روزنامه گسترش صنعت شماره 40
روزنامه گسترش صنعت شماره 40
ﭘﻨﺠﺸﻨﺒﻪ
7ﺑﻬﻤﻦ 1395
27ﺭﺑﻴﻊﺍﻟﺜﺎﻧﻰ 1438
26ژﺍﻧﻮﻳﻪ 2017
ﺍﻳﺪﺭﻭ ﺑﺎﻓﺖ ﺑﻠﻮچ ﺭﺍ
ﻧﻮﺳﺎﺯﻯ ﻣﻰﻛﻨﺪ
8
ﺳﺎﻝ ﺑﻴﺴﺖ ﻭ ﻫﺸﺘﻢ ﭘﻴﺎﭘﻰ 2013
ﺩﻭﺭﻩ ﺟﺪﻳﺪ ﺷﻤﺎﺭﻩ 40
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8ﺻﻔﺤﻪ ﻗﻴﻤﺖ 1000 :ﺗﻮﻣﺎﻥ
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ﺑﺮﺍﺳﺎﺱ ﺁﺧﺮﻳﻦ ﺗﺤﻘﻴﻘﺎﺕ ﻣﺮﻛﺰ ﭘﮋﻭﻫﺶﻫﺎﻯ ﻣﺠﻠﺲ ﺷﻮﺭﺍﻯ ﺍﺳﻼﻣﻰ ﻣﻄﺮﺡ ﺷﺪ
ﺳﺮﻣﻘﺎﻟﻪ
ﺷﻬﺮﻙ ﺻﻨﻌﺘﻰ
ﭘﺪﺍﻓﻨﺪ ﻏﻴﺮﻋﺎﻣﻞ
2
ﻳﺎﺩﺩﺍﺷﺖﻫﺎﻯ ﺍﻣﺮﻭﺯ
12ﻋﺎﻣﻞ ﺗﺎﺛﻴﺮﮔﺬﺍﺭ ﺑﺮ ﺍﻟﺘﻬﺎﺏﻫﺎﻯ ﺍﺭﺯﻯ
ﺍﺯ ﺍﺑﺘﺪﺍﻯ ﺗﺎﺑﺴﺘﺎﻥ ﺭﻭﻧﺪ ﺭﻭ ﺑﻪ ﺭﺷﺪ ﻧﺮﺥ ﺍﺭﺯ ﺁﻏﺎﺯ ﺷﺪﻩ ﻭ ﺩﺭ ﭘﺎﻳﻴﺰ ﺳﺮﻋﺖ ﺑﻴﺸﺘﺮﻯ ﮔﺮﻓﺘﻪ
ﺍﺳﺖ ﺑﻪ ﻧﺤﻮﻯ ﻛﻪ ﺩﺭ ﻧﺨﺴﺘﻴﻦ ﻣﺎﻩ ﺍﺯ ﺯﻣﺴﺘﺎﻥ ﻧﻮﺳﺎﻧﺎﺕ ﺍﺭﺯﻯ ﺑﻪ ﻣﻬﻢﺗﺮﻳﻦ ﺍﺗﻔﺎﻕ ﺍﻗﺘﺼﺎﺩﻯ
3ﺩﻫﻪ ﺑﺎ 3ﺩﻳﺪﮔﺎﻩ
ﺩﺭﺑﺎﺭﻩ ﺗﻮﺳﻌﻪ ﺭﻭﺳﺘﺎ
4
ﺍﻓﺰﺍﻳﺶ ﺗﻴﺮﺍژ ﺗﻮﻟﻴﺪ ﺧﻮﺩﺭﻭ
ﻭ ﻣﻄﺎﻟﺒﺎﺕ ﻗﻄﻌﻪ ﺳﺎﺯﺍﻥ
7
ﺗﻌﺎﻣﻞ ﻓﻨﻰ ﻭ ﺍﻳﻤﻨﻰ
ﻛﺸﺘﻰﺳﺎﺯﺍﻥ
8
ﺑﺎ ﺗﻮﺟﻪ ﺑﻪ ﺳﻴﺎﺳﺖﻫﺎﻯ ﺩﻭﻟﺖ ﻭ ﻛﻨﺘﺮﻝ ﻋﻮﺍﻣﻞ ﺑﻠﻨﺪﻣﺪﺕ ﻭ ﻛﻮﺗﺎﻩﻣﺪﺕ ﺍﺭﺯﻯ ﺩﺭ ﺩﻭ ﻣﺎﻩ
ﭘﺎﻳﺎﻧﻰ ﺳﺎﻝ ﺷﺎﻫﺪ ﻛﺎﻫﺶ ﺍﻟﺘﻬﺎﺏﻫﺎﻯ ﺍﺭﺯﻯ ﺩﺭ ﺑﺎﺯﺍﺭ ﺧﻮﺍﻫﻴﻢ ﺑﻮﺩ.
ﻛﺸﻮﺭ ﺗﺒﺪﻳﻞ ﺷﺪ ﻭ ﺍﻳﻦ ﻧﺮﺥ ﺍﺯ 4ﻫﺰﺍﺭ ﺗﻮﻣﺎﻥ ﮔﺬﺷﺖ .ﺑﻪ ﻫﻤﻴﻦ ﻣﻨﻈﻮﺭ ﻣﺮﻛﺰ ﭘﮋﻭﻫﺶﻫﺎﻯ
ﻣﺠﻠﺲ ﺷﻮﺭﺍﻯ ﺍﺳﻼﻣﻰ ﺑﺎ ﺑﺮﺭﺳﻰ ﻋﻠﻞ ﻧﻮﺳﺎﻧﺎﺕ ﺍﺭﺯﻯ ﭼﻨﺪ ﻣﺎﻩ ﺍﺧﻴﺮ ﭘﻴﺶﺑﻴﻨﻰ ﻛﺮﺩﻩ ﻛﻪ
ﺩﺍﺧﻠﻰ ﺳﺎﺯﻯ 80ﺩﺭﺻﺪ ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺑﺮﻗﻰ
2
ﮔﺰﺍﺭﺵ »ﮔﺴﺘﺮﺵ ﺻﻨﻌﺖ« ﺍﺯ ﺁﺧﺮﻳﻦ ﻭﺿﻌﻴﺖ ﺗﻮﻗﻒ ﺗﻮﻟﻴﺪ
ﻻﻣﭗﻫﺎﻯ ﺭﺷﺘﻪﺍﻯ ﻧﺸﺎﻥ ﺩﺍﺩ
7
ﺿﺮﻭﺭﺕ ﺗﻌﻄﻴﻠﻰ 4ﻛﺎﺭﺧﺎﻧﻪ
ﻻﻣﭗﻫــﺎﻯ ﺭﺷــﺘﻪﺍﻯ ﺑﻪﺩﻟﻴﻞ ﻛﻮﺗﺎﻩ ﺑﻮﺩﻥ ﻋﻤﺮﺷــﺎﻥ ﺳــﻮﺩﺁﻭﺭﻯ ﺧﻮﺑﻰ ﺑﺮﺍﻯ
ﺗﻮﻟﻴﺪﻛﻨﻨــﺪﮔﺎﻥ ﺩﺍﺭﺩ ﻭ ﻃﺒﻖ ﺍﺳــﺘﺎﻧﺪﺍﺭﺩ 1000ﺳــﺎﻋﺖ ﻋﻤــﺮ ﻣﻔﻴﺪ ﻻﻣﭗﻫﺎﻯ
ﺭﺷــﺘﻪﺍﻯ ﺍﻋﻼﻡ ﺷــﺪﻩ ﺍﺳــﺖ ،ﺩﺭ ﻣﻘﺎﺑﻞ ﻻﻣﭗﻫﺎﻯ ﻓﻠﻮﺭﺳــﻨﺖ ﻛﺎﻣﭙﻜﺖ 8ﺑﺮﺍﺑﺮ ﻭ
ﻻﻣﭗﻫﺎﻯ ﺍﻝﺍﻯﺩﻯ 30ﺑﺮﺍﺑﺮ ﺑﻴﺸﺘﺮ ﺍﺯ ﻻﻣﭗﻫﺎﻯ ﺭﺷﺘﻪﻫﺎﻯ ﻋﻤﺮ ﺩﺍﺭﻧﺪ.
6
ﺳﻴﺰﺩﻫﻤﻴﻦ ﻧﻤﺎﻳﺸﮕﺎﻩ ﺑﻴﻦﺍﻟﻤﻠﻠﻰ
ﺧﻮﺩﺭﻭ ﺍﺻﻔﻬﺎﻥ ﮔﺸﺎﻳﺶ ﻳﺎﻓﺖ
ﮔﺰﺍﺭﺵ ﺭﻭﺯ
2
ﭼﺎﻟﺶﻫﺎﻯ ﺁﻣﺎﺭﮔﻴﺮﻯ ﻣﻴﺪﺍﻧﻰ
ﺩﺭ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ
4
ﻋﻜﺲ :ﻣﻬﺪﻯ ﻛﺎﻭﻩﺍﻯ
ﻣﺴﺌﻮﻻﻥ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻣﻰﺗﻮﺍﻧﻨﺪ ﺑﺎ ﺁﻣﺎﺭﮔﻴﺮﻯ ﻣﻴﺪﺍﻧﻰ ﺩﺭ ﻛﻨﺎﺭ
ﺁﻣﺎﺭﮔﻴــﺮﻯ ﻭ ﭘﺎﻳﺶ ﺑﺮﺧﻂ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘــﻰ ﻣﺠﻤﻮﻋﻪﺍﻯ ﺍﺯ ﺍﻃﻼﻋﺎﺕ
ﺗﻮﻟﻴﺪﻯ ،ﺧﺪﻣﺎﺗﻰ ﻭ ﺻﻨﻔﻰ ﺭﺍ ﻛﺴــﺐ ﻛــﺮﺩﻩ ﻭ ﺁﻧﻬﺎ ﺭﺍ ﺑﺮﺍﻯ ﻋﺎﺭﺿﻪﻳﺎﺑﻰ ﻭ
ﺗﺠﺰﻳﻪ ﻭ ﺗﺤﻠﻴﻞ ﻣﺨﺘﺼﺎﺕ ﻭﺍﺣﺪﻫﺎﻯ ﺗﻮﻟﻴﺪﻯ ﺍﺳﺘﻔﺎﺩﻩ ﻛﻨﻨﺪ .ﺑﺎ ﺍﻳﻦ ﺣﺎﻝ
ﺑﺴــﻴﺎﺭﻯ ﺍﺯ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺗﻤﺎﻳﻠﻰ ﺑﻪ ﺧﻮﺩﺍﻇﻬﺎﺭﻯ ﻧﺪﺍﺭﻧﺪ ﻭ ﺍﺯ ﺍﻓﺸﺎﻯ
ﺍﻃﻼﻋﺎﺕ ﺧﻮﺩ ﻭﺍﻫﻤﻪ ﺩﺍﺭﻧﺪ .ﺍﺯ ﺍﻳﻦ ﺭﻭ ﻛﺎﺭﺷﻨﺎﺳــﺎﻥ ﻣﻌﺘﻘﺪﻧﺪ ﻛﻪ ﺑﻬﺘﺮﻳﻦ
ﺭﺍﻫﻜﺎﺭ ﺣﻞ ﺍﻳﻦ ﭼﺎﻟﺶ ،ﺍﻋﺘﻤﺎﺩ ﺑﻪ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﺳــﺖ ﺗﺎ ﺯﻣﺎﻧﻰ ﻛﻪ
ﻓﺮﻫﻨﮓ ﺍﺭﺍﺋﻪ ﺁﻣﺎﺭ ﻭ ﺍﻋﺘﻤﺎﺩ ﻋﻤﻮﻣﻰ ﺩﺭ ﺟﺎﻣﻌﻪ ﺗﻘﻮﻳﺖ ﺷﻮﺩ.
ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ﺧﺎﺭﺟﻰ
ﺑﺴﺘﺮ ﺗﺤﻮﻝ ﺩﺭ ﺻﻨﻌﺖ ﻗﻄﻌﻪ
ﺍﺟــﺮﺍﻯ ﺑﺮﺟــﺎﻡ ﺑﺮ ﺻﻨﻌﺖ ﺧﻮﺩﺭﻭﺳــﺎﺯﻯ ﺍﻳﺮﺍﻥ ﺗﺎﺛﻴﺮ ﺧﻮﺑﻰ ﺑﺮ ﺟﺎﻯ ﮔﺬﺍﺷــﺖ
ﻭﮔﺸﺎﻳﺶﻫﺎﻳﻰ ﺩﺭ ﻫﻤﻜﺎﺭﻯﻫﺎﻯ ﺧﻮﺩﺭﻭﻳﻰ ﺑﻪ ﻫﻤﺮﺍﻩ ﺩﺍﺷﺖ .ﻫﻤﻜﺎﺭﻯ ﻣﺸﺘﺮﻛﻰ
ﻛﻪ ﺩﺭ ﻳﻚ ﺳﺎﻝ ﺍﺧﻴﺮ ﻭ ﺩﺭ ﺟﺮﻳﺎﻥ ﺍﺟﺮﺍﻯ ﺑﺮﺟﺎﻡ ﺍﻧﺠﺎﻡ ﺷﺪﻩ ﻫﻤﻪ ﺍﺯ ﺛﻤﺮﺍﺕ ﭘﺴﺎﺑﺮﺟﺎﻡ
ﺍﺳــﺖ .ﺑﻨﺎﺑﺮﺍﻳﻦ ﺗﻨﻮﻉ ﻣﺤﺼﻮﻻﺗﻰ ﻛﻪ ﺑﻪ ﺯﻭﺩﻯ ﺩﺭ ﺑﺎﺯﺍﺭ ﺧﻮﺩﺭﻭ ﺷﺎﻫﺪ ﺧﻮﺍﻫﻴﻢ ﺑﻮﺩ
ﺑﺨﺸﻰﺍﺯﺁﻥﻧﺘﻴﺠﻪﮔﺸﺎﻳﺶﻫﺎﻳﻰﺍﺳﺖﻛﻪﺩﺭﺟﺮﻳﺎﻥﺍﺭﺗﺒﺎﻁﻫﺎﻯﺧﺎﺭﺟﻰﺍﻳﺠﺎﺩﺷﺪﻩ
ﺍﺳﺖ.
7
2
ﭘﻨﺠﺸﻨﺒﻪ
7ﺑﻬﻤﻦ 27 1395ﺭﺑﻴﻊﺍﻟﺜﺎﻧﻰ 1438
ﺻﻨﻌﺖ ﻭ ﺍﻗﺘﺼﺎﺩ
26ژﺍﻧﻮﻳﻪ 2017ﺷﻤﺎﺭﻩ 40ﭘﻴﺎﭘﻰ 2013
ﺳﺮﻣﻘﺎﻟﻪ
ﺷﻬﺮﻙ ﺻﻨﻌﺘﻰ؛ﭘﺪﺍﻓﻨﺪ ﻏﻴﺮﻋﺎﻣﻞ
ﺣﺎﺩﺛــﻪ ﺳــﺎﺧﺘﻤﺎﻥ ﭘﻼﺳــﻜﻮ
ﺍﺗﻔﺎﻕ ﻧﺎﮔــﻮﺍﺭﻯ ﺑﻮﺩ ﻛﻪ ﻗﻠﺐ ﻫﻤﻪ
ﺭﺍ ﺑــﻪ ﺩﺭﺩ ﺁﻭﺭﺩ ﻫﺮﭼﻨــﺪ ﺑﺎﺗﻮﺟﻪ
ﺑﻪ ﺁﻣﺎﺭﻫﺎﻯ ﻣﻨﺘﺸﺮﺷــﺪﻩ ﺍﺯ ﻣﻨﺎﺑﻊ
ﺭﺳــﻤﻰ ﺑﻴﺶ ﺍﺯ ﺻﺪ ﻣﻜﺎﻥ ﺩﻳﮕﺮ
ﺩﺭ ﺗﻬﺮﺍﻥ ﻭﺟﻮﺩ ﺩﺍﺭﺩ ﻛﻪ ﻫﻤﭽﻮﻥ
ﻫﺴﺘﻨﺪ
ﺁﺗﺸﻔﺸﺎﻥﻫﺎﻯ ﺧﺎﻣﻮﺷﻰ
ﻋﻠﻰ ﻗﺒﺎﺩﻯ
ﺳﺮ
ﺑﺮ
ﭘﻼﺳــﻜﻮ
ﺗﺎ ﺭﻭﺯﮔﺎﺭﻯ ﻣﺎﻧﻨﺪ
ﻛﺎﺭﺷﻨﺎﺱ ﺣﻘﻮﻗﻰ
ﻣﺮﺩﻡ ﺑﺮﻳﺰﻧﺪ .ﺩﺭ ﻳﺎﺩﺩﺍﺷــﺖ ﻗﺒﻠﻰ ﺳﺎﺯﻣﺎﻥ ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﻭ
ﺑﻪ ﺍﻳﻦ ﻣﺸــﻜﻼﺕ ﺍﺷــﺎﺭﻩ ﺷﺪ ﻛﻪ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﻳﺮﺍﻥ
ﺑﺎﻳﺪ ﺑﺮﺍﻯ ﺍﻳﻦ ﺑﺎﻓﺖﻫﺎﻯ ﻓﺮﺳــﻮﺩﻩ
ﻣﻜﺎﻥﻫﺎﻯ ﻣﻨﺎﺳﺒﻰ ﺍﻳﺠﺎﺩ ﺷﻮﺩ ﺗﺎ
ﺑﺎ ﺍﺳــﺘﻘﺮﺍﺭ ﺍﻳﻦ ﺻﻨﻮﻑ ﺑﺘﻮﺍﻥ ﺍﺯ ﺍﻳﻨﮕﻮﻧﻪ ﺣﻮﺍﺩﺙ ﺟﻠﻮﮔﻴﺮﻯ ﻛﺮﺩ .ﺍﻳﺠﺎﺩ
ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺗﺨﺼﺼﻰ ﺭﺍﻫﻜﺎﺭﻯ ﻣﻬﻢ ﻭ ﺷﺎﻳﺪ ﺍﺑﺘﺪﺍﻳﻰﺗﺮﻳﻦ
ﻛﺎﺭﻯ ﺍﺳﺖ ﻛﻪ ﺑﺘﻮﺍﻥ ﺩﺭﺣﺎﻝ ﺣﺎﺿﺮ ﺑﺮﺍﻯ ﺍﻳﻦ ﺻﻨﻮﻑ ﺍﻧﺠﺎﻡ ﺩﺍﺩ .ﺍﻳﺠﺎﺩ
ﺷــﻬﺮﻙﻫﺎﻯ ﺗﺨﺼﺼﻰ ﺑﺎﻓﺖﻫﺎﻯ ﻗﺪﻳﻤﻰ ﺷﻬﺮﻫﺎ ﺭﺍ ﺗﺎﺯﻩ ﻭ ﻧﻮ ﻣﻰﻛﻨﺪ
ﻫﻤﭽﻨﻴﻦ ﺑﺎ ﺧﺮﻭﺝ ﺍﻳﻦ ﺗﻮﻟﻴﺪﻯﻫﺎ ﻭ ﺻﻨﻮﻑ ﺑﻪﻃﻮﺭ ﻗﻄﻊ ﻋﻼﻭﻩ ﺑﺮ ﻛﺎﻫﺶ
ﺁﻟﻮﺩﮔﻰ ﻫﻮﺍ ﻭ ﻛﺎﻫﺶ ﺗﺮﺍﻓﻴﻚ ﺍﻣﻨﻴﺖ ﺣﺪﺍﻗﻞ ﺭﺍ ﺑﺮﺍﻯ ﺍﻳﻦ ﻣﺸﺎﻏﻞ ﺍﻳﺠﺎﺩ
ﻣﻰﻛﻨﺪ .ﻣﺘﺎﺳــﻔﺎﻧﻪ ﺩﺭ ﭼﻨﺪ ﺭﻭﺯ ﺍﺧﻴﺮ ﻳﻜﻰ ﺍﺯ ﺧﺒﺮﮔﺰﺍﺭﻯﻫﺎﻯ ﺭﺳﻤﻰ
ﻣﻄﻠﺒﻰ ﺑﺎ ﻋﻨﻮﺍﻥ ﺁﺗﺶﺳــﻮﺯﻯ ﺩﺭ ﻛﻤﻴﻦ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻭ ﺍﻳﻨﻜﻪ
ﺗﻨﻬﺎ 20ﺩﺭﺻﺪ ﺍﺯ ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺩﺍﺭﺍﻯ ﺍﻣﻜﺎﻧﺎﺕ ﺁﺗﺶﻧﺸــﺎﻧﻰ
ﻫﺴــﺘﻨﺪ ﻭ ﻣﺎﺑﻘﻰ ﺍﺯ ﺣﺪﺍﻗﻞ ﺍﻣﻜﺎﻧﺎﺕ ﺍﻳﻤﻨﻰ ﺑﺮﺧﻮﺭﺩﺍﺭ ﻧﻴﺴﺘﻨﺪ ﻣﻨﺘﺸﺮ
ﻛﺮﺩ؛ ﮔﻔﺘﻦ ﭼﻨﻴﻦ ﻣﻄﻠﺐ ﻏﻴﺮﻛﺎﺭﺷﻨﺎﺳــﻰ ﻧﮕﺎﺭﻧﺪﻩ ﺭﺍ ﺑﺮ ﺁﻥ ﺩﺍﺷــﺖ ﺗﺎ
ﻣﻄﺎﻟﺒﻰ ﭼﻨﺪ ﺩﺭ ﻧﻘﺪ ﺁﻥ ﻧﻮﺷﺘﺎﺭ ﺑﻴﺎﻭﺭﻡ .ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺑﺮﺍﺳﺎﺱ
ﺩﺳــﺘﻮﺭﺍﻟﻌﻤﻞﻫﺎﻯ ﭘﺪﺍﻓﻨﺪ ﻏﻴﺮﻋﺎﻣﻞ ﺍﻳﺠﺎﺩ ﻭ ﺗﻤﺎﻣﻰ ﺍﺳــﺘﺎﻧﺪﺍﺭﺩﻫﺎﻯ
ﺍﻳﻤﻨﻰ ﺩﺭ ﻫﻤﻪ ﺷــﻬﺮﻙﻫﺎ ﺭﻋﺎﻳﺖ ﺷﺪﻩ ﺍﺳﺖ .ﺩﺭ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ
ﺧﺪﻣﺎﺕ ﺍﻳﻤﻨﻰ ﻭ ﺁﺗﺶﻧﺸﺎﻧﻰ ﺟﺰﻭ ﺁﺧﺮﻳﻦ ﺍﻗﺪﺍﻣﺎﺗﻰ ﺍﺳﺖ ﻛﻪ ﺩﺭ ﺣﺎﺩﺛﻪ
ﺍﺭﺍﺋﻪ ﻣﻰﺷــﻮﺩ ﻭ ﺯﻣﺎﻧﻰ ﺑــﻪ ﻛﺎﺭ ﻣﻰﺭﻭﺩ ﻛﻪ ﺣﺎﺩﺛﻪ ﺑﻪ ﻭﻗﻮﻉ ﭘﻴﻮﺳــﺘﻪ ﻭ
ﻧﻴﺎﺯﻣﻨﺪ ﻛﺎﻫﺶ ﺧﺴــﺎﺭﺍﺕ ﻭ ﺻﺪﻣﺎﺕ ﺑﺎﺷــﺪ .ﻧﮕﺮﺵ ﺩﺭ ﺷﻬﺮﻙﻫﺎﻯ
ﺻﻨﻌﺘﻰ ﭘﻴﺸــﮕﻴﺮﺍﻧﻪ ﻭ ﺩﺭ ﺟﻬﺖ ﺟﻠﻮﮔﻴﺮﻯ ﺍﺯ ﻭﻗﻮﻉ ﺣﻮﺍﺩﺙ ﺍﺳــﺖ .ﺩﺭ
ﺗﻤﺎﻣﻰ ﺷﻬﺮﻙﻫﺎ ﺩﻓﺎﺗﺮ ﺍﻳﻤﻨﻰ ﻭ ﺑﻬﺪﺍﺷﺖ ﺩﺍﻳﺮ ﺑﻮﺩﻩ ﻭ ﺑﻪ ﻫﻤﻪ ﻭﺍﺣﺪﻫﺎﻯ
ﺻﻨﻌﺘــﻰ ﺁﻣﻮﺯﺵﻫﺎﻯ ﺍﻣﻮﺭ ﺍﻳﻤﻨﻰ ﻛﺎﺭﻓﺮﻣﺎﻳﺎﻥ ﻭ ﺍﻧﺠﺎﻡ ﻣﺎﻧﻮﺭﻫﺎﻯ ﻣﻬﺎﺭ
ﺁﺗﺶ ﻭ ﺍﻣﺪﺍﺩ ﻭ ﻧﺠﺎﺕ ﺩﺍﺩﻩ ﺷــﺪﻩ ﻭ ﺁﻣﺎﺭﻫﺎ ﻭ ﺍﺗﻔﺎﻗﺎﺕ ﮔﺬﺷﺘﻪ ﻣﺒﻴﻦ ﺍﻳﻦ
ﺍﻣﺮ ﺍﺳــﺖ .ﺍﻛﻨﻮﻥ ﺩﺭ ﻛﺸــﻮﺭ 779ﺷــﻬﺮﻙ ﻭ ﻧﺎﺣﻴﻪ ﺻﻨﻌﺘﻰ ﺩﺭﺣﺎﻝ
ﻭﺍﮔﺬﺍﺭﻯ ﺯﻣﻴﻦ ﻛﻪ ﻃﺒﻖ ﺁﺧﺮﻳﻦ ﺁﻣﺎﺭﻫﺎﻯ ﺍﻋﻼﻣﻰ 39ﻫﺰﺍﺭ ﻭ 89ﻭﺍﺣﺪ
ﺻﻨﻌﺘﻰ ﻣﺸــﻐﻮﻝ ﻓﻌﺎﻟﻴﺖ ﻫﺴــﺘﻨﺪ ﻭ 28ﻫــﺰﺍﺭ ﻭ 796ﻭﺍﺣﺪ ﺻﻨﻌﺘﻰ
ﺩﺍﺭﺍﻯ ﺧﺪﻣﺎﺕ ﺍﻳﻤﻨﻰ ﻭ ﺁﺗﺶﻧﺸــﺎﻧﻰ ﻫﺴــﺘﻨﺪ ﻛﻪ ﺍﻳــﻦ ﺭﻗﻢ ﺑﻴﺶ ﺍﺯ
75ﺩﺭﺻــﺪ ﺍﺯ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺭﺍ ﺯﻳﺮﭘﻮﺷــﺶ ﻗــﺮﺍﺭ ﻣﻰﺩﻫﺪ ﻛﻪ ﺍﺯ
ﺍﺳــﺘﺎﻧﺪﺍﺭﺩﻫﺎﻯ ﺍﻋﻼﻣﻰ ﻓﺎﺻﻠﻪ ﭼﻨﺪﺍﻧﻰ ﻧﺪﺍﺭﺩ؛ ﻫﺮﭼﻨﺪ ﺍﻧﺠﺎﻡ ﻫﺮﮔﻮﻧﻪ
ﺍﻗﺪﺍﻣــﻰ ﺑﺮﺍﻯ ﺟﻠﻮﮔﻴــﺮﻯ ﺍﺯ ﺣﻮﺍﺩﺙ ﻗﺎﺑﻞ ﺗﻘﺪﻳﺮ ﺍﺳــﺖ ﺍﻣﺎ ﺍﻃﻼﻋﺎﺕ
ﻧﺎﺩﺭﺳﺖ ﻭ ﺗﺸﻮﻳﺶ ﺍﺫﻫﺎﻥ ﺑﻪ ﻧﺒﻮﺩ ﻭﺳﺎﻳﻞ ﺍﻳﻤﻨﻰ ﺩﺭ ﺷﻬﺮﻙﻫﺎ ﺑﺮﺧﻼﻑ
ﺳﻴﺎﺳﺖﻫﺎﻯ ﺳﺎﻝ ﺍﻗﺘﺼﺎﺩ ﻣﻘﺎﻭﻣﺘﻰ ﺍﺳــﺖ .ﺑﺎﻳﺪ ﺑﺮﺍﻯ ﺍﻳﺠﺎﺩ ﺭﻭﻧﻖ ﺩﺭ
ﺻﻨﻌﺖ ﻛﺸــﻮﺭ ﻣﺸــﻮﻕﻫﺎﻳﻰ ﺍﻳﺠﺎﺩ ﻛﻨﻴﻢ ﺗﺎ ﺍﻓﺮﺍﺩ ﺑﺎ ﺧﻴﺎﻝ ﺁﺳﻮﺩﻩ ﻭﺍﺭﺩ
ﺍﻳﻦ ﻭﺍﺩﻯ ﺷــﻮﻧﺪ ﻭ ﭼﺮﺧﻪ ﺻﻨﻌﺖ ﻛﺸــﻮﺭ ﺑﭽﺮﺧــﺪ ﻭ ﺍﺯ ﺁﻣﺎﺭﻫﺎ ﻭ ﺍﺭﻗﺎﻡ
ﻧﺎﺍﻣﻴﺪﻛﻨﻨﺪﻩ ﭘﺮﻫﻴﺰ ﺷﻮﺩ.
