩﺭ ﺗﻼﺵ ﺑﺎﺷﻨﺪ ﺗﺎ ﺑﺎ ﻛﻤﺘﺮﻳﻦ ﻫﺰﻳﻨﻪ ﺑﻪ ﻓﻌﺎﻟﻴﺖ
ﺧﻮﺩ ﺍﺩﺍﻣﻪ ﺩﻫﻨﺪ ﻭ ﺧﻸ ﻧﺒﻮﺩ ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭ ﺭﺍ ﺑﺎ ﺍﺳــﺘﻘﺒﺎﻝ ﻣﺮﺩﻡ
ﺑﻪﻋﻨﻮﺍﻥ ﻣﺨﺎﻃﺒﺎﻥ ﺍﺻﻠﻰ ﺧﻮﺩ ﺟﺒﺮﺍﻥ ﻛﻨﻨﺪ.
ﻣﻮﺿﻮﻉ ﺍﻧﺘﺸــﺎﺭ ﻧﻴﺎﻓﺘﻦ ﺍﻃﻼﻋﺎﺕ ﺷﻔﺎﻑ ﺍﺯ ﺳﻮﻯ ﺳﺎﺯﻣﺎﻥﻫﺎ
ﻭ ﭘﺰﺷــﻜﺎﻥ ،ﻋــﻼﻭﻩ ﺑﺮ ﺍﻳﺠﺎﺩ ﭼﺎﻟﺶ ﺩﺭ ﺯﻣﻴﻨﻪ ﺟﺬﺏ ﺳــﺮﻣﺎﻳﻪ،
ﻣﺸﻜﻞ ﺩﻳﮕﺮﻯ ﺭﺍ ﻫﻢ ﭘﺪﻳﺪ ﺁﻭﺭﺩﻩ ﻭ ﺁﻥ ﺍﻳﻨﻜﻪ ﺍﻳﻦ ﻣﻮﺿﻮﻉ ﺑﺎﻋﺚ
ﺷــﺪﻩ ﺗﺎ ﺳــﻬﻢ ﺩﻗﻴﻖ ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎ ﺍﺯ ﺑﺎﺯﺍﺭ ﺳﻼﻣﺖ ﻣﺸﺨﺺ
ﻧﺸــﻮﺩ .ﺑﺎﺍﻳﻦﺣﺎﻝ ﻣﺸﺎﻫﺪﺍﺕ ﻣﻴﺪﺍﻧﻰ ﻧﺸــﺎﻥ ﻣﻰﺩﻫﺪ ﻛﻪ ﻫﻨﻮﺯ
ﺳــﻬﻢ ﺍﻳﻦ ﺩﺳﺘﻪ ﺍﺯ ﻛﺴــﺐﻭﻛﺎﺭﻫﺎ ﺍﺯ ﺑﺎﺯﺍﺭ ﺳﻼﻣﺖ ﺑﺴﻴﺎﺭ ﺍﻧﺪﻙ
ﺍﺳــﺖ ﻭ ﺷــﺎﻳﺪ ﺩﺭ ﺑﻬﺘﺮﻳﻦ ﺣﺎﻟﺖ ﺑﻪ ﻛﻤﺘﺮ ﺍﺯ ﻳﻚ ﺩﺭﺻﺪ ﺑﺮﺳﺪ.
ﺍﻟﺒﺘﻪ ﺩﺭ ﺷــﺮﺍﻳﻂ ﻓﻌﻠﻰ ﺳﻬﻢ ﻛﻤﺘﺮ ﺍﺯ ﻳﻚ ﺩﺭﺻﺪ ﺍﺳﺘﺎﺭﺕﺁپﻫﺎ
ﺍﺯ ﺣــﻮﺯﻩ ﺳــﻼﻣﺖ ﭼﻨــﺪﺍﻥ ﻧﮕﺮﺍﻥﻛﻨﻨــﺪﻩ ﻧﻴﺴــﺖ ،ﭼﺮﺍﻛــﻪ
ﺍﺳﺘﺎﺭﺕﺁپﻫﺎﻯ ﺣﻮﺯﻩ ﺳﻼﻣﺖ ﻫﻨﻮﺯ ﺩﺭ ﺍﺑﺘﺪﺍﻯ ﺭﺍﻩ ﻗﺮﺍﺭ ﺩﺍﺭﻧﺪ ﻭ
ﺗﺎ ﺭﺳﻴﺪﻥ ﺑﻪ ﻣﺮﺣﻠﻪ ﺑﻠﻮﻍ ﻭ ﺍﺛﺮﮔﺬﺍﺭﻯ ﺭﺍﻩ ﺯﻳﺎﺩﻯ ﻣﺎﻧﺪﻩ ﺍﺳﺖ .ﺩﺭ
ﺍﻳﻦ ﻣﻴﺎﻥ ﺭﺳﺎﻧﻪﻫﺎ ﻭ ﺳﺎﺯﻣﺎﻥﻫﺎ ﻣﻰﺗﻮﺍﻧﻨﺪ ﺑﺎ ﺍﻃﻼﻉﺭﺳﺎﻧﻰ ﺩﺭﺑﺎﺭﻩ
ﻣﺎﻫﻴﺖ ﻭ ﻫﺪﻑ ﺍﻳﻦ ﺩﺳــﺘﻪ ﺍﺯ ﻛﺴــﺐﻭﻛﺎﺭﻫﺎ ﺑﻪ ﺭﻭﻧﻖ ﺑﺎﺯﺍﺭ ﺁﻧﺎﻥ
ﻛﻤﻚ ﻛﻨﻨﺪ .ﺷــﺎﻳﺪ ﺍﻳﻦ ﺍﻃﻼﻉﺭﺳﺎﻧﻰﻫﺎ ﺑﻪ ﻣﺸﻮﻗﻰ ﺑﺮﺍﻯ ﺍﻧﺘﺸﺎﺭ
ﺍﻃﻼﻋﺎﺕ ﺍﺯ ﺳﻮﻯ ﺳﺎﺯﻣﺎﻥﻫﺎ ﻭ ﺟﺬﺏ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭ ﻫﻢ ﺑﻴﻨﺠﺎﻣﺪ.
ﺑﺮﻗﺮﺍﺭﻯ ﺍﺭﺗﺒﺎﻁ ﺑﺎ ﺍﻧﺠﻤﻦﻫﺎﻯ ﺗﺨﺼﺼﻰ ﻭ ﻣﻘﺎﻭﻣﺖ ﺁﻧﻬﺎ ﺭﺍ ﻣﻰﺗﻮﺍﻥ
ﻳﻜﻰ ﺍﺯ ﭼﺎﻟﺶﻫﺎﻯ ﺍﺳﺘﺎﺭﺕﺁپﻫﺎﻯ ﺳﻼﻣﺖ ﺩﺍﻧﺴﺖ
ﻣﻬﻢﺗﺮﻳﻦ ﻫﺪﻑ ﺍﺳﺘﺎﺭﺕﺁپﻫﺎﻯ ﺣﻮﺯﻩ ﭘﺰﺷﻜﻰ ﺍﺭﺍﺋﻪ ﺧﺪﻣﺎﺕ ﺣﻮﺯﻩ
ﺳﻼﻣﺖ ﻭ ﭘﺰﺷﻜﻰ ﺍﺯ ﺭﺍﻩ ﺩﻭﺭ ﺍﺳﺖ
ﺩﺭﻫﺎﻯ ﺑﺴﺘﻪ ﺍﻧﺠﻤﻦﻫﺎﻯ ﺗﺨﺼﺼﻰ
ﺳــﻮﮔﻞ ﺛﺎﺑﺖﻓﺮ ،ﻓﻌﺎﻝ ﺍﺳــﺘﺎﺭﺕﺁﭘﻰ ﺩﺭ ﺣﻮﺯﻩ ﺳــﻼﻣﺖ ﺩﺭ
ﮔﻔﺖﻭﮔﻮ ﺑﺎ »ﮔﺴــﺘﺮﺵ ﺗﺠﺎﺭﺕ« ﺍﺯ ﻫــﺪﻑ ﺭﺍﻩﺍﻧﺪﺍﺯﻯ ﭼﻨﻴﻦ
ﻛﺴــﺐﻭﻛﺎﺭﻫﺎﻳﻰ ﺑــﺮ ﺑﺴــﺘﺮ ﺍﻳﻨﺘﺮﻧﺖ ﺳــﺨﻦ ﻣﻰﮔﻮﻳﺪ .ﻭﻯ
ﺩﺭ ﺗﺸــﺮﻳﺢ ﻧﻈﺮﺍﺕ ﺧــﻮﺩ ﻣﻰﮔﻮﻳﺪ :ﺑﻪﻫﺮﺣﺎﻝ ﻣــﺎ ﺩﺭ ﺩﻧﻴﺎﻳﻰ
ﺯﻧﺪﮔــﻰ ﻣﻰﻛﻨﻴﻢ ﻛﻪ ﻫﻤﻪﭼﻴﺰ ﺑﺮ ﺑﺴــﺘﺮ ﺍﻳﻨﺘﺮﻧﺖ ﻗﺮﺍﺭ ﮔﺮﻓﺘﻪ
ﻭ ﺑﺴــﻴﺎﺭﻯ ﺍﺯ ﺧﺪﻣﺎﺕ ﺍﻟﻜﺘﺮﻭﻧﻴﻚ ﺷــﺪﻩ ﺍﺳﺖ .ﺣﻮﺯﻩ ﺳﻼﻣﺖ
ﻧﻴــﺰ ﺍﺯ ﺍﻳــﻦ ﻗﺎﻋــﺪﻩ ﻣﺴــﺘﺜﻨﺎ ﻧﻴﺴــﺖ ﻭ ﺑﻪ ﻫﻤﻴــﻦ ﺩﻟﻴﻞ ﻫﻢ
ﺍﺳﺘﺎﺭﺕﺁپﻫﺎﻯ ﺣﻮﺯﻩ ﺳــﻼﻣﺖ ﺑﻪ ﻭﺟﻮﺩ ﺁﻣﺪﻩﺍﻧﺪ ﺗﺎ ﮔﺎﻣﻰ ﺩﺭ
ﻣﺴﻴﺮ ﺧﺪﻣﺖﺭﺳﺎﻧﻰ ﺑﺮﺩﺍﺷﺘﻪ ﺑﺎﺷﻨﺪ .ﺩﺭ ﺣﺎﻝ ﺣﺎﺿﺮ ﺩﺭ ﺣﻮﺯﻩ
ﺳﻼﻣﺖ ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎﻯ ﻣﺘﻌﺪﺩﻯ ﻣﺸﻐﻮﻝ ﻓﻌﺎﻟﻴﺖ ﻫﺴﺘﻨﺪ.
ﺩﺭ ﺍﻳﻦ ﻣﻴﺎﻥ ﺍﺳــﺘﺎﺭﺕﺁپ ﻣﺎ ﺑﺎ ﻋﻨﻮﺍﻥ »ﺷــﻔﺎﺟﻮ« ﻧﺨﺴــﺘﻴﻦ
ﻭﺏﺳﺎﻳﺖ ﻓﻌﺎﻝ ﺍﻳﺮﺍﻧﻰ ﺩﺭ ﺣﻮﺯﻩ ﺳﻼﻣﺘﻰ ﻭ ﭘﺰﺷﻜﻰ ،ﻧﺰﺩﻳﻚ ﺑﻪ
4ﺳﺎﻝ ﺳﻦ ﺩﺍﺭﺩ .ﻣﻬﻢﺗﺮﻳﻦ ﺭﺳﺎﻟﺖ ﻭ ﻓﻌﺎﻟﻴﺖ ﺍﻳﻦ ﺍﺳﺘﺎﺭﺕﺁپ
ﺩﺭ ﺯﻣﻴﻨﻪ ﺁﮔﺎﻫﻰ ﺭﺳــﺎﻧﺪﻥ ﺑﻪ ﻣﺨﺎﻃﺐ ﺩﺭ ﺯﻣﻴﻨﻪ ﭘﺰﺷــﻜﺎﻥ ﻭ
ﺍﻃﻼﻋﺎﺕ ﺩﺭﻣﺎﻧﻰ ﺍﺳــﺖ .ﺛﺎﺑﺖﻓﺮ ﺑﺎ ﺍﺷﺎﺭﻩ ﺑﻪ ﻧﻮﻉ ﻓﻌﺎﻟﻴﺖﻫﺎﻯ
ﺍﻧﺠﺎﻡﺷــﺪﻩ ﺩﺭ ﺭﻭﻧﺪ ﺍﻃﻼﻉﺭﺳــﺎﻧﻰ ﺑﻪ ﻣﺨﺎﻃﺐ ﺣﻮﺯﻩ ﺳﻼﻣﺖ
ﻣﻰﮔﻮﻳــﺪ :ﺩﺍﻧﺴــﺘﻦ ﺍﻃﻼﻋﺎﺕ ﺩﺭﺳــﺖ ﺩﺭ ﺣﻮﺯﻩ ﺳــﻼﻣﺖ،
ﺣﻖ ﻣﺮﺩﻡ ﺍﺳــﺖ ﻭ ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎ ﺳــﻌﻰ ﺩﺍﺭﻧﺪ ﺗﺎ ﺍﻳﻦ ﻧﻴﺎﺯ ﺭﺍ
ﺑــﺮﺍﻯ ﻣﺮﺩﻡ ﺭﻓﻊ ﻛﻨﻨﺪ .ﺑﻪﻋﻨﻮﺍﻥ ﻧﻤﻮﻧﻪ ﺑﺎﻳﺪ ﺗﻮﺟﻪ ﺩﺍﺷــﺖ ﻛﻪ
ﺍﻧﺘﺨﺎﺏ ﭘﺰﺷﻚ ،ﻓﺮﺁﻳﻨﺪ ﺩﺷــﻮﺍﺭﻯ ﺍﺳﺖ .ﺍﻣﺎ ﺁﮔﺎﻫﻰ ﺩﺭ ﺯﻣﻴﻨﻪ
ﻓﻌﺎﻟﻴﺖ ،ﻧﻈﺮﺍﺕ ﺳــﺎﻳﺮ ﺑﻴﻤﺎﺭﺍﻥ ،ﺳــﺎﺑﻘﻪ ﻭ ﺣﺘﻰ ﻣﺤﻞ ﺍﺳﺘﻘﺮﺍﺭ
ﻭﻯ ﻣﻰﺗﻮﺍﻧﺪ ﺑﻪ ﺁﺳــﺎﻥﺗﺮ ﺷــﺪﻥ ﺍﻳﻦ ﺭﻭﻧﺪ ﻛﻤﻚ ﺯﻳﺎﺩﻯ ﻛﻨﺪ.
ﻋﻼﻭﻩ ﺑﺮ ﺍﻳﻦ ﺍﻃﻼﻉﺭﺳــﺎﻧﻰ ﺩﺭ ﺯﻣﻴﻨﻪ ﺑﻴﻤﻪ ﻭ ﺑﻪﻭﻳﮋﻩ ﭘﺰﺷــﻚ ﻭ
ﻣﺮﺍﻛﺰ ﺩﺭﻣﺎﻧﻰ ﻃﺮﻑ ﻗﺮﺍﺭﺩﺍﺩ ،ﻳﻜﻰ ﺩﻳﮕﺮ ﺍﺯ ﻧﻴﺎﺯﻫﺎﻳﻰ ﺍﺳــﺖ ﻛﻪ
ﺑﻪ ﻛﻤﻚ ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎﻯ ﺣﻮﺯﻩ ﺳﻼﻣﺖ ﺑﺮﻃﺮﻑ ﻣﻰﺷﻮﺩ .ﺩﺭ
ﺍﻳﻦ ﻣﻴﺎﻥ ﺍﻳﻦ ﻧﻜﺘﻪ ﺭﺍ ﻧﻴﺰ ﺑﺎﻳﺪ ﺩﺭ ﻧﻈﺮ ﺩﺍﺷــﺖ ﻛﻪ ﻣﺘﺎﺳــﻔﺎﻧﻪ ﺑﻪ
ﺩﻻﻳﻞ ﻣﺘﻌﺪﺩ ﺍﻃﻼﻋﺎﺕ ﻣﺘﻌﺪﺩ ﺳﺎﺯﻣﺎﻥ ﺑﻴﻤﻪ ﻭ ﺣﺘﻰ ﭘﺰﺷﻜﺎﻥ
ﻃﺮﻑ ﻗﺮﺍﺭﺩﺍﺩ ﺗﻤﺎﻳــﻞ ﭼﻨﺪﺍﻧﻰ ﺑﻪ ﺍﻋﻼﻡ ﺻﺮﻳﺢ ﭼﮕﻮﻧﮕﻰ ﺭﻭﻧﺪ
ﻗﺮﺍﺭﺩﺍﺩﻫﺎﻯﺷﺎﻥ ﻧﺪﺍﺭﻧﺪ ،ﺑﺎﺍﻳﻦﺣﺎﻝ ﺍﺳﺘﺎﺭﺕﺁپﻫﺎﻳﻰ ﺍﺯﺟﻤﻠﻪ
ﺷﻔﺎﺟﻮ ﺩﺭ ﺗﻼﺵ ﻫﺴﺘﻨﺪ ﺗﺎ ﻭﺿﻌﻴﺖ ﺑﻴﻤﻪﻫﺎﻯ ﺩﺭﻣﺎﻧﻰ ﻭ ﺭﻭﻧﺪ
ﻗﺮﺍﺭﺩﺍﺩﻫــﺎ ﺭﺍ ﺑــﺮﺍﻯ ﻣﺨﺎﻃﺒﺎﻥ ﺧﻮﺩ ﻣﺸــﺨﺺ ﻛﻨﻨﺪ .ﺛﺎﺑﺖﻓﺮ
ﻫﻤﭽﻨﻴﻦ ﺑﺎ ﺍﺷــﺎﺭﻩ ﺑﻪ ﻭﺿﻌﻴﺖ ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎﻯ ﻓﻌﺎﻝ ﺩﺭ ﺍﻳﻦ
ﺣﻮﺯﻩ ﻣﻰﺍﻓﺰﺍﻳﺪ :ﺑﺮﺍﻯ ﺍﺳﺘﺎﺭﺕﺁپﻫﺎﻯ ﺣﻮﺯﻩ ﺳﻼﻣﺖ ﺍﺭﺗﺒﺎﻁ ﺑﺎ
ﻧﻬﺎﺩﻫﺎﻯ ﻣﺮﺗﺒﻂ ﻭ ﺑﻪﻭﻳﮋﻩ ﺍﻧﺠﻤﻦﻫﺎﻯ ﭘﺰﺷﻜﻰ ﺍﻫﻤﻴﺖ ﺑﺴﻴﺎﺭ
ﺑﺎﻻﻳﻰ ﺩﺍﺭﺩ ،ﭼﺮﺍﻛﻪ ﺑﻪ ﺭﻭﻧﻖ ﻛﺴــﺐﻭﻛﺎﺭ ﺁﻧﺎﻥ ﻛﻤﻚ ﻣﻰﻛﻨﺪ.
ﺍﻣﺎ ﻣﺘﺎﺳــﻔﺎﻧﻪ ﺭﻭﻧﺪ ﺍﺭﺗﺒﺎﻁ ﮔﺮﻓﺘﻦ ﺑﺎ ﺍﻧﺠﻤﻦﻫﺎ ﺩﺷــﻮﺍﺭ ﺍﺳــﺖ
ﻭ ﺩﺭ ﺑﺮﺧــﻰ ﺍﺯ ﻣﻮﺍﻗﻊ ﺑﻪﻃﻮﺭﺗﻘﺮﻳﺒﻰ ﻏﻴﺮﻣﻤﻜﻦ ﺍﺳــﺖ .ﻫﻤﻴﻦ
ﻣﻮﺿﻮﻉ ﺭﺍ ﻣﻰﺗﻮﺍﻥ ﺑﻪﻋﻨﻮﺍﻥ ﻳﻜﻰ ﺍﺯ ﭼﺎﻟﺶﻫﺎﻯ ﺣﻮﺯﻩ ﺳﻼﻣﺖ
ﺷﻨﺎﺳﺎﻳﻰ ﻛﺮﺩ.
ﺍﻳﻦ ﻛﺎﺭﺷﻨﺎﺱ ﺍﺳﺘﺎﺭﺕﺁﭘﻰ ﺩﺭ ﺍﺩﺍﻣﻪ ﺳﺨﻨﺎﻥ ﺧﻮﺩ ﻣﻰﮔﻮﻳﺪ:
ﺍﺳﺘﺎﺭﺕﺁپﻫﺎﻯ ﺣﻮﺯﻩ ﺳﻼﻣﺖ ﺑﺎ ﺧﺪﻣﺎﺕ ﺧﻮﺩ ﻭ ﺍﻃﻼﻉﺭﺳﺎﻧﻰ
ﺩﺭﺑﺎﺭﻩ ﭘﺰﺷــﻜﺎﻥ ﻭ ﻣﺮﺍﻛﺰ ﺩﺭﻣﺎﻧﻰ ﺍﺯ ﻫــﺪﺭ ﺭﻓﺘﻦ ﻭﻗﺖ ﻭ ﻫﺰﻳﻨﻪ
ﺑﻴﻤﺎﺭﺍﻥ ﺟﻠﻮﮔﻴﺮﻯ ﻣﻰﻛﻨﻨﺪ .ﺩﺭ ﻛﻨﺎﺭ ﺭﻭﻧﺪ ﺍﻃﻼﻉﺭﺳﺎﻧﻰ ﻣﺘﻨﻰ
ﺩﺭﺑﺎﺭﻩ ﭘﻴﺸﮕﻴﺮﻯ ﻭ ﺩﺭﻣﺎﻥ ،ﺗﻮﻟﻴﺪ ﭘﺎﺩﻛﺴﺖ ﻭ ﻣﺤﺘﻮﺍﻯ ﺻﻮﺗﻰ ﻭ
ﺗﺼﻮﻳﺮﻯ ﻭ ﺣﻀﻮﺭ ﺩﺭ ﺷﺒﻜﻪﻫﺎﻯ ﺍﺟﺘﻤﺎﻋﻰ ﭘﺮﻣﺨﺎﻃﺐ ﺍﺯﺟﻤﻠﻪ
ﺍﻳﻨﺴــﺘﺎﮔﺮﺍﻡ ﻳﻜﻰ ﺩﻳﮕﺮ ﺍﺯ ﺭﺍﻩﻫﺎﻳﻰ ﺍﺳﺖ ﻛﻪ ﺍﺳﺘﺎﺭﺕﺁپﻫﺎﻯ
ﺣﻮﺯﻩ ﺳــﻼﻣﺖ ﺩﺭ ﭘﻴﺶﮔﺮﻓﺘﻪﺍﻧﺪ ﻭ ﺳﻌﻰ ﺩﺍﺭﻧﺪ ﺑﻪﺍﻳﻦﺗﺮﺗﻴﺐ
ﺍﺛﺮﮔﺬﺍﺭﻯ ﺧﻮﺩ ﺭﺍ ﺑﺮ ﻣﺨﺎﻃﺐ ﺍﻓﺰﺍﻳﺶ ﺩﻫﻨﺪ.