ﺧﺒﺮ
ﺳﻴﺰﺩﻫﻤﻴﻦ ﻧﻤﺎﻳﺸﮕﺎﻩ ﺑﻴﻦﺍﻟﻤﻠﻠﻰ
ﺧﻮﺩﺭﻭ ﺍﺻﻔﻬﺎﻥ ﮔﺸﺎﻳﺶ ﻳﺎﻓﺖ
ﺳــﻴﺰﺩﻫﻤﻴﻦ ﻧﻤﺎﻳﺸــﮕﺎﻩ ﺑﻴﻦﺍﻟﻤﻠﻠﻰ ﺻﻨﻌﺖ ﺧــﻮﺩﺭﻭ ﺑﺎ ﺣﻀﻮﺭ
ﻣﺴــﺌﻮﻻﻥ ﻛﺸــﻮﺭﻯ ﻭ ﺍﺳــﺘﺎﻧﻰ ﻋﺼــﺮ ﺭﻭﺯ ﺳﻪﺷــﻨﺒﻪ ﺩﺭ ﻣﺤﻞ
ﻧﻤﺎﻳﺸﮕﺎﻩﻫﺎﻯ ﺑﻴﻦﺍﻟﻤﻠﻠﻰ ﺍﺳﺘﺎﻥ ﺍﺻﻔﻬﺎﻥ ﮔﺸﺎﻳﺶ ﻳﺎﻓﺖ.
ﺑﻪ ﮔﺰﺍﺭﺵ ﮔﺴﺘﺮﺵ ﺻﻨﻌﺖ ﺩﺭ ﺍﻳﻦ ﻧﻤﺎﻳﺸﮕﺎﻩ ﻛﻪ ﺩﺭ ﻓﻀﺎﻳﻰ ﺑﻪ
ﻣﺴﺎﺣﺖ 9000ﻣﺘﺮﻣﺮﺑﻊ ﻭ ﺗﺎ 8ﺑﻬﻤﻦ ﺑﺮﭘﺎﺳﺖ ،ﻣﺸﺎﺭﻛﺖﻛﻨﻨﺪﮔﺎﻧﻰ
ﺍﺯ ﮔﺮﻭﻩ ﺻﻨﻌﺘﻰ ﺍﻳﺮﺍﻥﺧﻮﺩﺭﻭ ،ﮔﺮﻭﻩ ﺧﻮﺩﺭﻭﺳــﺎﺯﻯ ﺳﺎﻳﭙﺎ ،ﻣﺪﻳﺮﺍﻥ
ﺧﻮﺩﺭﻭ ،ﻛﺮﻣﺎﻥ ﺧﻮﺩﺭﻭ ،ﺷﺮﻛﺖ ﺻﻨﺎﻳﻊ ﻣﺪﻳﺎﻣﻮﺗﻮﺭﺯ ﻛﻴﺶ ،ﺷﺮﻛﺖ
ﺧﻮﺩﺭﻭﺳــﺎﺯﻯ ﻛﺎﺭﻣﺎﻧﻴﺎ ،ﺭﺍﻣﻚ ﺧﻮﺩﺭﻭ ،ﺁﺭﻳﻦﻣﻮﺗــﻮﺭ ﭘﻮﻳﺎ ﻭ ﺟﻬﺎﻥ
ﻧﻮﻳــﻦ ﺁﺭﻳﺎ ﺑــﻪ ﺭﻭﻧﻤﺎﻳﻰ ﺍﺯ ﻣﺤﺼﻮﻻﺕ ﺟﺪﻳﺪ ﻳــﺎ ﻓﻴﺲﻟﻴﻔﺖ ﺧﻮﺩ
ﻣﻰﭘﺮﺩﺍﺯﻧﺪ.
ﻣﺸــﺎﻭﺭ ﻭﺯﻳﺮ ﺻﻨﻌﺖ ،ﻣﻌــﺪﻥ ﻭ ﺗﺠﺎﺭﺕ ﻭ ﺭﻳﻴــﺲ ﻣﺮﻛﺰ ﺭﻭﺍﺑﻂ
ﻋﻤﻮﻣــﻰ ﻭ ﺍﻃﻼﻉﺭﺳــﺎﻧﻰ ﻭﺯﺍﺭﺕ ﺻﻨﻌــﺖ ،ﻣﻌــﺪﻥ ﻭ ﺗﺠﺎﺭﺕ ﺩﺭ
ﻧﺸﺴــﺖ ﺧﺒﺮﻯ ﻛﻪ ﺑﻪ ﻣﻨﺎﺳﺒﺖ ﺍﻳﻦ ﻧﻤﺎﻳﺸــﮕﺎﻩ ﺑﺮﮔﺰﺍﺭ ﺷﺪﻩ ﺑﻮﺩ،
ﮔﻔﺖ :ﺑﻪﻃﻮﺭ ﻗﻄﻊ ﺳﺎﻝ ﺁﻳﻨﺪﻩ ﻛﻴﻔﻴﺖ ﺧﻮﺩﺭﻭﻫﺎﻯ ﺩﺍﺧﻠﻰ ﻣﺘﺤﻮﻝ
ﺧﻮﺍﻫﺪ ﺷــﺪ ﻭ ﺑﺨﺸﻰ ﺍﺯ ﻗﺮﺍﺭﺩﺍﺩﻫﺎﻯ ﻓﺮﻭﺵ ﺧﻮﺩﺭﻭ ﺑﻪ ﻛﺸﻮﺭﻫﺎﻯ
ﻫﺪﻑ ﺑﺎ ﻣﺸﺎﺭﻛﺖ ﺧﺎﺭﺟﻰﻫﺎ ﻭ ﺍﻧﺘﻘﺎﻝ ﺩﺍﻧﺶ ﻭ ﻓﻨﺎﻭﺭﻯ ﻭ ﻫﻤﭽﻨﻴﻦ
ﻓﺮﻭﺵ ﻗﻄﻌﺎﺕ ﺧﻮﺩﺭﻭﻫﺎ ﺑﻪ ﺩﻳﮕﺮ ﻛﺸــﻮﺭﻫﺎ ﺍﺯﺟﻤﻠﻪ ﺍﻗﺪﺍﻣﺎﺕ ﺑﺮﺍﻯ
ﺳــﺎﻝ 96ﺍﺳــﺖ .ﻓﺮﺯﺍﺩ ﺧﻠﻔﻰ ﺑﺎ ﺑﻴﺎﻥ ﺍﻳﻨﻜﻪ ﺩﻭﻟــﺖ ﺗﺪﺑﻴﺮ ﻭ ﺍﻣﻴﺪ
ﺩﺭ ﺣــﻮﺯﻩ ﺍﺷــﺘﻐﺎﻟﺰﺍﻳﻰ ﻭ ﻛﺎﺭﺁﻓﺮﻳﻨﻰ ﻭ ﻫﻤﭽﻨﻴــﻦ ﺗﻮﻟﻴﺪ ﺛﺮﻭﺕ ﺍﺯ
ﺩﺍﻧﺶ ﮔﺎﻡﻫﺎﻯ ﻋﻤﻠﻰ ﺑﺮﺩﺍﺷــﺘﻪ ،ﺍﻓﺰﻭﺩ :ﺩﺭ ﺁﻳﻨﺪﻩﺍﻯ ﻧﻪﭼﻨﺪﺍﻥ ﺩﻭﺭ
ﻛﻴﻔﻴﺖ ﺧﻮﺩﺭﻭﻫﺎﻯ ﺩﺍﺧﻠﻰ ﺍﺯ ﻃﺮﻳﻖ ﻣﺬﺍﻛﺮﺍﺗﻰ ﻛﻪ ﺑﺎ ﺷــﺮﻛﺖﻫﺎﻯ
ﻣﻬﻢ ﺟﻬﺎﻥ ﺷــﺪﻩ ،ﻣﺘﺤﻮﻝ ﺧﻮﺍﻫﺪ ﺷﺪ ﺗﺎ ﺻﻨﻌﺖ ﺧﻮﺩﺭﻭﺳﺎﺯﻯ ﺍﺯ
ﻣﻮﻧﺘﺎژﻛﺎﺭﻯ ﺑﻪ ﺧﻮﺩﺭﻭﺳﺎﺯﻯ ﺑﺎ ﺩﺍﻧﺶ ﺭﻭﺯ ﻭ ﺭﻭ ﺑﻪ ﭘﻴﺸﺮﻓﺖ ﺗﺒﺪﻳﻞ
ﺷــﻮﺩ .ﺑﻪﻋﻨﻮﺍﻥ ﻣﺜﺎﻝ ﻣﺤﺼﻮﻻﺕ ﺍﻳﺮﺍﻥﺧﻮﺩﺭﻭ ﻛﻪ ﺳﺎﻝ ﺁﻳﻨﺪﻩ ﻭﺍﺭﺩ
ﺑﺎﺯﺍﺭ ﻣﻰﺷﻮﻧﺪ ﻣﺠﻬﺰ ﺑﻪ ﻓﻨﺎﻭﺭﻯﻫﺎﻯ ﺭﻭﺯ ﺩﻧﻴﺎ ﺑﻮﺩﻩ ﻛﻪ ﺑﺎ ﻣﺸﺎﺭﻛﺖ
ﻭ ﺑﻬﺮﻩﻣﻨﺪﻯ ﺍﺯ ﺩﺍﻧﺶ ﻓﺮﺍﻧﺴﻮﻯﻫﺎ ﺗﻮﻟﻴﺪ ﺷﺪﻩ ﺍﺳﺖ.
ﻫﻤﭽﻨﻴﻦ ﺷﺎﻫﻴﻦ ﺁﺫﺭﻯ ،ﻣﻌﺎﻭﻥ ﺻﻨﺎﻳﻊ ﺳﺎﺯﻣﺎﻥ ﺻﻨﻌﺖ ،ﻣﻌﺪﻥ
ﻭ ﺗﺠﺎﺭﺕ ﺍﺳﺘﺎﻥ ﺍﺻﻔﻬﺎﻥ ﺩﺭ ﺍﻳﻦ ﻧﺸﺴﺖ ﺧﺒﺮﻯ ﺑﺎ ﺍﺷﺎﺭﻩ ﺑﻪ ﺍﻳﻨﻜﻪ
ﻭﺿﻌﻴﺖ ﺗﻮﻟﻴﺪ ﺧﻮﺩﺭﻭ ﺩﺭ ﻛﺸــﻮﺭ ﻧﺴــﺒﺖ ﺑﻪ ﭼﻨﺪ ﺳــﺎﻝ ﮔﺬﺷﺘﻪ
ﺑﻬﺒﻮﺩ ﻧﺴــﺒﻰ ﻳﺎﻓﺘﻪ ،ﺗﺼﺮﻳﺢ ﻛﺮﺩ :ﺑــﺎ ﺍﻳﻦ ﻭﺟﻮﺩ ﻫﻨﻮﺯ ﺑﺎ ﺍﻳﺪﻩﺁﻝﻫﺎ
ﻓﺎﺻﻠﻪ ﺩﺍﺭﻳﻢ ﻭ ﺑﺎﻳﺪ ﺩﺭ ﺭﺍﺳﺘﺎﻯ ﺭﻭﺯﺁﻣﺪ ﻛﺮﺩﻥ ﺻﻨﻌﺖ ﺧﻮﺩﺭﻭﺳﺎﺯﻯ
ﻛﺸــﻮﺭ ﺗﻼﺵ ﻛﻨﻴﻢ .ﺍﻗﺪﺍﻣﺎﺕ ﺧﻮﺑﻰ ﺩﺭ ﺭﺍﺳﺘﺎﻯ ﺣﻤﺎﻳﺖ ﺍﺯ ﺻﻨﺎﻳﻊ
ﺍﻧﺠﺎﻡ ﺷﺪﻩ ﻭ ﺩﺭ ﺑﺴــﺘﻪ ﺣﻤﺎﻳﺘﻰ ﻭﺯﺍﺭﺗﺨﺎﻧﻪ ،ﺗﻤﺎﻣﻰ ﻣﺤﺪﻭﺩﻳﺖﻫﺎ
ﻫﻤﭽــﻮﻥ ﻭﺟﻮﺩ ﭼﻚ ﺑﺮﮔﺸــﺘﻰ ﻭ ﺍﻗﺴــﺎﻁ ﻣﻌﻮﻗــﻪ ﺻﻨﻌﺘﮕﺮﺍﻥ ﻭ
ﺗﻮﻟﻴﺪﻛﻨﻨﺪﮔﺎﻥ ﻧﺎﺩﻳﺪﻩ ﮔﺮﻓﺘﻪ ﺷﺪ ﺗﺎ ﺯﻣﻴﻨﻪ ﺍﺭﺍﺋﻪ ﺗﺴﻬﻴﻼﺕ ﺑﻪ ﺁﻧﻬﺎ
ﻓﺮﺍﻫﻢ ﺷــﻮﺩ ﻭ ﺧﻮﺷﺒﺨﺘﺎﻧﻪ ﺗﻌﺪﺍﺩ ﺯﻳﺎﺩﻯ ﺍﺯ ﻭﺍﺣﺪﻫﺎ ﺑﺮﺍﻯ ﺩﺭﻳﺎﻓﺖ
ﺍﻳﻦ ﺑﺴﺘﻪ ﺣﻤﺎﻳﺘﻰ ﺛﺒﺖﻧﺎﻡ ﻛﺮﺩﻧﺪ.
ﺍﮔﺮﭼﻪ ﻧﻮﺳﺎﻧﺎﺕ ﺍﺭﺯﻯ
ﺩﺭ ﻳﻜﻰ ،ﺩﻭ ﻣﺎﻩ ﺍﺧﻴﺮ
ﺷﺪﺕ ﻳﺎﻓﺘﻪ ﺍﻣﺎ ﺑﻪ
ﻧﻈﺮ ﻣﻰﺭﺳﺪ ﻋﻮﺍﻣﻞ
ﺑﻨﻴﺎﺩﻳﻦ ﺍﻳﻦ ﻭﺿﻌﻴﺖ
ﺩﺭ ﺳﺎﻝﻫﺎﻯ ﮔﺬﺷﺘﻪ
ﺑﻪﺗﺪﺭﻳﺞ ﺷﻜﻞ ﮔﺮﻓﺘﻪ
ﻭ ﺑﺮ ﻛﺎﻫﺶ ﺍﺭﺯﺵ ﭘﻮﻝ
ﻣﻠﻰ ﺗﺎﺛﻴﺮﮔﺬﺍﺭ ﺑﻮﺩﻩﺍﻧﺪ
ﺑﺮﺍﺳﺎﺱ ﺁﺧﺮﻳﻦ ﺗﺤﻘﻴﻘﺎﺕ ﻣﺮﻛﺰ ﭘﮋﻭﻫﺶﻫﺎﻯ ﻣﺠﻠﺲ ﺷﻮﺭﺍﻯ ﺍﺳﻼﻣﻰ ﻣﻄﺮﺡ ﺷﺪ
12ﻋﺎﻣﻞ ﺗﺎﺛﻴﺮﮔﺬﺍﺭ ﺑﺮ ﺍﻟﺘﻬﺎﺏﻫﺎﻯ ﺍﺭﺯﻯ
ﭘﻴﺶﺑﻴﻨﻰ ﻛﺎﻫﺶ ﻧﻮﺳﺎﻧﺎﺕ ﺍﺭﺯﻯ ﺩﺭ 2ﻣﺎﻩ ﭘﺎﻳﺎﻧﻰ ﺳﺎﻝ
ﺳﻴﺪﻣﺤﻤﺪﺣﺴﻦ ﺳﻴﺪﺯﺍﺩﻩ
industry@sanatnewspaper.com
ﺑﺮﺭﺳــﻰ ﻧﻮﺳــﺎﻧﺎﺕ ﺍﺭﺯﻯ ﺩﺭ ﺳﺎﻝ ﺟﺎﺭﻯ ﺣﺎﻛﻰ ﺍﺯ ﺍﻳﻦ
ﺍﺳــﺖ ﻛﻪ ﺍﺯ ﺍﺑﺘﺪﺍﻯ ﺗﺎﺑﺴــﺘﺎﻥ ﺭﻭﻧﺪ ﺭﻭ ﺑﻪ ﺭﺷــﺪ ﻧﺮﺥ ﺍﺭﺯ
ﺁﻏﺎﺯ ﺷــﺪﻩ ﻭ ﺩﺭ ﭘﺎﻳﻴﺰ ﺳــﺮﻋﺖ ﺑﻴﺸﺘﺮﻯ ﮔﺮﻓﺘﻪ ﺍﺳﺖ ﺑﻪ
ﻧﺤﻮﻯ ﻛﻪ ﺩﺭ ﻧﺨﺴﺘﻴﻦ ﻣﺎﻩ ﺍﺯ ﺯﻣﺴﺘﺎﻥ ﻧﻮﺳﺎﻧﺎﺕ ﺍﺭﺯﻯ ﺑﻪ
ﻣﻬﻢﺗﺮﻳﻦ ﺍﺗﻔﺎﻕ ﺍﻗﺘﺼﺎﺩﻯ ﻛﺸــﻮﺭ ﺗﺒﺪﻳﻞ ﺷﺪ ﻭ ﺍﻳﻦ ﻧﺮﺥ
ﺍﺯ ﻣــﺮﺯ 4ﻫﺰﺍﺭ ﺗﻮﻣﺎﻥ ﮔﺬﺷــﺖ .ﺑــﻪ ﻫﻤﻴﻦ ﻣﻨﻈﻮﺭ ﻣﺮﻛﺰ
ﭘﮋﻭﻫﺶﻫﺎﻯ ﻣﺠﻠﺲ ﺷــﻮﺭﺍﻯ ﺍﺳــﻼﻣﻰ ﺑﺎ ﺑﺮﺭﺳﻰ ﻋﻠﻞ
ﻧﻮﺳــﺎﻧﺎﺕ ﺍﺭﺯﻯ ﭼﻨــﺪ ﻣﺎﻩ ﺍﺧﻴــﺮ ﭘﻴﺶﺑﻴﻨﻰ ﻛﺮﺩﻩ ﻛﻪ ﺑﺎ
ﺗﻮﺟﻪ ﺑﻪ ﺳﻴﺎﺳﺖﻫﺎﻯ ﺩﻭﻟﺖ ﻭ ﻛﻨﺘﺮﻝ ﻋﻮﺍﻣﻞ ﺑﻠﻨﺪﻣﺪﺕ
ﻭ ﻛﻮﺗﺎﻩﻣﺪﺕ ﺍﺭﺯﻯ ﺩﺭ ﺩﻭ ﻣﺎﻩ ﭘﺎﻳﺎﻧﻰ ﺳﺎﻝ ﺷﺎﻫﺪ ﻛﺎﻫﺶ
ﺍﻟﺘﻬﺎﺏﻫﺎﻯ ﺍﺭﺯﻯ ﺩﺭ ﺑﺎﺯﺍﺭ ﺧﻮﺍﻫﻴﻢ ﺑﻮﺩ.
ﺩﺭ ﻣﺎﻩﻫــﺎﻯ ﺁﺑــﺎﻥ ﻭ ﺁﺫﺭ ﻭ 11ﺭﻭﺯ ﺍﺑﺘﺪﺍﻳــﻰ ﺩﻯ ﻣﺎﻩ
ﻧﻮﺳــﺎﻧﺎﺕ ﻧﺮﺥ ﺍﺭﺯ ﺑﻪﻃﻮﺭ ﻣﻌﻨــﺎﺩﺍﺭﻯ ﺍﻓﺰﺍﻳﺶ ﻳﺎﻓﺘﻪ ﻭ ﺑﻪ
ﻧﻮﻋﻰ ﺑﺎﺯﺍﺭ ﺩﭼﺎﺭ ﺍﻟﺘﻬﺎﺏ ﺑﻴﺸﺘﺮﻯ ﻧﺴﺒﺖ ﺑﻪ ﻣﺎﻩﻫﺎﻯ ﻗﺒﻞ
ﺍﺯ ﺁﻥ ﺷﺪﻩ ﺍﺳــﺖ .ﺑﺮﺍﺳﺎﺱ ﮔﺰﺍﺭﺵ ﻣﺮﻛﺰ ﭘﮋﻭﻫﺶﻫﺎﻯ
ﻣﺠﻠﺲ ﺷــﻮﺭﺍﻯ ﺍﺳﻼﻣﻰ ﻋﻮﺍﻣﻞ ﺯﻣﻴﻨﻪﺳﺎﺯ ﺍﻓﺰﺍﻳﺶ ﻧﺮﺥ
ﺍﺭﺯ ﺭﺍ ﻣﻰﺗﻮﺍﻥ ﺑﻪ ﺩﻭ ﺑﺨﺶ ﻛﻠﻰ ﻋﻮﺍﻣﻞ ﺑﻨﻴﺎﺩﻳﻦ ﺍﻓﺰﺍﻳﺶ
ﻧﺮﺥ ﺍﺭﺯ ﻭ ﻋﻮﺍﻣﻞ ﻣﻘﻄﻌﻰ ﻭ ﻛﻮﺗﺎﻩﻣﺪﺕ ﺗﻘﺴﻴﻢﺑﻨﺪﻯ ﻛﺮﺩ.
ﻋﻮﺍﻣﻞ ﺑﻨﻴﺎﺩﻳﻦ ﺍﻓﺰﺍﻳﺶ ﻧﺮﺥ ﺍﺭﺯ
ﺍﮔﺮﭼﻪ ﻧﻮﺳــﺎﻧﺎﺕ ﺍﺭﺯﻯ ﺩﺭ ﻳﻜﻰ ،ﺩﻭ ﻣﺎﻩ ﺍﺧﻴﺮ ﺷــﺪﺕ
ﻳﺎﻓﺘﻪ ﺍﻣﺎ ﺑﻪ ﻧﻈﺮ ﻣﻰﺭﺳــﺪ ﻋﻮﺍﻣﻞ ﺑﻨﻴﺎﺩﻳﻦ ﺍﻳﻦ ﻭﺿﻌﻴﺖ
ﺩﺭ ﺳﺎﻝﻫﺎﻯ ﮔﺬﺷﺘﻪ ﺑﻪﺗﺪﺭﻳﺞ ﺷﻜﻞ ﮔﺮﻓﺘﻪ ﻭ ﺑﺮ ﻛﺎﻫﺶ
ﺍﺭﺯﺵ ﭘﻮﻝ ﻣﻠﻰ ﺗﺎﺛﻴﺮﮔﺬﺍﺭ ﺑﻮﺩﻩﺍﻧﺪ .ﺑﻪﻃﻮﺭ ﻛﻠﻰ ﺑﺮ ﻣﺒﻨﺎﻯ
ﻧﻈﺮﻳﺎﺕ ﺍﻗﺘﺼﺎﺩﻯ ﺍﮔﺮ ﺩﺭ ﻛﺸــﻮﺭﻯ ﻧﺮﺥ ﺭﺷﺪ ﺍﻗﺘﺼﺎﺩﻯ
ﻛﺎﻫﺶ ﻳﺎﺑﺪ ،ﻧﺮﺥ ﺗﻮﺭﻡ ﻭ ﻋﺮﺿﻪ ﭘﻮﻝ ﺩﺍﺧﻠﻰ ﺁﻥ ﻛﺸﻮﺭ ﺑﻪ
ﺩﻟﻴﻞ ﺳﻴﺎﺳﺖﻫﺎﻯ ﺍﻧﺒﺴﺎﻃﻰ ﭘﻮﻟﻰ ﺍﻓﺰﺍﻳﺶ ﻳﺎﺑﺪ ،ﻛﺴﺮﻯ
ﺑﻮﺩﺟﻪ ﺩﻭﻟﺖ ﺍﻓﺰﺍﻳﺶ ﻳﺎ ﻛﺴــﺮﻯ ﺗﺠﺎﺭﺕ ﺧﺎﺭﺟﻰ ﺩﺭ ﺁﻥ
ﺍﻓﺰﺍﻳــﺶ ﻳﺎﺑﺪ ،ﺩﺭ ﺍﻳﻦ ﺻﻮﺭﺕ ﺍﺭﺯﺵ ﭘﻮﻝ ﺁﻥ ﻛﺸــﻮﺭ ﺩﺭ
ﻣﻘﺎﺑﻞ ﺳــﺎﻳﺮ ﭘﻮﻝﻫﺎ ﻛﺎﻫﺶ ﺧﻮﺍﻫﺪ ﻳﺎﻓﺖ .ﻣﻘﻮﻟﻪﺍﻯ ﻛﻪ
ﺩﺭ ﺳــﺎﻝﻫﺎﻯ 90ﻭ 91ﺑﺎ ﺁﻥ ﺑﻪﺷــﺪﺕ ﺭﻭﺑﻪﺭﻭ ﺑﻮﺩﻩﺍﻳﻢ
ﻭ ﺩﺭﻧﻬﺎﻳــﺖ ﺑﺤﺮﺍﻥﻫــﺎﻯ ﺍﺭﺯﻯ ﺭﺍ ﺩﺭ ﻛﺸــﻮﺭ ﺑــﻪ ﻭﺟﻮﺩ
ﺁﻭﺭﺩ .ﭘﺲ ﺍﺯ ﺁﻥ ﺳــﺎﻝﻫﺎ ﻧﻴﺰ ﺑﻪﻭﻳــﮋﻩ ﺩﺭ ﻣﺎﻩﻫﺎﻯ ﺍﺧﻴﺮ،
ﺑﺮﺧﻰ ﺭﻭﻧﺪﻫﺎﻯ ﺍﻗﺘﺼﺎﺩﻯ ﻧﻘﺶ ﺍﺳﺎﺳﻰ ﺩﺭ ﺷﻜﻞﮔﻴﺮﻯ
ﺯﻣﻴﻨﻪﻫﺎﻯ ﻛﺎﻫﺶ ﺍﺭﺯﺵ ﭘﻮﻝ ﻣﻠﻰ ﺩﺍﺷﺘﻪﺍﻧﺪ.