ﺍﺭﺍﺋﻪ ﺧﺪﻣﺎﺕ ﭘﺰﺷﻜﻰ ﺍﺯ ﺭﺍﻩ ﺩﻭﺭ
ﺍﺣﺴــﺎﻥ ﻧــﻮﺭﻯ ،ﺍﺯ ﺩﻳﮕــﺮ ﻓﻌﺎﻻﻥ ﺍﺳــﺘﺎﺭﺕﺁﭘﻰ ﺑﻪ ﺷــﻤﺎﺭ
ﻣﻰﺁﻳــﺪ ﻛﻪ ﺩﺭ ﺣﻮﺯﻩ ﺳــﻼﻣﺖ ﺑﻪ ﻓﻌﺎﻟﻴﺖ ﻣﻰﭘــﺮﺩﺍﺯﺩ .ﻭﻯ ﺩﺭ
ﮔﻔﺖﻭﮔﻮ ﺑﺎ »ﮔﺴــﺘﺮﺵﺗﺠﺎﺭﺕ« ﺑﻪ ﻭﺿﻌﻴﺖ ﺍﺳﺘﺎﺭﺕﺁپﻫﺎﻯ
ﺣﻮﺯﻩ ﺳــﻼﻣﺖ ﺍﺷــﺎﺭﻩ ﻣﻰﻛﻨﺪ ﻭ ﻣﻰﮔﻮﻳــﺪ :ﻣﻬﻢﺗﺮﻳﻦ ﻫﺪﻑ
ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎﻯ ﺣﻮﺯﻩ ﭘﺰﺷﻜﻰ ﺍﺭﺍﺋﻪ ﺧﺪﻣﺎﺕ ﺣﻮﺯﻩ ﺳﻼﻣﺖ ﻭ
ﭘﺰﺷــﻜﻰ ﺍﺯ ﺭﺍﻩ ﺩﻭﺭ ﺍﺳﺖ .ﺍﻳﻦ ﻫﺪﻓﻰ ﺍﺳﺖ ﻛﻪ ﺍﺯ ﺳﻮﻯ ﺗﻠﻪﻃﺐ
ﺑﻪﻋﻨﻮﺍﻥ ﻳﻜﻰ ﺍﺯ ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎﻯ ﺣﻮﺯﻩ ﺳــﻼﻣﺖ ﻧﻴﺰ ﺩﻧﺒﺎﻝ
ﺷــﺪﻩ ﻭ ﺑﻪ ﻫﻤﻴﻦ ﺩﻟﻴﻞ ﻫﻢ ﻋﻼﻭﻩ ﺑﺮ ﻧﺴــﺨﻪ ﻭﺏ ﻭ ﻣﻮﺑﺎﻳﻠﻰ ﺑﺮ
ﺑﺴــﺘﺮ ﺍﻧﺪﺭﻭﻳﺪ ،ﺑﺮ ﺑﺴﺘﺮ iOSﻫﻢ ﺣﻀﻮﺭ ﺩﺍﺭﻳﻢ .ﺗﺠﺮﺑﻪ 4ﺳﺎﻝ
ﻛﺎﺭ ﭘﮋﻭﻫﺸــﻰ ﻭ ﻋﻤﻠﻴﺎﺗــﻰ ﺩﺭ ﺍﻳﻦ ﺣﻮﺯﻩ ﺑﺎﻋﺚ ﺷــﺪﻩ ﺗﺎ ﻫﺪﻑ
ﺍﺻﻠﻰ ﻳﻌﻨﻰ ﺁﺳﺎﻥﺳﺎﺯﻯ ﺩﺳﺘﺮﺳﻰ ﭘﺰﺷﻚ ﻭ ﻣﺮﺩﻡ ﺑﻪ ﺧﺪﻣﺎﺕ
ﭘﺰﺷــﻜﻰ ﻓﺮﺍﻫﻢ ﺷــﻮﺩ .ﺍﻳﻦ ﺩﺳــﺘﻪ ﺍﺯ ﺧﺪﻣــﺎﺕ ﺑﻪﻭﻳﮋﻩ ﺑﺮﺍﻯ
ﻛﺎﺭﺑﺮﺍﻧﻰ ﻛﻪ ﺑﻪ ﺩﻻﻳﻞ ﺟﺴــﻤﺎﻧﻰ ،ﻣﺸــﻜﻼﺕ ﻛﺎﺭﻯ ﻳﺎ ﺣﻀﻮﺭ
ﺩﺭ ﺷﻬﺮﺳﺘﺎﻥﻫﺎ ﺍﺯ ﺩﺭﻳﺎﻓﺖ ﺧﺪﻣﺎﺕ ﻫﻤﺴﺎﻥ ﻣﺤﺮﻭﻡ ﻫﺴﺘﻨﺪ،
ﺗﺎﺛﻴﺮﮔﺬﺍﺭﻯ ﺑﻴﺸــﺘﺮﻯ ﺩﺍﺭﺩ .ﺍﻳﻦ ﻛﺎﺭﺷﻨﺎﺱ ﺩﺭ ﺍﺩﺍﻣﻪ ﺳﺨﻨﺎﻥ
ﺧﻮﺩ ﺑﻪ ﻣﺸــﻜﻼﺕ ﻭ ﭼﺎﻟﺶﻫﺎﻳﻰ ﻛﻪ ﺩﺭ ﺍﻳﻦ ﺣﻮﺯﻩ ﭘﺪﻳﺪ ﺁﻣﺪﻩ،
ﺍﺷــﺎﺭﻩ ﻣﻰﻛﻨﺪ ﻭ ﻣﻰﮔﻮﻳــﺪ :ﺍﻟﺒﺘﻪ
ﺗﻤﺎﻡ ﺧﺪﻣﺎﺕ ﺭﺍ ﻧﻤﻰﺗﻮﺍﻥ ﺍﺯ ﻃﺮﻳﻖ
ﺍﻳﻨﺘﺮﻧﺖ ﭘﻮﺷــﺶ ﺩﺍﺩ ،ﺍﻣﺎ ﺑﻴﺸــﺘﺮ
ﺧﺪﻣﺎﺕ ﻗﺎﺑﻞﺍﺭﺍﺋﻪ ﺍﺳﺖ ﻭ ﺑﻪ ﻫﻤﻴﻦ
ﺩﻟﻴﻞ ﻫﻢ ﺑﺴــﻴﺎﺭﻯ ﺍﺯ ﻣﺸــﻜﻼﺕ
ﻭ ﻧﻴﺎﺯﻫــﺎﻯ ﻛﺎﺭﺑــﺮﺍﻥ ﺑﺮﻃــﺮﻑ
ﻣﻰﺷــﻮﺩ .ﺑﻪﻭﻳﮋﻩ ﺁﻧﻜــﻪ ﺩﺭ ﺍﻳﺮﺍﻥ
ﺍﺣﺴﺎﻥ ﻧﻮﺭﻯ
ﻫﻨﻮﺯ ﭘﺰﺷﻚ ﺧﺎﻧﻮﺍﺩﻩ ﻓﺮﺍﮔﻴﺮ ﻧﺸﺪﻩ
ﻭ ﺩﺭ ﺻــﻮﺭﺕ ﺑﺮﺧــﻮﺭﺩ ﺑﺎ ﺑﻴﻤﺎﺭﻯ ﺍﺑﺘــﺪﺍ ﺑﻪﺻﻮﺭﺕ ﺧﻮﺩﺟﻮﺵ
ﺍﻗﺪﺍﻡ ﺑﻪ ﺧﻮﺩﺩﺭﻣﺎﻧﻰ ﻣﻰﻛﻨﻨﺪ .ﺍﻳﻦ ﺩﺭ ﺻﻮﺭﺗﻰ ﺍﺳــﺖ ﻛﻪ ﺑﺎﻳﺪ
ﺧﺪﻣﺎﺕ ﭘﺰﺷﻜﻰ ﺑﺮ ﺍﺳــﺎﺱ ﻧﻈﺮ ﻳﻚ ﻣﺘﺨﺼﺺ ﺍﺭﺍﺋﻪ ﺷﻮﺩ .ﺩﺭ
ﺍﻳﻦ ﻣﻴﺎﻥ ﻟﺰﻭﻣﺎ ﻧﻴﺎﺯﻯ ﺑﻪ ﻣﺮﺍﺟﻌﻪ ﺣﻀﻮﺭﻯ ﻧﻴﺴــﺖ ﻭ ﻣﻰﺗﻮﺍﻥ
ﺩﺭ ﻣﺮﺍﺣﻞ ﺍﻭﻟﻴﻪ ،ﺧﺪﻣﺎﺕ ﭘﺰﺷــﻜﻰ ﺭﺍ ﺑﺮ ﺑﺴﺘﺮ ﺍﻟﻜﺘﺮﻭﻧﻴﻚ ﺍﺭﺍﺋﻪ
ﺩﺍﺩ .ﺁﻣﻮﺯﺵ ﻣﺮﺍﻗﺒﺖ ﺍﺯ ﺑﻴﻤﺎﺭﺍﻥ ﺩﻳﺎﺑﺘﻰ ،ﺁﻟﺰﺍﻳﻤﺮ ،ﭘﺎﺭﻛﻴﻨﺴﻮﻥ
ﻭ ﺣﺘــﻰ ﺑﺎﺭﺩﺍﺭﻯ ﻭ ﻣﻮﺍﺭﺩ ﻣﺸــﺎﺑﻪ ﺍﺯﺟﻤﻠﻪ ﺧﺪﻣﺎﺗﻰ ﺍﺳــﺖ ﻛﻪ
ﺑﻪﺻــﻮﺭﺕ ﺍﻟﻜﺘﺮﻭﻧﻴــﻚ ﻭ ﺍﺯ ﻃﺮﻳــﻖ ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎﻯ ﺣﻮﺯﻩ
ﺳﻼﻣﺖ ﺍﺯﺟﻤﻠﻪ ﺗﻠﻪﻃﺐ ﺍﺭﺍﺋﻪ ﻣﻰﺷﻮﺩ.
ﻧﻮﺭﻯ ﺩﺭ ﺑﺨﺶ ﺩﻳﮕﺮﻯ ﺍﺯ ﺳﺨﻨﺎﻥ ﺧﻮﺩ ﻣﻰﺍﻓﺰﺍﻳﺪ :ﺍﻳﻦ ﺣﻮﺯﻩ
ﻫﻨﻮﺯ ﺑﺮﺍﻯ ﭘﺰﺷﻜﺎﻥ ﻭ ﻣﺨﺎﻃﺒﺎﻥ ﺷﻨﺎﺧﺘﻪﺷﺪﻩ ﻧﻴﺴﺖ ﻭ ﻓﺮﺁﻳﻨﺪ
ﺟﻠﺐ ﺍﻋﺘﻤﺎﺩ ﺁﻧﻬﺎ ﺩﺷــﻮﺍﺭ ﻭ ﺯﻣﺎﻥﺑﺮ ﺍﺳــﺖ .ﺑﺎﺍﻳﻦﺣﺎﻝ ﻓﻌﺎﻻﻥ
ﺣﻮﺯﻩ ﺳــﻼﻣﺖ ﺗﺎﻛﻨﻮﻥ ﺗﻮﺍﻧﺴــﺘﻪﺍﻧﺪ ﺑﺎ ﺳــﻴﺮﻯ ﺻﻌﻮﺩﻯ ﻧﻈﺮ
ﻛﺎﺭﺑﺮﺍﻥ ﺭﺍ ﺑﻪﺳــﻮﻯ ﺧﻮﺩ ﺟﻠﺐ ﻛﻨﻨﺪ ﻭ ﺑﺎ ﺗﻮﻟﻴﺪ ﻣﺤﺘﻮﺍﻯ ﺭﻭﺯﺍﻧﻪ
ﻭ ﺍﻳﺠﺎﺩ ﺗﻌﺎﻣﻠﻰ ﺩﻭﺳﻮﻳﻪ ﺑﻪ ﺷﻤﺎﺭ ﻣﺨﺎﻃﺒﺎﻥ ﺧﻮﺩ ﺑﻴﻔﺰﺍﻳﻨﺪ.
ﺳﺨﻦ ﭘﺎﻳﺎﻧﻰ
ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎﻯ ﺣــﻮﺯﻩ ﺳــﻼﻣﺖ ﺭﺍ ﻣﻰﺗﻮﺍﻥ
ﺭﺍﻫــﻰ ﺑــﺮﺍﻯ ﺍﺭﺗﻘﺎﻯ ﺭﺗﺒــﻪ ﺳــﻼﻣﺖ ﺩﺭ ﺯﻣﻴﻨﻪ
ﺧﺪﻣﺎﺕ ﺩﺍﻧﺴﺖ؛ ﻛﺴــﺐﻭﻛﺎﺭﻫﺎﻳﻰ ﻛﻪ ﺑﺎ ﺍﺳﺘﻔﺎﺩﻩ
ﺍﺯ ﺍﻳﻨﺘﺮﻧﺖ ،ﺳــﻌﻰ ﺩﺍﺭﻧﺪ ﺑﻴﺸــﺘﺮﻳﻦ ﺧﺪﻣﺖ ﺭﺍ ﺩﺭ
ﻛﻤﺘﺮﻳﻦ ﺯﻣــﺎﻥ ﻣﻤﻜﻦ ﺍﺭﺍﺋﻪ ﺩﻫﻨــﺪ .ﺍﻣﺎ ﺩﺭ ﻣﻴﺎﻥ
ﻫﺰﺍﺭﺍﻥ ﻣﻄﻠﺐ ﺗﺨﺼﺼــﻰ ﻭ ﻏﻴﺮﺗﺨﺼﺼﻰ ﺩﺭﺑﺎﺭﻩ
ﺑﻴﻤﺎﺭﻯﻫــﺎﻯ ﻣﺨﺘﻠــﻒ ،ﻫﻨﻮﺯ ﺑﺨــﺶ ﺑﺰﺭﮔﻰ ﺍﺯ
ﺟﺎﻣﻌــﻪ ﻛﺎﺭﺑﺮﺍﻥ ﺍﻳﺮﺍﻧﻰ ﺑﺎ ﻧــﺎﻡ ﻭ ﻣﺎﻫﻴﺖ ﻋﻤﻠﻜﺮﺩ
ﺁﻧﻬﺎ ﺑﻴﮕﺎﻧﻪ ﻫﺴﺘﻨﺪ .ﺑﺎﻳﺪ ﺗﻮﺟﻪ ﺩﺍﺷﺖ ﻛﻪ ﺷﻨﺎﺧﺖ
ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎﻯ ﺣﻮﺯﻩ ﺳــﻼﻣﺖ ﻧﻴــﺎﺯ ﺑﻪ ﻫﻤﺖ
ﺟﻤﻌﻰ ﻣﺴــﺌﻮﻻﻥ ﻭ ﺭﺳﺎﻧﻪﻫﺎ ﺩﺍﺭﺩ .ﺷﺎﻳﺪ ﺩﺭ ﺳﺎﻳﻪ
ﺍﻳﻦ ﺗﻼﺵ ﺟﻤﻌﻰ ،ﻧﮕﺎﻩ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﺍﻥ ﻧﻴﺰ ﺑﻪ ﺍﻳﻦ
ﺑﺨﺶ ﺍﺯ ﺑﺪﻧــﻪ ﻛﺴــﺐﻭﻛﺎﺭﻫﺎﻯ ﺍﻳﻨﺘﺮﻧﺘﻰ ﺟﻠﺐ
ﺷــﻮﺩ ﻭ ﺯﻭﺩﺗﺮ ﺍﺯﺁﻧﭽﻪ ﺍﻧﺘﻈﺎﺭ ﺩﺍﺭﻳﻢ ،ﺷﺎﻫﺪ ﺗﻮﺳﻌﻪ
ﺧﺪﻣﺎﺕ ﺍﻟﻜﺘﺮﻭﻧﻴﻚ ﺩﺭ ﺍﻳﻦ ﺑﺨﺶ ﺑﺎﺷﻴﻢ.
ﺍﻓﺰﺍﻳﺶ 100ﺩﺭﺻﺪﻯ ﻣﺸﺎﺭﻛﺖ ﺩﺭ ﺳﺎﺯﻣﺎﻥ ﻧﻈﺎﻡ ﺻﻨﻔﻰ ﺭﺍﻳﺎﻧﻪﺍﻯ ﺗﻬﺮﺍﻥ
ﺩﺑﻴﺮ ﺳــﺎﺯﻣﺎﻥ ﻧﻈﺎﻡ ﺻﻨﻔﻰ ﺭﺍﻳﺎﻧﻪﺍﻯ ﺗﻬﺮﺍﻥ ﺍﺯ ﺭﺷــﺪ 100ﺩﺭﺻﺪﻯ ﺍﻋﻀﺎﻯ ﺍﻳﻦ
ﺳﺎﺯﻣﺎﻥ ﻭ ﺍﻓﺰﺍﻳﺶ ﻣﺸﺎﺭﻛﺖ ﻓﻌﺎﻻﻥ ﺻﻨﻒ ﺩﺭ 3ﺳﺎﻝ ﮔﺬﺷﺘﻪ ﺧﺒﺮ ﺩﺍﺩ.
ﺑﻪ ﮔﺰﺍﺭﺵ ﺭﻭﺍﺑﻂ ﻋﻤﻮﻣﻰ ﺳــﺎﺯﻣﺎﻥ ﻧﻈﺎﻡ ﺻﻨﻔﻰ ﺭﺍﻳﺎﻧﻪﺍﻯ ﺗﻬﺮﺍﻥ؛ ﺍﺻﻐﺮ ﺭﺿﺎﻧﮋﺍﺩ،
ﺩﺑﻴﺮ ﺳــﺎﺯﻣﺎﻥ ﺑﺎ ﺍﻋﻼﻡ ﺍﻳﻦ ﺧﺒﺮ ﮔﻔﺖ :ﺑﺎ ﺍﻓﺰﺍﻳﺶ ﺍﻫﻤﻴﺖ ﻭ ﻛﺎﺭﺑﺮﺩ ﻣﺠﻮﺯ ﺳــﺎﺯﻣﺎﻥ
ﻧﻈﺎﻡ ﺻﻨﻔﻰ ﺭﺍﻳﺎﻧﻪﺍﻯ ﻭ ﺗﻼﺵﻫﺎﻯ ﺩﺑﻴﺮﺧﺎﻧﻪ ﺍﻳﻦ ﺳــﺎﺯﻣﺎﻥ ﺩﺭ ﺍﺳﺘﺎﻥ ﺗﻬﺮﺍﻥ ،ﺗﻌﺪﺍﺩ
ﻛﻞ ﺍﻋﻀﺎﻯ ﺳﺎﺯﻣﺎﻥ ﻧﻈﺎﻡ ﺻﻨﻔﻰ ﺭﺍﻳﺎﻧﻪﺍﻯ ﺍﺳﺘﺎﻥ ﺗﻬﺮﺍﻥ ﻫﻢﺍﻛﻨﻮﻥ ﺑﻪ 4ﻫﺰﺍﺭ ﻭ 447
ﻋﻀﻮ ﺣﻘﻴﻘﻰ ﻭ ﺣﻘﻮﻗﻰ ﺭﺳــﻴﺪﻩ ﻛﻪ ﺍﻳﻦ ﺗﻌﺪﺍﺩ ﻧﺴــﺒﺖ ﺑﻪ ﺳﺎﻝ 93ﺍﺯ ﺍﻓﺰﺍﻳﺶ ﺩﻭ
ﺑﺮﺍﺑﺮﻯ ﺣﻜﺎﻳﺖ ﺩﺍﺭﺩ .ﺩﺑﻴﺮ ﺳــﺎﺯﻣﺎﻥ ﻧﻈﺎﻡ ﺻﻨﻔﻰ ﺭﺍﻳﺎﻧﻪﺍﻯ ﺗﻬﺮﺍﻥ ﺑﺎ ﺗﺎﻛﻴﺪ ﺑﺮ ﺍﻳﻨﻜﻪ
ﺳﻴﺎﺳﺖﮔﺬﺍﺭﻯ ﻣﻨﺴــﺠﻢ ﻭ ﺍﺻﻼﺡ ﻓﺮﺁﻳﻨﺪ ﺩﺍﺧﻠﻰ ﺩﺑﻴﺮﺧﺎﻧﻪ ﺳﺎﺯﻣﺎﻥ ﺩﺭ ﺍﻳﻦ ﺩﻭﺭﻩ
ﺍﻫﻤﻴﺖ ﻭ ﻛﺎﺭﺁﻳﻰ ﻣﺠﻮﺯ ﺳــﺎﺯﻣﺎﻥ ﺭﺍ ﺍﻓﺰﺍﻳﺶ ﺩﺍﺩﻩ ،ﮔﻔﺖ :ﺧﻮﺷﺒﺨﺘﺎﻧﻪ ﻓﻌﺎﻟﻴﺖﻫﺎﻯ
ﻣﺴــﺘﻤﺮﻯ ﻛﻪ ﺳــﺎﺯﻣﺎﻥ ﺑﻪ ﻣﻨﻈﻮﺭ ﭘﻴﮕﻴﺮﻯ ﻭ ﺣﻞ ﻣﺸــﻜﻼﺕ ﻣﺨﺘﻠــﻒ ﺍﻋﻀﺎ ﺩﺭ
ﺯﻣﻴﻨﻪﻫﺎﻳــﻰ ﻫﻤﭽﻮﻥ ﺑﻴﻤــﻪ ﺗﺎﻣﻴﻦ ﺍﺟﺘﻤﺎﻋﻰ ﻭ ﻣﺎﻟﻴﺎﺕ ،ﻣﻌﺮﻓﻰﻧﺎﻣﻪ ﺷــﻬﺮﺩﺍﺭﻯ ﻭ
ﻭﺍﻡ ﻭﺟﻮﻩ ﺍﺩﺍﺭﻩﺷﺪﻩ ﻭ ...ﺑﺮﺍﻯ ﺷﺮﻛﺖﻫﺎﻯ ﺭﺍﻳﺎﻧﻪﺍﻯ ﺍﻧﺠﺎﻡ ﺩﺍﺩ ،ﻣﻮﺟﺐ ﺷﺪ ﺗﺎ ﺗﻌﺪﺍﺩ
30ﺷﻬﺮﻳﻮﺭ 1396
30ﺫﻯﺍﻟﺤﺠﻪ 1438
21ﺳﭙﺘﺎﻣﺒﺮ 2017
ﺳﺎﻝ ﺩﻭﻡ /ﺷﻤﺎﺭﻩ /262ﭘﻴﺎﭘﻰ 411
ﺍﻋﻀــﺎ ﺍﺯ 2604ﻋﻀــﻮ ﺣﻘﻴﻘﻰ ﻭ ﺣﻘﻮﻗﻰ ﺩﺭ ﭘﺎﻳﺎﻥ ﺷــﻬﺮﻳﻮﺭ 1393ﺑﺎ ﺗﻼﺵﻫﺎﻯ
ﻣﺴﺘﻤﺮ ﺩﺑﻴﺮﺧﺎﻧﻪ ﺳــﺎﺯﻣﺎﻥ ﺑﻪ 4ﻫﺰﺍﺭ ﻭ 447ﻋﻀﻮ ﺩﺭ ﭘﺎﻳﺎﻥ ﺷﻬﺮﻳﻮﺭ 1396ﺑﺮﺳﺪ
ﻛﻪ ﺍﻳﻦ ﺭﺷﺪ ﻃﻰ 13ﺳﺎﻝ ﺣﻴﺎﺕ ﺳﺎﺯﻣﺎﻥ ﺑﺴﻴﺎﺭ ﻗﺎﺑﻞﺗﻮﺟﻪ ﺍﺳﺖ .ﺭﺿﺎﻧﮋﺍﺩ ﺑﺎ ﺗﺎﻛﻴﺪ
ﺑﺮ ﺍﻓﺰﺍﻳﺶ ﭼﺸﻤﮕﻴﺮ ﺗﻌﺪﺍﺩ ﺑﺮﮔﻪﻫﺎﻯ ﺭﺍﻯ ﺍﻋﻀﺎﻯ ﺣﻘﻮﻗﻰ ﻭ ﺣﻘﻴﻘﻰ ﺳﺎﺯﻣﺎﻥ ﮔﻔﺖ:
ﺗﻌﺪﺍﺩ ﺑﺮﮔﻪﻫﺎﻯ ﺭﺍﻯ ﺷــﺮﻛﺖﻫﺎ ﺩﺭ ﭘﺎﻳﺎﻥ ﺷﻬﺮﻳﻮﺭ 2 ،1393ﻫﺰﺍﺭ ﻭ 189ﺑﺮﮔﻪ ﺑﻮﺩ
ﻛﻪ ﺑﺎ ﺗﻮﺳــﻌﻪ ﻓﻌﺎﻟﻴﺖﻫﺎﻯ ﺩﺑﻴﺮﺧﺎﻧﻪ ﺳﺎﺯﻣﺎﻥ ﺍﻳﻦ ﺭﻗﻢ ﺗﺎ ﭘﺎﻳﺎﻥ 31ﺷﻬﺮﻳﻮﺭ 1396
ﺑﺎ ﻳﻚ ﺭﺷــﺪ ﻗﺎﺑﻞﺗﻮﺟﻪ ﺑﻪ 8644ﺑﺮﮔﻪ ﺭﺳــﻴﺪﻩ ﺍﺳﺖ .ﺩﺭ ﺣﺎﻝ ﺣﺎﺿﺮ ﺗﻌﺪﺍﺩ ﻛﻞ
ﺁﺭﺍﻯ ﺍﻋﻀﺎﻯ ﺳﺎﺯﻣﺎﻥ ﺩﺭ 3ﺷﺎﺧﻪ ﻓﻌﺎﻟﻴﺖ ﺑﻪ 10ﻫﺰﺍﺭ ﻭ 146ﺑﺮﮔﻪ ﺭﺳﻴﺪﻩ ﺍﺳﺖ.