ﺩﺭﺁﻣﺪﻫﺎﻯ ﻧﻔﺘﻰ
ﻳﻜــﻰ ﺍﺯ ﻋﻮﺍﻣــﻞ ﻣﻮﺛﺮ ﺩﺭ ﻛﺎﻫــﺶ ﺍﺭﺯﺵ ﭘﻮﻝ ﻣﻠﻰ،
ﻛﺎﻫﺶ ﺩﺭﺁﻣﺪﻫﺎﻯ ﻧﻔﺘﻰ ﺍﺳــﺖ .ﺍﺯ ﺳﺎﻝ 1390ﺍﺑﺘﺪﺍ ﺑﻪ
ﺩﻟﻴﻞ ﺗﺤﺮﻳﻢﻫﺎﻯ ﻧﻔﺘﻰ ﻭ ﺳﭙﺲ ﺍﺯ ﺳﺎﻝ 1393ﺑﻪﺩﻟﻴﻞ
ﻛﺎﻫﺶ ﺟﻬﺎﻧﻰ ﻗﻴﻤﺖ ﻧﻔﺖ ﺩﺭﺁﻣﺪﻫﺎﻯ ﻧﻔﺘﻰ ﺭﻭﻧﺪ ﻧﺰﻭﻟﻰ
ﺩﺍﺷﺘﻪ ﻭ ﺍﺯ ﺁﻧﺠﺎ ﻛﻪ ﺑﺨﺶ ﻣﻬﻤﻰ ﺍﺯ ﻋﺮﺿﻪ ﺍﺭﺯ ﺩﺭ ﺍﻗﺘﺼﺎﺩ
ﺍﻳﺮﺍﻥ ﻧﺎﺷــﻰ ﺍﺯ ﺻﺎﺩﺭﺍﺕ ﻧﻔﺖ ﻭ ﮔﺎﺯ ﺍﺳﺖ ،ﺩﺭ ﻧﺘﻴﺠﻪ ﺍﻳﻦ
ﺭﻭﻧﺪ ﻧﺸــﺎﻧﮕﺮ ﻛﺎﻫﺶ ﻋﺮﺿﻪ ﺍﺭﺯ ﺑﻪ ﺍﻗﺘﺼﺎﺩ ﺍﻳﺮﺍﻥ ﻭ ﺍﻳﺠﺎﺩ
ﺯﻣﻴﻨﻪ ﺑﺮﺍﻯ ﻛﺎﻫﺶ ﺍﺭﺯﺵ ﭘﻮﻝ ﻣﻠﻰ ﺍﺳﺖ .ﺑﺎ ﻭﺟﻮﺩ ﺍﻳﻨﻜﻪ
ﺩﺭ ﺳﺎﻝ ﺟﺎﺭﻯ ﺷﺎﻫﺪ ﺭﺷﺪ ﺻﺎﺩﺭﺍﺕ ﻧﻔﺘﻰ ﺑﻮﺩﻩﺍﻳﻢ ﺍﻣﺎ ﺑﻪ
ﻧﻈﺮ ﻧﻤﻰﺭﺳــﺪ ﻛﻪ ﺍﻳﻦ ﻣﻴﺰﺍﻥ ﺍﻓﺰﺍﻳﺶ ﺗﻮﻟﻴﺪ ﻭ ﺻﺎﺩﺭﺍﺕ
ﺑﺘﻮﺍﻧﺪ ﻛﺎﻫﺶ ﺩﺭﺁﻣﺪ ﺻﺎﺩﺭﺍﺕ ﻧﻔﺖ ﻭ ﮔﺎﺯ ﺩﺭ ﻣﻘﺎﻳﺴــﻪ ﺑﺎ
ﺳﺎﻝ 1390ﺭﺍ ﺟﺒﺮﺍﻥ ﻛﻨﺪ .ﺑﺮ ﺍﺳﺎﺱ ﺁﻣﺎﺭ ﺑﺎﻧﻚ ﻣﺮﻛﺰﻯ
ﻣﺠﻤﻮﻉ ﻛﺴــﺮﻯ ﺗﺮﺍﺯ ﻋﻤﻠﻴﺎﺗﻰ ﻭ ﺳــﺮﻣﺎﻳﻪﺍﻯ ﺩﻭﻟﺖ ﺩﺭ
ﺳــﺎﻝ 93ﻣﻌــﺎﺩﻝ 128/3ﻫﺰﺍﺭ ﻣﻴﻠﻴﺎﺭﺩ ﺭﻳﺎﻝ ،ﺩﺭ ﺳــﺎﻝ
1394ﻣﻌــﺎﺩﻝ 196/3ﻫــﺰﺍﺭ ﻣﻴﻠﻴﺎﺭﺩ ﺭﻳــﺎﻝ ﻭ ﺩﺭ 7ﻣﺎﻩ
ﺳــﺎﻝ 1395ﻣﻌــﺎﺩﻝ 247/6ﻫﺰﺍﺭ ﻣﻴﻠﻴــﺎﺭﺩ ﺭﻳﺎﻝ ﺑﻮﺩﻩ
ﻛﻪ ﺍﺯ ﻣﻴﺰﺍﻥ ﻣﺼﻮﺏ ﺍﻳﻦ ﺗﺮﺍﺯ ﺩﺭ 7ﻣﺎﻩ ) 1395ﻛﺴــﺮﻯ
206ﻫﺰﺍﺭ ﻣﻴﻠﻴﺎﺭﺩ ﺭﻳﺎﻝ( 41/6ﻫﺰﺍﺭ ﻣﻴﻠﻴﺎﺭﺩ ﺭﻳﺎﻝ ﺑﻴﺸﺘﺮ
ﺍﺳﺖ .ﺑﻨﺎﺑﺮﺍﻳﻦ ﻛﺴﺮﻯ ﺑﻮﺩﺟﻪ ﺩﻭﻟﺖ ﺩﺭ ﻫﻤﻪ ﺍﻳﻦ ﺳﺎﻝﻫﺎ
ﺗﺪﺍﻭﻡ ﺩﺍﺷﺘﻪ ﻛﻪ ﺍﻳﻦ ﻣﻮﺿﻮﻉ ﻧﻴﺰ ﻛﺎﻫﺶ ﺍﺭﺯﺵ ﭘﻮﻝ ﻣﻠﻰ
ﺭﺍ ﻗﺎﺑﻞ ﭘﻴﺶﺑﻴﻨﻰ ﻣﻰﻛﻨﺪ.
ﻧﺮﺥ ﺭﺷﺪ ﺍﻗﺘﺼﺎﺩﻯ
ﻳﻜــﻰ ﺩﻳﮕــﺮ ﺍﺯ ﺷــﺎﺧﺺﻫﺎﻯ ﺗﺎﺛﻴﺮﮔﺬﺍﺭ ﻧﺮﺥ ﺭﺷــﺪ
ﺍﻗﺘﺼﺎﺩﻯ ﺍﺳــﺖ ﻛﻪ ﺑﻪ ﻭﺍﺳــﻄﻪ ﺗﺤﺮﻳﻢﻫﺎ ﺩﺭ ﺳﺎﻝﻫﺎﻯ
ﺍﺧﻴﺮ ﺑﻪ ﺷﺪﺕ ﺗﺤﺖ ﺗﺎﺛﻴﺮ ﻗﺮﺍﺭ ﮔﺮﻓﺘﻪ ﺍﺳﺖ .ﺩﺭ ﺳﺎﻝﻫﺎﻯ
1391ﺗــﺎ 1394ﺷــﺎﻫﺪ ﺍﻓﺖﻭﺧﻴﺰ ﻓﺮﺍﻭﺍﻧﻰ ﺩﺭ ﺭﺷــﺪ
ﺍﻗﺘﺼﺎﺩﻯ ﺑﻮﺩﻩﺍﻳﻢ ﺑﻪ ﻧﺤﻮﻯ ﻛﻪ ﺩﺭﻣﺠﻤﻮﻉ ﺍﻗﺘﺼﺎﺩ ﺍﻳﺮﺍﻥ
ﺑﻴﻦ ﺳــﺎﻝﻫﺎﻯ 1392ﺗﺎ 1394ﺑﻪﻃﻮﺭ ﻣﺘﻮﺳﻂ ﺳﺎﻻﻧﻪ
ﺗﻨﻬﺎ 0/8ﺩﺭﺻﺪ ﺭﺷﺪ ﻛﺮﺩﻩ ﻭ ﺗﻮﻟﻴﺪ ﻧﺎﺧﺎﻟﺺ ﺩﺍﺧﻠﻰ ﻫﻨﻮﺯ
ﺑﻪ ﺳــﻄﺢ ﺳــﺎﻝ 1390ﻳﻌﻨﻰ ﺩﻭﺭﺍﻥ ﻗﺒﻞ ﺍﺯ ﺷﻮﻙﻫﺎﻯ
ﺷﺪﻳﺪ ﻧﻔﺘﻰ ،ﺍﺭﺯﻯ ﻭ ﺗﺤﺮﻳﻢﻫﺎ ﻧﺮﺳﻴﺪﻩ ﺍﺳﺖ.
ﻧﺮﺥ ﺗﻮﺭﻡ
ﻧــﺮﺥ ﺗﻮﺭﻡ ﺍﺯ ﺳــﺎﻝ 1392ﺑﻪ ﺑﻌﺪ ﻧﺰﻭﻟﻰ ﺷــﺪﻩ ﻭ ﺩﺭ
ﺳــﺎﻝ 1395ﺑﻪ ﺍﺭﻗﺎﻡ ﺗﻚﺭﻗﻤﻰ ﺭﺳــﻴﺪﻩ ﺍﺳــﺖ .ﺍﺯ ﺍﻳﻦ
ﺟﻬــﺖ ﺭﻭﻧﺪ ﻣﺜﺒﺘــﻰ ﺩﺭ ﺍﻗﺘﺼﺎﺩ ﺍﻳﺮﺍﻥ ﺭﺥ ﺩﺍﺩﻩ ﺍﺳــﺖ،
ﺑــﺎ ﺍﻳﻦ ﻭﺟﻮﺩ ﻣﺘﻮﺳــﻂ ﻧﺮﺥ ﺗﻮﺭﻡ ﺩﺭ ﻛﺸــﻮﺭﻫﺎﻯ ﻋﻀﻮ
ﺳــﺎﺯﻣﺎﻥ ﻫﻤﻜﺎﺭﻯﻫﺎﻯ ﺍﻗﺘﺼﺎﺩﻯ ﻭ ﺗﻮﺳــﻌﻪ ﺩﺭ ﺳــﺎﻝ
2015ﻣﻴﻼﺩﻯ ﺗﻨﻬﺎ ﻳﻚﺩﺭﺻﺪ ﻭ ﺩﺭ ﻛﻞ ﺩﻧﻴﺎ 1/5ﺩﺭﺻﺪ
ﺑــﻮﺩﻩ ﺍﺳــﺖ .ﺑﻨﺎﺑﺮﺍﻳﻦ ﻧﺮﺥ ﺗﻮﺭﻡ ﺩﺭ ﺍﻳــﺮﺍﻥ ﺣﺘﻰ ﭘﺲ ﺍﺯ
ﺗﻚﺭﻗﻤﻰ ﺷــﺪﻥ ﺩﺭ ﻣﻘﻴﺎﺱ ﺟﻬﺎﻧﻰ ﻧﺮﺧﻰ ﺑﺎﻻ ﺑﻪ ﺷﻤﺎﺭ
ﻣﻰﺭﻭﺩ .ﺑﻨﺎﺑﺮﺍﻳﻦ ﻃﺒﻴﻌﻰ ﺍﺳــﺖ ﻛﻪ ﺍﻧﺒﺎﺷﺖ ﺗﻮﺭﻡ ﻣﺰﻣﻦ
ﺩﺭ ﺳﺎﻝﻫﺎﻯ ﮔﺬﺷﺘﻪ ﺩﺭﻧﻬﺎﻳﺖ ﻓﺸﺎﺭ ﺑﺮﺍﻯ ﻛﺎﻫﺶ ﺍﺭﺯﺵ
ﭘﻮﻝ ﻣﻠﻰ ﺭﺍ ﺩﺭ ﭘﻰ ﺩﺍﺷﺘﻪ ﺑﺎﺷﺪ.
ﺍﺟﺰﺍﻯ ﺗﺮﺍﺯ ﭘﺮﺩﺍﺧﺖﻫﺎ
ﺑﺮﺍﺳﺎﺱ ﺁﻣﺎﺭﻫﺎﻯ ﺑﺎﻧﻚ ﻣﺮﻛﺰﻯ ﺩﺭ 3ﻣﺎﻩ ﺍﺑﺘﺪﺍﻯ ﺳﺎﻝ
1395ﺗﻐﻴﻴــﺮ ﺩﺭ ﺫﺧﺎﻳﺮ ﺑﻴﻦﺍﻟﻤﻠﻠــﻰ )ﺗﺮﺍﺯ ﭘﺮﺩﺍﺧﺖﻫﺎ(
ﺑﺎ ﻛﺴــﺮﻯ ﺑﻴﺶ ﺍﺯ 6ﻣﻴﻠﻴﺎﺭﺩ ﺩﻻﺭﻯ ﺭﻭﺑﻪﺭﻭ ﺑﻮﺩﻩ ﻛﻪ ﺑﻪ
ﻧﻮﻋــﻰ ﻧﺸــﺎﻧﮕﺮ ﻓﺰﻭﻧﻰ ﺗﻘﺎﺿﺎ ﺑﺮﺍﻯ ﺍﺭﺯ ﺧﺎﺭﺟﻰ ﻧﺴــﺒﺖ
ﺑــﻪ ﻋﺮﺿﻪ ﺁﻥ ﺍﺳــﺖ .ﺍﻳﻦ ﺭﻗﻢ ﺑﺎ ﺁﻏــﺎﺯ ﺗﻐﻴﻴﺮﺍﺕ ﺩﺭ ﺑﺎﺯﺍﺭ
ﺍﺭﺯ ﺍﺯ ﺗﺎﺑﺴــﺘﺎﻥ 1395ﺳﺎﺯﮔﺎﺭ ﺍﺳﺖ .ﺍﺭﻗﺎﻡ ﺣﺴﺎﺏ ﺗﺮﺍﺯ
ﭘﺮﺩﺍﺧﺖﻫﺎ ﻧﻤﺎﻳﺎﻧﮕﺮ ﻛﺴﺮﻯ ﻋﺮﺿﻪ ﺍﺭﺯ ﻧﺴﺒﺖ ﺑﻪ ﺗﻘﺎﺿﺎﻯ
ﺁﻥ ﻭ ﺑﺮﻭﺯ ﻣﺎﺯﺍﺩ ﺗﻘﺎﺿﺎ ﺑﺮﺍﻯ ﺍﺭﺯ ﺧﺎﺭﺟﻰ ﺍﺯ ﺍﺑﺘﺪﺍﻯ ﺳــﺎﻝ
1395ﺑﻮﺩﻩ ﺍﺳﺖ .ﺑﺮ ﺍﻳﻦ ﺍﺳﺎﺱ ﺷﺎﻳﺪ ﺑﺘﻮﺍﻥ ﻋﻨﻮﺍﻥ ﻛﺮﺩ
ﻛــﻪ ﺭﻭﻧﺪ ﺻﻌﻮﺩﻯ ﺑــﺎﺯﺍﺭ ﺍﺭﺯ ﺍﺯ ﺁﻥ ﺯﻣﺎﻥ ﻗﺎﺑﻞ ﭘﻴﺶﺑﻴﻨﻰ
ﺑــﻮﺩ .ﺍﺯ ﺳــﻮﻯ ﺩﻳﮕﺮ ﺑﻪ ﮔﻔﺘﻪ ﻣﺴــﺌﻮﻻﻥ ﻣﻴﺰﺍﻥ ﻗﺎﭼﺎﻕ
ﺣــﺪﻭﺩ 15ﻣﻴﻠﻴﺎﺭﺩ ﺩﻻﺭ ﺑﺮﺁﻭﺭﺩ ﺷــﺪﻩ ﻛﻪ ﺑﻪﺩﻟﻴﻞ ﺣﺠﻢ
ﻗﺎﺑﻞ ﺗﻮﺟﻪ ﺁﻥ ﺑﻪ ﻧﻈﺮ ﻣﻰﺭﺳﺪ ﺑﺨﺶ ﻣﻬﻤﻰ ﺍﺯ ﺗﻘﺎﺿﺎﻯ
ﺍﺭﺯ ﺍﺯ ﺍﻳﻦ ﻧﺎﺣﻴﻪ ﺍﻧﺠﺎﻡ ﻣﻰﺷﻮﺩ.
ﻧﺮﺥ ﺳﻮﺩ ﺑﺎﻧﻜﻰ
ﭼﻨﺪﻳﻦ ﻧﻮﺑﺖ ﺍﺯ ﺍﺑﺘﺪﺍﻯ ﺳــﺎﻝ ﺍﻋﻼﻡ ﺷــﺪ ﻧﻴﺰ ﺳﺒﺐ ﺷﺪ
ﺗﺎ ﺗﻘﺎﺿﺎﻯ ﺳــﻔﺘﻪ ﺑﺎﺯﺍﻧﻪ ﺑﺮﺍﻯ ﻧــﺮﺥ ﺍﺭﺯ ﺑﺎ ﺍﻳﻦ ﺍﻧﺘﻈﺎﺭ ﻛﻪ
ﺑﻌﺪ ﺍﺯ ﻳﻜﺴﺎﻥﺳﺎﺯﻯ ﻧﺮﺥ ﺍﺭﺯ ﺷﺎﻫﺪ ﺍﻓﺰﺍﻳﺶ ﺁﻥ ﺧﻮﺍﻫﻴﻢ
ﺑﻮﺩ ،ﺍﻓﺰﺍﻳﺶ ﻳﺎﺑﺪ.
ﺍﻓﺰﺍﻳﺶ ﺗﻘﺎﺿﺎﻯ ﺍﺭﺯ ﻛﺎﻏﺬﻯ ﻣﺴﺎﻓﺮﻯ
ﻧﺮﺥ ﺳــﻮﺩ ﺳــﭙﺮﺩﻩﻫﺎﻯ ﺑﺎﻧﻜﻰ ﺍﺑﺘﺪﺍ ﺩﺭ ﺍﺭﺩﻳﺒﻬﺸــﺖ
1394ﺑﻪ 20ﺩﺭﺻﺪ ﻭ ﺳــﭙﺲ ﺩﺭ ﺑﻬﻤﻦ ﻫﻤﺎﻥ ﺳــﺎﻝ ﺑﻪ
18ﺩﺭﺻﺪ ﻛﺎﻫﺶ ﻳﺎﻓﺖ .ﺩﺭ ﺳﺎﻝ 1395ﻧﻴﺰ ﺍﻳﻦ ﻧﺮﺥ ﺑﻪ
15ﺩﺭﺻــﺪ ﻛﺎﻫﺶ ﻳﺎﻓﺘﻪ ﺍﺳــﺖ .ﺩﺭﻣﺠﻤﻮﻉ ﻛﺎﻫﺶ ﻧﺮﺥ
ﺳﻮﺩ ﺑﺎﻧﻜﻰ ﺗﻘﺎﺿﺎ ﺑﺮﺍﻯ ﭘﻮﻝ ﺧﺎﺭﺟﻰ ﺭﺍ ﺍﻓﺰﺍﻳﺶ ﻣﻰﺩﻫﺪ
ﻛﻪ ﺍﻳﻦ ﻣﻮﺿﻮﻉ ﺑﻪ ﻣﻌﻨﺎﻯ ﺍﻓﺰﺍﻳﺶ ﺗﻘﺎﺿﺎ ﺑﺮﺍﻯ ﺩﻻﺭ ﺍﺳﺖ.
ﺍﻓﺰﺍﻳﺶ ﺗﻘﺎﺿﺎ ﺑﺮﺍﻯ ﺍﺭﺯ ﺑﻪﺩﻟﻴﻞ ﻣﺴــﺎﻓﺮﺕ ﻧﻴﺰ ﺍﺯﺟﻤﻠﻪ
ﻋﻮﺍﻣﻠﻰ ﺍﺳــﺖ ﻛﻪ ﺑﻪﻭﻳﮋﻩ ﺍﻣﺴــﺎﻝ ﺑﺎ ﺗﻮﺟﻪ ﺑﻪ ﻫﻤﺰﻣﺎﻧﻰ
ﺳــﻔﺮﻫﺎﻯ ﺯﻳﺎﺭﺗﻰ ﻛﺮﺑﻼ ﻭ ﺳــﻔﺮﻫﺎﻯ ژﺍﻧﻮﻳﻪ ﺷﺎﻫﺪ ﺭﺷﺪ
ﺳــﻔﺮﻫﺎﻯ ﺧﺎﺭﺟﻰ ﺑﻮﺩﻩﺍﻳﻢ ﻛﻪ ﺍﺯﺳــﻮﻯ ﻣﻘﺎﻣﺎﺕ ﺑﺎﻧﻚ
ﻣﺮﻛﺰﻯ ﺑﻪﻋﻨﻮﺍﻥ ﻋﻮﺍﻣﻞ ﻣﻘﻄﻌﻰ ﺍﻓﺰﺍﻳﺶ ﻧﺮﺥ ﺍﺭﺯ ﻣﻄﺮﺡ
ﺷــﺪﻩ ﺍﺳﺖ .ﻣﻴﺰﺍﻥ ﺗﻘﺎﺿﺎ ﺑﺮﺍﻯ ﺍﺭﺯ ﻣﺴﺎﻓﺮﺗﻰ ﻭ ﺳﻴﺎﺣﺘﻰ
ﺣﺪﻭﺩ 5ﻣﻴﻠﻴﺎﺭﺩ ﺩﻻﺭ ﺩﺭ ﺳﺎﻝ ﺑﺮﺁﻭﺭﺩ ﻣﻰﺷﻮﺩ.
ﻛﺴـﺮﻯ ﻓﺰﺍﻳﻨـﺪﻩ ﺑﻮﺩﺟـﻪ ﻭ ﺑﻰﺍﻧﻀﺒﺎﻃﻰ
ﻣﺎﻟﻰ
ﭼﺮﺧـﻪ ﺗﺠـﺎﺭﻯ ﺍﻗﺘﺼﺎﺩ ﺍﻳـﺮﺍﻥ ﺩﺭ ﻓﺼﻞ
ﭘﺎﻳﻴﺰ
ﺑﻰﺍﻧﻀﺒﺎﻃﻰﻫﺎﻯ ﻣﺎﻟﻰ ﻭ ﻧﺒﻮﺩ ﺑﺮﻧﺎﻣﻪﺭﻳﺰﻯ ﺩﻗﻴﻖ ﺑﺮﺍﻯ
ﺷﻨﺎﺳــﺎﻳﻰ ﻭ ﭘﺮﺩﺍﺧﺖ ﺑﺪﻫﻰﻫﺎ ﻣﻤﻜﻦ ﺍﺳﺖ ﺩﻭﻟﺖ ﺭﺍ ﺑﻪ
ﺩﺳــﺘﻜﺎﺭﻯ ﻧﺮﺥ ﺍﺭﺯ ﻣﺠﺒﻮﺭ ﻛﻨــﺪ ﺗﺎ ﺍﺯ ﺍﻳﻦ ﻃﺮﻳﻖ ﺑﺘﻮﺍﻧﺪ
ﻛﺴــﺮﻯ ﺑﻮﺩﺟﻪ ﺧﻮﺩ ﺭﺍ ﺟﺒﺮﺍﻥ ﻛﻨﺪ؛ ﺍﻣﺮﻯ ﻛﻪ ﺩﺭ ﺩﻭﻟﺖ
ﺩﻫــﻢ ﺗﺎﺣﺪﻭﺩﻯ ﺍﺗﻔﺎﻕ ﺍﻓﺘﺎﺩ ﻭ ﺑﻪ ﺳــﺒﺐ ﺁﻥ ﺑﺤﺮﺍﻥﻫﺎﻯ
ﺍﺭﺯﻯ ﺩﺭ ﻛﺸــﻮﺭ ﺑﻪ ﻭﺟﻮﺩ ﺁﻣﺪ .ﺍﻟﺒﺘﻪ ﺗﺎﺛﻴﺮ ﺍﻳﻦ ﻋﺎﻣﻞ ﺑﺮ
ﻧﻮﺳﺎﻧﺎﺕ ﺍﺭﺯﻯ ﺍﺯ ﺳﻮﻯ ﺩﻭﻟﺖ ﻳﺎﺯﺩﻫﻢ ﺑﻪ ﺷﺪﺕ ﺗﻜﺬﻳﺐ
ﺷــﺪﻩ ﻭ ﺑﻌﻴﺪ ﺑﻪ ﻧﻈﺮ ﻣﻰﺭﺳــﺪ ﻛﻪ ﻧﻮﺳﺎﻧﺎﺕ ﺍﺧﻴﺮ ﺍﺭﺯﻯ
ﻧﺎﺷﻰ ﺍﺯ ﺍﻳﻦ ﺍﻗﺪﺍﻡ ﺑﺎﺷﺪ.
ﺍﻓﺰﺍﻳــﺶ ﺗﻘﺎﺿــﺎﻯ ﺍﺭﺯ ﻣﻰﺗﻮﺍﻧــﺪ ﺑﻪ ﺩﻻﻳــﻞ ﺩﻳﮕﺮﻯ
ﺍﺯﺟﻤﻠﻪ ﺗﺴــﻮﻳﻪ ﺍﺭﺯﻯ ﺑــﺎ ﻋﺮﺿﻪﻛﻨﻨﺪﮔﺎﻥ ﻛﺎﻻ ﺑﻪ ﺩﺍﺧﻞ
ﻛﺸﻮﺭ ﺩﺭ 3ﻣﺎﻩ ﺳﻮﻡ ﺳﺎﻝ ﻧﻴﺰ ﺑﺎﺷﺪ .ﻓﺼﻞ ﭘﺎﻳﻴﺰ ﻫﻤﺰﻣﺎﻥ
ﺑﺎ ﻋﺮﺿﻪ ﻧﺸــﺪﻥ ﺍﺭﺯ ﺍﺯﺳــﻮﻯ ﺻﺎﺩﺭﻛﻨﻨﺪﮔﺎﻥ ﻏﻴﺮﻧﻔﺘﻰ
ﺍﺳــﺖ .ﻛﺎﻫﺶ ﻋﺮﺿﻪ ﺍﺭﺯ ﺍﺯﺳﻮﻯ ﭘﺘﺮﻭﺷﻴﻤﻰﻫﺎ ﺩﺭ ﺑﺎﺯﺍﺭ
ﺩﺭ ﻓﺼــﻞ ﭘﺎﻳﻴﺰ ﺑــﻪ ﺩﻻﻳﻞ ﻣﺨﺘﻠﻒ ،ﻳﻜﻰ ﺩﻳﮕﺮ ﺍﺯ ﻋﻮﺍﻣﻞ
ﻛﺎﻫﺶ ﻋﺮﺿﻪ ﺍﺭﺯ ﺩﺭ ﺍﻳﻦ ﻣﻘﻄﻊ ﺑﻮﺩﻩ ﻭ ﺍﻧﺘﻈﺎﺭ ﻣﻰﺭﻭﺩ ﺑﺎ
ﻋﺮﺿﻪ ﺍﺭﺯ ﺍﺯ ﻃﺮﻑ ﭘﺘﺮﻭﺷــﻴﻤﻰﻫﺎ ﺩﺭ ﻓﺼﻞ ﺯﻣﺴﺘﺎﻥ ﻛﻪ
ﺑﻪ ﻳﻚ ﺍﺟﺒﺎﺭ ﻗﺎﻧﻮﻧﻰ ﻧﻴﺰ ﺗﺒﺪﻳﻞ ﺷﺪﻩ ،ﻣﺤﺪﻭﺩﻳﺖ ﻋﺮﺿﻪ
ﺍﺭﺯ ﻛﺎﻫﺶ ﻳﺎﺑﺪ.
ﻳﻜــﻰ ﺍﺯ ﻣﻬﻢﺗﺮﻳﻦ ﻋﻮﺍﻣﻞ ﻛﻮﺗﺎﻩﻣﺪﺕ ،ﺍﻓﺰﺍﻳﺶ ﺍﺭﺯﺵ
ﺟﻬﺎﻧﻰ ﺩﻻﺭ ﺩﺭ ﻣﻘﺎﺑﻞ ﺳﺎﻳﺮ ﺍﺭﺯﻫﺎﺳﺖ .ﺷﺎﺧﺺ ﺩﻻﺭ ﻛﻪ
ﻣﺘﻮﺳﻂ ﻭﺯﻧﻰ ﺍﺭﺯﺵ ﺩﻻﺭ ﺍﻣﺮﻳﻜﺎ ﺑﺎ ﺷﺮﻛﺎﻯ ﺗﺠﺎﺭﻯ ﻋﻤﺪﻩ
ﺍﻳﻦ ﻛﺸــﻮﺭ ﺍﺳــﺖ ﺩﺭ 6ﻣﺎﻩ ﺩﻭﻡ ﺳﺎﻝ 2016ﻣﻴﻼﺩﻯ ﺑﻪ
ﻃــﻮﺭ ﺗﻘﺮﻳﺒــﻰ 8ﺩﺭﺻﺪ ﺑﺎﻻ ﺭﻓﺘﻪ ﺍﺳــﺖ .ﺩﺭ ﺍﻳﻦ ﻣﺪﺕ
ﺍﺭﺯﺵ ﺩﻻﺭ ﻧﺴﺒﺖ ﺑﻪ ﺳﺎﻳﺮ ﺍﺭﺯﻫﺎﻯ ﺟﻬﺎﻧﻰ ﻫﻤﭽﻮﻥ ﻳﻮﺭﻭ،
ﻳــﻦ ﻭ ﭘﻮﻧﺪ ﺍﻓﺰﺍﻳﺶ ﻳﺎﻓﺘﻪ ﺑﻨﺎﺑﺮﺍﻳــﻦ ﺑﺎ ﺗﻮﺟﻪ ﺑﻪ ﺍﻓﺰﺍﻳﺶ
ﺣﺪﻭﺩ 15ﺩﺭﺻﺪﻯ ﺩﻻﺭ ﺩﺭ ﻣﻘﺎﺑﻞ ﺭﻳﺎﻝ ﺩﺭ 3ﻣﺎﻩ ﮔﺬﺷﺘﻪ
ﻣﻰﺗــﻮﺍﻥ ﻧﻴﻤﻰ ﺍﺯ ﺍﻓﺰﺍﻳﺶ ﻧﺮﺥ ﺩﻻﺭ ﺭﺍ ﺑﻪ ﺍﻓﺰﺍﻳﺶ ﺍﺭﺯﺵ
ﺟﻬﺎﻧﻰ ﻧﺴﺒﺖ ﺩﺍﺩ.
ﻣﺠﻮﺯ ﺑﻪ ﺑﺎﻧﻚﻫﺎ ﺑﺮﺍﻯ ﻣﻌﺎﻣﻠﻪ ﺑﺎ ﻧﺮﺥ ﺑﺎﺯﺍﺭ
ﺁﺯﺍﺩ
ﺍﻓﺰﺍﻳﺶ ﺍﺭﺯﺵ ﺟﻬﺎﻧﻰ ﺩﻻﺭ
ﺍﻧﺘﺨﺎﺑﺎﺕ ﺍﻣﺮﻳﻜﺎ
ﺍﻧﺘﺨﺎﺑــﺎﺕ ﺍﻣﺮﻳــﻜﺎ ﺭﺍ ﻣﻰﺗــﻮﺍﻥ ﻣﻬﻢﺗﺮﻳــﻦ ﻋﺎﻣــﻞ
ﻏﻴﺮﺍﻗﺘﺼﺎﺩﻯ ﻭ ﻛﻮﺗﺎﻩﻣﺪﺕ ﺩﺍﻧﺴــﺖ ﻛﻪ ﺳــﺒﺐ ﺍﻓﺰﺍﻳﺶ
ﻧﺮﺥ ﺍﺭﺯ ﺩﺭ ﺍﻳﺮﺍﻥ ﺷﺪﻩ ﺍﺳﺖ .ﺑﺎ ﺍﻧﺘﺨﺎﺏ ﺗﺮﺍﻣﭗ ﻭ ﺑﺎ ﺗﻮﺟﻪ
ﺑﻪ ﻣﻮﺿﻊ ﺷــﺪﻳﺪﺗﺮ ﻭﻯ ﻧﺴﺒﺖ ﺑﻪ ﺑﺮﺟﺎﻡ ،ﻧﺎﺍﻃﻤﻴﻨﺎﻧﻰ ﺍﺯ
ﻣﻮﺿﻊ ﺁﻳﻨﺪﻩ ﺍﻣﺮﻳﻜﺎ ﻧﺴﺒﺖ ﺑﻪ ﺍﻳﺮﺍﻥ ﻧﻴﺰ ﺍﻓﺰﺍﻳﺶ ﻳﺎﻓﺖ ﻭ
ﺍﻳﻦ ﻣﻮﺿﻮﻉ ﺳــﺒﺐ ﺍﻓﺰﺍﻳﺶ ﺗﻘﺎﺿﺎ ﺑﺮﺍﻯ ﺍﺭﺯﻫﺎﻯ ﺧﺎﺭﺟﻰ
ﺑﻪﻭﻳﮋﻩ ﺩﻻﺭ ﺷﺪ.
ﺍﺣﺘﻤﺎﻝ ﻳﻜﺴﺎﻥﺳـﺎﺯﻯ ﻧﺮﺥ ﺍﺭﺯ ﺍﺯ ﺳـﻮﻯ
ﺑﺎﻧﻚ ﻣﺮﻛﺰﻯ
ﺍﺧﺒــﺎﺭ ﻣﻨﺘﺸﺮﺷــﺪﻩ ﺩﺭ ﺯﻣﻴﻨﻪ ﺗﺼﻤﻴــﻢ ﺩﻭﻟﺖ ﺑﺮﺍﻯ
ﻳﻜﺴﺎﻥﺳــﺎﺯﻯ ﻧــﺮﺥ ﺍﺭﺯ ﺗــﺎ ﭘﺎﻳﺎﻥ ﺳــﺎﻝ 1395ﻛﻪ ﺩﺭ
ﺑﺮﺍﺳــﺎﺱ ﺑﺨﺸــﻨﺎﻣﻪ ﺑﺎﻧﻚ ﻣﺮﻛﺰﻯ ﺩﺭ 14ﺁﺫﺭ ﺳــﺎﻝ
ﺟــﺎﺭﻯ ،ﺑﺎﻧﻚﻫــﺎ ﺍﺟﺎﺯﻩ ﻳﺎﻓﺘﻨﺪ ﻛﻪ ﺑﺎ ﻧﺮﺥ ﺑﺎﺯﺍﺭ ﺁﺯﺍﺩ ﺍﻗﺪﺍﻡ
ﺑﻪ ﺧﺮﻳﺪ ﻭ ﻓﺮﻭﺵ ﺍﺭﺯ ﻛﻨﻨﺪ ﻭ ﺑﻪ ﺍﻳﻦ ﺻﻮﺭﺕ ﺑﺨﺸــﻰ ﺍﺯ
ﻣﻌﺎﻣﻼﺕ ﻣﺮﻛﺰ ﻣﺒﺎﺩﻻﺕ ﺍﺭﺯﻯ ﺑﻪ ﺑﺎﺯﺍﺭ ﺁﺯﺍﺩ ﻣﻨﺘﻘﻞ ﺷــﺪ
ﻛــﻪ ﺍﻳﻦ ﺍﻣﺮ ﻧﻴﺰ ﺗﺎﺣﺪﻭﺩﻯ ﺑــﺮ ﺍﻓﺰﺍﻳﺶ ﻧﺮﺥ ﺍﺭﺯ ﺑﻪ ﺩﻟﻴﻞ
ﺗﻐﻴﻴﺮ ﺳﺎﺯﻭﻛﺎﺭ ﺗﺨﺼﻴﺺ ﺁﻥ ﺍﺛﺮ ﮔﺬﺍﺷﺖ.
ﺑﻨﺎﺑــﺮ ﺍﻳﻦ ﮔــﺰﺍﺭﺵ ،ﺑﺎ ﺗﻮﺟــﻪ ﺑﻪ ﻋﻮﺍﻣــﻞ ﺑﻨﻴﺎﺩﻳﻦ ﻭ
ﻛﻮﺗﺎﻩﻣﺪﺕ ﻧﻮﺳــﺎﻧﺎﺕ ﺍﺭﺯﻯ ﻣﺮﻛﺰ ﭘﮋﻭﻫﺶﻫﺎﻯ ﻣﺠﻠﺲ
ﺷــﻮﺭﺍﻯ ﺍﺳــﻼﻣﻰ ﺭﺍﻩ ﺑﺮﻭﻥﺭﻓﺖ ﺍﺯ ﺑﺤﺮﺍﻥﻫﺎﻯ ﺍﺭﺯﻯ ﺭﺍ
ﺍﻓﺰﺍﻳﺶ ﺷﻔﺎﻓﻴﺖ ﺑﺎﺯﺍﺭ ﺍﺭﺯ ﻭ ﻛﺎﻫﺶ ﺗﻘﺎﺿﺎﻯ ﺍﺭﺯ ﻛﺎﻏﺬﻯ
ﺍﺯ ﻃﺮﻳــﻖ ﺁﺯﺍﺩﺳــﺎﺯﻯ ﻧﺮﺥ ﺍﺭﺯ ﻭ ﺍﻳﺠــﺎﺩ ﻧﻬﺎﺩﻫﺎﻳﻰ ﻣﺎﻧﻨﺪ
ﺑــﻮﺭﺱ ﺍﺭﺯ ﻭ ﺍﺟﺮﺍﻯ ﭘﻴﻤﺎﻥﻫــﺎﻯ ﭘﻮﻟﻰ ﻣﻰﺩﺍﻧﺪ ﻛﻪ ﺑﺎﻳﺪ
ﺩﺭ ﺩﺳــﺘﻮﺭ ﻛﺎﺭ ﺩﻭﻟﺖ ،ﺑﺎﻧﻚ ﻣﺮﻛﺰﻯ ﻭ ﺳــﺎﺯﻣﺎﻥ ﺑﻮﺭﺱ
ﺍﻭﺭﺍﻕ ﺑﻬﺎﺩﺍﺭ ﻗﺮﺍﺭ ﮔﻴﺮﺩ .ﺍﻳﻦ ﺳﻴﺎﺳﺖﻫﺎ ﺳﺒﺐ ﺧﻮﺍﻫﺪ ﺷﺪ
ﻛﻪ ﻛﺎﺭﺁﻓﺮﻳﻨﺎﻥ ﺍﺯﻃﺮﻳﻖ ﻣﺒﺎﺩﻟﻪ ﺍﺑﺰﺍﺭﻫﺎﻯ ﻭﺍﺑﺴﺘﻪ ﻣﺒﺘﻨﻰ
ﺑــﺮ ﺍﺭﺯ ﺧﺎﺭﺟــﻰ ﺭﻳﺴــﻚ ﺍﺭﺯﻯ ﺭﺍ ﺩﺭ ﻓﻌﺎﻟﻴﺖﻫﺎﻯ ﺧﻮﺩ
ﻣﺪﻳﺮﻳــﺖ ﻛﻨﻨﺪ .ﺍﻳﻦ ﺍﻣﺮ ﻫﻤﭽﻨﻴﻦ ﺯﻣﻴﻨﻪﺳــﺎﺯ ﺍﻓﺰﺍﻳﺶ
ﻣﺒــﺎﺩﻻﺕ ﺍﺭﺯﻯ ﺑﺪﻭﻥ ﺍﺗﻜﺎ ﺑﻪ ﺍﺭﺯ ﻓﻴﺰﻳﻜﻰ ﺧﻮﺍﻫﺪ ﺷــﺪ
ﻛــﻪ ﺩﺭﻧﻬﺎﻳﺖ ﻣﺪﻳﺮﻳﺖ ﺑﺎﻧﻚ ﻣﺮﻛﺰﻯ ﺭﺍ ﺑﺮ ﺑﺎﺯﺍﺭ ﺍﺭﺯ ﺍﺭﺗﻘﺎ
ﻣﻰﺑﺨﺸﺪ.
ﺑﻬﺮﻩﻣﻨﺪﻯ ﺍﺯ ﺗﻮﺍﻥ ﺷﺮﻛﺖﻫﺎﻯ ﺳﺎﻳﭙﺎ ﺑﺮﺍﻯ ﺍﻓﺰﺍﻳﺶ ﻇﺮﻓﻴﺖ ﺗﻮﻟﻴﺪ
ﻣﺪﻳﺮﻋﺎﻣﻞ ﮔﺮﻭﻩ ﺧﻮﺩﺭﻭﺳﺎﺯﻯ ﮔﻔﺖ :ﺗﻤﺎﻣﻰ ﺷﺮﻛﺖﻫﺎﻯ ﮔﺮﻭﻩ
ﺑﺎﻳــﺪ ﺑﺎ ﻫﻤﻜﺎﺭﻯ ﻭ ﻫﻤﻴﺎﺭﻯ ﺩﺭ ﺟﻬﺖ ﺑﻬﺮﻩﮔﻴﺮﻯ ﺍﺯ ﺗﻮﺍﻥ ﻣﻮﺟﻮﺩ
ﺩﺭ ﺷــﺮﻛﺖﻫﺎﻯ ﮔﺮﻭﻩ ﺗﻼﺵ ﻛﻨﻨﺪ ﺗﺎ ﺑﺘﻮﺍﻧﻴﻢ ﺍﺯ ﺣﺪﺍﻛﺜﺮ ﻇﺮﻓﻴﺖ
ﺍﺳﺘﻔﺎﺩﻩ ﻛﻨﻴﻢ.
ﺑﻪ ﮔﺰﺍﺭﺵ ﺳــﺎﻳﭙﺎﻧﻴﻮﺯ ،ﻣﻬﺪﻯ ﺟﻤﺎﻟﻰ ﺩﺭ ﺑﺎﺯﺩﻳﺪ ﺍﺯ ﺩﻭ ﺷﺮﻛﺖ
ﭘﻼﺳﻜﻮﻛﺎﺭ ﺳﺎﻳﭙﺎ ﻭ ﻟﻨﺖ ﭘﻴﺸﺮﻭ ﭘﺎﺭﺳﻴﺎﻥ ﺩﺭ ﻗﺰﻭﻳﻦ ﮔﻔﺖ :ﺷﺮﻛﺖ
ﭘﻼﺳﻜﻮﻛﺎﺭ ﺑﻪﻋﻨﻮﺍﻥ ﻳﻜﻰ ﺍﺯ ﺷــﺮﻛﺖﻫﺎﻯ ﭘﻴﺸﺮﻭ ﺩﺭ ﮔﺮﻭﻩ ﺳﺎﻳﭙﺎ
ﻣﻰﺗﻮﺍﻧﺪ ﻛﻤﻚ ﺷﺎﻳﺎﻧﻰ ﺑﻪ ﺍﻓﺰﺍﻳﺶ ﺗﻮﻟﻴﺪ ﺩﺍﺷﺘﻪ ﺑﺎﺷﺪ.
ﻭﻯ ﺑﺎ ﺍﺷــﺎﺭﻩ ﺑﻪ ﺑﻌﻀﻰ ﺍﺯ ﻇﺮﻓﻴﺖﻫﺎﻯ ﻣﻮﺟﻮﺩ ﺩﺭ ﺍﻳﻦ ﺷﺮﻛﺖ
ﻛﻪ ﺑﺪﻭﻥ ﺍﺳــﺘﻔﺎﺩﻩ ﻣﺎﻧﺪﻩ ﺍﺳﺖ ،ﮔﻔﺖ :ﺷﺮﻛﺖ ﭘﻼﺳﻜﻮﻛﺎﺭ ﺩﺍﺭﺍﻯ
ﻇﺮﻓﻴﺖ ﻣﻨﺎﺳــﺒﻰ ﺑﺮﺍﻯ ﺗﻮﻟﻴﺪ ﺍﺳــﺖ ﻭ ﻣﻰﺗﻮﺍﻥ ﺑــﺎ ﺑﺮﻧﺎﻣﻪﺭﻳﺰﻯ
ﺻﺤﻴﺢ ﺍﺯ ﺁﻥ ﺩﺭ ﺟﻬﺖ ﺍﻓﺰﺍﻳﺶ ﺗﻮﻟﻴﺪ ﮔﺮﻭﻩ ﺑﻬﺮﻩ ﺑﺮﺩ.
ﻣﺪﻳﺮﻋﺎﻣﻞ ﮔﺮﻭﻩ ﺳــﺎﻳﭙﺎ ﺍﻓﺰﻭﺩ :ﺩﺭ ﺭﺍﺳــﺘﺎﻯ ﺗﻮﻟﻴــﺪ 570ﻫﺰﺍﺭ
ﺩﺳﺘﮕﺎﻩ ﺗﺎ ﭘﺎﻳﺎﻥ ﺍﻣﺴﺎﻝ ﻭ ﻫﻤﭽﻨﻴﻦ ﺍﻓﺰﺍﻳﺶ ﺗﻮﻟﻴﺪ ﺩﺭ ﺳﺎﻝ ﺁﻳﻨﺪﻩ
ﺑﺎﻳﺪ ﺍﺯ ﺣﺪﺍﻛﺜﺮ ﻇﺮﻓﻴﺖ ﺷﺮﻛﺖﻫﺎﻯ ﮔﺮﻭﻩ ﺍﺳﺘﻔﺎﺩﻩ ﻛﺮﺩ.
ﻭﻯ ﺧﺎﻃﺮﻧﺸــﺎﻥ ﻛــﺮﺩ :ﺩﺭ ﺍﻳﻦ ﻣﺴــﻴﺮ ﻫﻤــﻜﺎﺭﻯ ﻭ ﻫﻤﻴﺎﺭﻯ
ﻣﺪﻳﺮﺍﻥﻋﺎﻣﻞ ﺷــﺮﻛﺖﻫﺎﻯ ﮔﺮﻭﻩ ﻧﻴﺎﺯ ﺍﺳﺖ ﺗﺎ ﺑﺘﻮﺍﻧﻴﻢ ﺩﺭ ﺭﺍﺳﺘﺎﻯ
ﺍﻫﺪﺍﻑ ﮔﺮﻭﻩ ﺳﺎﻳﭙﺎ ﺍﺯ ﻇﺮﻓﻴﺖﻫﺎﻯ ﺧﺎﻟﻰ ﺷﺮﻛﺖﻫﺎ ﻧﻬﺎﻳﺖ ﺍﺳﺘﻔﺎﺩﻩ
ﺭﺍ ﺑﺒﺮﻳﻢ ﻭ ﺑﻪ ﻫﺪﻑﮔﺬﺍﺭﻯ ﺍﻧﺠﺎﻡ ﺷﺪﻩ ﺩﺳﺖ ﻳﺎﺑﻴﻢ.
ﺟﻤﺎﻟــﻰ ﺗﺎﻛﻴﺪ ﻛﺮﺩ :ﺑﺮﺍﻯ ﺑﺎﻻ ﺑــﺮﺩﻥ ﺗﻮﺍﻥ ﻭ ﻇﺮﻓﻴﺖ ﻣﺠﻤﻮﻋﻪ
ﮔﺮﻭﻩ ،ﺑﺎﻳﺪ ﺷﺮﻛﺖﻫﺎﻯ ﻗﻄﻌﻪﺳﺎﺯﻯ ﮔﺮﻭﻩ ﺳﺎﻳﭙﺎ ﻫﻤﻜﺎﺭﻯ ﻭ ﺗﻌﺎﻣﻞ
ﺑﻴﺸﺘﺮﻯ ﺑﺎ ﻫﻤﺪﻳﮕﺮ ﺩﺍﺷﺘﻪ ﺑﺎﺷــﻨﺪ ﻭ ﺑﻬﺮﻩﮔﻴﺮﻯ ﺍﺯ ﻇﺮﻓﻴﺖﻫﺎﻯ
ﺍﻳﻦ ﺷــﺮﻛﺖﻫﺎ ﺩﺭ ﺭﺍﺳــﺘﺎﻯ ﺍﻓﺰﺍﻳﺶ ﺗﻮﺍﻥ ﺗﻮﻟﻴﺪ ﺩﺭ ﺍﻭﻟﻮﻳﺖ ﻗﺮﺍﺭ
ﮔﻴﺮﺩ.
ﮔﺰﺍﺭﺵ ﻭﻳﮋﻩ
ﭘﻨﺠﺸﻨﺒﻪ
7ﺑﻬﻤﻦ 27 1395ﺭﺑﻴﻊﺍﻟﺜﺎﻧﻰ 1438
26ژﺍﻧﻮﻳﻪ 2017ﺷﻤﺎﺭﻩ 40ﭘﻴﺎﭘﻰ 2013
3
ﻣﺘﺨﺼﺺ ﺑﺮﻧﺪﻳﻨﮓ ﺩﺭ ﺻﻨﻌﺖ ﺧﻮﺩﺭﻭ ﺩﺭ ﮔﻔﺖﻭﮔﻮ ﺑﺎ »ﮔﺴﺘﺮﺵ ﺻﻨﻌﺖ« ﻣﻄﺮﺡ ﻛﺮﺩ
ﺑﻘﺎﻯ ﺑﺮﻧﺪ ﺩﺭ ﮔﺮﻭ ﺧﺪﻣﺎﺕ ﭘﺲ ﺍﺯ ﻓﺮﻭﺵ ﻣﻨﺎﺳﺐ
ﺑﺮﻧﺪ ﺩﺭ ﻛﻨﺎﺭ ﻧﻘﺶ ﻣﻬﻤﻰ ﻛﻪ ﺩﺭ ﺷﻨﺎﺳـﺎﻳﻰ ﻳﻚ ﻣﺤﺼﻮﻝ ﺩﺭ ﺑﺎﺯﺍﺭ ﺍﻳﻔﺎ ﻣﻰﻛﻨﺪ ،ﻧﻘﺶ ﺍﺳﺎﺳـﻰ ﺩﺭ ﺍﻳﺠﺎﺩ
ﺍﺭﺯﺵﺍﻓﺰﻭﺩﻩ ﺑﺎﻻ ﺧﻮﺍﻫﺪ ﺩﺍﺷﺖ .ﭘﺬﻳﺮﻓﺘﻦ ﻳﻚ ﻧﺸﺎﻥ ﺗﺠﺎﺭﻯ ﺩﺭ ﺑﺎﺯﺍﺭ ﺍﺯ ﺳﻮﻯ ﻣﺸﺘﺮﻳﺎﻥ ﺑﻰﺷﻚ ﺑﻪ ﻋﻮﺍﻣﻞ
ﻣﺘﻌﺪﺩﻯ ﺑﺴـﺘﮕﻰ ﺩﺍﺭﺩ ﻛﻪ ﺍﺭﺍﺋﻪ ﺧﺪﻣﺎﺕ ﭘﺲ ﺍﺯ ﻓﺮﻭﺵ ﻣﻨﺎﺳـﺐ ﻭ ﻣﺘﻨﺎﺳﺐ ﺑﺎ ﻧﻴﺎﺯ ﻣﺸﺘﺮﻯ ،ﺍﺯ ﺍﺻﻠﻰﺗﺮﻳﻦ
ﺩﻻﻳﻞ ﺷﻨﺎﺧﺘﻪﺷﺪﻥ ﻳﻚ ﻧﺸﺎﻥ ﺗﺠﺎﺭﻯ ﺑﻪ ﺷﻤﺎﺭ ﻣﻰﺭﻭﺩ.