ﺩﺑﻴﺮ ﺳــﺎﺯﻣﺎﻥ ﻧﻈﺎﻡ ﺻﻨﻔﻰ ﺭﺍﻳﺎﻧﻪﺍﻯ ﺗﻬﺮﺍﻥ ﺑﺎ ﺍﺷــﺎﺭﻩ ﺑﻪ ﻣﺸﺎﺭﻛﺖ ﺻﻨﻔﻰ ﺍﻋﻀﺎ
ﺩﺭ 3ﺳــﺎﻝ ﮔﺬﺷﺘﻪ ﮔﻔﺖ :ﺯﻣﺎﻧﻰ ﻛﻪ ﺳــﺎﺯﻣﺎﻥ ﺭﺍ ﺩﺭ ﻣﻬﺮ 1393ﺗﺤﻮﻳﻞ ﮔﺮﻓﺘﻴﻢ،
ﺩﺭ ﺷــﺮﺍﻳﻄﻰ ﺑﻮﺩ ﻛﻪ ﭘﺲ ﺍﺯ ﮔﺬﺷــﺖ 11ﺳــﺎﻝ ﺍﺯ ﻋﻤﺮﺵ 2604ﻋﻀﻮ ﺣﻘﻴﻘﻰ ﻭ
ﺣﻘﻮﻗﻰ ﺩﺍﺷــﺖ .ﺑﺎ ﺑﺮﻭﺯﺭﺳﺎﻧﻰ ﺳﺎﺧﺘﺎﺭ ﻭ ﺗﻼﺵﻫﺎﻯ ﻣﺴﺘﻤﺮ ﺩﺑﻴﺮﺧﺎﻧﻪ ﺳﺎﺯﻣﺎﻥ ﺍﻳﻦ
ﺗﻌﺪﺍﺩ ﻫﻢ ﺍﻛﻨﻮﻥ ﺑﻪ 4500ﻋﻀﻮ ﺗﺎ ﺍﻳﻦ ﻟﺤﻈﻪ ﺭﺳــﻴﺪﻩ ﺍﺳــﺖ .ﺑﻪ ﮔﻔﺘﻪ ﺭﺿﺎﻧﮋﺍﺩ؛
ﻓﻌﺎﻻﻧﻰ ﻛﻪ ﺍﺩﻋﺎ ﺩﺍﺭﻧﺪ ﺳﺎﺯﻣﺎﻥ ﺩﺭ ﻣﺪﺕ ﺍﺧﻴﺮ ﻣﻨﻔﻌﻞ ﺑﻮﺩﻩ ﻭ ﻓﻌﺎﻟﻴﺘﻰ ﻧﻜﺮﺩﻩ ،ﻛﺎﻓﻰ
ﺍﺳــﺖ ﺑﻪ ﮔﺰﺍﺭﺵﻫﺎﻯ ﻣﻜﺘﻮﺏ ﻭ ﻣﺴﺘﻨﺪ ﺳــﺎﺯﻣﺎﻥ ﻭ ﺗﻐﻴﻴﺮﺍﺕ ﺭﻭﺑﻪ ﺟﻠﻮﻯ ﺳﺎﺧﺘﺎﺭ
ﺁﻥ ،ﻛﻪ ﻫﻤﮕﻰ ﺩﺭ ﻛﺘﺎﺏ ﮔﺰﺍﺭﺵ ﻋﻤﻠﻜﺮﺩ ﺳــﺎﺯﻣﺎﻥ ﺩﺭﺝ ﺷﺪﻩ ،ﺩﺭ 3ﺳﺎﻝ ﮔﺬﺷﺘﻪ
ﺍﺳﺘﻨﺎﺩ ﻛﻨﻨﺪ .ﺍﻭ ﺩﺭ ﺍﻳﻦ ﺭﺍﺑﻄﻪ ﺍﺩﺍﻣﻪ ﺩﺍﺩ :ﺍﻳﻦ ﻋﻀﻮﻳﺖ ﻭ ﻣﺸﺎﺭﻛﺖ ﺩﺍﻭﻃﻠﺒﺎﻧﻪ ﺻﻨﻔﻰ
ﻓﻌــﺎﻻﻥ ﻓﻨﺎﻭﺭﻯ ﺍﻃﻼﻋﺎﺕ ﻭ ﺍﺭﺗﺒﺎﻃﺎﺕ ﺩﺭ ﺳــﺎﺯﻣﺎﻥ ﺗﻨﻬﺎ ﺑــﻪ ﺩﻟﻴﻞ ﺍﺭﺗﻘﺎﻯ ﺟﺎﻳﮕﺎﻩ
ﻣﺠﻮﺯ ﺳــﺎﺯﻣﺎﻥ ﺩﺭ 3ﺳﺎﻝ ﮔﺬﺷﺘﻪ ﺑﻮﺩﻩ ﺍﺳﺖ .ﺭﺿﺎﻧﮋﺍﺩ ﺑﺎ ﺍﺷﺎﺭﻩ ﺑﻪ ﻭﺿﻌﻴﺖ ﻛﻨﻮﻧﻰ
ﻣﺸﺎﺭﻛﺖ ﻭ ﻋﻀﻮﻳﺖ ﻓﻌﺎﻻﻥ ﻓﺎﻭﺍ ﺩﺭ ﺳﺎﺯﻣﺎﻥ ﻧﻈﺎﻡ ﺻﻨﻔﻰ ﺭﺍﻳﺎﻧﻪﺍﻯ ﺗﻬﺮﺍﻥ ﮔﻔﺖ :ﺩﺭ
ﺣﺎﻝ ﺣﺎﺿﺮ ﺍﻳﻦ ﺳﺎﺯﻣﺎﻥ ﺩﺭ ﺷﺎﺧﻪ ﺷﺮﻛﺖﻫﺎ ﺩﺍﺭﺍﻯ 2945ﻋﻀﻮ 987 ،ﻛﺎﺭﺷﻨﺎﺱ
ﻓﺎﻭﺍ 384 ،ﻣﺸﺎﻭﺭ ﻓﺎﻭﺍ ﻭ 131ﻓﺮﻭﺷﮕﺎﻩ ﺍﺳﺖ.
ﻻﺯﻡ ﺑﻪ ﺫﻛﺮ ﺍﺳﺖ ﺭﻭﺍﺑﻂ ﻋﻤﻮﻣﻰ ﺳﺎﺯﻣﺎﻥ ﻧﻈﺎﻡ ﺻﻨﻔﻰ ﺭﺍﻳﺎﻧﻪﺍﻯ ﺗﻬﺮﺍﻥ ﻗﺼﺪ ﺩﺍﺭﺩ
ﻃﻰ ﮔﺰﺍﺭﺵﻫﺎﻳﻰ ﺩﺭ ﻫﻔﺘﻪﻫﺎﻯ ﺁﺗﻰ ﺩﺳــﺘﺎﻭﺭﺩﻫﺎﻯ ﺳﺎﺯﻣﺎﻥ ﺩﺭ 3ﺳﺎﻝ ﮔﺬﺷﺘﻪ ﺭﺍ
ﻣﻨﺘﺸــﺮ ﻛﻨﺪ ﻭ ﺩﺭ ﺍﻳﻦ ﺭﺍﺑﻄﻪ ﺁﻣﺎﺩﻩ ﺩﺭﻳﺎﻓﺖ ﻧﻈﺮﺍﺕ ﻭ ﭘﻴﺸﻨﻬﺎﺩﺍﺕ ﺻﺎﺣﺐﻧﻈﺮﺍﻥ ﺑﺎ
ﺩﻳﺪﮔﺎﻩ ﺻﻨﻔﻰ ﺍﺳﺖ.
ﺑﺎﺯﺍﺭ ﻟﭗﺗﺎپ
ﻧﺸﺎﻥ
ﻧﺎﻡ ﻛﺎﻻ
ﻣﺸﺨﺼﺎﺕ ﻛﻠﻰ
ﺣﺎﻓﻈﻪ
ﻫﺎﺭﺩ ﺩﻳﺴﻚ
ﻛﻤﺘﺮﻳﻦ ﻗﻴﻤﺖ )ﺭﻳﺎﻝ(
ﺍﻳﺴﻮﺱ
ﻟﭗ ﺗﺎپ ﺍﻳﺴﻮﺱ 2G-1TB-12G-X541UJ i7
2GG-1TB-12G-i7
GB , DDR4 12
2GB 920M DDR3 GeForce
27400000
ﺍﻳﺴﻮﺱ
ﻟﭗ ﺗﺎپ ﺍﻳﺴﻮﺱ ﭘﺮﻭ 2G-1T-12G-P2540UV i5
2G-1T-12G-i5
GB , DDR4 12
2GB 920MX NVIDIA GeForce
26600000
ﺍﻳﺴﻮﺱ
ﻟﭗ ﺗﺎپ ﺍﻳﺴﻮﺱ 2G-1TB-8G-X541UJ i7
7500U INTEL Core i7
GB, DDR3 8
2GB 920M DDR3 GeForce
26200000
ﺍچ ﭘﻰ
ﻟﭗ ﺗﺎپ ﺍچ ﭘﻰ 2GB-1TB-8GB-AY076nia i7-15
2GB-1TB-8GB-i7
GB, DDR4 8
2GB M440 AMD Radeon R7
25100000
ﺍﻳﺴﺮ
ﻟﭗ ﺗﺎپ ﺍﻳﺴﺮ ﺍﺳﭙﺎﻳﺮ 4GB-1TB-8GB-573G i5-F5
4GB-1TB-8GB-i5
GB, DDR4 8
940M GeForce GT
24800000
ﻟﻨﻮﻭ
ﻟﭗ ﺗﺎپ ﻟﻨﻮﻭ ﺁﻳﺪﻳﺎﭘﺪ 2G-1T-12G-i7 IP310
2G-1T-12G-i7
GB , DDR4 12
2GB 920M NVIDIA GeForce
24800000
ﺍچ ﭘﻰ
ﻟﭗ ﺗﺎپ ﺍچ ﭘﻰ 4GB-1TB-8GB-ay113ne i5
4GB-1TB-8GB-i5
GB, DDR4 8
4GB M440 AMD Radeon R7
24700000
ﻣﺸــﺎﻏﻞ ﺍﺳــﺘﺎﺭﺕﺁﭘﻰ ﺑﻪﻭﻳــﮋﻩ
ﺁﻧﻼﻳــﻦ
ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎﻯ
ﺗﻮﺍﻧﺴــﺘﻪﺍﻧﺪ ﻋــﻼﻭﻩ ﺑــﺮ
ﺗﺒﺪﻳﻞﺷــﺪﻥ ﺑﻪ ﺍﻟﮕﻮﻳﻰ ﻣﻮﻓﻖ
ﺩﺭ ﺣﻮﺯﻩ ﻛﺎﺭﺁﻓﺮﻳﻨﻰ ،ﻧﻈﺮ ﻣﺜﺒﺖ
ﺑﺎﺯﺍﺭ ﺳﻨﺘﻰ ﺭﺍ ﻫﻢ ﺑﻪﺳﻮﻯ ﺧﻮﺩ
ﺍﻓﺸﻴﻦ ﻛﻼﻫﻰ
ﺍﻳﻦ
ﺟﻠــﺐ ﻛﻨﻨﺪ .ﻫﺮﭼﻨــﺪ ﻛﻪ
ﻧﺎﻳﺐﺭﻳﻴﺲ
ﺟﻠﺐ ﻧﻈﺮ ﺑﺎ ﺳــﺮﻋﺖ ﺑﺴــﻴﺎﺭ
ﻛﻤﻴﺴﻴﻮﻥ
ﺩﺍﻧﺶﺑﻨﻴﺎﻥ ﺍﺗﺎﻕ
ﻛﻨﺪﻯ ﺍﻧﺠﺎﻡ ﺷﺪ ،ﺍﻣﺎ ﺑﻪﻫﺮﺣﺎﻝ
ﺑﺎﺯﺭﮔﺎﻧﻰ ﺍﻳﺮﺍﻥ
ﺯﻣﻴﻨــﻪ ﺭﺍ ﺑﺮﺍﻯ ﭘﺬﻳــﺮﺵ ﺍﻳﻦ
ﺭﻗﺒﺎﻯ ﺗﺎﺯﻩﻧﻔــﺲ ﺁﻣﺎﺩﻩ ﻛﺮﺩ ﻭ
ﻭﺭﻭﺩ ﺁﻧﻬــﺎ ﺑﻪ ﻋﺮﺻــﻪ ﺭﻗﺎﺑﺖ ﺭﺍ
ﭘﺬﻳﺮﻓــﺖ .ﺍﻟﺒﺘﻪ ﻣﻔﻬﻮﻡ ﺍﻳﻦ ﺣﺮﻑ ﺁﻥ ﻧﻴﺴــﺖ ﻛﻪ ﺍﺯ
ﺑﺨﺶ ﺳﻨﺘﻰ ﺑﺎﺯﺍﺭ ﺑﻪﻃﻮﺭ ﻛﺎﻣﻞ ﺧﺪﺍﺣﺎﻓﻈﻰ ﻣﻰﻛﻨﻴﻢ
ﻭ ﺷﺎﻫﺪ ﻧﺎﺑﻮﺩﻯ ﺁﻧﻬﺎ ﺧﻮﺍﻫﻴﻢ ﺑﻮﺩ.
ﺩﺭ ﺍﻳــﻦ ﺭﻭﻧــﺪ ﺑﻪﻣــﺮﻭﺭ ﻣﻰﺗــﻮﺍﻥ ﺷــﺎﻫﺪ ﺍﺩﻏﺎﻡ
ﻛﺴﺐﻭﻛﺎﺭﻫﺎﻯ ﺳﻨﺘﻰ ﺑﺎ ﻓﻨﺎﻭﺭﻯﻫﺎﻯ ﺗﺎﺯﻩ ﻳﺎ ﺑﺮﻋﻜﺲ
ﺑــﻮﺩ .ﺑﻪﻋﻨــﻮﺍﻥ ﻧﻤﻮﻧﻪ ﻧﮕﺎﻫــﻰ ﺑﻪ ﺷــﺮﻛﺖ ﺁﻣﺎﺯﻭﻥ
ﺑﻪﻋﻨﻮﺍﻥ ﻳﻚ ﻛﺴــﺐﻭﻛﺎﺭ ﺍﻳﻨﺘﺮﻧﺘﻰ ﻭ ﻧﻮﺁﻭﺭﺍﻧﻪ ﻧﺸﺎﻥ
ﻣﻰﺩﻫﺪ ﺍﻳﻦ ﻛﺴــﺐﻭﻛﺎﺭ ﭘﺲ ﺍﺯ ﮔﺴــﺘﺮﺩﻩ ﺷﺪﻥ ،ﺑﻪ
ﺟﺎﻳﮕﺎﻫﻰ ﺭﺳــﻴﺪ ﻛﻪ ﺑﺮ ﻣﺸــﺎﻏﻞ ﺳــﻨﺘﻰ ﻭ ﺑﻪﻭﻳﮋﻩ
ﺑــﺎﺯﺍﺭ ﺍﺟﻨﺎﺱ ﻏﻴﺮﻣﺼﺮﻓﻰ ﻫﻢ ﺗﺎﺛﻴﺮ ﮔﺬﺍﺷــﺖ .ﺍﻟﺒﺘﻪ
ﺍﻳــﻦ ﺷــﺮﻛﺖ ﺩﺭ ﺍﺟﻨﺎﺱ ﻣﺼﺮﻓﻰ ﻭ ﻣــﻮﺍﺩ ﺧﻮﺭﺍﻛﻰ
ﻧﺘﻮﺍﻧﺴﺖ ﺗﺎﺛﻴﺮﮔﺬﺍﺭﻯ ﭼﻨﺪﺍﻧﻰ ﺩﺍﺷﺘﻪ ﺑﺎﺷﺪ .ﺑﺎ ﻧﮕﺎﻫﻰ
ﺑﻪ ﻫﻤﻴﻦ ﻧﻤﻮﻧﻪ ﻣﻰﺗﻮﺍﻥ ﮔﻔﺖ ﻛﺴﺐﻭﻛﺎﺭﻫﺎﻯ ﺟﺪﻳﺪ
ﺑﺎ ﻫﻤﻪ ﮔﺴــﺘﺮﻩ ﻧﻔﻮﺫ ﺧﻮﺩ ،ﺗﻨﻬﺎ ﺑﺮ ﺑﺨﺸــﻰ ﺍﺯ ﺑﺎﺯﺍﺭ
ﺗﺎﺛﻴﺮﮔــﺬﺍﺭ ﺧﻮﺍﻫــﺪ ﺑﻮﺩ .ﺩﺭ ﺍﻳﻦ ﻣﻴﺎﻥ ،ﺷــﺮﻛﺖﻫﺎ ﻭ
ﻛﺴــﺐﻭﻛﺎﺭﻫﺎﻳﻰ ﻣﻰﺗﻮﺍﻧﻨﺪ ﺭﺷﺪ ﻛﻨﻨﺪ ﻛﻪ ﺧﻮﺩ ﺭﺍ ﺑﺎ
ﺷﺮﺍﻳﻂ ﺭﻗﺎﺑﺘﻰ ﺟﺪﻳﺪ ﻭﻓﻖ ﺑﺪﻫﻨﺪ ﻭ ﺑﻘﻴﻪ ﻣﺤﻜﻮﻡ ﺑﻪ
ﺣﺬﻑ ﻫﺴﺘﻨﺪ.
ﺑﺎﻳــﺪ ﺗﻮﺟﻪ ﺩﺍﺷــﺖ ﻛــﻪ ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎ ﺑﻪﻭﻳﮋﻩ
ﺍﺳﺘﺎﺭﺕﺁپﻫﺎﻯ ﺁﻧﻼﻳﻦ ﻋﻼﻭﻩ ﺑﺮ ﺭﻭﻧﻖ ﺑﺎﺯﺍﺭ ،ﻣﻰﺗﻮﺍﻧﻨﺪ
ﺩﺭ ﻓﻀﺎﻯ ﻛﺎﺭﺁﻓﺮﻳﻨﻰ ﻧﻴﺰ ﺗﺎﺛﻴﺮ ﺑﺎﻻﻳﻰ ﺩﺍﺷــﺘﻪ ﺑﺎﺷﻨﺪ.