ﮔﺴــﺘﺮﺵ ﺻﻨﻌــﺖ ﺑــﺮﺍﻯ ﺁﮔﺎﻫﻰ
ﺍﺯ ﺗﺎﺛﻴــﺮ ﻳــﻚ ﻧﺸــﺎﻥ ﺗﺠــﺎﺭﻯ ﺩﺭ
ﺻﻨﻌﺖ ﺧــﻮﺩﺭﻭ ﮔﻔﺖﻭﮔﻮﻳــﻰ ﺑﺎ ﻓﻮﺍﺩ
ﻧﻴﻚﺳــﺮﻭﺵ ﻣﺘﺨﺼــﺺ ﻭ ﻣﺸــﺎﻭﺭ
ﺑﺮﻧﺪﻳﻨﮓ ﺧﻮﺩﺭﻭ ﺩﺍﺷــﺘﻪ ﺍﺳﺖ ﻛﻪ ﺩﺭ
ﺍﺩﺍﻣﻪ ﻣﻰﺧﻮﺍﻧﻴﺪ.
ﺩﺭ ﻃﺮﺍﺣـﻰ ﻳـﻚ ﺑﺮﻧـﺪ ﺩﺭ
ﺻﻨﻌﺖ ﺧﻮﺩﺭﻭ ﭼﻪ ﻣﻮﻟﻔﻪﻫﺎﻳﻰ ﻣﺪﻧﻈﺮ ﻗﺮﺍﺭ ﻣﻰﮔﻴﺮﺩ؟
ﺩﺭ ﻃﺮﺍﺣﻰ ﻳﻚ ﺑﺮﻧﺪ ﻣﻮﻟﻔﻪﻫﺎﻯ ﺯﻳﺎﺩﻯ ﻛﻪ ﻫﺮﻛﺪﺍﻡ ﻛﻢ ﻳﺎ ﺯﻳﺎﺩ
ﺍﺭﺯﺵ ﺧــﻮﺩ ﺭﺍ ﺩﺍﺭﻧﺪ ﺩﺭﻧﻈﺮ ﮔﺮﻓﺘﻪ ﻣﻰﺷــﻮﺩ .ﺍﺯ ﻣﻬﻢﺗﺮﻳﻦ ﺁﻧﻬﺎ
ﻣﻰﺗﻮﺍﻥ ﺑﻪ ﻣﻮﻗﻌﻴﺖ ﻭ ﺟﺎﻳﮕﺎﻩ ﺁﻥ ﺍﺷــﺎﺭﻩ ﻛﺮﺩ .ﻧﻜﺘﻪﺍﻯ ﻛﻪ ﺑﺎﻳﺪ
ﺩﺭ ﻧﻈﺮ ﮔﺮﻓﺘﻪ ﺷﻮﺩ ﺍﻳﻦ ﺍﺳﺖ ﻛﻪ ﺑﺮﻧﺪ ﺩﺭ ﭼﻪ ﺳﻄﺤﻰ ﻭ ﺩﺭ ﭼﻪ
ﻛﻼﺳــﻰ ﻗﺮﺍﺭ ﺧﻮﺍﻫﺪ ﺩﺍﺷﺖ ﻭ ﭼﻪ ﺳﻬﻢ ﻭ ﻗﺴﻤﺘﻰ ﺍﺯ ﻣﺨﺎﻃﺒﺎﻥ
ﻭ ﺑﺎﺯﺍﺭ ﺭﺍ ﺯﻳﺮﭘﻮﺷــﺶ ﺧﻮﺍﻫﺪ ﮔﺮﻓﺖ .ﺍﺯ ﺩﻳﮕﺮ ﻣﻮﺍﺭﺩ ﻣﻰﺗﻮﺍﻥ ﺑﻪ
ﺗﻨﻮﻉ ﻣﺤﺼﻮﻻﺕ ﺍﺷــﺎﺭﻩ ﻛﺮﺩ ،ﺍﻳﻨﻜﻪ ﭼﻪ ﺗﻌﺪﺍﺩ ﻭ ﺗﻨﻮﻋﻰ ﺩﺭ ﺑﺮﻧﺪ
ﺍﻧﺘﻈﺎﺭ ﺧﻮﺍﻫﻴﻢ ﺩﺍﺷــﺖ .ﺍﻳﻨﻜﻪ ﺩﺭ ﺁﻥ ﻛﻼﺱ ﻭ ﺳــﻬﻤﻰ ﻛﻪ ﺩﺭ
ﻧﻈﺮ ﮔﺮﻓﺘﻪ ﺷــﺪﻩ ﺑﺎ ﭼﻪ ﺗﻨﻮﻋﻰ ﻭﺍﺭﺩ ﺧﻮﺍﻫﺪ ﺷــﺪ .ﻣﺴﺌﻠﻪ ﺩﻳﮕﺮ
ﺷــﻨﺎﺧﺖ ﻛﺎﻣﻞ ﺭﻗﺒﺎﻯ ﻣﻮﺟﻮﺩ ﺩﺭ ﺁﻥ ﻛﻼﺱ ﻭ ﺳــﻄﺢ ﺩﺭ ﺑﺎﺯﺍﺭ
ﻛﻨﻮﻧﻰ ﺍﺳــﺖ .ﻧﻜﺘﻪ ﺑﻌﺪﻯ ﺷﻨﺎﺧﺖ ﻭ ﺩﺭﻙ ﻛﺎﻣﻠﻰ ﺍﺯ ﻣﺨﺎﻃﺒﺎﻥ
ﻭ ﻧﻴﺎﺯﻫﺎﻯ ﻣﻮﺟﻮﺩ ﺩﺭ ﺁﻥ ﺳﻄﺢ ﺍﺳﺖ ﻛﻪ ﺧﻮﺩ ﻧﻘﺶ ﭘﺮﺭﻧﮕﻰ ﺩﺭ
ﻃﺮﺍﺣﻰ ﺑﺮﻧﺪ ﺍﻳﻔﺎ ﻣﻰﻛﻨﺪ ﻭ ﻣﻮﺍﺭﺩ ﺑﺴــﻴﺎﺭﻯ ﻛﻪ ﻫﻤﻪ ﺑﻪ ﻳﻜﺪﻳﮕﺮ
ﻭﺍﺑﺴﺘﻪ ﻫﺴﺘﻨﺪ .ﺍﺯﺟﻤﻠﻪ ﺑﺤﺚﻫﺎﻯ ﻣﺮﺑﻮﻁ ﺑﻪ ﻓﺮﻭﺵ ﻭ ﺧﺪﻣﺎﺕ
ﭘــﺲ ﺍﺯ ﻓﺮﻭﺵ ﻛﻪ ﺑﺎﻳﺪ ﻛﺎﺭﺷﻨﺎﺳــﺎﻧﻪ ﺑﺮﺧﻮﺭﺩ ﺷــﻮﺩ ﺗﺎ ﺣﺪﺍﻗﻞ
ﻣﺘﻨﺎﺳﺐ ﺑﺎ ﺟﺎﻳﮕﺎﻩ ﺑﺮﻧﺪ ﺑﺎﺷﺪ.
ﺑﻰﺷﻚ ﺷـﻨﺎﺧﺘﻪ ﺷـﺪﻥ ﻳﻚ ﺑﺮﻧﺪ ﻧﻘﺶ ﺯﻳﺎﺩﻯ ﺩﺭ
ﻣﻮﻓﻘﻴﺖ ﺁﻥ ﺧﻮﺍﻫﺪ ﺩﺍﺷـﺖ ،ﻓﻌﺎﻻﻥ ﺻﻨﻌﺖ ﺧﻮﺩﺭﻭ ﺑﺮﺍﻯ
ﺷﻨﺎﺧﺖ ﺑﻬﺘﺮ ﻳﻚ ﻧﺸﺎﻥ)ﺑﺮﻧﺪ( ﭼﮕﻮﻧﻪ ﻣﻰﺗﻮﺍﻧﻨﺪ ﻧﺴﺒﺖ
ﺑﻪ ﺗﺸﺮﻳﺢ ﻭﺿﻌﻴﺖ ﺧﻮﺩ ﺍﻗﺪﺍﻡ ﻛﻨﻨﺪ؟
ﻣﻬﻢﺗﺮﻳﻦ ﻋﺎﻣﻞ ﺩﺭ ﻣﻌﺮﻓﻰ ﻋﺎﻟﻰ ﻭ ﻛﺎﺭﺁﻣﺪ ﻳﻚ ﺑﺮﻧﺪ ،ﺷﻨﺎﺧﺖ
ﻛﺎﻓﻰ ﻋﺎﻣﻼﻥ ﻧﺴــﺒﺖ ﺑﻪ ﺁﻥ ﺑﺮﻧﺪ ﺍﺳــﺖ .ﻳﻌﻨﻰ ﻛﺴــﻰ ﻛﻪ ﺩﺭ
ﻧﻈــﺮ ﺩﺍﺭﺩ ﺑﺮﻧﺪ ﻣﻌﺮﻓﻰ ﻛﻨﺪ ﺑﺎﻳﺪ ﺍﺷــﺮﺍﻑ ﻛﺎﻣﻞ ﺑﻪ ﺁﻥ ﺩﺍﺷــﺘﻪ
ﺑﺎﺷــﻨﺪ .ﺍﺯ ﻧﻈﺮ ﻛﻠﻰ ﻣﻮﺭﺩﻯ ﻛﻪ ﺑﺎﻳﺪ ﺑﻪ ﺁﻥ ﺍﺷﺎﺭﻩ ﺷﻮﺩ ﺣﺴﻦﻫﺎ
ﻭ ﻓﺎﻳﺪﻩﻫﺎﻯ ﻳﻚ ﺑﺮﻧﺪ ﺍﺳــﺖ ﻭ ﺍﻳــﻦ ﺍﻣﺮ ﺁﻥ ﺭﺍ ﺍﺯ ﺭﻗﺒﺎﻯ ﻣﻮﺟﻮﺩ
ﺩﺭ ﺁﻥ ﻛﻼﺱ ﻣﺘﻤﺎﻳــﺰ ﻣﻰﻛﻨﺪ .ﻧﻜﺘﻪﺍﻯ ﻛﻪ ﺗﻔﺎﻭﺕ ﻣﺜﺒﺖ ﺭﺍ ﺩﺭ
ﺑﺎﺯﺍﺭ ﺑﻪ ﻣﺨﺎﻃﺒﺎﻥ ﻧﺸــﺎﻥ ﻣﻰﺩﻫﺪ ﻭ ﺁﻧﻬﺎ ﺭﺍ ﻣﺘﻘﺎﻋﺪ ﻣﻰﻛﻨﺪ ﻛﻪ
ﺍﻳﻦ ﺑﺮﻧﺪ ﻧﻴﺎﺯﻫﺎﻯ ﺁﻧﻬﺎ ﺭﺍ ﺑﻬﺘﺮ ﭘﺎﺳــﺨﮕﻮ ﺑﻮﺩﻩ ﻭ ﻫﻤﭽﻨﻴﻦ ﮔﺎﻫﻰ
ﺑﺮﺍﻯ ﺁﻳﻨﺪﻩ ﻧﻴﺰ ﺑﺮﻧﺎﻣﻪﻫﺎﻯ ﺩﺍﺷﺘﻪ ﺍﺳﺖ .ﺑﻪ ﻃﻮﺭ ﻛﻠﻰ ﻛﺴﺎﻧﻰ ﻛﻪ
ﻣﺴــﺌﻮﻟﻴﺖ ﻣﻌﺮﻓﻰ ﺑﺮﻧﺪ ﺭﺍ ﺩﺍﺭﻧﺪ ﺑﺎﻳﺪ ﺩﺭ ﻣﺮﺣﻠﻪ ﻧﺨﺴﺖ ﺍﺷﺮﺍﻑ
ﻛﺎﻣﻞ ﺑﻪ ﻣﺤﺼﻮﻝ ﻭ ﺑﺮﻧﺪ ﺧﻮﺩ ،ﺩﻭﻡ ﺑﻪ ﺭﻗﺒﺎ ،ﺳﻮﻡ ﺑﺎﺯﺍﺭ ﻣﺨﺎﻃﺐ
ﻭ ﭼﻬﺎﺭﻡ ﺑﻪ ﺁﻳﻨﺪﻩﺍﻯ ﻛﻪ ﺑﺎﻳﺪ ﻣﺘﺼﻮﺭ ﺑﺎﺷﻴﻢ ﺩﺍﺷﺘﻪ ﺑﺎﺷﺪ ﻭ ﺳﻌﻰ
ﻛﻨﻴﻢ ﺗﺎ ﺩﺭ ﻣﺴﻴﺮﻯ ﻛﻪ ﻣﺎ ﺍﻧﺘﻈﺎﺭ ﺩﺍﺭﻳﻢ ﭘﻴﺶ ﺭﻭﺩ.
ﻋﻮﺍﻣﻞ ﺍﺳﺎﺳﻰ ﺑﺮﺍﻯ ﺷﻨﺎﺧﺘﻪ ﺷﺪﻥ ﻳﻚ ﺑﺮﻧﺪ ﺷﺎﻣﻞ
ﭼﻪ ﻣﻮﺍﺭﺩﻯ ﺍﺳﺖ؟
ﻳﻚ ﺑﺮﻧﺪ ﺍﮔﺮ ﺑﻪ ﺍﻧﺪﺍﺯﻩﺍﻯ ﻗﻮﻯ ﻭ ﻣﻨﺎﺳﺐ ﺍﺭﺍﺋﻪ ﻭ ﻣﻌﺮﻓﻰ ﺷﻮﺩ،
ﺷــﺮﺍﻳﻂ ﻓﺮﻭﺵ ﻭ ﺧﺪﻣﺎﺕ ﻣﻨﺎﺳــﺐ ﻣﻰﺗﻮﺍﻧــﺪ ﺿﺎﻣﻦ ﺑﻘﺎﻯ ﺁﻥ
ﺑﺎﺷﺪ .ﻳﻚ ﺑﺮﻧﺪ ﻣﻮﻓﻖ ﺑﺮﻧﺪﻯ ﺍﺳﺖ ﻛﻪ ﺑﺘﻮﺍﻧﺪ ﺍﻋﺘﻤﺎﺩ ﻣﺨﺎﻃﺒﺎﻥ
ﺧﻮﺩ ﺭﺍ ﺩﺭ ﺷــﺮﺍﻳﻂ ﻓﺮﻭﺵ ﺑﻪ ﻫﻤﺮﺍﻩ ﺩﺍﺷــﺘﻪ ﺑﺎﺷــﺪ .ﺑﻪ ﻋﺒﺎﺭﺕ
ﺩﻳﮕﺮ ﻣﺸﺘﺮﻳﺎﻥ ﺑﺎﺯﺍﺭ ﻫﺪﻑ ﻫﻤﻴﺸﻪ ﺑﻪ ﺷﺮﺍﻳﻂ ﻓﺮﻭﺵ ﺍﺭﺍﺋﻪ ﺷﺪﻩ
ﺩﺭ ﺑﺮﻧﺪ ﻳﺎﺩﺷــﺪﻩ ﺍﻋﺘﻤﺎﺩ ﺩﺍﺷــﺘﻪ ﻭ ﭘﺬﻳﺮﺍﻯ ﺁﻥ ﻫﺴﺘﻨﺪ .ﺷﺮﺍﻳﻂ
ﻓــﺮﻭﺵ ،ﻛﻴﻔﻴﺖ ﻭ ﺗﻨــﻮﻉ ﺧﺪﻣﺎﺕ ﺧﻮﺩ ﺩﺭ ﺑﻘــﺎﻯ ﺑﺮﻧﺪ ﻭ ﺍﻟﺒﺘﻪ
ﮔﺴﺘﺮﺵ ﻣﺨﺎﻃﺒﺎﻥ ﻧﻘﺶ ﺑﺰﺭﮔﻰ ﺩﺍﺭﺩ .ﻣﻰﺗﻮﺍﻥ ﮔﻔﺖ ﺑﺮﻧﺪ ﭘﺲ
ﺍﺯ ﺷــﻜﻞﮔﻴﺮﻯ ﻭ ﻣﻌﺮﻓﻰ ﺩﺭ ﻣﺮﺣﻠﻪ ﺑﻌﺪﻯ ﻧﻴﺎﺯﻣﻨﺪ ﺷــﺮﺍﻳﻂ ﻭ
ﺧﺪﻣﺎﺕ ﻣﻨﺎﺳﺐ ﺍﺳﺖ ﻭ ﺍﮔﺮ ﺧﺪﻣﺎﺕ ﺍﺯ ﻛﻴﻔﻴﺖ ﻭ ﺗﻨﻮﻉ ﻣﻄﻠﻮﺏ
ﺑﺮﺧﻮﺭﺩﺍﺭ ﻧﺒﺎﺷﺪ ﺟﺎﻳﮕﺎﻩ ﺑﺮﻧﺪ ﺭﺍ ﺑﻪ ﺧﻄﺮ ﻣﻰﺍﻧﺪﺍﺯﺩ.
ﺩﺭ ﺷﻜﻞ ﮔﻴﺮﻯ
ﻳﻚ ﺑﺮﻧﺪ ﻭ ﺯﻣﺎﻥ ﻣﻌﺮﻓﻰ ﺁﻥ
ﺗﻤﺎﻣﻰ ﺟﻨﺒﻪﻫﺎ ﻛﻪ ﻣﻬﻢﺗﺮﻳﻦ ﺁﻥ ﺷﺮﺍﻳﻂ
ﻓﺮﻭﺵ ﻭ ﺧﺪﻣﺎﺕ ﺍﺳــﺖ ،ﺑﺮﺭﺳﻰ ﺷﺪﻩ ﻭ ﺗﻜﺎﻣﻞ ﻳﺎﻓﺘﻪ ﻭ
ﺩﺭ ﻳﻚ ﺑﺴــﺘﻪ ﻛﺎﻣﻞ ﺑﻪ ﻫﻤﺮﺍﻩ ﺑﺎﻗــﻰ ﭘﺎﺭﺍﻣﺘﺮﻫﺎ ﺩﺭ ﻗﺎﻟﺐ ﻫﻤﺎﻥ
ﺑﺮﻧﺪ ﻋﺮﺿﻪ ﺷﺪﻩ ﻭ ﺗﺎﺛﻴﺮﮔﺰﺍﺭ ﺧﻮﺍﻫﺪ ﺑﻮﺩ.
ﺩﺭ ﻛﻨـﺎﺭ ﺍﺭﺍﺋـﻪ ﺧﺪﻣﺎﺕ ﭘـﺲ ﺍﺯ ﻓﺮﻭﺵ ﻛـﻪ ﻳﻜﻰ ﺍﺯ
ﺯﻧﺠﻴﺮﻩﻫﺎﻯ ﺍﺭﺯﺵﺍﻓﺰﻭﺩﻩ ﺍﺳﺖ ﻧﻘﺶ ﺑﺮﻧﺪﻳﻨﮓ ﺩﺭ ﺍﻳﺠﺎﺩ
ﺍﻳﻦ ﺍﺭﺯﺵ ﭼﮕﻮﻧﻪ ﺧﻮﺍﻫﺪ ﺑﻮﺩ؟
ﺁﻳﻨﺪﻩﻧﮕﺮﻯ ﻭ ﺣﺮﻛﺖ ﺩﺭ ﻣﺴﻴﺮ ﭘﺎﺭﺍﻣﺘﺮﻫﺎﻯ ﺧﺎﺭﺝ ﺍﺯ ﻣﺤﺪﻭﺩﻩ
ﻳﻚ ﺑﺮﻧﺪ ﻛﻪ ﺍﻟﺒﺘﻪ ﺣﺎﻛﻢ ﺑﺮ ﺻﻨﻌﺖ ﺧﻮﺩﺭﻭ ﺍﺳــﺖ ﺍﺯ ﻣﻬﻢﺗﺮﻳﻦ
ﺗﻔﻜﺮﺍﺕ ﺩﺭ ﺷــﻜﻞﮔﻴﺮﻯ ﺑﺮﻧﺪ ﺍﺳــﺖ .ﺍﻣﻜﺎﻥﺳﻨﺠﻰ ﻣﻨﺎﺳﺐ ﻭ
ﺯﻣﺎﻧﺒﻨﺪﻯ ﺣﺴﺎﺏ ﺷــﺪﻩ ﻭ ﺧﻴﻠﻰ ﺍﺯ ﻣﺴﺎﺋﻞ ﺩﻳﮕﺮ ﺍﮔﺮ ﺩﺭ ﺯﻣﺎﻥ
ﺗﻮﻟﺪ ﺑﺮﻧﺪ ﺩﺭ ﻧﻈﺮ ﮔﺮﻓﺘﻪ ﻧﺸﺪﻩ ﺑﺎﺷﺪ ﺑﻘﺎﻯ ﺑﺮﻧﺪ ﺭﺍ ﺑﺎ ﺧﻄﺮ ﺟﺪﻯ
ﺭﻭﺑﻪﺭﻭ ﻣﻰﻛﻨﺪ.
ﺣﺎﻝ ﺍﮔﺮ ﺍﻳﻦ ﻣﺴــﺎﺋﻞ ﺑﻪ ﺩﺭﺳﺘﻰ ﻣﺤﺎﺳﺒﻪ ﻭ ﺍﺟﺮﺍ ﺷﺪﻩ ﺑﺎﺷﺪ
ﻋﻼﻭﻩ
ﺑــﺮ ﺣﻔــﻆ ﺑﺮﻧﺪ،
ﺍﺭﺯﺵﺍﻓﺰﻭﺩﻩﺍﻯ ﺑﻪ ﻫﻤﺮﺍﻩ ﺧﻮﺍﻫﺪ ﺩﺍﺷﺖ .ﺍﻟﺒﺘﻪ ﻣﺎﻫﻴﺖ ﺑﺮﻧﺪ
ﻭ ﺩﺭ ﻛﻞ ﺍﺭﺍﺋــﻪ ﻣﺤﺼﻮﻝ ﻭ ﺧﺪﻣــﺎﺕ ﺩﺭ ﻗﺎﻟﺐ ﺑﺮﻧﺪ ،ﺧﻮﺩ ﻧﻘﺶ
ﺑﺰﺭﮔﻰ ﺩﺭ ﺑﻘﺎﻯ ﺧﺪﻣﺎﺕ ﻭ ﻣﺤﺼــﻮﻝ ﻭ ﺩﺭ ﻧﻬﺎﻳﺖ ﺍﺭﺯﺵﺍﻓﺰﻭﺩﻩ
ﺧﻮﺍﻫﺪ ﺩﺍﺷﺖ .ﭼﺮﺍﻛﻪ ﻫﺮ ﺧﺪﻣﺖ ﺷﺎﻳﺴﺘﻪ ﻭ ﻫﺮ ﻛﺎﻻﻯ ﺑﺎ ﺍﺭﺯﺷﻰ
ﺑﻪ ﻧﺎﻡ ﻭ ﻧﺸﺎﻥ ﻋﺮﺿﻪﻛﻨﻨﺪﻩ ﺁﻥ ﺑﺎﻗﻰ ﻣﻰﻣﺎﻧﺪ ﻭ ﺩﺭ ﻧﻤﺎﻯ ﺑﺰﺭﮔﺘﺮ
ﺑﻪ ﺑﺮﻧﺪﻯ ﻛﻪ ﺷﺮﻛﺖ ﺍﺭﺍﺋﻪﻛﻨﻨﺪﻩ ﺩﺭﻧﻈﺮ ﻣﻰﮔﻴﺮﺩ .ﺣﺎﻝ ﺍﮔﺮ ﺗﻤﺎﻡ
ﻣﺴــﺎﺋﻞ ﺑﻪ ﺩﺭﺳﺘﻰ ﺭﻋﺎﻳﺖ ﺷﺪﻩ ﺑﺎﺷﺪ ﻭ ﺍﺟﺰﺍﻯ ﺁﻥ ﻛﻪ ﭘﻴﺶ ﺍﺯ
ﺍﻳﻦ ﺍﺷﺎﺭﻩ ﺷﺪ ﺑﺎ ﺗﺮﺗﻴﺐ ﺧﺎﺹ ﺩﺭ ﻛﻨﺎﺭ ﻫﻢ ﻗﺮﺍﺭ ﮔﻴﺮﻧﺪ ،ﻣﻰﺗﻮﺍﻧﺪ
ﺑﺎﻋﺚ ﺩﻭ ﭼﻨﺪﺍﻥ ﺷــﺪﻥ ﺍﺭﺯﺵﺍﻓﺰﻭﺩﻩ ﺍﺯ ﺑﺮﻧﺪ ﺷﻮﺩ .ﺍﺭﺯﺵﺍﻓﺰﻭﺩﻩ
ﺩﺭ ﺻﻨﻌﺖ ﺧﻮﺩﺭﻭ ﺍﺯ ﺍﻫﻤﻴﺖ ﺑﻴﺸــﺘﺮﻯ ﻧﺴﺒﺖ ﺑﻪ ﺻﻨﺎﻳﻊ ﺩﻳﮕﺮ
ﺑﺮﺧﻮﺭﺩﺍﺭ
ﺍﺳــﺖ ﺯﻳــﺮﺍ
ﺧــﻮﺩﺭﻭ ﺩﺭ ﻛﻨــﺎﺭ ﺷــﻜﻞ
ﻣﺼﺮﻓــﻰ ﻛﺎﻻﻳــﻰ ﺧﻮﺩ ﺑــﺎ ﺗﻮﺟﻪ ﺑﻪ
ﻗﻴﻤﺖ ﺑﻪ ﺷﻜﻞ ﺳﺮﻣﺎﻳﻪ ﻧﻴﺰ ﻧﺰﺩ ﻣﺸﺘﺮﻳﺎﻥ ﻧﻤﻮﺩ
ﺧﻮﺍﻫــﺪ ﻳﺎﻓﺖ .ﺑﻨﺎﺑﺮﺍﻳﻦ ﺍﺯ ﺍﻳﻦ ﻣﻨﻈﺮ ﺑﺎﻳﺪ ﺑﺮﺍﻯ ﺣﻔﻆ ﺍﺭﺯﺵ
ﺳﺮﻣﺎﻳﻪ ﻣﺸــﺘﺮﻳﺎﻥ ﻣﺤﺎﺳــﺒﻪﻫﺎﻯ ﻻﺯﻡ ﺍﻧﺠﺎﻡ ﺷﺪﻩ ﺑﺎﺷﺪ .ﺣﺎﻝ
ﺍﺭﺍﺋﻪ ﻣﺤﺼــﻮﻝ ﺩﺭ ﻗﺎﻟﺐ ﺑﺮﻧﺪ ﺑﺎ ﺗﻤــﺎﻡ ﺗﻌﺮﻳﻒﻫﺎ ﻭ ﭘﺎﺭﺍﻣﺘﺮﻫﺎﻯ
ﺁﻥ ،ﻛﺎﻻﻯ ﻳــﺎﺩ ﺷــﺪﻩ ﺭﺍ ﺍﺯ ﺑﺎﻗﻰ ﻣﺘﻤﺎﻳﺰ ﻛــﺮﺩﻩ ﻭ ﺗﺎﺛﻴﺮ ﺧﻮﺩ ﺭﺍ
ﺩﺭ ﺍﺭﺯﺵﺍﻓﺰﻭﺩﻩ ﺧﻮﺍﻫﺪ ﺩﺍﺷــﺖ .ﺑﻪ ﺯﺑﺎﻥ ﺳﺎﺩﻩ ﺩﺭ ﺑﺎﺯﺍﺭ ﻛﻨﻮﻧﻰ ﻭ
ﺟﻮﺍﻣﻊ ﺍﻣﺮﻭﺯﻯ ﺟﺎﻳﮕﺎﻫﻰ ﺑﺮﺍﻯ ﻛﺎﻻ ﻭ ﺧﺪﻣﺎﺕ ﺑﻰﻧﺎﻡ ﻭ ﻧﺸــﺎﻥ
ﻭﺟﻮﺩ ﻧﺪﺍﺭﺩ .ﺩﺭ ﺑﺎﺯﺍﺭ ﺳــﻨﺘﻰ ﺍﻳﻦ ﻧﺎﻡ ﻭ ﻧﺸﺎﻥ ﻣﺘﻌﻠﻖ ﺑﻪ ﺷﺨﺺ
ﺍﺭﺍﺋﻪﻛﻨﻨﺪﻩ ﺁﻥ ﺑﻮﺩﻩ ﻭ ﺍﻣﺮﻭﺯ ﻳﻚ ﺷﺮﻛﺖ ﺑﺎ ﺑﺮﻧﺪ ﺧﺎﺹ ﺧﻮﺩ ﺍﻳﻦ
ﺣﺮﻛﺖ ﺭﺍ ﺍﺩﺍﻣﻪ ﻣﻰﺩﻫﺪ .ﺑﺮﻧﺪ ﺍﻣﺮﻭﺯ ﺑﻪ ﻳﻚ ﻧﻴﺎﺯ ﺍﻭﻟﻴﻪ ﺑﺮﺍﻯ ﺍﺭﺍﺋﻪ
ﻛﺎﻻ ﻭ ﺧﺪﻣﺎﺕ ﺍﺯ ﺳﻮﻯ ﻳﻚ ﺷﺮﻛﺖ ﺗﺒﺪﻳﻞ ﺷﺪﻩ ﻭ ﻛﻮﺗﺎﻫﻰ ﺩﺭ
ﺑﺮﺁﻭﺭﺩﻥ ﻣﻄﻠﻮﺏ ﺍﻳﻦ ﻧﻴﺎﺯ ﺻﺪﻣﻪﻫﺎﻯ ﺟﺒﺮﺍﻥﻧﺎﭘﺬﻳﺮﻯ ﺩﺭ ﺣﻔﻆ
ﺁﻥ ﺧﻮﺍﻫﺪ ﺩﺍﺷﺖ.
4
ﭘﻨﺠﺸﻨﺒﻪ
7ﺑﻬﻤﻦ 27 1395ﺭﺑﻴﻊﺍﻟﺜﺎﻧﻰ 1438
26ژﺍﻧﻮﻳﻪ 2017ﺷﻤﺎﺭﻩ 40ﭘﻴﺎﭘﻰ 2013
ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﻭ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ
ﻳﺎﺩﺩﺍﺷﺖ
3ﺩﻫﻪ ﺑﺎ 3ﺩﻳﺪﮔﺎﻩ
ﺩﺭﺑﺎﺭﻩ ﺗﻮﺳﻌﻪ ﺭﻭﺳﺘﺎ
ﻣﻄﺎﻟﻌﺎﺕ ﻭ ﺑﺮﻧﺎﻣﻪﺭﻳﺰﻯﻫﺎﻯ
ﺗﻮﺳــﻌﻪ ﺩﺭ ﺩﻫﻪ 70ﺑﻴﺸﺘﺮﻳﻦ
ﺗﻮﺟــﻪ ﺭﺍ ﺑﻪ ﺭﻭﺳــﺘﺎ ﺩﺭ ﺍﻳﺠﺎﺩ
ﭘﻴﻮﻧﺪ ﻧﺰﺩﻳﻜﺘﺮ ﻣﻴﺎﻥ ﻛﺸﺎﻭﺭﺯﻯ
ﻭ ﺑﺎﻓــﺖ ﻓﻀﺎﻳــﻰ ﺁﻥ ﻣﺘﻤﺮﻛﺰ
ﻛــﺮﺩﻩ ﺑــﻮﺩ ﺑــﻪ ﻃــﻮﺭﻯ ﻛﻪ
ﻣﻨﺎﻃــﻖ ﺭﻭﺳــﺘﺎﻳﻰ ﻫﻴﭽــﮕﺎﻩ
ﺻﻔﻴﻪ ﺭﺿﺎﻳﻰ
ﺑــﻪ ﻃــﻮﺭ ﺍﺳﺎﺳــﻰ ﺍﺯ ﺩﻳﺪﮔﺎﻩ
ﺭﻭﺯﻧﺎﻣﻪﻧﮕﺎﺭ
ﺳــﺎﺧﺘﺎﺭ ﺻﻨﻌﺘﻰ ﻣﻮﺭﺩ ﺗﻮﺟﻪ
ﻗــﺮﺍﺭ ﻧﮕﺮﻓــﺖ ﻭ ﻛﺸــﺎﻭﺭﺯﻯ
ﺍﻏﻠﺐ ﻛﺎﻧﻮﻥ ﺍﺻﻠــﻰ ﻣﻄﺎﻟﻌﺎﺕ
ﺟﺎﻣﻌﻪﺷﻨﺎﺳﺎﻥ ﻭ ﺟﻐﺮﺍﻓﻰﺩﺍﻧﺎﻥ ﺭﻭﺳﺘﺎﻳﻰ ﺩﺭ ﺍﻳﻦ ﺩﻫﻪ ﺑﻪ ﺷﻤﺎﺭ
ﻣﻰﺭﻓﺖ .ﺍﻣﺎ ﺩﺭ ﺍﻭﺍﺧﺮ ﺩﻫﻪ 70ﺗﻮﻟﻴﺪ ﺻﻨﻌﺘﻰ ﻭ ﭼﮕﻮﻧﮕﻰ ﻧﻔﻮﺫ
ﺁﻥ ﺑﻪ ﻧﻮﺍﺣﻰ ﺭﻭﺳــﺘﺎﻳﻰ ﻣﻮﺭﺩ ﺗﻮﺟﻪ ﻗﺮﺍﺭ ﮔﺮﻓﺖ .ﺑﺪﻳﻦ ﺗﺮﺗﻴﺐ
ﺩﻫﻪ 80ﺁﻏﺎﺯ ﻣﺮﺣﻠﻪ ﺟﺪﻳﺪﻯ ﺍﺯ ﺍﺳــﺘﺮﺍﺗﮋﻯ ﺗﻮﺳــﻌﻪ ﺍﺯ ﻃﺮﻳﻖ
ﺻﻨﻌﺘﻰ ﺷﺪﻥ ﻭ ﺍﺳﺘﻘﺮﺍﺭ ﺻﻨﻌﺖ ﺑﺮﺍﻯ ﺗﻮﺳﻌﻪ ﻣﻨﺎﻃﻖ ﺭﻭﺳﺘﺎﻳﻰ
ﺑــﻮﺩ .ﻃﺮﻓﺪﺍﺭﺍﻥ ﺍﻳﻦ ﺍﺳــﺘﺮﺍﺗﮋﻯ ﻣﻌﺘﻘﺪ ﺑﻮﺩﻧــﺪ ﻛﻪ ﺩﺭ ﻣﻨﺎﻃﻖ
ﺑﺎﻟﻘﻮﻩ ﺭﻭﺳــﺘﺎﻳﻰ ﺗﻮﺳﻌﻪ ﺻﻨﺎﻳﻊ ﺑﻪ ﻋﻨﻮﺍﻥ ﺭﻭﺷﻰ ﺑﺮﺍﻯ ﺭﺳﻴﺪﻥ
ﺑﻪ ﺍﻫﺪﺍﻑ ﻛﻠﻰ ﺗﻮﺳــﻌﻪ ﺑﺎﻳﺪ ﻣﺪﻧﻈــﺮ ﺑﺮﻧﺎﻣﻪﺭﻳﺰﺍﻥ ﻗﺮﺍﺭ ﮔﻴﺮﺩ ﻭ
ﺍﻳﺠﺎﺩ ﺻﻨﺎﻳﻊ ﺩﺭ ﺭﻭﺳﺘﺎ ﻣﻰﺗﻮﺍﻧﺪ ﻣﻮﺟﺐ ﻣﺘﻨﻮﻉ ﺳﺎﺧﺘﻦ ﺍﻗﺘﺼﺎﺩ
ﺭﻭﺳــﺘﺎﻳﻰ ،ﺍﻓﺰﺍﻳﺶ ﺍﺭﺯﺵ ﺍﻓﺰﻭﺩﻩ ﺗﻮﻟﻴﺪﺍﺕ ﻛﺸــﺎﻭﺭﺯﻯ ،ﺍﻳﺠﺎﺩ
ﺍﺷــﺘﻐﺎﻝ ،ﺍﻓﺰﺍﻳﺶ ﺳﻄﺢ ﺩﺭﺁﻣﺪ ﺭﻭﺳــﺘﺎﻳﻴﺎﻥ ،ﻛﺎﻫﺶ ﻣﻬﺎﺟﺮﺕ
ﺭﻭﺳــﺘﺎﻳﻰ ﻭ ﺩﺭ ﻧﻬﺎﻳﺖ ﻛﺎﻫﺶ ﻧﺎﺑﺮﺍﺑﺮﻯ ﻣﻴﺎﻥ ﺷــﻬﺮ ﻭ ﺭﻭﺳــﺘﺎ
ﺑﺎﺷــﺪ .ﺩﻳﺮﻯ ﻧﭙﺎﻳﻴﺪ ﻛﻪ ﺍﻳﻦ ﺍﺳــﺘﺮﺍﺗﮋﻯ ﻧﻴﺰ ﺑﻪ ﭼﺎﻟﺶ ﻛﺸﻴﺪﻩ
ﺷــﺪ ﻭ ﺑﺮﺍﻯ ﺑﺮﺭﺳــﻰ ﭘﻴﺎﻣﺪﻫﺎﻯ ﺁﻥ ﻣﻄﺎﻟﻌﺎﺕ ﮔﺴﺘﺮﺩﻩﺍﻯ ﺁﻏﺎﺯ
ﺷــﺪ .ﻧﺨﺴﺘﻴﻦ ﻣﻄﺎﻟﻌﺎﺕ ﺍﺭﺯﻳﺎﺑﻰ ﺩﺭ ﺟﻬﺖ ﺷﻨﺎﺧﺖ ﭘﻴﺎﻣﺪﻫﺎﻯ
ﺻﻨﻌﺘﻰ ﺷﺪﻥ ﺭﻭﺳــﺘﺎﻳﻰ ﺩﺭ ﺩﻫﻪ 80ﺑﺎ ﻫﺪﻑ ﺷﻨﺎﺳﺎﻳﻰ ﻧﻘﺎﻁ
ﻗﻮﺕ ﻭ ﺿﻌﻒ ﺍﺳﺘﻘﺮﺍﺭ ﺻﻨﻌﺖ ﺑﻪ ﺷﻜﻞ ﻣﻨﻄﻘﻪﺍﻯ ﻭ ﻣﻮﺭﺩﻯ ﺩﺭ
ﻣﻨﺎﻃﻖ ﺭﻭﺳــﺘﺎﻳﻰ ﻛﺸﻮﺭﻫﺎﻯ ﺩﺭﺣﺎﻝ ﺗﻮﺳــﻌﻪ ﺁﻏﺎﺯ ﺷﺪ .ﺍﻟﺒﺘﻪ
ﺩﺭ ﻛﺸﻮﺭ ﻣﺎ ﻧﻴﺰ ﺍﺳﺘﺮﺍﺗﮋﻯ ﻏﺎﻟﺐ ﺩﻫﻪ ﺍﺧﻴﺮ ،ﺗﻤﺮﻛﺰ ﺑﺮﻧﺎﻣﻪﻫﺎﻯ
ﺗﻮﺳﻌﻪ ﺭﻭﺳﺘﺎﻳﻰ ﺑﺮ ﻣﺤﻮﺭ ﺻﻨﻌﺘﻰ ﻛﺮﺩﻥ ﻣﻨﺎﻃﻖ ﺭﻭﺳﺘﺎﻳﻰ ﺩﺭ
ﻗﺎﻟﺐ ﺍﻳﺠﺎﺩ ﻧﻮﺍﺣﻰ ﺻﻨﻌﺘﻰ ﺑﻮﺩﻩ ﺍﺳــﺖ .ﺗﺼﻮﺭ ﺑﺮ ﺍﻳﻦ ﺑﻮﺩﻩ ﻛﻪ
ﺍﻳﺠﺎﺩ ﺍﻳــﻦ ﻧﻮﺍﺣﻰ ﺩﺭ ﻣﻨﺎﻃﻖ ﺭﻭﺳــﺘﺎﻳﻰ ﺑﺘﻮﺍﻧﺪ ﺑﻪ ﻣﻨﺰﻟﻪ ﻳﻚ
ﺟﺮﻳــﺎﻥ ﺗﻮﻟﻴﺪﻯ ﺑﻪﺻﻮﺭﺕ ﻭﺳــﻴﻊ ﻭ ﻫﻤﻪﺟﺎﻧﺒــﻪ ﻭ ﺑﻪ ﻋﻨﻮﺍﻥ
ﻣﻜﻤﻞ ﻭ ﭘﺸــﺘﻴﺒﺎﻥ ﻛﺸــﺎﻭﺭﺯﻯ ﻭ ﺍﻓﺰﺍﻳﺶ ﺩﺭﺁﻣﺪ ﺷﺎﻏﻼﻥ ﺍﻳﻦ
ﺑﺨﺶ ﺑﺎﺷــﺪ .ﺍﻟﺒﺘﻪ ﺑﺮﺭﺳﻰﻫﺎﻯ ﮔﻮﻧﺎﮔﻮﻧﻰ ﺑﺮﺍﻯ ﺍﺛﺒﺎﺕ ﺍﻫﻤﻴﺖ
ﻭ ﻧﻘﺶ ﺗﻮﺳــﻌﻪ ﺻﻨﻌﺘﻰ ﻭ ﺍﺳﺘﻘﺮﺍﺭ ﺻﻨﺎﻳﻊ ﺩﺭ ﺭﻭﺳﺘﺎﻫﺎ ﺷﺪﻩ ﺍﻣﺎ
ﺑﺮﺭﺳﻰﻫﺎﻯ ﻣﻮﺭﺩﻯ ﻭ ﻣﻄﺎﻟﻌﺎﺕ ﻣﻴﺪﺍﻧﻰ ﺑﺮﺍﻯ ﺍﻳﻦ ﻣﻮﺿﻮﻉ ﺑﻌﺪ
ﺍﺯ ﺍﺟﺮﺍﻯ ﻃﺮﺡ ﻫﻨﻮﺯ ﺿﺮﻭﺭﺕ ﺩﺍﺭﺩ .ﺩﺭ ﺍﻳﻦ ﺑﺮﺭﺳــﻰﻫﺎ ﺩﺍﻧﺴﺘﻦ
ﺍﻳﻦ ﻧﻜﺘﻪ ﻛﻪ ﺍﺳــﺘﻘﺮﺍﺭ ﺻﻨﺎﻳﻊ ﻭ ﻧﻮﺍﺣــﻰ ﺻﻨﻌﺘﻰ ﭼﻪ ﺗﺎﺛﻴﺮﺍﺗﻰ
ﺑﺮ ﺳــﺎﺧﺘﺎﺭﻫﺎﻯ ﺍﺟﺘﻤﺎﻋﻰ ﻭ ﺍﻗﺘﺼﺎﺩﻯ ﻭ ﻛﺎﻟﺒﺪﻯ ﮔﺬﺍﺷﺘﻪ ﻭ ﺑﻪ
ﻋﺒﺎﺭﺗﻰ ﺩﺭ ﺟﺮﻳﺎﻥ ﺗﻮﺳــﻌﻪ ﺭﻭﺳــﺘﺎ ﺭﺍﻫﺒﺮﺩ ﺻﻨﻌﺘﻰ ﻛﺮﺩﻥ ﭼﻪ
ﻧﻘﺶ ﻭ ﺟﺎﻳﮕﺎﻫﻰ ﺩﺍﺷــﺘﻪ ،ﺍﺻﻠﻰﺗﺮﻳﻦ ﻣﺴﺌﻠﻪ ﺑﻪ ﺷﻤﺎﺭ ﻣﻰﺭﻭﺩ.
ﭘﺎﺳﺦ ﺑﻪ ﺍﻳﻦ ﺳﻮﺍﻝ ﻭ ﺳــﻮﺍﻻﺕ ﺑﻰﺷﻤﺎﺭﻯ ﻛﻪ ﻣﻄﺮﺡ ﻣﻰﺷﻮﺩ
ﻧﻴﺎﺯﻣﻨﺪ ﺑﺮﺭﺳﻰ ﻣﻮﺭﺩﻯ ﻭ ﻣﻴﺪﺍﻧﻰ ﺍﺳﺖ.
ﺧﺒﺮ
ﻣﺎﻧﻮﺭ ﻓﺮﺿﻰ
ﺩﺭ ﺷﻬﺮﻙ ﺻﻨﻌﺘﻰ ﻧﺼﻴﺮﺁﺑﺎﺩ
ﻧﺨﺴــﺘﻴﻦ ﻣﺎﻧﻮﺭ ﺭﻫﺎﻳﻰ ﮔﺮﻭﮔﺎﻥ ﺍﺯﺳــﻮﻯ ﻧﻴﺮﻭﻫﺎﻯ ﻳﮕﺎﻥ ﻭﻳﮋﻩ
ﻭ ﻧﻮﭘﻮﻯ ﻏﺮﺏ ﺍﺳــﺘﺎﻥ ﺗﻬﺮﺍﻥ ﻭ ﻋﻮﺍﻣﻞ ﻋﻤﻠﻴــﺎﺕ ﻧﻴﺮﻭﻯ ﺍﻧﺘﻈﺎﻣﻰ
ﺷﻬﺮﺳــﺘﺎﻥ ﺭﺑﺎﻁﻛﺮﻳﻢ ﺩﺭ ﺷــﻬﺮﻙ ﺻﻨﻌﺘﻰ ﻧﺼﻴﺮﺁﺑﺎﺩ ﺑﺎ ﻣﻮﻓﻘﻴﺖ
ﺑﺮﮔﺰﺍﺭ ﺷــﺪ .ﺑﻪ ﮔﺰﺍﺭﺵ ﮔﺴﺘﺮﺵ ﺻﻨﻌﺖ ﺑﻪ ﻧﻘﻞ ﺍﺯ ﺭﻭﺍﺑﻂ ﻋﻤﻮﻣﻰ
ﺷــﺮﻛﺖ ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺗﻬﺮﺍﻥ ،ﺩﺭ ﺍﻳﻦ ﻣﺎﻧﻮﺭ ﻛﻪ ﺩﺭ ﻣﺤﻞ
ﺳــﺎﺧﺘﻤﺎﻥ ﻣﺮﻛﺰ ﺧﺪﻣﺎﺕ ﻓﻨﺎﻭﺭﻯ ﻭ ﻛﺴﺐ ﻭ ﻛﺎﺭ ﺷﻬﺮﻙ ﺻﻨﻌﺘﻰ
ﻧﺼﻴﺮﺁﺑﺎﺩ ﺑﺮﮔﺰﺍﺭ ﺷــﺪ ،ﭘﺲ ﺍﺯ ﺗﻌﻘﻴﺐ ﻭ ﮔﺮﻳﺰ ﻭ ﻭﺭﻭﺩ ﮔﺮﻭﮔﺎﻧﮕﻴﺮﺍﻥ
ﻓﺮﺿﻰ ﺑﻪ ﻣﺤﻞ ﺍﻳﻦ ﺳــﺎﺧﺘﻤﺎﻥ ،ﻋﻤﻠﻴﺎﺕ ﺭﻫﺎﻳﻰ ﮔﺮﻭﮔﺎﻥ ﺑﺎ ﻭﺭﻭﺩ
ﻧﻴﺮﻭﻫــﺎﻯ ﻭﻳــﮋﻩ ﻧﻮﭘﻮ ﻭ ﺑﻜﺎﺭﮔﻴــﺮﻯ ﻣﺮﺍﺣﻞ ﻫﺸــﺪﺍﺭ ﻭ ﻣﺪﺍﺧﻠﻪ ﺍﺯ
ﻃﺮﻳﻖ ﺍﻳﺠﺎﺩ ﮔﺎﺯ ﺍﺷــﻚﺁﻭﺭ ،ﺗﻴﺮﺍﻧﺪﺍﺯﻯ ،ﻋﻤﻠﻴﺎﺕ ﺭﺍﭘﻞ ﻭ ...ﺍﻧﺠﺎﻡ ﻭ
ﮔﺮﻭﮔﺎﻧﮕﻴﺮﺍﻥ ﻓﺮﺿﻰ ﺑﺎ ﻣﻮﻓﻘﻴﺖ ﺩﺳﺘﮕﻴﺮ ﺷﺪﻧﺪ .ﮔﻔﺘﻨﻰ ﺍﺳﺖ ،ﺩﺭ
ﺍﻳﻦ ﻣﺎﻧﻮﺭ ،ﻛﺎﺭﻛﻨﺎﻥ ﺍﻳﺴﺘﮕﺎﻩ ﺁﺗﺶﻧﺸﺎﻧﻰ ﻭ ﻋﻮﺍﻣﻞ ﺍﺟﺮﺍﻳﻰ ﺷﻬﺮﻙ
ﺻﻨﻌﺘﻰ ﻧﺼﻴﺮﺁﺑﺎﺩ ﻧﻴﺰ ﺑﻪﻋﻨﻮﺍﻥ ﭘﻮﺷــﺶ ﻣﺎﻧﻮﺭ ﻫﻤﻜﺎﺭﻯ ﺩﺍﺷــﺘﻨﺪ.
ﻗﺎﺑﻞ ﺑﻴﺎﻥ ﺍﺳــﺖ ﻛﻪ ﺑﺎ ﺗﻮﺟﻪ ﺑﻪ ﻭﺳــﻌﺖ ﻭ ﺗﻨﻮﻉ ﻓﻌﺎﻟﻴﺖ ﺩﺭ ﺳﻄﺢ
ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ،ﺁﻣﺎﺩﮔﻰ ﻭ ﻫﻤﻜﺎﺭﻯ ﻣﺪﺍﻭﻡ ﻋﻮﺍﻣﻞ ﺍﺟﺮﺍﻳﻰ
ﺩﺭ ﺷــﺮﺍﻳﻂ ﺑﺤﺮﺍﻥ ،ﺍﻋﻢ ﺍﺯ ﻃﺒﻴﻌﻰ ﻭ ﺍﻧﺴﺎﻥ ﺳﺎﺧﺖ ﺑﺎ ﺩﺳﺘﮕﺎﻩﻫﺎﻯ
ﺫﻯﺭﺑﻂ ﺑﻴﺶ ﺍﺯ ﭘﻴﺶ ﺿﺮﻭﺭﺕ ﭘﻴﺪﺍ ﻣﻰﻛﻨﺪ.