ﻧﮕﺎﻫﻰ ﺑﻪ ﺗﺠﺮﺑﻪ ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎﻯ ﻣﻮﻓﻖ ﺍﻳﺮﺍﻧﻰ ﻧﻴﺰ
ﮔﻮﻳــﺎﻯ ﻫﻤﻴﻦ ﻧﻜﺘﻪ ﺍﺳــﺖ ﻭ ﺑﻪ ﻫﻤﻴــﻦ ﺩﻟﻴﻞ ﻫﻢ
ﺑﺎﻳــﺪ ﺑﻴﺶﺍﺯﭘﻴﺶ ﺭﻭﻧﺪ ﺣﻤﺎﻳﺖ ﺍﺯ ﻛﺴــﺐﻭﻛﺎﺭﻫﺎﻯ
ﺍﻳﻨﺘﺮﻧﺘــﻰ ﻭ ﺑﻪﻭﻳــﮋﻩ ﺍﺳــﺘﺎﺭﺕﺁپﻫﺎﻯ ﺍﻳﻨﺘﺮﻧﺘﻰ ﺭﺍ
ﺍﻓﺰﺍﻳﺶ ﺩﺍﺩ .ﺍﻟﺒﺘﻪ ﺣﻤﺎﻳﺖ ﺍﺯ ﺍﺳﺘﺎﺭﺕﺁپﻫﺎ ﺩﺭ ﺣﺎﻝ
ﺣﺎﺿــﺮ ﻫﻢ ﺍﺯ ﺳــﻮﻯ ﺑﺨﺶ ﺩﻭﻟﺘﻰ ﻭ ﻫﻢ ﺍﺯ ﺳــﻮﻯ
ﺑﺨﺶ ﺧﺼﻮﺻــﻰ ﺑﻪﺻﻮﺭﺕ ﺟﺪﻯ ﺍﻧﺠﺎﻡ ﻣﻰﺷــﻮﺩ،
ﺑﺎﺍﻳﻦﺣﺎﻝ ﺍﮔﺮ ﺑﻪ ﺩﻧﺒﺎﻝ ﺍﻓﺰﺍﻳﺶ ﺩﺭﺁﻣﺪﻫﺎﻯ ﺍﻗﺘﺼﺎﺩﻯ
ﻭ ﺍﻓﺰﺍﻳﺶ ﺍﺷﺘﻐﺎﻟﺰﺍﻳﻰ ﺑﻪ ﻛﻤﻚ ﻓﻨﺎﻭﺭﻯ ﻫﺴﺘﻴﻢ ،ﺑﺎﻳﺪ
ﺑــﺪﻭﻥ ﺟﺒﻬﻪﮔﻴــﺮﻯ ﺩﺭ ﻣﻘﺎﺑﻞ ﺍﻳﻦ ﺑــﺎﺯﺍﺭ ﺗﺎﺯﻩﻧﻔﺲ،
ﺍﺳﺘﺎﺭﺕﺁپﻫﺎ ﺭﺍ ﺑﻪ ﺭﺳﻤﻴﺖ ﺑﺸﻨﺎﺳﻴﻢ.
ﺗﻴﺘﺮ
ﺭﻭﺯﻓﻨﺎﻭﺭﻯ
ﺩﻧﻴﺎﻯ
ﺍﻓﺰﺍﻳﺶ ﺩﺭﺁﻣﺪ ﺷﺮﻛﺖ
ﺍﺭﺗﺒﺎﻃﺎﺕ ﺯﻳﺮﺳﺎﺧﺖ
ﺳﺮﭘﺮﺳــﺖ ﺷــﺮﻛﺖ ﺍﺭﺗﺒﺎﻃﺎﺕ ﺯﻳﺮﺳــﺎﺧﺖ ﮔﻔﺖ:
ﺑﺎﻭﺟﻮﺩ ﻛﺎﻫﺶ ﻗﻴﻤﺖ ﺍﻳﻨﺘﺮﻧﺖ ،ﺩﻳﺘﺎ ﻭ ﺷــﺒﻜﻪ ﺍﻧﺘﻘﺎﻝ
ﺩﺭ ﻛﺸــﻮﺭ ،ﺑﺎ ﺍﺳــﺘﻘﺮﺍﺭ ﻣﺪﻳﺮﻳﺖ ﺑﻬــﺮﻩﻭﺭﻯ ،ﺩﺭﺁﻣﺪ
ﺷﺮﻛﺖ ﺍﺭﺗﺒﺎﻃﺎﺕ ﺯﻳﺮﺳﺎﺧﺖ ﻧﺴﺒﺖ ﺑﻪ ﺳﺎﻝ ﮔﺬﺷﺘﻪ،
ﺍﻓﺰﺍﻳﺶ ﻳﺎﻓﺖ.
ﺑــﻪ ﮔﺰﺍﺭﺵ ﺍﻳﺴــﻨﺎ ،ﻓﺮﻫﺎﺩ ﻣﻌﺎﺭﻓﻰ ﺩﺭ ﻫﺸــﺘﻤﻴﻦ
ﺩﻭﺭﻩ ﺟﺎﻳﺰﻩ ﺑﻬﺮﻩﻭﺭﻯ 1404ﺍﻳﺮﺍﻥ ﺑﺎ ﺍﺷﺎﺭﻩ ﺑﻪ ﺍﻫﺪﺍﻑ
ﺷــﺮﻛﺖ ﺍﺭﺗﺒﺎﻃﺎﺕ ﺯﻳﺮﺳــﺎﺧﺖ ﺑﺮﺍﻯ ﻛﺴﺐ ﺭﺿﺎﻳﺖ
ﻣﺮﺩﻡ ﻭ ﺍﺳــﺘﻔﺎﺩﻩﻛﻨﻨﺪﮔﺎﻥ ﺧﺪﻣﺎﺕ ،ﺍﻇﻬﺎﺭ ﻛﺮﺩ :ﺍﻳﻦ
ﺷــﺮﻛﺖ ﺑﺎ ﺍﺭﺗﻘﺎﻯ ﻛﻴﻔﻰ ﺧﺪﻣــﺎﺕ ﺑﻪﻭﻳﮋﻩ ﺩﺭ ﺍﺭﺗﻘﺎﻯ
ﻛﻴﻔﻴــﺖ ﺧﺪﻣــﺎﺕ ﺍﻳﻨﺘﺮﻧﺖ ﺑــﻪ ﻣﺸــﺘﺮﻳﺎﻧﺶ ﻛﻪ ﺍﺯ
ﻣﻬﻢﺗﺮﻳﻦ ﻭ ﻓﺮﺍﮔﻴﺮﺗﺮﻳﻦ ﺧﺪﻣﺎﺕ ﺷــﺮﻛﺖ ﺍﺭﺗﺒﺎﻃﺎﺕ
ﺯﻳﺮﺳــﺎﺧﺖ ﺑﻪﺷﻤﺎﺭ ﻣﻰﺭﻭﺩ ،ﺑﻪ ﺟﺎﻳﮕﺎﻫﻰ ﻣﻄﻠﻮﺏ ﺩﺭ
ﻛﺸﻮﺭ ﺩﺳﺖ ﻳﺎﻓﺘﻪ ﺍﺳﺖ.
ﺳﺮﭘﺮﺳﺖ ﺷﺮﻛﺖ ﺍﺭﺗﺒﺎﻃﺎﺕ ﺯﻳﺮﺳﺎﺧﺖ ﺑﺎ ﺍﺷﺎﺭﻩ ﺑﻪ
ﻛﺎﻫﺶ ﺗﻌﺮﻓﻪ ﺧﺪﻣﺎﺕ ﺍﻳﻦ ﺷﺮﻛﺖ ﺍﺯﺟﻤﻠﻪ ﺍﻳﻨﺘﺮﻧﺖ،
ﺩﻳﺘﺎﻯ ﻛﺸــﻮﺭ ﻭ ﺷﺒﻜﻪ ﺍﻧﺘﻘﺎﻝ ﺩﺭ ﺳﺎﻝ ﮔﺬﺷﺘﻪ ﺍﻓﺰﻭﺩ:
ﻣﺎ ﺩﺭ ﺳــﺎﻝ ﮔﺬﺷــﺘﻪ ﻫﺰﻳﻨﻪﻫﺎﻯ ﻣﺮﺩﻡ ﺭﺍ ﺩﺭ ﺗﺎﻣﻴﻦ
ﺍﻳﻨﺘﺮﻧــﺖ ﻛﺎﻫــﺶ ﺩﺍﺩﻳﻢ .ﺍﻣــﺎ ﺑﺎ ﺍﺳــﺘﻘﺮﺍﺭ ﻣﺪﻳﺮﻳﺖ
ﺑﻬﺮﻩﻭﺭﻯ؛ ﺩﺭﺁﻣﺪ ﻭ ﺍﺭﺯﺵﺍﻓﺰﻭﺩﻩ ﻣﺎ ﻧﺴــﺒﺖ ﺑﻪ ﺳــﺎﻝ
ﮔﺬﺷﺘﻪ ﺍﻓﺰﺍﻳﺶ ﻳﺎﻓﺖ.
ﻭﻯ ﻣﻴﺰﺍﻥ ﺭﺷﺪ »ﺍﺭﺯﺵﺍﻓﺰﻭﺩﻩ« ﺷﺮﻛﺖ ﺍﺭﺗﺒﺎﻃﺎﺕ
ﺯﻳﺮﺳﺎﺧﺖ ﺩﺭ ﺳﺎﻝ 94ﺭﺍ ﻧﺴﺒﺖ ﺑﻪ ﺳﺎﻝ 65/56 ،93
ﺩﺭﺻﺪ ﻋﻨﻮﺍﻥ ﻛــﺮﺩﻩ ﻭ ﺍﻓﺰﻭﺩ :ﺭﺷــﺪ »ﺍﺭﺯﺵﺍﻓﺰﻭﺩﻩ«
ﻧﺎﺷﻰ ﺍﺯ ﺭﺷــﺪ ﺍﺭﺯﺵ ﺳــﺘﺎﻧﺪﻩ ﻭ ﻛﺎﻫﺶ ﻫﺰﻳﻨﻪﻫﺎﻯ
ﻭﺍﺳﻄﻪ ﺩﺭ ﺍﻳﻦ ﺩﻭﺭﻩ ﺍﺳﺖ ﻛﻪ ﺩﺭ ﻫﻤﻴﻦ ﻣﻘﻄﻊ ﺍﺭﺯﺵ
ﺳﺘﺎﻧﺪﻩ ﺷــﺮﻛﺖ ﺯﻳﺮﺳﺎﺧﺖ ﺑﺎ ﺭﺷﺪ 75/22ﺩﺭﺻﺪﻯ
ﻭ ﻫﺰﻳﻨﻪﻫﺎﻯ ﻭﺍﺳــﻄﻪ ﻧﻴﺰ ﺑﺎ ﻛﺎﻫــﺶ 66/5ﺩﺭﺻﺪﻯ
ﻣﻮﺍﺟﻪ ﺑﻮﺩﻩ ﺍﺳﺖ.
ﺭﻭﺯﻧﺎﻣﻪ ﺗﺨﺼﺼﻰ ﺻﺒﺢ ﺍﻳﺮﺍﻥ
ﭘﻨﺠﺸﻨﺒﻪ
30ﺷﻬﺮﻳﻮﺭ 1396
30ﺫﻯﺍﻟﺤﺠﻪ 1438
21ﺳﭙﺘﺎﻣﺒﺮ 2017
ﺳﺎﻝ ﺩﻭﻡ ﺷﻤﺎﺭﻩ 262ﭘﻴﺎﭘﻰ411
ﻣﻨﺸﻮﺭ ﺍﺧﻼﻕ ﺣﺮﻓﻪﺍﻯ ﺭﻭﺯﻧﺎﻣﻪﻧﮕﺎﺭﻯ ﺩﺭ ﺭﻭﺯﻧﺎﻣﻪ
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ﺩﺭ ﻣﻴﺎﻥ ﺭﻭﺯﻧﺎﻣﻪ ﻫﺎﻯ ﺗﺨﺼﺼﻰ ﻣﻘﺎﻡ 1
ﺩﺭ ﻣﻴﺎﻥ 290ﺭﻭﺯﻧـﺎﻣـﻪ ﻛﺸﻮﺭ ﻣﻘﺎﻡ 39
ﻋﻀﻮ ﺍﻧﺠﻤﻦ ﻣﺪﻳﺮﺍﻥ ﺭﻭﺯﻧﺎﻣﻪﻫﺎﻯ ﻏﻴﺮﺩﻭﻟﺘﻰ
ﻋﻀﻮ ﺍﻧﺠﻤﻦ ﻣﺪﻳﺮﺍﻥ ﺭﺳﺎﻧﻪ
ﻋﻜﺲ :ﻣﻬﺪﻯ ﻛﺎﻭﻩﺍﻯ
ﺗﻠﻔﻦ - 82190 :ﻧﻤﺎﺑﺮ -88713730 :ﭘﻴﺎﻣﻚ -300082190 :ﭘﻴﺎﻣﮕﻴﺮ ﺻﻮﺗﻰ88105304 :
ﺳﺎﺯﻣﺎﻥ ﺁﮔﻬﻰﻫﺎ - 88722732-3 :ﻧﻤﺎﺑﺮﺁﮔﻬﻰ ﻫﺎ88109733 :
ﺍﻣﻮﺭ ﻣﺸﺘﺮﻛﻴﻦ - 88722735 :ﺭﻭﺍﺑﻂ ﻋﻤﻮﻣﻰ88105309 :
ﺗﻮﺯﻳﻊ ﻭ ﺳﺎﺯﻣﺎﻥ ﺷﻬﺮﺳﺘﺎﻥﻫﺎ88724211 :
ﻧﺸﺎﻧﻰ :ﺗﻬﺮﺍﻥ ،ﺧﻴﺎﺑﺎﻥ ﻗﺎﺋﻢ ﻣﻘﺎﻡ ﻓﺮﺍﻫﺎﻧﻰ -ﻛﻮﭼﻪ ﺁﺯﺍﺩﮔﺎﻥ ﺷﻤﺎﺭﻩ 26
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ﻧﻮﺷـﺘﻦ ﺧﺎﻃﺮﺍﺕ ﻳﻜﻰ ﺍﺯ ﺍﺭﻛﺎﻥ ﺟﺪﺍﻧﺸﺪﻧﻰ ﺳﻔﺮ ﺍﺳﺖ .ﺩﺭ ﮔﺬﺷﺘﻪﻫﺎﻯ
ﺩﻭﺭ ﺷﺎﻳﺪ ﻧﻮﺷﺘﻦ ﺭﻭﻳﺪﺍﺩﻫﺎﻳﻰ ﻛﻪ ﺩﺭ ﻃﻮﻝ ﺳﻔﺮ ﺍﺗﻔﺎﻕ ﻣﻰﺍﻓﺘﺎﺩ ،ﺁﻧﭽﻨﺎﻥ
ﺍﺭﺯﺷﻤﻨﺪ ﺑﻮﺩ ﻛﻪ ﮔﺎﻩ ﺩﻟﻴﻞ ﺍﺻﻠﻰ ﺑﻪ ﺟﺎﻥ ﺧﺮﻳﺪﻥ ﻣﺨﺎﻃﺮﺍﺕ ﻭ ﺳﺨﺘﻰﻫﺎﻯ
ﺳـﻔﺮ ﻣﻰﺷـﺪ ﺑﻪ ﻫﻤﻴﻦ ﺩﻟﻴﻞ ﻫـﻢ ﺑﻮﺩ ﻛﻪ ﺩﺭ ﮔﺬﺷـﺘﻪ ﮔﺮﺩﺷـﮕﺮﺍﻥ ﺭﺍ
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ﻳﻜﻰ ﺍﺯ ﺍﺻﻠﻰﺗﺮﻳﻦ ﺩﻻﻳﻞ ﺟﺬﺍﺑﻴﺖ ﺧﻮﺍﻧﺪﻥ ﺳـﻔﺮﻧﺎﻣﻪﻫﺎ ،ﺁﺷـﻨﺎ ﺷﺪﻥ ﺑﺎ
ﻣﻨﺎﻃﻘﻰ ﺑﻮﺩ ﻛﻪ ﺑﺮﺍﻯ ﺑﻴﺸـﺘﺮ ﺍﻓﺮﺍﺩ ﺟﺎﻣﻌﻪ ﺩﻭﺭ ﺍﺯ ﺩﺳـﺘﺮﺱ ﻗﺮﺍﺭ ﺩﺍﺷﺖ.
ﺩﺭ ﻃـﻮﻝ ﺍﻧﻘـﻼﺏ ﺻﻨﻌﺘﻰ ،ﺳـﻔﺮﻧﺎﻣﻪﻫﺎ ﻛﺘﺎﺏﻫﺎﻯ ﻣﺤﺒﻮﺑـﻰ ﺑﻮﺩﻧﺪ ﻛﻪ ﺩﺭ ﺯﻣـﺮﻩ ﻛﺘﺎﺏﻫﺎﻯ
ﻣﺎﺟﺮﺍﺟﻮﻳﺎﻧﻪ ﻗﺮﺍﺭ ﻣﻰﮔﺮﻓﺘﻨﺪ .ﺁﻧﭽﻪ ﻳﻚ ﻧﻮﺷـﺘﻪ ﺷﺨﺼﻰ ﺭﺍ ﺩﺭ ﺣﻮﺯﻩ ﺍﺩﺑﻴﺎﺕ ﺳﻔﺮ ﺍﺭﺯﺷﻤﻨﺪ
ﻭ ﺩﻳﮕﺮﺍﻥ ﺭﺍ ﺑﻪ ﺧﻮﺍﻧﺪﻧﺶ ﺗﺮﻏﻴﺐ ﻣﻰﻛﻨﺪ ،ﻳﻚ ﻧﻮﺷـﺘﻪ ﺁﻣﻮﺯﺷﻰ ﺍﺳﺖ ﻛﻪ ﺑﻪ ﺩﻳﮕﺮﺍﻥ ﻛﻤﻚ
ﻣﻰﻛﻨـﺪ ﺑﺎ ﺧﻮﺍﻧﺪﻥ ﺗﺠﺮﺑﻪﻫﺎﻯ ﻧﻮﻳﺴـﻨﺪﻩ ﺩﺭﺑﺎﺭﻩ ﺯﻣﺎﻥ ﻭ ﻣﻜﺎﻥ ﺳـﻔﺮ ،ﻓﺮﻫﻨﮓﻫﺎﻯ ﻣﻨﺎﻃﻖ
ﺩﻳﮕـﺮ ﻭ ﺭﻭﻳﺪﺍﺩﻫـﺎﻯ ﺧﺎﺹ ﺑـﻪ ﺩﺭﻙ ﺑﻬﺘﺮﻯ ﺍﺯ ﻳﻚ ﻣﻘﺼﺪ ﮔﺮﺩﺷـﮕﺮﻯ ﻛـﻪ ﺗﺎﻛﻨﻮﻥ ﺑﻪ ﺁﻥ
ﺳـﻔﺮ ﻧﻜﺮﺩﻩﺍﻧﺪ ،ﺩﺳـﺖﻳﺎﺑﻨﺪ؛ ﺑﻪ ﺍﻳﻦ ﻣﻔﻬﻮﻡ ﻛﻪ ﻧﻮﺷـﺘﻪﻫﺎﻳﻰ ﺩﺭ ﺍﻳﻦ ﺣﻮﺯﻩ ﺍﻋﺘﺒﺎﺭ ﺩﺍﺭﻧﺪ ﻛﻪ
ﺑﻪ ﺷـﻨﺎﺧﺖ ﻋﻤﻴﻖﺗﺮ ﻭ ﺑﻬﺘﺮﻯ ﺍﺯ ﺧﻮﺩ ﻭ ﺟﻬﺎﻥ ﻫﺴـﺘﻰ ﺭﺳﻴﺪﻩ ﺑﺎﺷـﻨﺪ .ﺗﻮﺻﻴﻪﻫﺎﻳﻰ ﻛﻪ ﺩﺭ
ﻻﺑﻪﻻﻯ ﺍﻳﻦ ﻗﺒﻴﻞ ﻧﻮﺷﺘﻪﻫﺎ ﮔﻨﺠﺎﻧﺪﻩ ﻣﻰﺷﻮﻧﺪ ،ﺑﻪﺩﻟﻴﻞ ﻭﺍﻗﻌﻰ ﻭ ﻣﻠﻤﻮﺱ ﺑﻮﺩﻥ ،ﻗﺎﺑﻞ ﻓﻬﻢﺗﺮ
ﻫﺴـﺘﻨﺪ ﻭ ﺭﺍﺣﺖﺗﺮ ﻣﻰﺗﻮﺍﻧﻨﺪ ﺗﻌﻤﻴﻢ ﺩﺍﺩﻩ ﺷﻮﻧﺪ .ﺍﺯ ﺳـﻮﻳﻰ ﺩﻳﮕﺮ ﺳﻔﺮﻧﺎﻣﻪﻫﺎ ﻣﻰﺗﻮﺍﻧﻨﺪ ﺩﺭ
ﻣﻌﺮﻓﻰ ﺟﺎﺫﺑﻪﻫﺎ ﻭ ﻣﻘﺼﺪﻫﺎﻯ ﮔﺮﺩﺷـﮕﺮﻯ ﻧﻘﺶ ﻣﻮﺛﺮﻯ ﺩﺍﺷـﺘﻪ ﺑﺎﺷﻨﺪ ﻭ ﻣﺮﺩﻡ ﺭﺍ ﺗﺮﻏﻴﺐ ﺑﻪ
ﺳﻔﺮ ﻛﻨﻨﺪ .ﻫﻤﭽﻨﻴﻦ ﺭﻭﺵﻫﺎﻯ ﻣﺨﺘﻠﻒ ﺳﻔﺮ ﻛﺮﺩﻥ ﻭ ﭼﮕﻮﻧﮕﻰ ﺭﻓﺘﺎﺭ ﺩﺭ ﺳﻔﺮ ﺭﺍ ﺑﻪ ﻣﺨﺎﻃﺒﺎﻥ
ﺁﻣﻮﺯﺵ ﻣﻰﺩﻫﻨﺪ ﻭ ﺩﺍﻧﺶ ﮔﺮﺩﺷﮕﺮﺍﻥ ﻋﻼﻗﻪﻣﻨﺪﺍﻥ ﺑﻪ ﺳﻔﺮ ﺭﺍ ﻧﻴﺰ ﺍﻓﺰﺍﻳﺶ ﻣﻰﺩﻫﺪ.
ﮔﺮﺩﻫﻤﺎﻳﻰ ﺑﺮﺍﻯ ﺍﺭﺗﻘﺎﻯ ﺩﺍﻧﺶ ﻭ ﻓﺮﻫﻨﮓ ﮔﺮﺩﺷﮕﺮﻯ
ﻋﻀﻮ ﺗﻌﺎﻭﻧﻰ ﻣﻄﺒﻮﻋﺎﺕ
ﻳﺎﺩﺩﺍﺷﺖ
ﺳﻔﺮﻧﺎﻣﻪﻫﺎ
ﺍﺑﺰﺍﺭﻯ ﻣﻮﺛﺮ ﺑﺮﺍﻯ ﺗﺒﻠﻴﻐﺎﺕ
ﻳﻜــﻰ ﺍﺯ ﺷــﻴﻮﻩﻫﺎﻯ ﻣﺮﺳــﻮﻡ ﻧــﮕﺎﺭﺵ ﺩﺭ
ﺍﺩﺑﻴﺎﺕ ﺳﻔﺮﻧﺎﻣﻪﻧﻮﻳﺴــﻰ ﺑــﻮﺩﻩ ﻛﻪ ﺍﻃﻼﻋﺎﺕ
ﺑﺴــﻴﺎﺭ ﺧﻮﺑــﻰ ﺩﺭﺑــﺎﺭﻩ ﻣــﻜﺎﻥ ﺟﻐﺮﺍﻓﻴﺎﻳﻰ،
ﻓﺮﻫﻨــﮓ ﻭ ﺗﻤﺪﻥ ،ﺷــﻴﻮﻩ ﺯﻧﺪﮔــﻰ ،ﺗﺎﺭﻳﺦ ﻭ
ﺟﺎﺫﺑﻪﻫﺎﻯ ﮔﺮﺩﺷــﮕﺮﻯ ﺟﻮﺍﻣــﻊ ﻣﺨﺘﻠﻒ ﺩﺭ
ﺍﺧﺘﻴــﺎﺭ ﺧﻮﺍﻧﻨــﺪﮔﺎﻥ ﻗﺮﺍﺭ ﻣﻰﺩﻫﺪ ﻭ ﺍﺳــﻨﺎﺩ
ﺻﺒﺎ ﺭﺿﺎﻳﻰ
ﻣﻜﺘﻮﺑــﻰ ﺩﺭﺑﺎﺭﻩ ﺗﺎﺭﻳــﺦ ﺍﺟﺘﻤﺎﻋﻰ ﻭ ﻓﺮﻫﻨﮕﻰ
ﺭﻭﺯﻧﺎﻣﻪﻧﮕﺎﺭ
ﻣﻜﺎﻥﻫﺎﻯ ﻣﺨﺘﻠﻒ ﺑﻪ ﺷﻤﺎﺭ ﻣﻰﺭﻭﻧﺪ .ﺑﺎ ﻭﺟﻮﺩ
ﮔﺴــﺘﺮﺵ ﻓﻨــﺎﻭﺭﻯ ﻭ ﻣﺪﺭﻥ ﺷــﺪﻥ ﺯﻧﺪﮔﻰ،
ﺳﻔﺮﻧﺎﻣﻪﻧﻮﻳﺴــﻰ ﻫﻤﭽﻨﺎﻥ ﺷــﻴﻮﻩﺍﻯ ﻣﺮﺳــﻮﻡ ﺩﺭ ﻣﻴﺎﻥ ﮔﺮﺩﺷﮕﺮﺍﻥ
ﺣﺮﻓﻪﺍﻯ ﺑﻪ ﺷــﻤﺎﺭ ﻣﻰﺭﻭﺩ .ﺑﺴﻴﺎﺭﻯ ﺍﺯ ﻛﻮﻟﻪﮔﺮﺩﺍﻥ ﭘﺲ ﺍﺯ ﭘﺎﻳﺎﻥ ﺳﻔﺮ،
ﺳــﻔﺮﻧﺎﻣﻪ ﺧﻮﺩ ﺭﺍ ﺩﺭ ﺷــﺒﻜﻪﻫﺎﻯ ﻣﺠﺎﺯﻯ ﺩﺭ ﺍﺧﺘﻴﺎﺭ ﺧﻮﺍﻧﻨﺪﮔﺎﻥ ﻗﺮﺍﺭ
ﻣﻰﺩﻫﻨﺪ ﻭ ﺍﻳﻦ ﺳﻔﺮﻧﺎﻣﻪ ﻫﺎ ﺑﺮﺍﻯ ﻣﺨﺎﻃﺒﺎﻥ ﺍﻫﻤﻴﺖ ﺑﺴﻴﺎﺭﻯ ﺩﺍﺭﻧﺪ.
ﺑﻪﻃﻮﺭﻯ ﻛﻪ ﺑﺴﻴﺎﺭﻯ ﺍﺯ ﮔﺮﺩﺷﮕﺮﺍﻥ ﺑﺎ ﻣﻄﺎﻟﻌﻪ ﺳﻔﺮﻧﺎﻣﻪ ﻛﻮﻟﻪﮔﺮﺩﺍﻥ
ﻣﻘﺼﺪﻯ ﺭﺍ ﺍﺯ ﻓﻬﺮﺳــﺖ ﺳــﻔﺮ ﺧﻮﺩ ﺣﺬﻑ ﻣﻰﻛﻨﻨﺪ ﻳﺎ ﺍﻳﻨﻜﻪ ﺗﺼﻤﻴﻢ
ﻣﻰﮔﻴﺮﻧﺪ ﺑﻪ ﻣﻘﺼﺪ ﻣﻮﺭﺩ ﻧﻈﺮ ﺳﻔﺮ ﻛﻨﻨﺪ.
ﺳــﻔﺮﻧﺎﻣﻪﻫﺎ ﺍﺑــﺰﺍﺭ ﻣﻮﺛﺮﻯ ﺩﺭ ﻣﻌﺮﻓــﻰ ﻣﻘﺼﺪﻫﺎﻯ ﮔﺮﺩﺷــﮕﺮﻯ
ﻭ ﺟﺎﺫﺑﻪﻫــﺎﻯ ﮔﺮﺩﺷــﮕﺮﻯ ﺑــﺮﺍﻯ ﮔﺮﺩﺷــﮕﺮﺍﻥ ﺑﻪ ﺷــﻤﺎﺭ ﻣﻰﺭﻭﻧﺪ
ﻭ ﺍﮔــﺮ ﮔﺮﺩﺷــﮕﺮﺍﻥ ﺣﺮﻓــﻪﺍﻯ ﻭ ﻣﻌﺘﺒــﺮ ﺩﺭ ﺳــﻔﺮﻧﺎﻣﻪﻫﺎﻯ ﺧﻮﺩ ﺍﺯ
ﻣﻘﺼﺪﻫﺎﻯ ﮔﺮﺩﺷــﮕﺮﻯ ﻣﺨﺘﻠــﻒ ﻧﺎﻡ ﺑﺒﺮﻧــﺪ ﻭ ﺟﺎﺫﺑﻪﻫﺎﻯ ﻣﻨﺤﺼﺮ
ﺑــﻪ ﻓــﺮﺩ ﺁﻧﻬــﺎ ﺭﺍ ﻣﻌﺮﻓﻰ ﻛﻨﻨــﺪ ﮔﺮﺩﺷــﮕﺮﺍﻥ ﺑﺴــﻴﺎﺭﻯ ﻋﻼﻗﻪﻣﻨﺪ
ﻣﻰﺷــﻮﻧﺪ ﺍﺯ ﺁﻥ ﻣﻘﺼــﺪ ﺩﻳــﺪﻥ ﻛﻨﻨــﺪ .ﺑﻪﻃــﻮﺭﻯ ﻛﻪ ﺑﺴــﻴﺎﺭﻯ ﺍﺯ
ﻛﺎﺭﺷﻨﺎﺳﺎﻥ ﻣﻌﺘﻘﺪﻧﺪ ﺳــﻔﺮﻧﺎﻣﻪﻫﺎ ﺍﺑﺰﺍﺭﻫﺎﻯ ﻣﻨﺎﺳﺒﻰ ﺑﺮﺍﻯ ﺗﺒﻠﻴﻐﺎﺕ
ﻫﺴــﺘﻨﺪ ﭼﺮﺍﻛــﻪ ﻫــﻢ ﺍﺭﺯﺍﻥ ﺑﻮﺩﻩ ﻭ ﻫﻢ ﻣــﻮﺭﺩ ﺍﻋﺘﻤﺎﺩ ﮔﺮﺩﺷــﮕﺮﺍﻥ
ﻫﺴﺘﻨﺪ.
ﺩﺭ ﺳﻔﺮﻧﺎﻣﻪﻫﺎ ﻫﻤﭽﻨﻴﻦ ﺷﻴﻮﻩﻫﺎﻯ ﻣﻨﺎﺳﺐ ﺳﻔﺮ ،ﺭﻭﺵﻫﺎﻳﻰ ﺑﺮﺍﻯ
ﺍﺭﺯﺍﻥ ﺗﻤﺎﻡ ﺷــﺪﻥ ﻫﺰﻳﻨﻪﻫــﺎﻯ ﺍﻗﺎﻣﺖ ﻭ ﺣﻤﻞ ﻭ ﻧﻘﻞ ،ﭼﮕﻮﻧﮕﻰ ﺣﻔﻆ
ﺍﻣﻨﻴﺖ ﺩﺭ ﺳــﻔﺮ ﻭ ﺟﺎﺫﺑﻪﻫﺎﻳﻰ ﻛﻪ ﺑﺎﻳﺪ ﺩﺭ ﺳﻔﺮ ﺑﻪ ﻣﻘﺼﺪﻫﺎﻯ ﻣﺨﺘﻠﻒ
ﺍﺯ ﺁﻧﻬﺎ ﺑﺎﺯﺩﻳﺪ ﺷــﻮﺩ ﺑﻪ ﺍﻃﻼﻉ ﺧﻮﺍﻧﻨﺪﮔﺎﻥ ﻣﻰﺭﺳــﺪ .ﺍﺯ ﺳــﻔﺮﻧﺎﻣﻪﻫﺎ
ﺧﻮﺍﻧﻨﺪﮔﺎﻥ ﺩﺭ ﻣﻰﻳﺎﺑﻨﺪ ﺑﺎ ﻣــﺮﺩﻡ ﺑﻮﻣﻰ ﻣﻨﺎﻃﻖ ﻣﺨﺘﻠﻒ ﭼﮕﻮﻧﻪ ﺑﺎﻳﺪ
ﺭﻓﺘﺎﺭ ﻛﻨﻨﺪ ﻭ ﺑﻪ ﭼﻪ ﺍﻓﺮﺍﺩﻯ ﻣﻰﺗﻮﺍﻧﻨﺪ ﺍﻋﺘﻤﺎﺩ ﻛﻨﻨﺪ.
ﺳــﻔﺮﻧﺎﻣﻪﻫﺎ ﻓﺮﻫﻨــﮓ ﮔﺮﺩﺷــﮕﺮﻯ ﺭﺍ ﺍﺭﺗﻘــﺎ ﻣﻰﺩﻫﻨــﺪ
ﺯﻳــﺮﺍ ﺑــﻪ ﮔﺮﺩﺷــﮕﺮﺍﻥ ﺭﻓﺘﺎﺭﻫــﺎﻯ ﻣﻨﺎﺳــﺐ ﻫﻨــﮕﺎﻡ ﺳــﻔﺮ ﺭﺍ
ﻣﻰﺁﻣﻮﺯﻧﺪ .ﺳﻔﺮﻧﺎﻣﻪﻧﻮﻳﺴﻰ ﻫﻤﭽﻨﻴﻦ ﻣﻰﺗﻮﺍﻧﺪ ﻓﺮﻫﻨﮓ ﮔﺮﺩﺷﮕﺮﻯ
ﺭﺍ ﺍﺭﺗﻘــﺎ ﺩﺍﺩﻩ ﻭ ﻣﺴــﺎﻓﺮﺍﻥ ﺭﺍ ﺑــﻪ ﺳــﻔﺮﻫﺎﻯ ﮔﺮﻭﻫــﻰ ﻭ ﻫﻤﺮﺍﻫــﻰ
ﺑــﺎ ﺗﻮﺭﻫﺎﻯ ﮔﺮﺩﺷــﮕﺮﻯ ﺗﺸــﻮﻳﻖ ﻭ ﺁﻧﻬﺎ ﺭﺍ ﻣﺘﻘﺎﻋﺪ ﻛﻨﺪ ﺳــﻔﺮ ﺑﺎ ﺗﻮﺭ
ﺍﺭﺯﺍﻥﺗﺮ ﻭ ﻛﻢ ﺩﺭﺩﺳــﺮﺗﺮ ﺍﺯ ﺳــﻔﺮﻫﺎﻯ ﺍﻧﻔﺮﺍﺩﻯ ﻭ ﺑﺎ ﺧﻮﺩﺭﻭﻯ ﺷﺨﺼﻰ
ﺍﺳﺖ.
ﺳــﻔﺮﻧﺎﻣﻪﺧﻮﺍﻧﻰ ﺑــﺮﺍﻯ
ﻧﺨﺴــﺘﻴﻦﺑﺎﺭ ﺩﺭ ﭘﺎﻳﺘﺨــﺖ
ﺑﺮﮔﺰﺍﺭ ﺷﺪ ﻭ ﺟﻤﻌﻰ ﺍﺯ ﻓﻌﺎﻻﻥ
ﮔﺮﺩﺷــﮕﺮﻯ ﻭ ﺟﻬﺎﻧﮕــﺮﺩﻯ ﺑﺎ
ﺑﺮﮔــﺰﺍﺭﻯ ﻧﻤﺎﻳﺸــﮕﺎﻩ ﮔﺮﻭﻫﻰ
ﻋﻜــﺲ »ﺍﺯ ﻛــﻮﺭﻩ ﺭﺍﻩ ﺗــﺎ
ﺷــﺎﻫﺮﺍﻩ« ﺩﺭ ﮔﺎﻟــﺮﻯ »ﺁﺱ«
ﻋﻠﻰﺭﺿﺎ ﻋﺎﻟﻢﻧﮋﺍﺩ
ﺗﻬــﺮﺍﻥ ﺩﺭ ﻣــﺪﺕ 15ﺭﻭﺯ ﺑﻪ
ﺑﻴــﺎﻥ ﺗﺠﺮﺑﻪﻫﺎﻯ ﺳــﻔﺮ ﺧﻮﺩ ﺑﻪ ﻣﻨﺎﻃــﻖ ﻣﺨﺘﻠﻒ ﺍﻳﺮﺍﻥ ﻭ
ﺟﻬﺎﻥ ﭘﺮﺩﺍﺧﺘﻨﺪ.
ﺭﻭﺍﻳﺖﻫﺎﻯ ﺍﻫﺎﻟﻰ ﺳــﻔﺮ ﻫﻤــﺮﺍﻩ ﺑﺎ ﻧﻤﺎﻳﺸــﮕﺎﻩ ﮔﺮﻭﻫﻰ
ﻋﻜــﺲ ،ﻛﻮﻟﻪﺑــﺎﺭﻯ ﺍﺯ ﺳــﻔﺮﻧﺎﻣﻪﻫﺎﻯ ﺷــﻨﻴﺪﻧﻰ ﺍﺯ 15
ﺳــﻔﺮﻧﺎﻣﻪﮔﻮ ﺑﻮﺩ ﻛــﻪ ﻋﻼﻗﻪﻣﻨﺪﺍﻥ ﻫﺮ ﺷــﺐ ﺍﺯ ﺳــﺎﻋﺖ
18ﺗﺎ 20ﺷــﻨﻮﺍﻯ ﺳــﻔﺮﻧﺎﻣﻪﺧﻮﺍﻧﻰﻫﺎ ﺍﻳﻦ ﺭﺍﻫﻨﻤﺎﻳﺎﻥ ﺳﻔﺮ
ﺑﻮﺩﻧﺪ .ﺑﺮﺍﺳــﺎﺱ ﺑﺮﻧﺎﻣﻪﺭﻳﺰﻯﻫﺎﻯ ﺍﻧﺠﺎﻡ ﺷﺪﻩ 18ﺷﻬﺮﻳﻮﺭ
ﻋﺒﺪﺍﻟﺮﺿــﺎ ﻛﻮﻫﭙﺎﻳﻪ ﺳــﻔﺮﻧﺎﻣﻪ »ﺑﻪ ﺍﻣﻴــﺪ ﺭﻭﺯﻯ ﻛﻪ ﻫﻤﻪ
ﻋﺎﺷﻖ ﻣﺎﺭﻣﻮﻟﻚﻫﺎ ﺑﺎﺷــﻨﺪ«19 ،ﺷﻬﺮﻳﻮﺭ ﻧﺴﻴﻢ ﻣﻌﻤﺎﺭﻳﺎﻥ
ﺳﻔﺮﻧﺎﻣﻪ »ﺑﻰﻛﺮﺍﻧﮕﻰ«20،ﺷﻬﺮﻳﻮﺭ ﺍﻣﻴﺪ ﺣﺎﺗﻤﻰ ﺳﻔﺮﻧﺎﻣﻪ
»ﺧﺮﺍﺳﺎﻥ ﺑﺰﺭگ«21 ،ﺷﻬﺮﻳﻮﺭ ﺧﺎﻧﻢ ﻧﺎﻣﻮﺭ ﻭ ﺁﻗﺎﻯ ﺳﻴﻤﺎﺏ
ﺳﻔﺮﻧﺎﻣﻪ »ﻧﺎﺭﻧﮕﻰ«22 ،ﺷﻬﺮﻳﻮﺭ ﻋﺪﺍﻟﺖ ﻋﺎﺑﺪﻳﻨﻰ ﺳﻔﺮﻧﺎﻣﻪ
»ﺩﻭﭼﺮﺧﻪ ﺳﻮﺍﺭﻯ ﺩﺭ ﺗﺎﺟﻴﻜﺴﺘﺎﻥ ﻳﺎﺩﮔﺎﺭ ﺩﻳﺎﺭ ﭘﺎﺭﺳﻴﺎﻥ«،
23ﺷــﻬﺮﻳﻮﺭ ﻋﻠﻴﺮﺿﺎ ﻋﺎﻟﻢﻧﮋﺍﺩ ﺳــﻔﺮﻧﺎﻣﻪ »ﺭﻭﺍﻳﺖ ﺗﻬﺮﺍﻥ«،
24ﺷــﻬﺮﻳﻮﺭ ﻣﺴﻠﻢ ﺍﻳﺮﺍﻥﻧﮋﺍﺩ ﺳــﻔﺮﻧﺎﻣﻪ »ﺳﻔﺮ ﺩﺭ ﺳﺮﻣﺎ ﺑﺎ
ﺩﻭﭼﺮﺧﻪ«25 ،ﺷــﻬﺮﻳﻮﺭ ﭘﺮﻭﻳﺰ ﺷــﺠﺎﻋﻰ ﭘﺎﺭﺳﺎ ﺳﻔﺮﻧﺎﻣﻪ
»ﺳــﻔﺮ ﺑﻪ ﻣﺎﻟﺪﻳﻮ ﺳﺮﺯﻣﻴﻦ ﺷﻦﻫﺎﻯ ﺳﻔﻴﺪ« 26 ،ﺷﻬﺮﻳﻮﺭ
ﭘﻮﻳﺎﻥ ﻣﻘﺪﻡ ﺳــﻔﺮﻧﺎﻣﻪ »ﺟﺎﺩﻩ ﺍﺑﺮﻳﺸﻢ« 27 ،ﺷﻬﺮﻳﻮﺭ ﺍﻣﻴﺮ
ﺷﺎﻫﭽﺮﺍﻏﻴﺎﻥ ﺳﻔﺮﻧﺎﻣﻪ »ﺑﻪ ﺩﻧﺒﺎﻝ ﺁﺳﻤﺎ ﺷﺐ« 28 ،ﺷﻬﺮﻳﻮﺭ
ﺍﻣﻴﺪ ﻏﻼﻣﻌﻠﻰﭘﻮﺭ ﺳﻔﺮﻧﺎﻣﻪ »ﺩﻳﺪﻧﻰﻫﺎﻯ ﺍﺭﻭﭘﺎﻯ ﺷﺮﻗﻰ«،
29ﺷــﻬﺮﻳﻮﺭ ﺷــﻬﺎﺏ ﭼﺮﺍﻏﻰ ﺳــﻔﺮﻧﺎﻣﻪ »ﻣﺎﺩﺍﮔﺎﺳــﻜﺎﺭ،
ﺳﺮﺯﻣﻴﻦ ﻋﺠﺎﻳﺐ«30 ،ﺷﻬﺮﻳﻮﺭ ﺣﺴﻴﻦ ﻋﺎﺑﺪﻳﻨﻰ ﺳﻔﺮﻧﺎﻣﻪ
»ﺍﺯ ﺁﺗﺎﻛﺎﻣــﺎ ﺗﺎ ﭘﺎﺗﺎﮔﻮﻧﻴﺎ« ﻭ ﻫﻤﭽﻨﻴﻦ 31ﺷــﻬﺮﻳﻮﺭ ﻟﻘﻤﺎﻥ
ﺭﻓﻴﻌﻰ ﻭ ﺁﺭﺍﻡﻋﺒﺪﻯ ﺳــﻔﺮﻧﺎﻣﻪ »ﺧﺎﻃﺮﺍﺕ ﺷــﺮﻕ ﺁﺳﻴﺎ« ﺭﺍ
ﺍﺭﺍﺋﻪ ﻛﺮﺩﻧﺪ.
ﺗﺸﻮﻳﻖ ﺑﻪ ﺳﻔﺮﻧﺎﻣﻪ ﻧﻮﻳﺴﻰ
ﻋﻠﻰﺭﺿــﺎ ﻋﺎﻟﻢﻧﮋﺍﺩ ،ﻓﻌــﺎﻝ ﺗﻬﺮﺍﻥﮔــﺮﺩﻯ ﺩﺭ ﮔﻔﺖﻭﮔﻮ
ﺑﺎ »ﮔﺴــﺘﺮﺵﺗﺠﺎﺭﺕ« ﺑﻴﺎﻥ ﻛﺮﺩ :ﺩﺳــﺖﺍﻧﺪﺭﻛﺎﺭﺍﻥ ﻣﺠﻠﻪ
ﮔﻴﻠﮕﻤﺶ ﺑﻪ ﻫﻤﺮﺍﻩ ﺍﺩﺍﺭﻩﻛﻨﻨﺪﮔﺎﻥ ﮔﺎﻟﺮﻯ »ﺁﺱ« ﺗﺼﻤﻴﻢ
ﮔﺮﻓﺘﻨﺪ ﺑﻪ ﻣﺪﺕ 2ﻫﻔﺘﻪ ﺑﺮﻧﺎﻣﻪ ﺳــﻔﺮﻧﺎﻣﻪﺧﻮﺍﻧﻰ ﺭﺍ ﺑﺮﮔﺰﺍﺭ
ﻛﻨﻨﺪ ﻭ ﺑﻪ ﺍﻳﻦ ﻣﻨﻈــﻮﺭ ﺑﺎ ﺑﺮﻧﺎﻣﻪﺭﻳﺰﻯﻫﺎ ﻭ ﻫﻤﺎﻫﻨﮕﻰﻫﺎﻯ
ﺍﻧﺠﺎﻡ ﺷــﺪﻩ ﮔﺮﻭﻫــﻰ ﺍﺯ ﺍﻫﺎﻟﻰ ﮔﺮﺩﺷــﮕﺮﻯ ﺭﺍ ﻛﻪ ﺩﺭ ﺍﻳﻦ
ﺻﻨﻌﺖ ﺷــﻨﺎﺧﺘﻪ ﺷــﺪﻩﺍﻧﺪ ﻭ ﺗﺠﺮﺑﻪﻫﺎﻯ ﺯﻳﺎﺩﻯ ﺩﺭ ﺣﻮﺯﻩ
ﮔﺮﺩﺷﮕﺮﻯ ﺩﺍﺭﻧﺪ ،ﺩﺭ ﮔﺎﻟﺮﻯ ﺁﺱ ﺣﻀﻮﺭ ﻳﺎﻓﺘﻨﺪ ﻭ ﺍﻃﻼﻋﺎﺕ
ﻭ ﺩﺍﻧــﺶ ﮔﺮﺩﺷــﮕﺮﻯ ﺧــﻮﺩ ﺭﺍ ﺩﺭ ﺍﺧﺘﻴﺎﺭ ﮔﺮﺩﺷــﮕﺮﺍﻥ ﻭ
ﻋﻼﻗﻪﻣﻨﺪﺍﻥ ﻗﺮﺍﺭ ﺩﺍﺩﻧﺪ.