ﻛﺎﻫﺶ ﻗﻴﻤﺖ ﺍﺭﺍﺿﻰ
ﺷﻬﺮﻙ ﺻﻨﻌﺘﻰ ﺩﻳﻮﺍﻧﺪﺭﻩ
ﻣﺪﻳﺮﻋﺎﻣﻞ ﺷــﺮﻛﺖ ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻛﺮﺩﺳــﺘﺎﻥ ﺍﺯ ﺭﻭﻧﺪ
ﻛﺎﻫــﺶ ﻗﻴﻤﺖ ﻭﺍﮔــﺬﺍﺭﻯ ﺍﺭﺍﺿﻰ ﺷــﻬﺮﻙ ﺻﻨﻌﺘــﻰ ﺩﻳﻮﺍﻧﺪﺭﻩ ﺑﺎ
ﻣﻮﺍﻓﻘﺖ ﺳﺎﺯﻣﺎﻥ ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﻭ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﻳﺮﺍﻥ ﺧﺒﺮ
ﺩﺍﺩ .ﺑﻪ ﮔﺰﺍﺭﺵ ﮔﺴﺘﺮﺵ ﺻﻨﻌﺖ ﺑﻪ ﻧﻘﻞ ﺍﺯ ﺭﻭﺍﺑﻂ ﻋﻤﻮﻣﻰ ﺷﺮﻛﺖ
ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻛﺮﺩﺳــﺘﺎﻥ ،ﺟﻠﺴــﻪﺍﻯ ﺑﺎﺣﻀﻮﺭ ﺳﺮﭘﺮﺳﺖ
ﻓﺮﻣﺎﻧﺪﺍﺭﻯ ﺷﻬﺮﺳــﺘﺎﻥ ﺩﻳﻮﺍﻧﺪﺭﻩ ،ﻣﺪﻳﺮﻋﺎﻣﻞ ﻭ ﻣﻌﺎﻭﻥ ﺑﺮﻧﺎﻣﻪﺭﻳﺰﻯ
ﺷﺮﻛﺖ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻛﺮﺩﺳﺘﺎﻥ ﻭ ﺗﻌﺪﺍﺩﻯ ﺍﺯ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﺍﻥ
ﺑﺨﺶ ﺧﺼﻮﺻﻰ ،ﺑﺎ ﻣﻮﺿﻮﻉ ﺑﺮﺭﺳﻰ ﻣﺴﺎﺋﻞ ﻭ ﻣﺸﻜﻼﺕ ﺗﺴﻬﻴﻞ ﺩﺭ
ﺍﻣﺮ ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ﺩﺭ ﺷــﻬﺮﻙ ﺻﻨﻌﺘﻰ ﺩﻳﻮﺍﻧﺪﺭﻩ ،ﺩﺭ ﻓﺮﻣﺎﻧﺪﺍﺭﻯ
ﺍﻳﻦ ﺷﻬﺮﺳــﺘﺎﻥ ﺑﺮﮔﺰﺍﺭ ﺷــﺪ .ﺷــﺎﻫﻮ ﺣﺎﺟﺒﻰ ،ﻣﺪﻳﺮﻋﺎﻣﻞ ﺷﺮﻛﺖ
ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻛﺮﺩﺳﺘﺎﻥ ،ﺩﺭ ﺍﺑﺘﺪﺍﻯ ﺟﻠﺴﻪ ﺿﻤﻦ ﺗﻘﺪﻳﺮ ﻭ
ﺗﺸﻜﺮ ﺍﺯ ﻫﻤﻜﺎﺭﻯ ﻭ ﺗﻌﺎﻣﻞ ﻓﺮﻣﺎﻧﺪﺍﺭ ﺷﻬﺮﺳﺘﺎﻥ ﺩﻳﻮﺍﻧﺪﺭﻩ ﮔﺰﺍﺭﺷﻰ
ﺍﺯ ﺭﻭﻧﺪ ﻛﺎﻫﺶ ﻗﻴﻤﺖ ﻭﺍﮔﺬﺍﺭﻯ ﺍﺭﺍﺿﻰ ﺷــﻬﺮﻙ ﺻﻨﻌﺘﻰ ﺩﻳﻮﺍﻧﺪﺭﻩ
ﺑﺎ ﭘﻴﺸــﻨﻬﺎﺩ ﺷﺮﻛﺖ ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻛﺮﺩﺳــﺘﺎﻥ ﻭ ﻣﻮﺍﻓﻘﺖ
ﺳﺎﺯﻣﺎﻥ ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﻭ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﻳﺮﺍﻥ ﺗﺤﻮﻳﻞ ﺩﺍﺩ.
ﻫﺮﭼﻨﺪ ﻃﺮﺡﻫﺎﻯ
ﺁﻣﺎﺭﮔﻴﺮﻯ ﺑﺎ ﻫﺪﻑ
ﻋﺎﺭﺿﻪﻳﺎﺑﻰ ﻣﺸﻜﻼﺕ
ﻭﺍﺣﺪﻫﺎﻯ ﺗﻮﻟﻴﺪﻯ
ﻣﻰﺗﻮﺍﻧﺪ ﻣﻴﺴﺮ ﺷﻮﺩ ﺍﻣﺎ
ﺑﺴﻴﺎﺭﻯ ﺍﺯ ﻭﺍﺣﺪﻫﺎﻯ
ﺻﻨﻌﺘﻰ ﺑﻪ ﺍﻓﺸﺎﻯ
ﻭﺿﻌﻴﺖ ﺗﻮﻟﻴﺪﻯ ﺧﻮﺩ
ﺗﻤﺎﻳﻠﻰ ﻧﺪﺍﺭﻧﺪ
ﭼﺎﻟﺶﻫﺎﻯ ﺁﻣﺎﺭﮔﻴﺮﻯ ﻣﻴﺪﺍﻧﻰ ﺩﺭ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ
ﺻﻔﻴﻪ ﺭﺿﺎﻳﻰ
s.industrial@sanatnewspaper.com
ﺍﺭﺍﺋــﻪ ﺁﻣﺎﺭ ﻭ ﺩﺍﺩﻩﻫﺎﻯ ﺭﻳﺎﺿﻰ ﻫﻤﻮﺍﺭﻩ ﺩﺭ ﺟﺎﻣﻌﻪ ﻣﺎ
ﻣﻮﺭﺩ ﺑﺤﺚ ﻭ ﭼﺎﻟﺶ ﺑﻮﺩﻩ ﺗﺎ ﺟﺎﻳﻰ ﻛﻪ ﻭﻗﺘﻰ ﻳﻚ ﻧﻬﺎﺩ
ﻳﺎ ﻓﺮﺩ ﻣﺴــﺌﻮﻝ ،ﺁﻣﺎﺭﻯ ﺩﺭﺑﺎﺭﻩ ﻣﻴﺰﺍﻥ ﺑﻴﻜﺎﺭﻯ ،ﺭﺷــﺪ
ﺍﻗﺘﺼﺎﺩﻯ ،ﻓﻘﺮ ﻳﺎ ﻣﻮﺍﺭﺩ ﺩﻳﮕــﺮ ﻣﻰﺩﻫﺪ ﻧﮕﺎﻩ ﻋﻤﻮﻣﻰ
ﺑﻪ ﺁﻥ ﺁﻣﺎﺭﻫﺎ ﺑﺎ ﺷــﻚ ﻭ ﺗﺮﺩﻳﺪ ﻫﻤﺮﺍﻩ ﺍﺳﺖ .ﺍﻳﻦ ﺷﻚ
ﻭ ﺗﺮﺩﻳــﺪ ﺗﻨﻬﺎ ﺩﺭ ﺷــﻨﻴﺪﻥ ﻭ ﺗﺤﻠﻴﻞ ﺁﻣﺎﺭ ﻭ ﺍﻃﻼﻋﺎﺕ
ﺧﻼﺻﻪ ﻧﻤﻰﺷــﻮﺩ ﺑﻠﻜﻪ ﺯﻣﺎﻧﻰ ﻛﻪ ﺍﺯ ﺍﻓﺮﺍﺩ ﺧﻮﺍﺳــﺘﻪ
ﻣﻰﺷــﻮﺩ ﺩﺭﻃﺮﺡﻫﺎﻯ ﭘﺎﻳﺶ ﻭ ﺧﻮﺩﺍﻇﻬﺎﺭﻯ ﺷﺮﻛﺖ
ﻛﻨﻨﺪ ﻭ ﺍﻃﻼﻋﺎﺕ ﺩﺭﺁﻣﺪﻯ ﻭ ﺯﻧﺪﮔﻰ ﺧﻮﺩ ﺭﺍ ﺩﺭﺍﺧﺘﻴﺎﺭ
ﺳــﺎﺯﻣﺎﻥﻫﺎﻯ ﺁﻣﺎﺭﮔﻴﺮ ﻗﺮﺍﺭ ﺩﻫﻨﺪ ﺍﻳﻦ ﻣﺴــﺌﻮﻟﻴﺖ ﺭﺍ
ﺑﺮﻋﻬﺪﻩ ﻧﻤﻰﮔﻴﺮﺩ .ﺍﻳﻦ ﺣﺎﻟﺖ ﺩﻭﻃﺮﻓﻪ ﺑﺎﻋﺚ ﺷﺪﻩ ﻛﻪ
ﺁﻣــﺎﺭ ﻭ ﺁﻣﺎﺭﮔﻴﺮﻯ ﺩﺭ ﺟﺎﻣﻌﻪ ﻣــﺎ ﻓﺮﺁﻳﻨﺪﻯ ﻫﻤﺮﺍﻩ ﺑﺎ
ﺧﻄﺎ ﻭ ﺍﺷــﺘﺒﺎﻩ ﺑﺎﺷﺪ ﭼﺮﺍ ﻛﻪ ﺑﻨﺎ ﻧﻴﺴﺖ ﺩﺭ ﺁﻥ ﻋﻨﺼﺮ
ﺻﺪﺍﻗﺖ ﺭﻋﺎﻳﺖ ﺷــﻮﺩ .ﺍﻳﻦ ﺭﻭﻳﻪ ﺍﻣﺎ ﺩﺭ ﺷــﻬﺮﻙﻫﺎﻯ
ﺻﻨﻌﺘﻰ ﻣﺘﻔﺎﻭﺕ ﺍﺳــﺖ ﭼﺮﺍ ﻛﻪ ﻃﺮﺡﻫﺎﻯ ﺁﻣﺎﺭﮔﻴﺮﻯ
ﺩﺭ ﺷــﻬﺮﻙﻫﺎ ﻭ ﻧﻮﺍﺣﻰ ﺻﻨﻌﺘﻰ ﺑﺎ ﻫﺪﻑ ﻋﺎﺭﺿﻪﻳﺎﺑﻰ،
ﺍﻃــﻼﻉ ﺍﺯ ﻭﺿﻌﻴــﺖ ﺗﻮﻟﻴــﺪﻯ ﻭ ﺧﺪﻣﺎﺗــﻰ ﻭ ﺻﻨﻔﻰ
ﺍﻧﺠﺎﻡ ﻣﻰﺷــﻮﺩ ﻭ ﺩﺭ ﻧﺘﺎﻳﺞ ﺁﻥ ﻣﻰﺗﻮﺍﻧﺪ ﺑﺎﻋﺚ ﺑﻬﺒﻮﺩ
ﺧﺪﻣﺎﺕﺭﺳﺎﻧﻰ ﺑﻪ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻣﺴﺘﻘﺮ ﺩﺭ ﺳﻄﺢ
ﺷــﻬﺮﻙﻫﺎ ﺷــﻮﺩ .ﺑﺎ ﺍﻳﻦ ﺣﺎﻝ ﻣﻤﻜﻦ ﺍﺳﺖ ﭘﺮﺳﻴﺪﻩ
ﺷﻮﺩ ﺯﻣﺎﻧﻰ ﻛﻪ ﺍﻃﻼﻋﺎﺕ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺑﻪ ﺻﻮﺭﺕ
ﺁﻧﻼﻳــﻦ ﻭ ﺍﺯ ﻃﺮﻳﻖ ﻓﻀﺎﻯ ﻣﺠﺎﺯﻯ ﻗﺎﺑﻞ ﺭﻭﻳﺖ ﺍﺳــﺖ
ﭼﻪ ﻟﺰﻭﻣﻰ ﺑﻪ ﻃﺮﺡﻫﺎﻯ ﺁﻣﺎﺭﮔﻴﺮﻯ ﺭﻭﺩﺭﺭﻭ ﺍﺣﺴــﺎﺱ
ﻣﻰﺷﻮﺩ؟
ﺑــﻪ ﻋﻨﻮﺍﻥ ﻧﻤﻮﻧــﻪ ،ﺣﺠﺖﺍﷲ ﺧﻠﻴــﻞﺯﺍﺩﻩ ﺻﻮﺭﺗﻰ،
ﻣﺪﻳﺮﻋﺎﻣﻞ ﺷــﺮﻛﺖ ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﮔﻠﺴﺘﺎﻥ
ﻣﻌﺘﻘﺪ ﺍﺳﺖ ﻛﻪ ﺍﺯ ﻭﺿﻌﻴﺖ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﭘﺎﻳﺶ
ﺁﻧﻼﻳﻦ ﻣﻰﺷﻮﺩ .ﺑﻪ ﻋﻼﻭﻩ ﺍﻳﻨﻜﻪ ﺩﺭ ﺗﻤﺎﻣﻰ ﺷﻬﺮﻙﻫﺎﻯ
ﺻﻨﻌﺘﻰ ﻭﺍﺣﺪﻫﺎﻯ ﻧﻤﺎﻳﻨﺪﮔﻰ ﻭﺟﻮﺩ ﺩﺍﺭﺩ ﻛﻪ ﭘﻴﻮﺳﺘﻪ
ﻭﺿﻌﻴﺖ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺭﺍ ﺭﺻﺪ ﻣﻰﻛﻨﺪ.
ﻣﻮﺍﻧﻊ ﻃﺮﺡ ﺁﻣﺎﺭﮔﻴﺮﻯ
ﺧﻠﻴــﻞﺯﺍﺩﻩ ﺻﻮﺭﺗــﻰ ﺩﺭ ﺗﻮﺿﻴﺤﺎﺕ ﺑﻴﺸــﺘﺮﻯ ﺑﻪ
ﮔﺴــﺘﺮﺵ ﺻﻨﻌﺖ ﮔﻔﺖ :ﺍﻃﻼﻋﺎﺕ ﺗﻤﺎﻣﻰ ﻭﺍﺣﺪﻫﺎﻯ
ﺻﻨﻌﺘﻰ ﺍﺯ ﺟﻬﺖ ﺷﻴﻔﺖﻫﺎﻯ ﻛﺎﺭﻯ ،ﻭﺟﻮﺩ ﻭﺍﺣﺪﻫﺎﻯ
ﺭﺍﻛــﺪ ﻭ ﻭﻗﻮﻉ ﺗﺨﻠﻒﻫﺎ ﺍﺯ ﻃﺮﻳــﻖ ﻣﻌﺎﻭﻧﺖﻫﺎ ﮔﺰﺍﺭﺵ
ﻣﻰﺷــﻮﺩ ﺍﺯ ﺍﻳــﻦ ﺭﻭ ﺑــﻪ ﻧﻈﺮ ﻧﻤﻰﺭﺳــﺪ ﻛــﻪ ﺗﻨﻬﺎ
ﺑــﺮﺍﻯ ﺍﻃﻼﻉ ﺍﺯ ﻭﺿﻌﻴــﺖ ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺑﻪ
ﻃﺮﺡﻫﺎﻯ ﺁﻣﺎﺭﮔﻴﺮﻯ ﻧﻴﺎﺯ ﺑﺎﺷﺪ ﭼﺮﺍﻛﻪ ﺁﻣﺎﺭﮔﻴﺮﻯ ﺩﺭ
ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻓﻌﺎﻟﻴﺘﻰ ﻧﺮﻡﺍﻓﺰﺍﺭﻯ ﻭ ﺗﺨﺼﺼﻰ
ﺍﺳــﺖ ﻛﻪ ﻣﻰﺗﻮﺍﻧﺪ ﭼﺎﻟﺶﻫﺎﻯ ﺗﻮﻟﻴﺪﻯ ﻭ ﺻﻨﻌﺘﻰ ﺭﺍ
ﻧﺸﺎﻥ ﺩﻫﺪ.
ﺍﻳــﻦ ﺗﻨﻬﺎ ﻣﻮﺿﻮﻉ ﻣــﻮﺭﺩ ﺑﺤﺚ ﺩﺭﺑــﺎﺭﻩ ﻃﺮﺡﻫﺎﻯ
ﻣﺴـﺌﻮﻻﻥ ﺷـﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻣﻰﺗﻮﺍﻧﻨﺪ ﺑﺎ ﺁﻣﺎﺭﮔﻴﺮﻯ ﻣﻴﺪﺍﻧﻰ ﺩﺭ ﻛﻨﺎﺭ ﺁﻣﺎﺭﮔﻴﺮﻯ ﻭ ﭘﺎﻳﺶ
ﺁﻧﻼﻳﻦ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻣﺠﻤﻮﻋﻪﺍﻯ ﺍﺯ ﺍﻃﻼﻋﺎﺕ ﺗﻮﻟﻴﺪﻯ ،ﺧﺪﻣﺎﺗﻰ ﻭ ﺻﻨﻔﻰ ﺭﺍ ﻛﺴـﺐ ﻛﺮﺩﻩ ﻭ
ﺁﻧﻬﺎ ﺭﺍ ﺑﺮﺍﻯ ﻋﺎﺭﺿﻪﻳﺎﺑﻰ ﻭ ﺗﺠﺰﻳﻪ ﻭ ﺗﺤﻠﻴﻞ ﻣﺨﺘﺼﺎﺕ ﻭﺍﺣﺪﻫﺎﻯ ﺗﻮﻟﻴﺪﻯ ﺍﺳـﺘﻔﺎﺩﻩ ﻛﻨﻨﺪ .ﺑﺎ ﺍﻳﻦ
ﺣﺎﻝ ﺑﺴـﻴﺎﺭﻯ ﺍﺯ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺗﻤﺎﻳﻠﻰ ﺑﻪ ﺧﻮﺩﺍﻇﻬﺎﺭﻯ ﻧﺪﺍﺭﻧﺪ ﻭ ﺍﺯ ﺍﻓﺸـﺎﻯ ﺍﻃﻼﻋﺎﺕ ﺧﻮﺩ
ﻭﺍﻫﻤـﻪ ﺩﺍﺭﻧـﺪ .ﺍﺯ ﺍﻳﻦ ﺭﻭ ﻛﺎﺭﺷﻨﺎﺳـﺎﻥ ﻣﻌﺘﻘﺪﻧﺪ ﻛﻪ ﺑﻬﺘﺮﻳﻦ ﺭﺍﻫﻜﺎﺭ ﺣﻞ ﺍﻳـﻦ ﭼﺎﻟﺶ ،ﺍﻋﺘﻤﺎﺩ ﺑﻪ
ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﺳﺖ ﺗﺎ ﺯﻣﺎﻧﻰ ﻛﻪ ﻓﺮﻫﻨﮓ ﺍﺭﺍﺋﻪ ﺁﻣﺎﺭ ﻭ ﺍﻋﺘﻤﺎﺩ ﻋﻤﻮﻣﻰ ﺩﺭ ﺟﺎﻣﻌﻪ ﺗﻘﻮﻳﺖ ﺷﻮﺩ.
ﺟﻬﺎﻧﮕﻴﺮ ﺷﺎﻫﻤﺮﺍﺩﻯ
ﺑﺨﺘﻴﺎﺭ ﺭﺍﺯﺍﻧﻰ
ﺁﻣﺎﺭﮔﻴﺮﻯ ﻧﻴﺴﺖ ﭼﺮﺍ ﻛﻪ ﻣﻤﻜﻦ ﺍﺳﺖ ﺍﻳﻦ ﻣﺴﺌﻠﻪ ﻧﻴﺰ
ﻣﻄﺮﺡ ﺷــﻮﺩ ﻛﻪ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺩﺭ ﺟﺎﻣﻌﻪ ﺁﻣﺎﺭﻯ
ﺗﻤﺎﻳﻠــﻰ ﺑﺮﺍﻯ ﻫﻤــﻜﺎﺭﻯ ﺩﺭ ﻃﺮﺡ ﭘﺎﻳــﺶ ﺍﻃﻼﻋﺎﺕ
ﻧﺪﺍﺷــﺘﻪ ﺑﺎﺷــﻨﺪ .ﺑﻪ ﻋﻨﻮﺍﻥ ﻧﻤﻮﻧﻪ ،ﺑﻬﻤــﻦ ﻏﻼﻣﭙﻮﺭ،
ﻣﺪﻳﺮﻋﺎﻣﻞ ﺷــﺮﻛﺖ ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻫﺮﻣﺰﮔﺎﻥ
ﻣﻌﺘﻘﺪ ﺍﺳﺖ ﻛﻪ ﻫﺮﭼﻨﺪ ﻃﺮﺡﻫﺎﻯ ﺁﻣﺎﺭﮔﻴﺮﻯ ﺑﺎ ﻫﺪﻑ
ﻋﺎﺭﺿﻪﻳﺎﺑﻰ ﻣﺸــﻜﻼﺕ ﻭﺍﺣﺪﻫﺎﻯ ﺗﻮﻟﻴــﺪﻯ ﻣﻰﺗﻮﺍﻧﺪ
ﻣﻴﺴــﺮ ﺷــﻮﺩ ﺍﻣﺎ ﺑﺴــﻴﺎﺭﻯ ﺍﺯ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺑﻪ
ﺍﻓﺸــﺎﻯ ﻭﺿﻌﻴﺖ ﺗﻮﻟﻴﺪﻯ ﺧﻮﺩ ﺗﻤﺎﻳﻠﻰ ﻧﺪﺍﺭﻧﺪ ﭼﺮﺍﻛﻪ
ﻫﻤــﻮﺍﺭﻩ ﻋﻨﺎﺻﺮ ﻭ ﻭﺍﺣﺪﻫﺎﻯ ﺗﻮﻟﻴــﺪﻯ ﺭﻗﻴﺐ ﺧﻮﺩ ﺭﺍ
ﺩﺭﻧﻈﺮ ﻣﻰﮔﻴﺮﻧﺪ.
ﻭﻯ ﺩﺭ ﺗﻮﺿﻴﺤﺎﺕ ﺑﻴﺸــﺘﺮﻯ ﺑﻪ ﮔﺴــﺘﺮﺵ ﺻﻨﻌﺖ
ﮔﻔﺖ :ﻫﺮﭼﻨــﺪ ﺍﻃﻼﻋﺎﺕ ﺍﺯ ﻭﺿﻌﻴﺖ ﺗﻮﻟﻴﺪ ﻭﺍﺣﺪﻫﺎﻯ
ﺻﻨﻌﺘﻰ ﺑﺮﺍﻯ ﺷﺮﻛﺖ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﻣﻜﺎﻥﭘﺬﻳﺮ
ﺍﺳــﺖ ﺍﻣﺎ ﺭﻭﻳﻜــﺮﺩ ﺁﻣﺎﺭﮔﻴﺮﻯ ﭘﺎﻳــﺶ ﻭ ﻋﺎﺭﺿﻪﻳﺎﺑﻰ
ﻭﺍﺣﺪﻫﺎﻯ ﺗﻮﻟﻴﺪﻯ ﺑﻪ ﺳــﺎﺩﮔﻰ ﻧﻴﺰ ﺍﻧﺠﺎﻡ ﻧﻤﻰﺷــﻮﺩ
ﻭ ﻧﻴﺎﺯﻣﻨﺪ ﻫﻤﻜﺎﺭﻯ ﺗﻤﺎﻣﻰ ﻭﺍﺣﺪﻫﺎﻯ ﺗﻮﻟﻴﺪﻯ ﺍﺳﺖ.
ﺭﻭﻧﺪ ﺁﻣﺎﺭﮔﻴﺮﻯ
ﺟﻬﺎﻧﮕﻴــﺮ ﺷــﺎﻫﻤﺮﺍﺩﻯ ،ﻣﺪﻳﺮﻋﺎﻣــﻞ ﺷــﺮﻛﺖ
ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﺳــﺘﺎﻥ ﺍﻟﺒﺮﺯ ﻧﻴﺰ ﺑﻪ ﮔﺴﺘﺮﺵ
ﺻﻨﻌــﺖ ﮔﻔــﺖ :ﻳﻜــﻰ ﺍﺯ ﺍﺑﺰﺍﺭﻫﺎﻳــﻰ ﻛــﻪ ﻣﻰﺗﻮﺍﻧﺪ
ﻣﺴــﺌﻮﻻﻥ ﻭ ﺩﺳــﺖﺍﻧﺪﺭﻛﺎﺭﺍﻥ ﺑﺨﺶ ﺻﻨﻌﺖ ﻭ ﺗﻮﻟﻴﺪ
ﺭﺍ ﺩﺭ ﺑﺮﻧﺎﻣﻪﺭﻳــﺰﻯ ﻭ ﺍﺟﺮﺍﻯ ﺳﻴﺎﺳــﺖﻫﺎﻯ ﺣﻤﺎﻳﺘﻰ
ﺩﻭﻟﺖ ﻛﻤﻚ ﻛﻨﺪ ﺩﺍﺷــﺘﻦ ﺍﻃﻼﻋﺎﺕ ﺩﻗﻴﻖ ﻭ ﺭﻭﺯﺁﻣﺪ
ﺍﺯ ﻭﺿﻌﻴﺖ ﻣﻮﺟﻮﺩ ﺍﺳــﺖ .ﻭﻯ ﺑــﺎ ﺑﻴﺎﻥ ﺍﻳﻨﻜﻪ ﺁﻣﺎﺭ ﻭ
ﺍﻃﻼﻋﺎﺕ ﺑﻪﺩﺳــﺖ ﺁﻣﺪﻩ ﺩﺭ ﺍﻳﻦ ﻃﺮﺡ ﺍﺯ ﺧﻮﺩﺍﻇﻬﺎﺭﻯ
ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﺳﺖ ،ﮔﻔﺖ :ﺧﻮﺷﺒﺨﺘﺎﻧﻪ ﺩﺭ ﻃﻮﻝ
ﺳــﺎﻝﻫﺎﻯ ﺍﺧﻴﺮ ﺍﻋﺘﻤﺎﺩ ﻭ ﺣﺲ ﻫﻤﻜﺎﺭﻯ ﻣﻨﺎﺳﺐ ﺩﺭ
ﺑﻴــﻦ ﻭﺍﺣﺪﻫﺎﻯ ﺗﻮﻟﻴﺪﻯ ﺑﻪ ﻋﻨﻮﺍﻥ ﺑﺨﺶ ﺧﺼﻮﺻﻰ ﻭ
ﺑﺨﺶ ﺩﻭﻟﺘﻰ ﺩﺭ ﺳــﻄﺢ ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﻟﺒﺮﺯ
ﺍﻳﺠﺎﺩﺷــﺪﻩ ﻭ ﺗﻮﺳــﻌﻪ ﻳﺎﻓﺘﻪ ﻛﻪ ﭘﻴﺸﺮﻓﺖ ﺑﺮﻧﺎﻣﻪﻫﺎﻯ
ﺣﺠﺖﺍﷲ ﺧﻠﻴﻞﺯﺍﺩﻩ ﺻﻮﺭﺗﻰ
ﺍﺟﺮﺍﻳﻰ ﺩﺭ ﺳﻄﺢ ﺷﻬﺮﻙﻫﺎ ﺭﺍ ﺍﻓﺰﺍﻳﺶ ﻣﻰﺩﻫﺪ.