ﻭﻯ ﺑــﺎ ﺍﺷــﺎﺭﻩ ﺑﻪ ﺍﻳﻨﻜــﻪ ﺩﺭ ﺍﻳﻦ ﺑﺮﻧﺎﻣﻪ ﺳــﻔﺮﻧﺎﻣﻪﻫﺎ ﺍﺯ
ﻣﻜﺎﻥﻫــﺎﻯ ﻣﺨﺘﻠﻔﻰ ﺑﻮﺩ ﻭ ﺍﺯ ﺗﻬﺮﺍﻥ ﺗﺎ ﻛﺸــﻮﺭﻫﺎﻯ ﺟﻬﺎﻥ
ﺑــﻪ ﮔﻔﺘــﻪ ﺭﺍﻫﻨﻤﺎﻳﺎﻥ ﮔﺮﺩﺷــﮕﺮﻯ ﻛﻪ ﺩﺭ ﺍﻳــﻦ ﺑﺮﻧﺎﻣﻪ
ﺷﺮﻛﺖ ﻛﺮﺩﻩ ﻭ ﺗﺠﺮﺑﻪﻫﺎﻯ ﺧﻮﺩ ﺭﺍ ﺩﺭ ﺍﺧﺘﻴﺎﺭ ﻋﻼﻗﻪﻣﻨﺪﺍﻥ
ﮔﺬﺍﺷــﺘﻨﺪ ،ﺍﻳﻦ ﺑﺮﻧﺎﻣﻪﻫﺎ ﻫﻢ ﻣﻰﺗﻮﺍﻧﻨﺪ ﺩﺭ ﺍﺭﺗﻘﺎﻯ ﻓﺮﻫﻨﮓ
ﮔﺮﺩﺷﮕﺮﻯ ﻛﻤﻚ ﻛﺮﺩﻩ ﻭ ﻫﻢ ﻣﻰﺗﻮﺍﻧﻨﺪ ﻋﻼﻗﻪﻣﻨﺪﺍﻥ ﺭﺍ ﺑﻪ
ﺳﻔﺮﻧﺎﻣﻪﻧﻮﻳﺴﻰ ﺗﺸﻮﻳﻖ ﻛﻨﻨﺪ.
ﭘﺮﻭﻳﺰ ﺷﺠﺎﻋﻰﭘﺎﺭﺳﺎ ،ﺭﺍﻫﻨﻤﺎﻯ ﺳﻔﺮ ﻭ ﻓﻌﺎﻝ ﮔﺮﺩﺷﮕﺮﻯ
ﺩﺭ ﮔﻔﺖﻭﮔــﻮ ﺑﺎ »ﮔﺴــﺘﺮﺵﺗﺠﺎﺭﺕ« ﺍﻇﻬﺎﺭ ﻛــﺮﺩ :ﺑﺮﻧﺎﻣﻪ
ﺳﻔﺮﻧﺎﻣﻪﺧﻮﺍﻧﻰ ﺍﺯ ﺳﻮﻯ ﻓﻌﺎﻻﻥ ﻓﺼﻠﻨﺎﻣﻪ ﮔﻴﻠﮕﻤﺶ ،ﻛﺎﻓﻪ
ﻭ ﮔﺎﻟــﺮﻯ »ﺁﺱ« ﺍﺟﺮﺍ ﺷــﺪﻩ ﻭ ﻣﺨﺎﻃﺒﺎﻥ ﺍﻳﻦ ﺑﺮﻧﺎﻣﻪ ﺍﻓﺮﺍﺩ
ﻋﻼﻗﻪﻣﻨــﺪ ﺑﻪ ﺳــﻔﺮ ﺑﻮﺩﻧﺪ ﻛــﻪ ﺩﺭ ﺍﻳﻦ ﺩﻭ ﻫﻔﺘــﻪ ﺑﺎ ﺍﻧﻮﺍﻉ
ﺳﻔﺮﻧﺎﻣﻪﺧﻮﺍﻧﻰ ﺍﻓﺮﺍﺩ ﻣﺨﺘﻠﻒ ﺁﺷﻨﺎ ﺷﺪﻧﺪ.
ﺍﻭ ﻫﺪﻑ ﺍﺯ ﺍﺟﺮﺍﻯ ﺍﻳﻦ ﺑﺮﻧﺎﻣﻪ ﺭﺍ ﺁﺷــﻨﺎﻳﻰ ﺑﺎ ﺷــﻴﻮﻩﻫﺎﻯ
ﻣﺨﺘﻠﻒ ﺳــﻔﺮﻧﺎﻣﻪﺧﻮﺍﻧﻰ ﺑﻴﺎﻥ ﻛﺮﺩ ﻭ ﮔﻔﺖ :ﻣﺨﺎﻃﺒﺎﻥ ﺩﺭ
ﺣﻀﻮﺭ ﻣﺨﺎﻃﺒﺎﻥ ﻫﻤﻴﺸﮕﻰ
ﺑﺮﺍﻯ ﺗﺎﺛﻴﺮ ﺑﻴﺸﺘﺮ ﺳﻔﺮﻧﺎﻣﻪﺧﻮﺍﻧﻰ ﺩﺭ ﺗﻮﺳﻌﻪ ﮔﺮﺩﺷﮕﺮﻯ ﺑﺎﻳﺪ
ﺩﺭ ﺟﺬﺏ ﻣﺨﺎﻃﺐ ﺑﻬﺘﺮ ﻋﻤﻞ ﻛﻨﻴﻢ
ﻣﺨﺎﻃﺒﺎﻥ ﺩﺭ ﺍﻳﻦ ﺑﺮﻧﺎﻣﻪﻫﺎ ﻣﻰﺗﻮﺍﻧﻨﺪ ﻳﺎﺩ ﺑﮕﻴﺮﻧﺪ ﭼﮕﻮﻧﻪ
ﺳﻔﺮﻧﺎﻣﻪﺧﻮﺍﻧﻰ ﻛﺮﺩﻩ ﻭ ﺗﺠﺮﺑﻪﻫﺎﻯ ﺧﻮﺩ ﺭﺍ ﺑﺎ ﺩﻳﮕﺮﺍﻥ ﺩﺭ ﻣﻴﺎﻥ ﺑﮕﺬﺍﺭﻧﺪ
ﺭﺍ ﺩﺭ ﺑﺮ ﻣﻰﮔﺮﻓﺖ ،ﺍﻓﺰﻭﺩ :ﺑﺮﺍﺳﺎﺱ ﺑﺮﻧﺎﻣﻪﺭﻳﺰﻯﻫﺎﻯ ﺍﻧﺠﺎﻡ
ﺷــﺪﻩ ﺩﺭ ﺍﻳﻦ 15ﺭﻭﺯ ﺑﺎ ﻫﺪﻑ ﺍﻧﺘﻘﺎﻝ ﺩﺭﺳــﺖ ﻭ ﻫﺪﻓﻤﻨﺪ
ﺩﺍﻧــﺶ ﮔﺮﺩﺷــﮕﺮﻯ ﺑﻪ ﻋﻼﻗﻪﻣﻨــﺪﺍﻥ ،ﺍﻃﻼﻋﺎﺗــﻰ ﻛﻪ ﺩﺭ
ﺍﺧﺘﻴــﺎﺭ ﺷــﺮﻛﺖﻛﻨﻨﺪﮔﺎﻥ ﻗﺮﺍﺭ ﮔﺮﻓــﺖ؛ ﺍﺯ ﺟﺎﻣﻌﻴﺖ ﻻﺯﻡ
ﺑﺮﺧﻮﺭﺩﺍﺭ ﺑﻮﺩ ﻭ ﻓﻌﺎﻻﻥ ﮔﺮﺩﺷﮕﺮﻯ ﺗﺠﺮﺑﻪﻫﺎ ﻭ ﺧﺎﻃﺮﻩﻫﺎﻯ
ﻣﺨﺘﻠﻔــﻰ ﺍﺯ ﺗﻬــﺮﺍﻥ ،ﺍﻳــﺮﺍﻥ ،ﻛﺸــﻮﺭﻫﺎﻯ ﻣﺨﺘﻠﻒ ﺟﻬﺎﻥ
ﻣﺎﻧﻨﺪ ﻣﺎﺩﺍﮔﺎﺳــﻜﺎﺭ ﺩﺭ ﺍﺧﺘﻴﺎﺭ ﺷﺮﻛﺖﻛﻨﻨﺪﮔﺎﻥ ﻗﺮﺍﺭ ﺩﺍﺩﻧﺪ.
ﺑﻪﻋﻨﻮﺍﻥ ﻧﻤﻮﻧﻪ ﺷﺨﺼﻰ ﺍﻃﻼﻋﺎﺕ ﻭ ﺗﺠﺮﺑﻪﻫﺎﻯ ﺧﻮﺩ ﺩﺭﺑﺎﺭﻩ
ﻣﺎﺩﺍﮔﺎﺳﻜﺎﺭ ﺭﺍ ﺗﻮﺿﻴﺢ ﺩﺍﺩ ،ﺩﻳﮕﺮﻯ ﺗﺠﺮﺑﻪﻫﺎﻯ ﺧﻮﺩ ﺩﺭﺑﺎﺭﻩ
ﻋﺸــﺎﻳﺮ ﺭﺍ ﺑﺎﺯﮔــﻮ ﻛﺮﺩ ﻭ ﻣﻦ ﻧﻴﺰ ﺍﻃﻼﻋﺎﺕ ﺧــﻮﺩ ﺭﺍ ﺩﺭﺑﺎﺭﻩ
ﺗﻬﺮﺍﻥ ﺩﺭ ﺍﺧﺘﻴﺎﺭ ﻋﻼﻗﻪﻣﻨﺪﺍﻥ ﮔﺬﺍﺷﺘﻢ.
ﻋﺎﻟﻢﻧــﮋﺍﺩ ﺩﺭ ﺍﺩﺍﻣــﻪ ﺩﺭﺑــﺎﺭﻩ ﺍﻳﻨﻜﻪ ﺍﻳﻦﮔﻮﻧــﻪ ﺍﻗﺪﺍﻣﺎﺕ
ﻛﻤــﻚ ﺧﻮﺑﻰ ﺑﺮﺍﻯ ﺍﺭﺗﻘﺎﻯ ﻓﺮﻫﻨﮓ ﻭ ﺩﺍﻧﺶ ﮔﺮﺩﺷــﮕﺮﻯ
ﻫﺴــﺘﻨﺪ ،ﺍﻇﻬﺎﺭ ﻛﺮﺩ :ﺑــﺮﺍﻯ ﺍﻳﻨﻜﻪ ﺍﻳﻦﮔﻮﻧــﻪ ﺍﻗﺪﺍﻣﺎﺕ ﺩﺭ
ﺗﻮﺳــﻌﻪ ﮔﺮﺩﺷــﮕﺮﻯ ﻣﻮﺛﺮ ﺑﻮﺩﻩ ﻭ ﺭﻭﻯ ﮔﺮﺩﺷﮕﺮﺍﻥ ﺗﺎﺛﻴﺮ
ﺑﻴﺸﺘﺮﻯ ﺑﮕﺬﺍﺭﻧﺪ ﺑﺎﻳﺪ ﺩﺭ ﺟﺬﺏ ﻣﺨﺎﻃﺐ ﺑﻬﺘﺮ ﻋﻤﻞ ﺷﻮﺩ.
ﺑﻪﻋﻨﻮﺍﻥ ﻧﻤﻮﻧﻪ ﮔﺮﻭﻫﻰ ﺍﺯ ﮔﺮﺩﺷﮕﺮﺍﻥ ﻫﻤﻮﺍﺭﻩ ﻓﻌﺎﻟﻴﺖﻫﺎﻯ
ﺗﻮﺭﮔﺮﺩﺍﻧﺎﻥ ﻭ ﻓﻌﺎﻻﻥ ﮔﺮﺩﺷــﮕﺮﺍﻥ ﺭﺍ ﭘﻴﮕﻴﺮﻯ ﻣﻰﻛﻨﻨﺪ ﻭ
ﻣﺨﺎﻃﺐ ﺑﺮﻧﺎﻣﻪﻫﺎﻯ ﺁﻧﻬﺎ ﻫﺴﺘﻨﺪ ﺑﻨﺎﺑﺮﺍﻳﻦ ﻃﺒﻴﻌﻰ ﺍﺳﺖ ﻛﻪ
ﻣﺨﺎﻃﺒﺎﻥ ﻭ ﻋﻼﻗﻪﻣﻨﺪﺍﻥ ﺍﻳﻦ ﺍﻓﺮﺍﺩ ﺩﺭ ﺁﻳﻴﻦ ﺳﻔﺮﻧﺎﻣﻪﺧﻮﺍﻧﻰ
ﻧﻴﺰ ﺷــﺮﻛﺖ ﻛﻨﻨﺪ .ﺍﻳﻦ ﺩﺭ ﺣﺎﻟﻰ ﺍﺳﺖ ﻛﻪ ﺯﻣﺎﻧﻰ ﺍﻳﻨﮕﻮﻧﻪ
ﻓﻌﺎﻟﻴﺖﻫﺎ ﻣﺎﻧﻨﺪ ﺳــﻔﺮﻧﺎﻣﻪﺧﻮﺍﻧﻰ ﺩﺭ ﺗﻮﺳﻌﻪ ﮔﺮﺩﺷﮕﺮﻯ ﻭ
ﺩﺍﻧﺶ ﻭ ﻓﺮﻫﻨﮓ ﺍﻳﻦ ﺻﻨﻌﺖ ﻣﻮﺛﺮ ﻭﻗﻊ ﻣﻰﺷﻮﻧﺪ ﻛﻪ ﺑﺘﻮﺍﻥ
ﻣﺨﺎﻃﺒﺎﻥ ﺟﺪﻳﺪ ﻭ ﺑﻴﺸﺘﺮﻯ ﺭﺍ ﺟﺬﺏ ﺍﻳﻦ ﺑﺮﻧﺎﻣﻪﻫﺎ ﻛﺮﺩ.
ﺍﻳﻦ ﺑﺮﻧﺎﻣﻪﻫﺎ ﻣﻰﺗﻮﺍﻧﻨﺪ ﻳﺎﺩ ﺑﮕﻴﺮﻧﺪ ﭼﮕﻮﻧﻪ ﺳﻔﺮﻧﺎﻣﻪﺧﻮﺍﻧﻰ
ﻛﺮﺩﻩ ﻭ ﺗﺠﺮﺑﻪﻫﺎﻯ ﺧــﻮﺩ ﺭﺍ ﺑﺎ ﺩﻳﮕﺮﺍﻥ ﺩﺭ ﻣﻴﺎﻥ ﺑﮕﺬﺍﺭﻧﺪ.
ﺩﺭ ﺍﻳﻦ ﺑﺮﻧﺎﻣﻪ ﻓﻌﺎﻻﻥ ﺣﺮﻓﻪﺍﻯ ﮔﺮﺩﺷــﮕﺮﻯ ﻭ ﺟﻬﺎﻧﮕﺮﺩﻯ
ﻫﺮﻳﻚ ﺑﻪ ﺷــﻴﻮﻩ ﺧﺎﺻﻰ ﻓﻌﺎﻟﻴﺖ ﻛﺮﺩﻩ ﻭ ﺗﺠﺮﺑﻪﻫﺎﻯ ﺧﻮﺩ
ﺭﺍ ﺍﺯ ﺳــﻔﺮﻫﺎ ﺑﻪ ﺷﺮﻛﺖﻛﻨﻨﺪﮔﺎﻥ ﻣﻨﺘﻘﻞ ﻣﻰﻛﻨﻨﺪ .ﻫﺮﻳﻚ
ﺍﺯ ﻓﻌﺎﻻﻥ ﮔﺮﺩﺷــﮕﺮﻯ ﻛﻪ ﺩﺭ ﺍﻳﻦ ﺑﺮﻧﺎﻣﻪ ﺷــﺮﻛﺖ ﺩﺍﺷﺘﻪ
ﻭ ﺳــﻔﺮﻧﺎﻣﻪ ﺧــﻮﺩ ﺭﺍ ﺑﺎﺯﮔﻮ ﻛﺮﺩﻧﺪ ﺑﺎ ﺭﻭﺵ ﺧﺎﺻﻰ ﺳــﻔﺮ
ﻣﻰﻛﻨﻨــﺪ .ﺑﻪﻋﻨــﻮﺍﻥ ﻧﻤﻮﻧﻪ ﺩﺭ ﺑﺮﻧﺎﻣــﻪ ﺣﻤﻞﻭﻧﻘﻞ ﺑﺮﺧﻰ
ﭘﻴﺎﺩﻩ ،ﻋﺪﻩﺍﻯ ﺳــﻮﺍﺭ ﺑــﺮ ﺩﻭﭼﺮﺧﻪ ،ﮔﺮﻭﻫﻰ ﻣﺴــﺎﻓﺮﺕ ﺑﺎ
ﻛﺸــﺘﻰ ﻳﺎ ﻗﻄــﺎﺭ ﺭﺍ ﺍﻧﺘﺨﺎﺏ ﻣﻰﻛﻨﻨــﺪ ﻭ ﺗﺠﺮﺑﻪﻫﺎﻯ ﺁﻧﻬﺎ،
ﻫﻢ ﻣﺘﻔﺎﻭﺕ ﺑﻮﺩﻩ ﻭ ﻫﻢ ﺧﺎﻃﺮﺍﺕ ﺑﺴــﻴﺎﺭ ﺷﻴﺮﻳﻨﻰ ﺭﺍ ﺑﺎﺯﮔﻮ
ﻛﺮﺩﻧﺪ.
ﺷﺠﺎﻋﻰﭘﺎﺭﺳــﺎ ﺑــﺎ ﺍﺷــﺎﺭﻩ ﺑﻪ ﺗﺠﺮﺑــﻪ ﺧــﻮﺩ ﺩﺭ ﺯﻣﻴﻨﻪ
ﺳــﻔﺮﻧﺎﻣﻪﺧﻮﺍﻧﻰ ﺑﻴﺎﻥ ﻛﺮﺩ :ﺑﺮﺍﻯ ﻣﻦ ﺗﺠﺮﺑﻪ ﺑﺴﻴﺎﺭ ﺧﻮﺑﻰ
ﺑــﻮﺩ ﻭ ﺑﺎ ﺍﻳﻨﻜــﻪ ﻋﺪﻩﺍﻯ ﺍﺯ ﺑﺮﮔﺰﺍﺭﻯ ﺍﻳــﻦ ﺑﺮﻧﺎﻣﻪ ﺑﻰﺍﻃﻼﻉ
ﺑﻮﺩﻧــﺪ ،ﺩﺭ ﻫــﺮ ﺑﺮﻧﺎﻣﻪ ﺳــﻔﺮﻧﺎﻣﻪﺧﻮﺍﻧﻰ ﺣــﺪﻭﺩ 40ﻧﻔﺮ
ﺣﻀﻮﺭ ﻣﻰﻳﺎﻓﺘﻨﺪ .ﺑﻴﺸــﺘﺮ ﺍﻳﻦ ﺍﻓﺮﺍﺩ ﺟــﻮﺍﻥ ﺑﻮﺩﻧﺪ ﻭ ﺗﻨﻬﺎ
ﭼﻨﺪ ﻧﻔﺮ ﺑﺎﻻﻯ 50ﺳــﺎﻝ ﺩﺭ ﺍﻳﻦ ﺑﺮﻧﺎﻣﻪ ﺣﻀﻮﺭ ﺩﺍﺷــﺘﻨﺪ.
ﻣﻦ ﺩﺍﻧﺶ ﻣﻮﺭﺩ ﻧﻴﺎﺯ ﺑﺮﺍﻯ ﺳــﻔﺮ ﺑﻪ ﻣﺎﻟﺪﻳــﻮ ﺭﺍ ﺩﺭ ﺍﺧﺘﻴﺎﺭ
ﻣﺨﺎﻃﺒﺎﻥ ﻗﺮﺍﺭ ﺩﺍﺩﻡ ﭼﺮﺍﻛﻪ ﺑﻪﺩﻟﻴﻞ ﮔﺮﺍﻧﻰ ﻫﺰﻳﻨﻪﻫﺎ ﺳــﻔﺮ
ﺑﻪ ﺍﻳﻦ ﻛﺸــﻮﺭ ﺑﺮﺍﻯ ﺑﺴﻴﺎﺭﻯ ﻣﺎﻧﻨﺪ ﻛﺎﺑﻮﺱ ﺍﺳﺖ .ﺑﺴﻴﺎﺭﻯ
ﺍﺯ ﺷﺮﻛﺖﻛﻨﻨﺪﮔﺎﻥ ﺗﺸﻮﻳﻖ ﺷﺪﻧﺪ ﺳﻔﺮﻧﺎﻣﻪﻧﻮﻳﺴﻰ ﻛﻨﻨﺪ ﻭ
ﺑﻪﻃﻮﺭ ﻛﻠﻰ ﺳﻔﺮﻧﺎﻣﻪﻧﻮﻳﺴــﻰ ﺍﻗﺪﺍﻡ ﻣﻨﺎﺳﺒﻰ ﺑﺮﺍﻯ ﺑﻬﺒﻮﺩ ﻭ
ﺍﺭﺗﻘﺎﻯ ﮔﺮﺩﺷﮕﺮﻯ ﺍﺳﺖ.
ﺍﻭ ﺍﻓــﺰﻭﺩ :ﺑﺴــﻴﺎﺭﻯ ﺗﺼﻮﺭ ﻣﻰﻛﻨﻨﺪ ﺗﻨﻬﺎ ﻗﺸــﺮ ﻣﺘﻤﻮﻝ
ﻣﻰﺗﻮﺍﻧﻨﺪ ﺑﻪ ﻣﺎﻟﺪﻳﻮ ﺳــﻔﺮ ﻛﻨﻨﺪ ،ﺍﻣﺎ ﻣﻦ ﺑﻪ ﺁﻧﻬﺎ ﮔﻔﺘﻢ ﻛﻪ
ﺳﻔﺮ ﺧﻮﺑﻰ ﺩﺍﺷﺘﻢ ﻭ ﺭﺍﻩﻫﺎﻯ ﺍﻳﻨﻜﻪ ﭼﮕﻮﻧﻪ ﺍﺭﺯﺍﻥ ﺑﻪ ﻣﺎﻟﺪﻳﻮ
ﺳﻔﺮ ﻛﻨﻨﺪ ﺭﺍ ﺩﺭ ﺍﺧﺘﻴﺎﺭ ﺁﻧﻬﺎ ﻗﺮﺍﺭ ﺩﺍﺩﻡ.
ﭼﮕﻮﻧــﻪ ﺑﻠﻴﺖ ﭘــﺮﻭﺍﺯ ﺍﺭﺯﺍﻥ ﺗﻬﻴﻪ ﻛﻨﻨــﺪ ،ﭼﮕﻮﻧﻪ ﻫﺘﻞ
ﺍﺭﺯﺍﻥ ،ﻗﺎﻳــﻖ ﺍﺭﺯﺍﻥ ﻭ ﻏــﺬﺍﻯ ﺍﺭﺯﺍﻥﻗﻴﻤﺘــﻰ ﺗﻬﻴﻪ ﻛﻨﻨﺪ ﻭ
ﭼﮕﻮﻧﮕﻰ ﭘﻴﺪﺍ ﻛﺮﺩﻥ ﻭ ﺍﺳــﺘﻔﺎﺩﻩ ﺍﺯ ﺍﻧــﻮﺍﻉ ﺑﺎﺯﻯﻫﺎﻯ ﺁﺑﻰ
ﺑﺎ ﻗﻴﻤﺖﻫﺎﻯ ﻣﻨﺎﺳــﺐ ﺩﺭ ﻣﺎﻟﺪﻳﻮ ﺭﺍ ﺑﺮﺍﻯ ﺁﻧﻬﺎ ﺷﺮﺡ ﺩﺍﺩﻡ.
ﺑﻪﻃــﻮﺭ ﻛﻠﻰ ﺍﻃﻼﻋــﺎﺕ ﻣﻮﺭﺩ ﻧﻴﺎﺯ ﺩﺭﺑﺎﺭﻩ ﭼﮕﻮﻧﮕﻰ ﺳــﻔﺮ
ﺑــﻪ ﻣﺎﻟﺪﻳﻮ ﺑﻪ ﺷــﻴﻮﻩﺍﻯ ﺍﺭﺯﺍﻥ ﺭﺍ ﺩﺭ ﺍﺧﺘﻴﺎﺭ ﻣﺨﺎﻃﺒﺎﻥ ﻗﺮﺍﺭ
ﺩﺍﺩﻡ.
ﺍﺭﺗﻘﺎﻯ ﻓﺮﻫﻨﮓ ﻭ ﺩﺍﻧﺶ ﮔﺮﺩﺷﮕﺮﻯ
ﺷﺠﺎﻋﻰﭘﺎﺭﺳــﺎ ﺩﺭﺑــﺎﺭﻩ ﺷــﻴﻮﻩﻫﺎﻯ ﺍﺭﺗﻘــﺎﻯ ﺩﺍﻧــﺶ ﻭ
ﻓﺮﻫﻨﮓ ﮔﺮﺩﺷــﮕﺮﻯ ﺩﺭ ﺍﻳــﺮﺍﻥ ﺍﻇﻬﺎﺭ ﻛــﺮﺩ :ﺑﻪ ﻧﻈﺮ ﻣﻦ
ﺑﻬﺘﺮﻳﻦ ﺷﻴﻮﻩ ﻣﺴــﺎﻓﺮﺕ ،ﺳﻔﺮ
ﺑــﻪ ﺻﻮﺭﺕ ﮔﺮﻭﻫﻰ ﻭ ﺑﺎ ﺗﻮﺭﻫﺎﻯ
ﮔﺮﺩﺷــﮕﺮﻯ ﺍﺳﺖ ،ﺯﻳﺮﺍ ﺗﺮﺍﻓﻴﻚ
ﻛﻤﺘــﺮﻯ ﺩﺭ ﺟﺎﺩﻩﻫــﺎ ﺧﻮﺍﻫﻴﻢ
ﺩﺍﺷــﺖ ،ﺁﻟﻮﺩﮔــﻰ ﻛﻤﺘــﺮﻯ
ﺧﻮﺍﻫﻴــﻢ ﺩﺍﺷــﺖ ﻭ ﺑﺎﻳــﺪ ﻳﺎﺩ
ﺑﮕﻴﺮﻳﻢ ﺑﺎ ﺍﺗﻮﺑﻮﺱ ﻭ ﻗﻄﺎﺭ ﺳــﻔﺮ
ﭘﺮﻭﻳﺰ ﺷﺠﺎﻋﻰﭘﺎﺭﺳﺎ ﻛﻨﻴﻢ .ﺗﻨﻬﺎ ﺭﺍﻩ ﻣﻨﺎﺳــﺐ ﺳــﻔﺮ،
ﺣﻤﻞﻭﻧﻘﻞ ﺑﺎ ﺧﻮﺩﺭﻭﻯ ﺷــﺨﺼﻰ ﻧﻴﺴﺖ ،ﺑﻠﻜﻪ ﺳﻔﺮ ﻛﺮﺩﻥ
ﺑــﺎ ﻗﻄﺎﺭ ﻭ ﺍﺗﻮﺑــﻮﺱ ﻣﻮﺟﺐ ﻛﻤﻚ ﺑﻪ ﺍﻗﺘﺼﺎﺩ ﻭ ﺍﺷــﺘﻐﺎﻝ
ﺩﺭ ﺟﺎﻣﻌﻪ ﻣﺤﻠﻰ ﻭ ﻣﻮﺟﺐ ﻣﻰﺷــﻮﺩ ﺑــﺮﺍﻯ ﺣﻤﻞﻭﻧﻘﻞ ﺍﺯ
ﺭﺍﻧﻨﺪﮔﺎﻥ ﺟﺎﻣﻌﻪ ﻣﺤﻠﻰ ﺩﺭ ﻣﻘﺼﺪ ﺳــﻔﺮ ﺍﺳــﺘﻔﺎﺩﻩ ﺷﻮﺩ.
ﻳﻜــﻰ ﺍﺯ ﻫﺪﻑﻫﺎﻯ ﺳــﻔﺮﻫﺎﻯ ﮔﺮﻭﻫﻰ ﻛﻤــﻚ ﺑﻪ ﺟﺎﻣﻌﻪ
ﻣﺤﻠﻰ ﺍﺳــﺖ .ﺩﺭ ﺗﻮﺭﻫﺎﻯ ﮔﺮﺩﺷﮕﺮﻯ ﺟﺎﻣﻌﻪ ﻣﺤﻠﻰ ﺳﻮﺩ
ﻛﻼﻧﻰ ﺍﺯ ﺟﺎﻣﻌﻪ 50ﻧﻔﺮﻯ ﻣﻰﺑﺮﺩ .ﺍﺯ ﺁﺷﭙﺰ ﮔﺮﻓﺘﻪ ﺗﺎ ﻛﺎﺭﮔﺮ
ﻣﻰﺗﻮﺍﻧﻨﺪ ﺩﺭﺁﻣﺪﺯﺍﻳﻰ ﺩﺍﺷﺘﻪ ﻭ ﺳﻮﺩ ﺑﺒﺮﻧﺪ.
ﺍﻭ ﺑﺎ ﺗﺎﻛﻴﺪ ﺑﺮ ﻟﺰﻭﻡ ﺗﺸــﻮﻳﻖ ﻣﺮﺩﻡ ﺑﻪ ﺳﻔﺮﻫﺎﻯ ﮔﺮﻭﻫﻰ
ﻭ ﻫﻤﺮﺍﻫﻰ ﺑﺎ ﺗﻮﺭﻫﺎﻯ ﮔﺮﺩﺷــﮕﺮﻯ ﺑﻴــﺎﻥ ﻛﺮﺩ :ﻣﺮﺩﻡ ﺑﺎﻳﺪ
ﻋﻼﻗﻪﻣﻨﺪ ﺑﻪ ﺳــﻔﺮ ﻛﺮﺩﻥ ﺑﺎﺷــﻨﺪ ﺗﺎ ﺑﺘﻮﺍﻥ ﺁﻧﻬﺎ ﺭﺍ ﺗﺸﻮﻳﻖ
ﺑﻪ ﺳــﻔﺮﻫﺎﻯ ﮔﺮﻭﻫــﻰ ﻛــﺮﺩﻩ ﻭ ﺗﻼﺵ ﻛﺮﺩ ﺗــﺎ ﻓﺮﻫﻨﮓ
ﮔﺮﺩﺷﮕﺮﻯ ﺭﺍ ﺩﺭ ﺑﻴﻦﺷﺎﻥ ﺭﻭﺍﺝ ﺩﺍﺩ .ﺑﺮﮔﺰﺍﺭﻯ ﺑﺮﻧﺎﻣﻪﻫﺎﻳﻰ
ﻣﺎﻧﻨــﺪ ﺳــﻔﺮﻧﺎﻣﻪﺧﻮﺍﻧﻰ ﻣﻰﺗﻮﺍﻧــﺪ ﺩﺭ ﺍﺭﺗﻘــﺎﻯ ﺩﺍﻧــﺶ
ﮔﺮﺩﺷــﮕﺮﻯ ﻭ ﺗﺮﻭﻳﺞ ﻓﺮﻫﻨﮓ ﺍﻳﻦ ﺻﻨﻌﺖ ﻣﻮﺛﺮ ﺑﺎﺷﺪ .ﺩﺭ
ﻃﻮﻝ ﺳــﻔﺮﻧﺎﻣﻪﺧﻮﺍﻧﻰﻫﺎﻳﻰ ﻛــﻪ ﺩﺭ ﺑﺮﻧﺎﻣﻪ »ﺍﺯ ﻛﻮﺭﻩ ﺭﺍﻩ ﺗﺎ
ﺷﺎﻫﺮﺍﻩ« ﺍﻧﺠﺎﻡ ﺷﺪ ﺑﺴﻴﺎﺭﻯ ﺍﺯ ﺷﺮﻛﺖﻛﻨﻨﺪﮔﺎﻥ ﻋﻼﻗﻪﻣﻨﺪ
ﺷﺪﻧﺪ ﺑﻴﺸﺘﺮ ﺳﻔﺮ ﻛﻨﻨﺪ.
ﺍﻳﻦ ﺭﺍﻫﻨﻤﺎﻯ ﮔﺮﺩﺷــﮕﺮﻯ ﺑﺎ ﺍﺷــﺎﺭﻩ ﺑﻪ ﺍﻳﻨﻜﻪ ﺑﺎﺯﺩﻳﺪ ﺍﺯ
ﺩﻧﻴﺎ ﺑــﻪ ﺍﻧﺪﺍﺯﻩ ﺍﻳﺮﺍﻥ ﻣﻬﻢ ﺍﺳــﺖ ،ﺍﻇﻬﺎﺭ ﻛــﺮﺩ :ﺑﻪ ﻋﻘﻴﺪﻩ
ﻣﻦ ﺑﻬﺘﺮ ﺍﺳــﺖ ﻣﺮﺩﻡ ﺭﺍ ﺗﺸــﻮﻳﻖ ﻛﻨﻴﻢ ﺍﻳﺮﺍﻧﮕﺮﺩﻯ ﻛﻨﻨﺪ
ﺗﺎ ﺍﺭﺯ ﻛﻤﺘﺮﻯ ﺍﺯ ﻛﺸــﻮﺭ ﺧﺎﺭﺝ ﺷــﻮﺩ ﺍﻣــﺎ ﺍﮔﺮ ﻗﺼﺪ ﺩﺍﺭﻳﻢ
ﻓﺮﻫﻨﮓ ﮔﺮﺩﺷــﮕﺮﻯ ﺭﺍ ﺑﻬﺒﻮﺩ ﺑﺨﺸﻴﻢ ﺳﻔﺮﻫﺎﻯ ﺧﺎﺭﺟﻰ
ﻧﻴﺰ ﺿﺮﻭﺭﻯ ﺍﺳﺖ.
ﺳﺨﻦ ﺁﺧﺮ
ﺳﻔﺮﻧﺎﻣﻪﻧﻮﻳﺴﻰ ﻣﻰﺗﻮﺍﻧﺪ ﺩﺭ ﺍﺭﺗﻘﺎﻯ ﺩﺍﻧﺶ
ﻭ ﺍﻧﺘﻘــﺎﻝ ﺗﺠﺮﺑﻪﻫﺎﻯ ﮔﺮﺩﺷــﮕﺮﺍﻥ ﻭ ﻓﻌﺎﻻﻥ
ﮔﺮﺩﺷﮕﺮﻯ ﺑﻪ ﺩﻳﮕﺮ ﮔﺮﺩﺷﮕﺮﺍﻥ ﻣﻮﺛﺮ ﺑﺎﺷﺪ ﻭ
ﻛﻤﻚ ﻛﻨﺪ ﻓﺮﻫﻨﮓ ﮔﺮﺩﺷﮕﺮﻯ ﺗﻮﺳﻌﻪﻳﺎﻓﺘﻪ
ﻭ ﻣــﺮﺩﻡ ﺭﺍ ﺑﻪ ﺳــﻔﺮ ﻛــﺮﺩﻥ ﻋﻼﻗﻪﻣﻨﺪ ﻛﻨﺪ.
ﺑﻪﻃــﻮﺭ ﻛﻠــﻰ ﺳﻔﺮﻧﺎﻣﻪﻧﻮﻳﺴــﻰ ﻣﻰﺗﻮﺍﻧــﺪ
ﻧﻘﺶ ﺑﺴــﻴﺎﺭ ﻣﻮﺛــﺮﻯ ﺩﺭ ﻣﻌﺮﻓﻰ ﺟﺎﺫﺑﻪﻫﺎﻯ
ﮔﺮﺩﺷــﮕﺮﻯ ﻭ ﺗﺮﻏﻴﺐ ﮔﺮﺩﺷﮕﺮﺍﻥ ﺑﻪ ﺑﺎﺯﺩﻳﺪ
ﺍﺯ ﻣﻨﺎﻃﻖ ﮔﺮﺩﺷﮕﺮﻯ ﺩﺍﺷﺘﻪ ﺑﺎﺷﺪ ﻭ ﻣﻰﺗﻮﺍﻧﺪ
ﺩﺭ ﻣﻌﺮﻓﻰ ﺟﺎﺫﺑﻪﻫﺎﻯ ﮔﺮﺩﺷﮕﺮﻯ ﻛﺸﻮﺭﻣﺎﻥ
ﻣﻮﺛﺮ ﻭﺍﻗﻊ ﺷﻮﺩ.
ﻟﺰﻭﻡ ﺍﺭﺗﻘﺎﻯ ﺧﺪﻣﺎﺕ ﺩﺭ ﮔﺮﺩﺷﮕﺮﻯ ﻭ ﺻﻨﺎﻳﻊﺩﺳﺘﻰ
ﺭﻳﻴــﺲ ﺳــﺎﺯﻣﺎﻥ ﻣﻴﺮﺍﺙﻓﺮﻫﻨﮕﻰ ،ﺻﻨﺎﻳﻊﺩﺳــﺘﻰ ﻭ
ﮔﺮﺩﺷــﮕﺮﻯ ﺩﺭ ﺟﻠﺴﻪ ﺳــﺘﺎﺩ ﺍﻗﺘﺼﺎﺩ ﻣﻘﺎﻭﻣﺘﻰ ﺍﺳﺘﺎﻥ
ﻫﻤــﺪﺍﻥ ﺗﺎﻛﻴﺪ ﻛﺮﺩ :ﺑﺨﺶ ﮔﺮﺩﺷــﮕﺮﻯ ﻭ ﺧﺪﻣﺎﺕ ﺩﻭ
ﺑﺨﺸﻰ ﻣﻮﺛﺮ ﺩﺭ ﺣﻮﺯﻩ ﺍﺷﺘﻐﺎﻝ ﺩﺭ ﺩﻧﻴﺎ ﻫﺴﺘﻨﺪ ،ﺑﻨﺎﺑﺮﺍﻳﻦ
ﺑﺎﻳــﺪ ﺑﺮ ﺑﺨــﺶ ﺧﺪﻣﺎﺕ ﺑﻪﻭﻳــﮋﻩ ﺧﺪﻣــﺎﺕ ﻣﺮﺑﻮﻁ ﺑﻪ
ﺣﻮﺯﻩﻫﺎﻯ ﮔﺮﺩﺷﮕﺮﻯ ﻭ ﺻﻨﺎﻳﻊﺩﺳﺘﻰ ﻣﺘﻤﺮﻛﺰ ﺷﻮﻳﻢ.
ﺑــﻪ ﮔﺰﺍﺭﺵ »ﮔﺴــﺘﺮﺵﺗﺠﺎﺭﺕ« ﺑــﻪ ﻧﻘــﻞ ﺍﺯ ﺭﻭﺍﺑﻂ ﻋﻤﻮﻣﻰ ﺳــﺎﺯﻣﺎﻥ
ﻣﻴﺮﺍﺙﻓﺮﻫﻨﮕﻰ ،ﺻﻨﺎﻳﻊﺩﺳــﺘﻰ ﻭ ﮔﺮﺩﺷــﮕﺮﻯ ،ﻋﻠﻰﺍﺻﻐﺮ ﻣﻮﻧﺴــﺎﻥ ﻣﻌﺎﻭﻥ
ﺭﻳﻴﺲﺟﻤﻬــﻮﺭﻯ ﻭ ﺭﻳﻴــﺲ ﺳــﺎﺯﻣﺎﻥ ﻣﻴﺮﺍﺙﻓﺮﻫﻨﮕــﻰ ،ﺻﻨﺎﻳﻊﺩﺳــﺘﻰ ﻭ
ﮔﺮﺩﺷــﮕﺮﻯ ﺩﺭ ﺍﻳﻦ ﺟﻠﺴــﻪ ﻛﻪ ﺑﺎ ﺣﻀــﻮﺭ ﻣﺤﻤﺪﻧﺎﺻﺮ ﻧﻴﻜﺒﺨﺖ ﺍﺳــﺘﺎﻧﺪﺍﺭ
ﻫﻤﺪﺍﻥ ،ﺳــﻌﻴﺪ ﺷــﻴﺮﻛﻮﻧﺪ ﻣﻌﺎﻭﻥ ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ﻭ ﺑﺮﻧﺎﻣﻪﺭﻳﺰﻯ ﺳﺎﺯﻣﺎﻥ
ﻣﻴﺮﺍﺙﻓﺮﻫﻨﮕﻰ ،ﺻﻨﺎﻳﻊﺩﺳــﺘﻰ ﻭ ﮔﺮﺩﺷﮕﺮﻯ ﻭ ﻣﺪﻳﺮﺍﻥ ﺳﺎﺯﻣﺎﻥﻫﺎﻯ ﺩﻭﻟﺘﻰ
ﺍﺳــﺘﺎﻥ ﻫﻤﺪﺍﻥ ﺩﺭ ﻣﺠﻤﻮﻋﻪ ﻓﺮﻫﻨﮕﻰﺗﺎﺭﻳﺨﻰ ﮔﻨﺠﻨﺎﻣﻪ ﺑﺮﮔﺰﺍﺭ ﺷــﺪ ،ﮔﻔﺖ:
ﺧﻮﺷﺒﺨﺘﺎﻧﻪ ﺩﻭﻟﺖ ﺩﻭﺍﺯﺩﻫﻢ ﺑﺎ ﺭﺍﻯ ﺍﻋﺘﻤﺎﺩﻯ ﻛﻪ ﺍﺯ ﻣﺠﻠﺲ ﮔﺮﻓﺖ ﻛﺎﺭ ﺧﻮﺩ
ﺭﺍ ﺷــﺮﻭﻉ ﻛــﺮﺩ ﻭ ﺍﻣﻴﺪﻭﺍﺭﻳﻢ ﺩﺭ ﺍﻳﻦ ﺩﻭﻟﺖ ،ﺑﺎ ﺗﻮﺟﻪ ﺑــﻪ ﺯﺣﻤﺎﺕ ﺯﻳﺎﺩﻯ ﻛﻪ
ﺩﻭﻟﺖ ﻳﺎﺯﺩﻫﻢ ﻣﺘﺤﻤﻞ ﺷــﺪﻩ ،ﺷــﺎﻫﺪ ﺭﻭﻧﻖ ﮔﺮﻓﺘﻦ ﺑﻴﺸﺘﺮ ﺍﻗﺘﺼﺎﺩ ﺩﺭ ﻛﺸﻮﺭ
ﺑﺎﺷﻴﻢ.
ﻣﻮﻧﺴﺎﻥ ﺑﺎ ﺍﺷﺎﺭﻩ ﺑﻪ ﻭﺿﻌﻴﺖ ﻛﺸﻮﺭ ﺍﻓﺰﻭﺩ :ﺑﻮﺩﺟﻪ ﺩﻭﻟﺖ 300ﻫﺰﺍﺭﻣﻴﻠﻴﺎﺭﺩ
ﺗﻮﻣﺎﻥ ﺍﺳــﺖ ﻛﻪ ﻧﻴﻤﻰ ﺍﺯ ﺍﻳﻦ ﺭﻗﻢ ﺑﻪ ﺻﻨﺪﻭﻕ ﺗﻮﺳــﻌﻪ ﻣﻠﻰ ،ﺑﺤﺚ ﻫﺪﻓﻤﻨﺪ
ﻛﺮﺩﻥ ﻳﺎﺭﺍﻧﻪﻫﺎ ﻭ ﺻﻨﺪﻭﻕﻫﺎﻯ ﺑﺎﺯﻧﺸﺴﺘﮕﻰ ﺩﺍﺩﻩ ﻣﻰﺷﻮﺩ ﻭ ﺩﺭﺻﺪ ﭼﺸﻤﮕﻴﺮﻯ
ﺍﺯ ﻧﻴﻤﻪ ﺩﻳﮕﺮ ﺑﻮﺩﺟﻪ ﺑﻪ ﻫﺰﻳﻨﻪﻫﺎﻯ ﺟﺎﺭﻯ ،ﺣﻘﻮﻕ ﻭ ﺩﺳﺘﻤﺰﺩ ﻛﺎﺭﻛﻨﺎﻥ ﺩﻭﻟﺖ
ﺍﺧﺘﺼﺎﺻﻰ ﻣﻰﻳﺎﺑﺪ .ﺍﻳﻦ ﺩﺭ ﺣﺎﻟﻰ ﺍﺳﺖ ﻛﻪ ﻛﺎﺭﺷﻨﺎﺳﺎﻥ ﭘﻴﺶﺑﻴﻨﻰ ﻣﻰﻛﻨﻨﺪ
ﺩﻳﮕﺮ ﺩﻭﺭﺍﻥ ﻃﻼﻳﻰ ﺍﻓﺰﺍﻳﺶ ﻗﻴﻤﺖ ﻧﻔﺖ ﺭﺍ ﺗﺠﺮﺑﻪ ﻧﺨﻮﺍﻫﻴﻢ ﻛﺮﺩ ،ﺯﻳﺮﺍ ﻣﻨﺎﺑﻊ
ﺟﺪﻳﺪ ﻧﻔﺘﻰ ﺩﺭ ﺩﻧﻴﺎ ﻇﻬﻮﺭ ﭘﻴﺪﺍ ﻛﺮﺩﻩﺍﻧﺪ.
ﺍﻭ ﺍﺩﺍﻣــﻪ ﺩﺍﺩ :ﺑــﺎ ﺗﻮﺟــﻪ ﺑﻪ ﺍﻳﻦ ﺷــﺮﺍﻳﻂ ،ﺗﻨﻬﺎ ﺭﺍﻩﺣﻠﻰ ﻛﻪ ﺑﺮﺍﻯ ﺗﻮﺳــﻌﻪ
ﺍﻗﺘﺼﺎﺩﻯ ﻛﺸــﻮﺭ ﺑﺎﻗﻰ ﻣﻰﻣﺎﻧﺪ ﻫﻤﺎﻥ ﻧﻜﺘﻪﺍﻯ ﺍﺳــﺖ ﻛﻪ ﺭﻫﺒﺮﻣﻌﻈﻢﺍﻧﻘﻼﺏ
ﺑﺮ ﺁﻥ ﺗﺎﻛﻴﺪ ﻣﻰﻛﻨﻨﺪ ﻭ ﺁﻥ »ﺍﻗﺘﺼﺎﺩ ﻣﻘﺎﻭﻣﺘﻰ« ﺍﺳﺖ ،ﺑﻪﻧﺤﻮﻯﻛﻪ ﺩﺭ ﺩﻳﺪﺍﺭ
ﺭﻫﺒﺮﻣﻌﻈﻢﺍﻧﻘــﻼﺏ ﺑﺎ ﻫﻴﺎﺕ ﺩﻭﻟﺖ ﺩﻭﺍﺯﺩﻫﻢ ﻧﻴﺰ ﺍﻳﺸــﺎﻥ ﺑﺮ ﻋﺒﻮﺭ ﺍﺯ ﺍﻗﺘﺼﺎﺩ
ﻧﻔﺘﻰ ﻭ ﺭﺍﻧﺘﻰ ﻭ ﺩﺳﺘﻴﺎﺑﻰ ﺑﻪ ﺍﻗﺘﺼﺎﺩ ﻣﺮﺩﻣﻰ ﺗﺎﻛﻴﺪ ﻛﺮﺩﻧﺪ .ﺍﻣﺮﻭﺯ ﺑﺎﻳﺪ ﺑﻪ ﺍﻳﻦ
ﺳــﻤﺖ ﺑﺮﻭﻳﻢ ﻛﻪ ﺍﻗﺘﺼﺎﺩ ﺭﺍ ﺑﻪ ﺑﺨــﺶ ﻏﻴﺮﺩﻭﻟﺘﻰ ﻭ ﺧﺼﻮﺻﻰ ﻭﺍﮔﺬﺍﺭ ﻛﻨﻴﻢ،
ﭼﺮﺍﻛﻪ ﻣﻨﺎﺑﻊ ﺩﻭﻟﺖ ﺛﺎﺑﺖ ﺍﺳﺖ ﻭ ﻫﺰﻳﻨﻪﻫﺎ ﺍﻓﺰﺍﻳﺶ ﭘﻴﺪﺍ ﻣﻰﻛﻨﺪ.
ﺍﻭ ﺍﺩﺍﻣــﻪ ﺩﺍﺩ :ﺑﺨﺶ ﮔﺮﺩﺷــﮕﺮﻯ ﻭ ﺧﺪﻣﺎﺕ ﺩﻭ ﺑﺨﺸــﻰ ﻣﻮﺛــﺮ ﺩﺭ ﺣﻮﺯﻩ
ﺍﺷﺘﻐﺎﻝ ﺩﺭ ﺩﻧﻴﺎ ﻫﺴﺘﻨﺪ ﻭ ﻣﺎ ﺍﮔﺮ ﺑﺨﻮﺍﻫﻴﻢ ﺑﻪ ﺍﻋﺪﺍﺩ ﺑﺰﺭﮔﻰ ﺩﺭ ﺣﻮﺯﻩ ﺍﺷﺘﻐﺎﻝ
ﺩﺳﺖ ﭘﻴﺪﺍ ﻛﻨﻴﻢ ﺑﺎﻳﺪ ﺑﺪﺍﻧﻴﻢ ﺍﻳﻦ ﺍﻣﺮ ﺩﺭ ﺣﻮﺯﻩ ﺻﻨﻌﺖ ﻣﺤﻘﻖ ﻧﻤﻰﺷﻮﺩ ،ﺑﻠﻜﻪ
ﺑﺎﻳــﺪ ﺑﺮ ﺑﺨﺶ ﺧﺪﻣﺎﺕ ﺑﻪﻭﻳﮋﻩ ﺧﺪﻣﺎﺕ ﻣﺮﺑﻮﻁ ﺑﻪ ﺣﻮﺯﻩﻫﺎﻯ ﮔﺮﺩﺷــﮕﺮﻯ ﻭ
ﺻﻨﺎﻳﻊﺩﺳﺘﻰ ﻣﺘﻤﺮﻛﺰ ﺷﻮﻳﻢ.
ﻛﺸــﻮﺭ ﻣﺎ ﺩﺍﺭﺍﻯ ﻣﺰﻳﺖﻫﺎﻯ ﺑﺴــﻴﺎﺭ ﺯﻳــﺎﺩﻯ ﺩﺭ ﺍﻳﻦ ﺩﻭ ﺣﻮﺯﻩ ﺍﺳــﺖ ،ﻣﺎ
32ﻫــﺰﺍﺭ ﺍﺛﺮ ﺗﺎﺭﻳﺨﻰ ﺩﺭ ﻛﺸــﻮﺭ ﺩﺍﺭﻳــﻢ ﻛﻪ ﺍﻳﻦ ﺁﺛﺎﺭ ﺩﺭ ﺗﻤﺎﻡ ﻧﻘﺎﻁ ﻛﺸــﻮﺭ
ﭘﺮﺍﻛﻨﺪﻩ ﺍﺳــﺖ .ﻫﻤﭽﻨﻴﻦ ﺩﺭ ﺣﻮﺯﻩ ﺻﻨﺎﻳﻊﺩﺳﺘﻰ ﻛﺸﻮﺭ ﻣﺎ ﻣﺰﻳﺖﻫﺎﻯ ﺑﺴﻴﺎﺭ
ﺯﻳﺎﺩﻯ ﺩﺍﺭﺩ ﻛﻪ ﺑﺎﻳﺪ ﺍﻳﻦ ﺯﻣﻴﻨﻪﻫﺎ ﺭﺍ ﻣﻌﺮﻓﻰ ﻭ ﺍﺣﻴﺎ ﻛﻨﻴﻢ.
ﺻﻨﻌﺖ ﮔﺮﺩﺷﮕﺮﻯ ﺑﻪ ﻣﻬﻢﺗﺮﻳﻦ ﺻﻨﻌﺖ ﺩﻧﻴﺎ ﺗﺒﺪﻳﻞ ﻣﻰﺷﻮﺩ
ﺭﻳﻴﺲ ﺳــﺎﺯﻣﺎﻥ ﻣﻴﺮﺍﺙﻓﺮﻫﻨﮕﻰ ،ﺻﻨﺎﻳﻊﺩﺳــﺘﻰ ﻭ ﮔﺮﺩﺷــﮕﺮﻯ ﺗﺼﺮﻳﺢ ﻛﺮﺩ:
ﭘﻴﺶﺑﻴﻨﻰ ﻣﻰﺷــﻮﺩ ﺗﻌﺪﺍﺩ ﮔﺮﺩﺷــﮕﺮﺍﻥ ﺩﻧﻴﺎ ﺩﺭ ﺳــﺎﻝ (1396)2017ﺑﻪ ﺑﻴﺶ
ﺍﺯ ﻳﻚﻣﻴﻠﻴﺎﺭﺩ ﺑﺮﺳــﺪ ﻛﻪ ﺍﻳﻦ ﻣﻴﺰﺍﻥ ﮔﺮﺩﺷــﮕﺮ 240ﻣﻴﻠﻴﺎﺭﺩ ﺩﻻﺭ ﮔﺮﺩﺵ ﻣﺎﻟﻰ
ﺩﺭ ﺩﻧﻴﺎ ﺍﻳﺠﺎﺩ ﻣﻰﻛﻨﺪ .ﻫﻤﭽﻨﻴﻦ ﺑﻪﺍﻋﺘﻘﺎﺩ ﺑﺴــﻴﺎﺭﻯ ﺍﺯ ﻛﺎﺭﺷﻨﺎﺳــﺎﻥ ،ﺩﺭ ﺁﻳﻨﺪﻩ
ﺻﻨﻌﺖ ﮔﺮﺩﺷــﮕﺮﻯ ﺑﻪ ﻣﻬﻢﺗﺮﻳﻦ ﺻﻨﻌﺖ ﺩﺭ ﺑﺴﻴﺎﺭﻯ ﺍﺯ ﻛﺸﻮﺭﻫﺎ ﺗﺒﺪﻳﻞ ﺧﻮﺍﻫﺪ
ﺷــﺪ .ﺍﻭ ﺍﺩﺍﻣﻪ ﺩﺍﺩ :ﻫﻮﺷﻤﻨﺪﺳــﺎﺯﻯ ﺩﺭ ﺩﻧﻴﺎ ﺑﻪﺷــﺪﺕ ﺩﺭﺣﺎﻝ ﭘﻴﺸــﺮﻓﺖ ﺍﺳﺖ
ﺑﻪﻧﺤﻮﻯ ﻛﻪ ﻣﻤﻜﻦ ﺍﺳــﺖ ﺍﻳﻦ ﺭﻭﻧﺪ ﻫﻮﺷﻤﻨﺪﺳــﺎﺯﻯ ﺣﻮﺯﻩ ﺑﻴﻤﻪ ﻭ ﺑﺎﻧﻜﺪﺍﺭﻯ ﺭﺍ
ﺑﺎ ﻣﺸــﻜﻼﺗﻰ ﺭﻭﺑﻪﺭﻭ ﻛﻨﺪ ﺍﻣﺎ ﺣﻮﺯﻩﺍﻯ ﻛﻪ ﻫﻤﭽﻨﺎﻥ ﺭﻭﺑﻪﺭﺷﺪ ﺍﺳﺖ ﮔﺮﺩﺷﮕﺮﻯ
ﺍﺳــﺖ ﻛﻪ ﻣﺘﺎﺳــﻔﺎﻧﻪ ﺩﺭ ﻛﺸــﻮﺭ ﻣﺎ ﻫﻨﻮﺯ ﺟﺪﻯ ﮔﺮﻓﺘﻪ ﻧﺸﺪﻩ ﺍﺳــﺖ .ﺍﻣﻴﺪﻭﺍﺭﻳﻢ
ﺑﺘﻮﺍﻧﻴﻢ ﻣﺰﻳﺖﻫﺎ ﺭﺍ ﻣﻌﺮﻓﻰ ﻭ ﺩﺭ ﺣﻮﺯﻩ ﮔﺮﺩﺷــﮕﺮﻯ ﺭﺷــﺪ ﻭ ﺭﻭﻧﻖ ﺍﻳﺠﺎﺩ ﻛﻨﻴﻢ.
ﻣﻮﻧﺴــﺎﻥ ﺍﺩﺍﻣﻪ ﺩﺍﺩ :ﺩﺭ ﺣﻮﺯﻩ ﮔﺮﺩﺷﮕﺮﻯ ﻭ ﺻﻨﺎﻳﻊﺩﺳﺘﻰ ﻣﻰﺗﻮﺍﻥ ﺑﺎ 50ﻣﻴﻠﻴﻮﻥ
ﺗﻮﻣــﺎﻥ ﺍﻋﺘﺒﺎﺭ ﺷــﻐﻞ ﺍﻳﺠﺎﺩ ﻛــﺮﺩ ،ﺍﻳﻦ ﺩﺭﺣﺎﻟﻰﺍﺳــﺖ ﻛﻪ ﺍﻳﻦ ﺭﻗــﻢ ﺩﺭ ﺑﺨﺶ
ﺻﻨﻌﺖ ﺑﻪ ﭼﻨﺪﺻﺪﻣﻴﻠﻴﻮﻥ ﺗﻮﻣﺎﻥ ﻣﻰﺭﺳــﺪ .ﻫﻤﭽﻨﻴﻦ ﺑﺎﺯﺍﺭ ﺣﻮﺯﻩ ﮔﺮﺩﺷــﮕﺮﻯ
ﻭ ﺻﻨﺎﻳﻊﺩﺳــﺘﻰ ﻳﻚ ﺑﺎﺯﺍﺭ ﺭﻗﺎﺑﺘﻰ ﻧﻴﺴﺖ ﺯﻳﺮﺍ ﻣﺰﻳﺖﻫﺎ ﻭ ﻇﺮﻓﻴﺖﻫﺎﻯ ﻫﺮ ﻛﺸﻮﺭ
ﻣﻨﻄﻘﻪ ﻣﻨﺤﺼﺮﺑﻪﻓﺮﺩ ﺍﺳــﺖ ﻭ ﻣﻰﺗﻮﺍﻧﺪ ﮔﺮﺩﺷــﮕﺮﺍﻥ ﺧﻮﺩ ﺭﺍ ﺩﺍﺷﺘﻪ ﺑﺎﺷﺪ .ﺣﻮﺯﻩ
ﮔﺮﺩﺷــﮕﺮﻯ ،ﻋﻼﻭﻩﺑﺮ ﻣﺰﻳﺖﻫﺎﻯ ﺍﻗﺘﺼﺎﺩﻯ ،ﺳــﻮﺩ ﺍﺟﺘﻤﺎﻋﻰ ﻧﻴﺰ ﺑﻪﺩﻧﺒﺎﻝ ﺩﺍﺭﺩ؛
ﺯﻳﺮﺍ ﻣﺎﻧﻊ ﻣﻬﺎﺟﺮﺕ ﺍﺯ ﺭﻭﺳــﺘﺎ ﺑﻪ ﺷﻬﺮ ﻣﻰﺷــﻮﺩ ﻭ ﺗﻮﺯﻳﻊ ﻋﺎﺩﻻﻧﻪ ﺛﺮﻭﺕ ﻭ ﺩﺭﺁﻣﺪ
ﺭﺍ ﺗﺎ ﻋﻤﻖ ﺭﻭﺳــﺘﺎﻫﺎ ﺑﻪﺩﻧﺒﺎﻝ ﺩﺍﺭﺩ .ﻣﺎ ﺑﺎﻳﺪ ﺑﺎ ﺗﻌﺮﻳﻒ ﻣﺴــﻴﺮﻫﺎﻯ ﮔﺮﺩﺷــﮕﺮﻯ ﻭ
ﻣﻌﺮﻓﻰ ﺟﺎﺫﺑﻪﻫﺎﻯ ﻛﺸﻮﺭﻣﺎﻥ ﺩﺭ ﺣﻮﺯﻩ ﮔﺮﺩﺷﮕﺮﻯ ﺭﻭﻧﻖ ﺍﻳﺠﺎﺩ ﻛﻨﻴﻢ .ﻫﻤﭽﻨﻴﻦ
ﺩﺭ ﺑﺨﺶ ﺻﻨﺎﻳﻊﺩﺳــﺘﻰ ﺑﺎﻳﺪ ﺑﺎ ﺗﺠﺎﺭﻯﺳــﺎﺯﻯ ﻭ ﻧﺸﺎﻥﺳــﺎﺯﻯ ﺍﺯ ﻋﺮﺿﻪ ﻓﻠﻪﺍﻯ
ﺍﻳــﻦ ﺁﺛﺎﺭ ﺩﺳــﺘﻰ ﺟﻠﻮﮔﻴﺮﻯ ﻛﻨﻴــﻢ .ﺍﻭ ﺍﻓﺰﻭﺩ :ﺗﻼﺵ ﻣﻰﻛﻨﻴــﻢ ﻫﻤﺪﺍﻥ ﻫﻢ ﺩﺭ
ﺯﻣﺮﻩ ﻣﻘﺼﺪﻫﺎﻯ ﻣﻬﻢ ﮔﺮﺩﺷــﮕﺮﻯ ﻛﺸﻮﺭ ﻗﺮﺍﺭ ﮔﻴﺮﺩ ،ﭘﺮﻭژﻩ ﺷﻬﺮ ﮔﺮﺩﺷﮕﺮﻯ ﻛﻪ
ﺷﺎﺧﺺﻫﺎﻯ ﺁﻥ ﺩﺭ ﺩﺳــﺖ ﺗﻬﻴﻪ ﺍﺳﺖ ﺑﻪﺯﻭﺩﻯ ﺍﺟﺮﺍﻳﻰ ﻣﻰﺷﻮﺩ ﻭ ﺍﻣﻴﺪﻭﺍﺭﻳﻢ ﺑﺎ
ﺗﻮﺟﻪ ﺑﻪ ﻣﺰﻳﺖﻫﺎﻯ ﻣﻮﺟﻮﺩ ﺩﺭ ﺍﻳﻦ ﺍﺳﺘﺎﻥ ،ﻫﻤﺪﺍﻥ ﻧﻴﺰ ﺑﻪﻋﻨﻮﺍﻥ ﻧﻤﻮﻧﻪ ﺁﺯﻣﺎﻳﺸﻰ
ﺑﺮﺍﻯ ﺷﻬﺮ ﮔﺮﺩﺷﮕﺮ ﺩﺭﻧﻈﺮ ﮔﺮﻓﺘﻪ ﺷﻮﺩ.
ﻫﻤﺪﺍﻥ ﻣﻴﺰﺑﺎﻥ ﻧﺸﺴﺖ ﺳﺎﺯﻣﺎﻥ ﺟﻬﺎﻧﻰ ﮔﺮﺩﺷﮕﺮﻯ
ﻣﻮﻧﺴــﺎﻥ ﺑﻪ ﺳــﻔﺮ ﻫﻔﺘﻪ ﮔﺬﺷﺘﻪ ﺧﻮﺩ ﺑﻪ ﭼﻴﻦ ﺍﺷــﺎﺭﻩ ﻛﺮﺩ ﻭ ﺍﻓﺰﻭﺩ :ﺍﻳﻦ ﺳﻔﺮ
ﺩﺳﺘﺎﻭﺭﺩﻫﺎﻳﻰ ﺷﺎﻣﻞ ﻋﻀﻮﻳﺖ ﺍﻳﺮﺍﻥ ﺩﺭ ﻛﺎﺭﮔﺮﻭﻩ ﺍﻋﺘﺒﺎﺭﻧﺎﻣﻪﻫﺎﻯ ﺳﺎﺯﻣﺎﻥ ﺟﻬﺎﻧﻰ
ﮔﺮﺩﺷــﮕﺮﻯ ﺩﺍﺷــﺖ .ﻫﻤﭽﻨﻴﻦ ﺟﻤﻬﻮﺭﻯ ﺍﺳــﻼﻣﻰ ﺍﻳﺮﺍﻥ ﺑﻪﻣﺪﺕ 4ﺳﺎﻝ ﺑﺮﺍﻯ
ﺑﺎﺯﻩ ﺯﻣﺎﻧﻰ 2018ﺗﺎ 2021ﻣﻴﻼﺩﻯ ) 1397ﺗﺎ (1400ﺑﻪﻋﻨﻮﺍﻥ ﻋﻀﻮ ﺷــﻮﺭﺍﻯ
ﺍﺟﺮﺍﻳﻰ ﺳــﺎﺯﻣﺎﻥ ﺟﻬﺎﻧﻰ ﮔﺮﺩﺷــﮕﺮﻯ ﭘﺬﻳﺮﻓﺘﻪ ﺷــﺪ .ﺑﻪﻋﻼﻭﻩ ،ﻫﻴــﺎﺕ ﺍﻋﺰﺍﻣﻰ
ﺳــﺎﺯﻣﺎﻥ ﻣﻴﺮﺍﺙﻓﺮﻫﻨﮕﻰ ،ﺻﻨﺎﻳﻊﺩﺳــﺘﻰ ﻭ ﮔﺮﺩﺷــﮕﺮﻯ ﺩﺭ ﺍﻳﻦ ﺳﻔﺮ ﺟﻤﻬﻮﺭﻯ
ﺍﺳﻼﻣﻰ ﺍﻳﺮﺍﻥ ﺭﺍ ﺑﺮﺍﻯ ﺑﺎﺯﻩ ﺯﻣﺎﻧﻰ 2018ﺗﺎ 2019ﻣﻴﻼﺩﻯ ) 1397ﺗﺎ (1398
ﺑﻪﻋﻨﻮﺍﻥ ﻧﺎﻳﺐﺭﻳﻴﺲ ﻛﻤﻴﺴﻴﻮﻥ ﻣﻨﻄﻘﻪﺍﻯ ﺟﻨﻮﺏ ﺁﺳﻴﺎ ﭘﻴﺸﻨﻬﺎﺩ ﺩﺍﺩ ﻛﻪ ﭘﺲ ﺍﺯ
ﺭﺍﻯﮔﻴﺮﻯ ،ﺍﻋﻀﺎ ﺑﺎ ﺍﻳﻦ ﭘﻴﺸﻨﻬﺎﺩ ﻣﻮﺍﻓﻘﺖ ﻛﺮﺩﻧﺪ .ﺭﻳﻴﺲ ﺳﺎﺯﻣﺎﻥ ﻣﻴﺮﺍﺙﻓﺮﻫﻨﮕﻰ،
ﺻﻨﺎﻳﻊﺩﺳــﺘﻰ ﻭ ﮔﺮﺩﺷــﮕﺮﻯ ﺑﻴﺎﻥ ﻛﺮﺩ :ﺍﻳﻦ ﺧﺒﺮ ﺧﻮﺵ ﺭﺍ ﺑﺮﺍﻯ ﺍﺳﺘﺎﻥ ﻫﻤﺪﺍﻥ
ﺩﺍﺭﻳﻢ ﻛﻪ ﺍﺳــﺘﺎﻥ ﻫﻤﺪﺍﻥ ﻣﻴﺰﺑﺎﻥ ﭼﻬﻠﻤﻴﻦ ﻧﺸﺴــﺖ ﺍﻋﻀﺎﻯ ﻭﺍﺑﺴــﺘﻪ ﺳﺎﺯﻣﺎﻥ
ﺟﻬﺎﻧﻰ ﮔﺮﺩﺷــﮕﺮﻯ ﺩﺭ ﺳﺎﻝ ) 2018ﺁﺑﺎﻥ (1397ﺧﻮﺍﻫﺪ ﺑﻮﺩ .ﺍﻣﻴﺪﻭﺍﺭﻳﻢ ﺍﺯ ﺍﻳﻦ
ﻓﺮﺻﺖ ﺑﺮﺍﻯ ﻣﻌﺮﻓﻰ ﺍﺳﺘﺎﻥ ﻫﻤﺪﺍﻥ ﻧﻬﺎﻳﺖ ﺑﻬﺮﻩﺑﺮﺩﺍﺭﻯ ﺍﻧﺠﺎﻡ ﺷﻮﺩ.