ﺷﺎﻫﻤﺮﺍﺩﻯ ﺍﻓﺰﻭﺩ :ﺩﺭ ﻃﺮﺡ ﺁﻣﺎﺭﮔﻴﺮﻯ ﺍﺯ ﻭﺍﺣﺪﻫﺎﻯ
ﺻﻨﻌﺘــﻰ ،ﺁﻣﺎﺭﮔﻴﺮﺍﻥ ﺑــﺎ ﻣﺮﺍﺟﻌﻪ ﺣﻀــﻮﺭﻯ ﺑﻪ ﻫﻤﻪ
ﻭﺍﺣﺪﻫﺎﻯ ﻓﻌﺎﻝ ﻭ ﺭﺍﻛﺪ ﻣﺴﺘﻘﺮ ﺩﺭ ﺳﻄﺢ ﺷﻬﺮﻙﻫﺎﻯ
ﺻﻨﻌﺘﻰ ﺑﺮﺍﻯ ﺟﻤﻊﺁﻭﺭﻯ ﺍﻃﻼﻋــﺎﺕ ﻣﻮﺭﺩ ﻧﻴﺎﺯ ﺍﻗﺪﺍﻡ
ﻛﺮﺩﻩ ﻭ ﺑﺮﺍﻯ ﻫﺮ ﻭﺍﺣﺪ ﺻﻨﻌﺘﻰ ﺷﻨﺎﺳﻨﺎﻣﻪ ﺁﻣﺎﺭﻯ ﺗﻬﻴﻪ
ﻭ ﺗﺪﻭﻳﻦ ﻣﻰﻛﻨﻨﺪ.
ﻭﻯ ﺍﺩﺍﻣﻪ ﺩﺍﺩ :ﭘــﺲ ﺍﺯ ﺟﻤﻊﺁﻭﺭﻯ ﺍﻃﻼﻋﺎﺕ ﺍﻭﻟﻴﻪ،
ﺗﻬﻴﻪ ﻭ ﺗﺪﻭﻳﻦ ﺷﻨﺎﺳــﻨﺎﻣﻪ ﺁﻣﺎﺭﻯ ﺑﻪ ﺑﺮﺭﺳــﻰ ﻧﻴﺎﺯﻫﺎ
ﻭ ﻣﺸــﻜﻼﺕ ﻭ ﻣﺒﺎﺣﺚ ﻣﻄﺮﺡ ﺷــﺪﻩ ﺍﻗــﺪﺍﻡ ﻛﺮﺩﻩ ﻭ
ﻧﺘﺎﻳﺞ ﺑﺮﺍﻯ ﺭﺳــﻴﺪﮔﻰ ﻭ ﺑﺮﻧﺎﻣﻪﺭﻳﺰﻯ ﻻﺯﻡ ،ﺩﺭﺍﺧﺘﻴﺎﺭ
ﻣﺴﺌﻮﻻﻥ ﻣﺮﺑﻮﻁ ﻗﺮﺍﺭ ﻣﻰﮔﻴﺮﺩ.
ﻣﺪﻳﺮﻋﺎﻣﻞ ﺷﺮﻛﺖ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﻟﺒﺮﺯ ﺿﻤﻦ
ﺩﻋــﻮﺕ ﺗﻤﺎﻣﻰ ﻓﻌﺎﻻﻥ ﺗﻮﻟﻴﺪﻯ ﻭ ﺻﻨﻌﺘﻰ ﺩﺭ ﺳــﻄﺢ
ﺷــﻬﺮﻙﻫﺎ ﻭ ﻧﻮﺍﺣﻰ ﺻﻨﻌﺘﻰ ﺍﺳــﺘﺎﻥ ﺑﺮﺍﻯ ﻫﻤﻜﺎﺭﻯ
ﺑﺎ ﻋﻮﺍﻣﻞ ﺍﻳﻦ ﻃﺮﺡ ﮔﻔــﺖ :ﻳﻜﻰ ﺍﺯ ﻣﺰﺍﻳﺎﻯ ﺍﻳﻦ ﻃﺮﺡ
ﺩﺍﺩﻥ ﺍﻃﻼﻋﺎﺕ ﺩﺭﺳﺖ ﺑﻪ ﻣﺘﻮﻟﻴﺎﻥ ﺑﺮﺍﻯ ﺍﻭﻟﻮﻳﺖﺑﻨﺪﻯ
ﻣﺸﻜﻼﺕ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﺳﺖ.
ﻭﻯ ﺍﻓﺰﻭﺩ :ﺩﺭ ﺟﻠﺴــﺎﺕ ﻣﺨﺘﻠﻒ ،ﺩﺭ ﺷﺮﺍﻳﻂ ﻓﻌﻠﻰ
ﺑﺨﺸﻰ ﺍﺯ ﻧﻴﺎﺯﻫﺎﻯ ﺍﻭﻟﻮﻳﺖﺩﺍﺭ ﻭﺍﺣﺪﻫﺎﻯ ﺗﻮﻟﻴﺪﻯ ﻧﺒﻮﺩ
ﺑﺎﺯﺍﺭ ﻣﺼﺮﻑ ﺑﺮﺍﻯ ﻛﺎﻻﻫﺎﻯ ﺗﻮﻟﻴﺪﻯ ﻋﻨﻮﺍﻥ ﻣﻰﺷــﻮﺩ
ﺩﺭ ﺣﺎﻟــﻰ ﻛﻪ ﺩﺭ ﺩﻭﺭﻩﻫﺎﻯ ﮔﺬﺷــﺘﻪ ﺍﻭﻟﻮﻳﺖ ﻭﺍﺣﺪﻫﺎ
ﻛﻤﺒــﻮﺩ ﻧﻘﺪﻳﻨﮕﻰ ﺑﻮﺩ ﻛﻪ ﺑﺎ ﻃــﺮﺡ ﺁﻣﺎﺭﮔﻴﺮﻯ ﺩﻗﻴﻖ
ﻣﻰﺗﻮﺍﻥ ﺑﻪ ﻧﻴﺎﺯﻫﺎﻯ ﺗﻮﻟﻴﺪﻛﻨﻨﺪﮔﺎﻥ ﺑﺮﺍﻯ ﺩﺳﺘﻪﺑﻨﺪﻯ
ﻭ ﻋﺎﺭﺿﻪﻳﺎﺑﻰ ﻣﺘﻨﺎﺳــﺐ ﺑﺎ ﻧــﻮﻉ ﻓﻌﺎﻟﻴﺖ ﻭ ﺯﻭﻥﺑﻨﺪﻯ
ﺁﻧﻬﺎ ﺍﻗﺪﺍﻡ ﻛﺮﺩ.
ﺗﺠﺮﺑﻪﺍﻯ ﺑﻰﻧﺘﻴﺠﻪ
ﺑﺨﺘﻴــﺎﺭ ﺭﺍﺯﺍﻧﻰ ،ﻣﺪﻳﺮﻋﺎﻣﻞ ﺷــﺮﻛﺖ ﺷــﻬﺮﻙﻫﺎﻯ
ﺻﻨﻌﺘﻰ ﺍﺳﺘﺎﻥ ﻟﺮﺳﺘﺎﻥ ﻧﻴﺰ ﺑﻪ ﮔﺴﺘﺮﺵ ﺻﻨﻌﺖ ﮔﻔﺖ:
ﻃــﺮﺡ ﺁﻣﺎﺭﮔﻴــﺮﻯ ﻣﻴﺪﺍﻧﻰ ﺩﺭ ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ
ﻟﺮﺳــﺘﺎﻥ ﺩﺭ ﺣﺎﻝ ﺍﻧﺠﺎﻡ ﺍﺳﺖ ﻭ ﺑﻪ ﻫﻤﻪ ﺷﻬﺮﻙﻫﺎﻯ
ﺻﻨﻌﺘﻰ ﺗﻜﻠﻴﻒ ﺷــﺪﻩ ﺗﺎ ﺍﻃﻼﻋﺎﺕ ﺧﻮﺩ ﺍﺯ ﻭﺍﺣﺪﻫﺎﻯ
ﻣﺴــﺘﻘﺮ ﺭﺍ ﻫﺮ 10ﺭﻭﺯ ﻳﻚﺑﺎﺭ ﺑﺮﻭﺯ ﺭﺳــﺎﻧﻰ ﻛﻨﻨﺪ ﺑﻪ
ﺍﻳــﻦ ﺻــﻮﺭﺕ ﻛﻪ ﺩﺭ ﻫــﺮ 22ﺷــﻬﺮﻙ ﺻﻨﻌﺘﻰ ﻳﻚ
ﻧﻤﺎﻳﻨﺪﻩ ﻭﺟﻮﺩ ﺩﺍﺭﺩ ﻛﻪ ﻣﺎﻫﻰ 2ﺑﺎﺭ ﺍﻃﻼﻋﺎﺕ ﻣﻴﺪﺍﻧﻰ
ﺭﺍ ﺟﻤــﻊﺁﻭﺭﻯ ﻣﻰﻛﻨﺪ ﻭ ﺑﺮﺍﻯ ﺗﺤﻠﻴﻞ ﻭ ﺑﺮﺭﺳــﻰ ﺑﻪ
ﺷﺮﻛﺖ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻣﻰﻓﺮﺳﺘﺪ .ﺑﺪﻳﻬﻰ ﺍﺳﺖ
ﻛﻪ ﺍﻳﻦ ﺁﻣﺎﺭ ﺩﺭ ﺳﻴﺴﺘﻢ ﻣﺪﻳﺮﻳﺖ ﺍﻃﻼﻋﺎﺕ ﺑﺮﺭﺳﻰ ﻭ
ﭘﺎﻳﺶ ﻣﻰﺷﻮﺩ.
ﺭﺍﺯﺍﻧــﻰ ﺑﻪ ﭼﺎﻟﺶﻫﺎﻯ ﻃــﺮﺡ ﺁﻣﺎﺭﮔﻴﺮﻯ ﻣﻴﺪﺍﻧﻰ ﻭ
ﺁﻧﻼﻳﻦ ﺍﺷــﺎﺭﻩ ﻛﺮﺩ ﻭ ﮔﻔﺖ :ﻫﻤﻮﺍﺭﻩ ﺩﺭ ﺳﻴﺴــﺘﻢﻫﺎﻯ
ﺧﻮﺩﺍﻇﻬﺎﺭﻯ ﺧﻄﺎﻯ ﺍﻧﺴــﺎﻧﻰ ﺩﺧﻴﻞ ﺍﺳــﺖ .ﺑﺨﺸﻰ
ﺍﺯ ﺍﻳــﻦ ﺧﻄﺎ ﻣﺮﺑــﻮﻁ ﺑﻪ ﺍﻃﻼﻋﺎﺕ ﻏﻠﻄﻰ ﺍﺳــﺖ ﻛﻪ
ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻣﻰﺩﻫﻨﺪ .ﺑﻪ ﻋﻨﻮﺍﻥ ﻧﻤﻮﻧﻪ ،ﺍﺯ ﺑﻴﺎﻥ
ﻣﻴﺰﺍﻥ ﺗﻮﻟﻴﺪ ،ﺑﻴﻤﻪ ﻭ ﻣﺎﻟﻴﺎﺕ ﻭ ﻭﺿﻌﻴﺖ ﻓﻌﺎﻟﻴﺖ ﺧﻮﺩ
ﻭﺍﻫﻤﻪ ﺩﺍﺭﻧﺪ .ﺍﻳﻦﮔﻮﻧﻪ ﺍﺳــﺖ ﻛﻪ ﮔﺎﻩ ﺑﻪ ﻧﻈﺮ ﻣﻰﺭﺳﺪ
ﺑﺎﻳﺪ ﺑﻪ ﺁﻣﺎﺭﮔﻴﺮﻯ ﺁﻧﻼﻳﻦ ﺑﻴﺸﺘﺮ ﺍﻋﺘﻤﺎﺩ ﻛﻨﻴﻢ.
ﻭﻯ ﺑﻪ ﺗﺠﺮﺑﻪ ﺍﺟﺮﺍﻯ ﺳﻴﺴﺘﻢ ﺁﻣﺎﺭﮔﻴﺮﻯ ﺁﻧﻼﻳﻦ ﺩﺭ
ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﻟﺒﺮﺯ ﺍﺷﺎﺭﻩ ﻛﺮﺩ ﻭ ﮔﻔﺖ :ﺯﻣﺎﻧﻰ
ﻛﻪ ﺩﺭ ﺍﻳﻦ ﺍﺳــﺘﺎﻥ ﺧﺪﻣﺖ ﻣﻰﻛﺮﺩﻡ ﻃﺮﺡ ﺳﻴﺴــﺘﻢ
ﺁﻣﺎﺭﮔﻴﺮﻯ ﺁﻧﻼﻳﻦ ﺍﺟﺮﺍﻳﻰ ﺷﺪ ﻛﻪ ﻣﺘﺎﺳﻔﺎﻧﻪ ﺑﻪ ﺟﺎﻳﻰ
ﻧﺮﺳــﻴﺪ .ﻛﻠﻴﺖ ﺍﻳﻦ ﻃﺮﺡ ﻧﻴﺰ ﺍﻳﻦ ﺑﻮﺩ ﻛﻪ ﺍﺯ ﻟﺤﻈﻪﺍﻯ
ﻛﻪ ﻣﺪﻳﺮ ﻭﺍﺣﺪ ﺻﻨﻌﺘﻰ ﺭﺍﻳﺎﻧﻪ ﺧﻮﺩ ﺭﺍ ﺭﻭﺷــﻦ ﻣﻰﻛﻨﺪ
ﺍﻃﻼﻋﺎﺕ ﺗﻮﻟﻴﺪ ﻭ ﺗﻐﻴﻴﺮﺍﺕ ﻛﺎﺭﺧﺎﻧﻪ ﺭﺍ ﺑﺎﻳﺪ ﺩﺭ ﺳﻴﺴﺘﻢ
ﺟﺎﻣﻊ ﺁﻣﺎﺭﮔﻴﺮﻯ ﺛﺒﺖ ﻛﻨﺪ.
ﻣﺪﻳﺮﻋﺎﻣﻞ ﺷﺮﻛﺖ ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻟﺮﺳﺘﺎﻥ
ﻣﻌﺘﻘﺪ ﺍﺳــﺖ ﻛﻪ ﺗﻨﻬﺎ ﺭﺍﻫﻜﺎﺭ ﻛﺎﻫﺶ ﺧﻄﺎﻯ ﺍﻧﺴﺎﻧﻰ
ﺍﻋﺘﻤﺎﺩ ﺑﻪ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﺳــﺖ ﺯﻳﺮﺍ ﻫﻨﮕﺎﻣﻰ ﻛﻪ
ﺍﻋﺘﻤﺎﺩ ﻣﺘﻘﺎﺑﻞ ﻭﺟﻮﺩ ﻧﺪﺍﺷﺘﻪ ﺑﺎﺷﺪ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ
ﺑﻪ ﺧﻮﺩﺍﻇﻬﺎﺭﻯ ﺗﻤﺎﻳﻠﻰ ﻧﺪﺍﺭﻧﺪ.
ﭼﻨﺪ ﻧﻜﺘﻪ
ﺁﻣﺎﺭﮔﻴﺮﻯ ﻣﻴﺪﺍﻧﻰ ﻛﻤﻚ ﺑﺰﺭﮔﻰ ﺑﻪ ﺣﻞ ﭼﺎﻟﺶﻫﺎﻯ
ﺻﻨﻌﺘﻰ ﻛﺸﻮﺭ ﻣﻰﻛﻨﺪ ﭼﺮﺍﻛﻪ ﺍﻃﻼﻋﺎﺕ ﺑﻪﺩﺳﺖ ﺁﻣﺪﻩ
ﺑﺮﺍﺳﺎﺱ ﺧﻮﺩﺍﻇﻬﺎﺭﻯ ﻣﺴــﺌﻮﻻﻥ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ
ﺍﺳﺖ ،ﺑﻨﺎﺑﺮﺍﻳﻦ ﻧﻴﺎﺯﻣﻨﺪ ﺗﺠﺰﻳﻪ ﻭ ﺗﺤﻠﻴﻞ ﻭ ﺟﻤﻊﺑﻨﺪﻯ
ﺍﺳــﺖ ﺗﺎ ﺁﻣﺎﺭ ﻣﻮﺭﺩ ﻧﻴﺎﺯ ﺩﺳــﺘﮕﺎﻩﻫﺎﻯ ﺗﺼﻤﻴﻢﮔﻴﺮ ﻭ
ﺑﺮﻧﺎﻣﻪﺭﻳﺰ ﺍﺯ ﺁﻥ ﺍﺳﺘﺨﺮﺍﺝ ﺷﻮﺩ .ﺑﻪ ﻋﻼﻭﻩ ﺍﻳﻨﻜﻪ ﻳﻜﻰ ﺍﺯ
ﻣﺰﺍﻳﺎﻯ ﺍﻳﻦ ﻃﺮﺡ ﺩﺍﺩﻥ ﺍﻃﻼﻋﺎﺕ ﺩﺭﺳــﺖ ﺑﻪ ﻣﺘﻮﻟﻴﺎﻥ
ﺑﺮﺍﻯ ﺍﻭﻟﻮﻳﺖﺑﻨﺪﻯ ﻣﺸﻜﻼﺕ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﺳﺖ.
ﻃﺮﺡ ﺁﻣﺎﺭﮔﻴﺮﻯ ﻣﻴﺪﺍﻧﻰ ﻛﻪ ﺍﺯ ﺍﻭﺍﻳﻞ ﺗﻴﺮ ﺳــﺎﻝ ﺟﺎﺭﻯ
ﺷــﺮﻭﻉ ﺷﺪ ،ﻣﻰﺗﻮﺍﻧﺪ ﺗﻤﺮﻳﻨﻰ ﺑﺮﺍﻯ ﺍﻋﺘﻤﺎﺩ ﻋﻤﻮﻣﻰ ﻭ
ﻋﺎﺩﺕ ﺑﻪ ﺍﺭﺍﺋﻪ ﺩﺭﺳﺖ ﺁﻣﺎﺭ ﺍﺯ ﺟﺎﻧﺐ ﻣﺎﻟﻜﺎﻥ ﻭﺍﺣﺪﻫﺎﻯ
ﺻﻨﻌﺘﻰ ﺑﺎﺷــﺪ ﺑﻪ ﺍﻳﻦ ﺍﻣﻴﺪ ﻛﻪ ﺳﺒﺐ ﺣﻞ ﻣﺸﻜﻼﺕ
ﺁﻧﻬﺎ ﺷــﻮﺩ .ﺑﺎ ﺍﻳﻦ ﺣﺎﻝ ﺑﺎﻳﺪ ﻫﻤــﻮﺍﺭﻩ ﺗﻼﺵ ﻛﺮﺩ ﻛﻪ
ﻓﺮﻫﻨﮓ ﺁﻣﺎﺭﮔﻴﺮﻯ ﺩﺭ ﺟﺎﻣﻌﻪ ﻣﺎ ﺗﻘﻮﻳﺖ ﺷﻮﺩ ﺗﺎ ﺟﺎﻳﻰ
ﻛﻪ ﻫﻤﮕﺎﻥ ﭼﻪ ﺁﻣﺎﺭﮔﻴــﺮ ﭼﻪ ﺁﻣﺎﺭﺩﻫﻨﺪﻩ ﺑﻪ ﻫﻤﺪﻳﮕﺮ
ﺍﻋﺘﻤﺎﺩ ﻛﻨﻨﺪ.
ﻇﺮﻓﻴﺖﻫﺎﻯ ﺳﻔﻴﺪﺭﻭﺩ ﺑﺮﺍﻯ ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﻭ ﻣﺎﺩﺭﻛﺸﻮﺭ
ﻣﺪﻳﺮﻋﺎﻣﻞ ﺷــﺮﻛﺖ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﺳــﺘﺎﻥ ﮔﻴﻼﻥ ﮔﻔﺖ :ﺷﻬﺮﻙ
ﺻﻨﻌﺘﻰ ﺳﻔﻴﺪﺭﻭﺩ ﺭﺷﺖ ﻇﺮﻓﻴﺖﻫﺎﻯ ﻓﺮﺍﻭﺍﻧﻰ ﺑﺮﺍﻯ ﺭﺍﻩﺍﻧﺪﺍﺯﻯ ﺻﻨﺎﻳﻊ ﻣﺎﺩﺭ
ﻭ ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﺩﺍﺭﺩ.
ﺑﻪ ﮔﺰﺍﺭﺵ ﮔﺴﺘﺮﺵ ﺻﻨﻌﺖ ﺑﻪ ﻧﻘﻞ ﺍﺯ ﺭﻭﺍﺑﻂ ﻋﻤﻮﻣﻰ ﺷﺮﻛﺖ ﺷﻬﺮﻙﻫﺎﻯ
ﺻﻨﻌﺘﻰ ﺍﺳــﺘﺎﻥ ﮔﻴﻼﻥ ،ﻃﻬﻤﻮﺭﺙ ﻻﻫﻮﺗﻰﺍﺷــﻜﻮﺭﻯ ﺍﺯ ﺷــﻬﺮﻙ ﺻﻨﻌﺘﻰ
ﺳــﻔﻴﺪﺭﻭﺩ ﺭﺷــﺖ ﺑﺎﺯﺩﻳــﺪ ﻭ ﺩﺭﺑﺎﺭﻩ ﺷﻨﺎﺳــﺎﻳﻰ ﻭ ﺟﺬﺏ ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭﺍﻥ
ﻭﺍﻗﻌﻰ ﺑﻴﺎﻥ ﻛﺮﺩ :ﺟﺬﺏ ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭ ﻧﻪ ﺗﻨﻬﺎ ﺑﺮﺍﻯ ﺍﻳﻦ ﺷﻬﺮﻙ ﺑﻠﻜﻪ ﺑﺮﺍﻯ
ﺗﻤﺎﻣﻰ ﺷﻬﺮﻙﻫﺎ ﻭ ﻧﻮﺍﺣﻰ ﺻﻨﻌﺘﻰ ﺳــﻄﺢ ﺍﺳﺘﺎﻥ ﺑﺴﻴﺎﺭ ﺍﻫﻤﻴﺖ ﺩﺍﺭﺩ ،ﺍﻣﺎ
ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ﻛﻪ ﺍﺯ ﺟﻨﺲ ﻭ ﺑﺪﻧﻪ ﺻﻨﻌﺖ ﺑﺎﺷﺪ ﺑﻪ ﻋﺒﺎﺭﺗﻰ ﻳﻚ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭ
ﻭﺍﻗﻌﻰ ﺑﺎﺷﺪ ﻭ ﺗﻤﺎﻡ ﺗﻮﺍﻥ ﺧﻮﺩ ﺭﺍ ﺑﺮﺍﻯ ﺍﺣﻴﺎﻯ ﺻﻨﻌﺖ ﺍﺳﺘﺎﻥ ﺑﻪ ﻛﺎﺭ ﮔﻴﺮﺩ.
ﻭﻯ ﺍﻓــﺰﻭﺩ :ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘــﻰ ﻧﻘﺶ ﻣﻬﻤــﻰ ﺩﺭ ﺍﺷــﺘﻐﺎﻝ ﻭ ﺭﻭﻧﻖ
ﺍﻗﺘﺼــﺎﺩﻯ ﻣﻨﻄﻘﻪ ﺩﺍﺭﻧــﺪ ﻭ ﺑﺎ ﺗﻮﺟﻪ ﺑﻪ ﻗﺎﺑﻠﻴﺖﻫﺎﻯ ﺍﺳــﺘﺎﻥ ﺑﺎﻳﺪ ﺑﻪ ﺩﻧﺒﺎﻝ
ﺟﺬﺏ ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﺍﻥ ﺻﻨﻌﺘﻰ ﺑﺎﺷﻴﻢ.
ﻣﺪﻳﺮﻋﺎﻣﻞ ﺷﺮﻛﺖ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﺳﺘﺎﻥ ﮔﻴﻼﻥ ﺧﺎﻃﺮﻧﺸﺎﻥ ﻛﺮﺩ:
ﺍﻳﻦ ﺷﻬﺮﻙ ﺑﺰﺭﮔﺘﺮﻳﻦ ﻣﺠﻤﻮﻋﻪ ﺻﻨﻌﺘﻰ ﺷﻤﺎﻝ ﻛﺸﻮﺭ ﺍﺳﺖ ﻭ ﻇﺮﻓﻴﺖﻫﺎﻯ
ﻓﺮﺍﻭﺍﻧﻰ ﺑﺮﺍﻯ ﺭﺍﻩﺍﻧﺪﺍﺯﻯ ﺻﻨﺎﻳﻊ ﻣﺎﺩﺭ ﻭ ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﺩﺍﺭﺩ.
ﻻﻫﻮﺗﻰﺍﺷﻜﻮﺭﻯ ﺩﺭ ﺍﺩﺍﻣﻪ ﺗﺼﺮﻳﺢ ﻛﺮﺩ :ﺩﺭ ﺍﺳﺘﺎﻥ 320ﻫﺰﺍﺭ ﻫﻜﺘﺎﺭ ﻋﺮﺻﻪ
ﺷــﺎﻟﻴﺰﺍﺭﻯ ﻭ ﺯﺭﺍﻋﻰ ﻭﺟﻮﺩ ﺩﺍﺭﺩ ﺍﻳﻦ ﺩﺭ ﺣﺎﻟﻰ ﺍﺳﺖ ﻛﻪ ﻋﺮﺻﻪﻫﺎﻯ ﺻﻨﻌﺘﻰ
ﻣﻮﺟﻮﺩ ﺩﺭ ﺷــﻬﺮﻙﻫﺎ ﻭ ﻧﻮﺍﺣﻰ ﺻﻨﻌﺘﻰ ﮔﻴﻼﻥ 1700ﻫﻜﺘﺎﺭ ﺍﺳــﺖ ﻛﻪ ﺍﺯ
ﺍﻳﻦ ﻣﻴﺰﺍﻥ 30ﺩﺭﺻﺪ ﻧﻴﺰ ﺑﻪ ﺗﺎﺳﻴﺴــﺎﺕ ﻭ ﻓﻀﺎﻯ ﻋﻤﻮﻣﻰ ﺩﺍﺧﻞ ﺷﻬﺮﻙﻫﺎ
ﺍﺧﺘﺼﺎﺹ ﻳﺎﻓﺘﻪ ﺍﺳﺖ.
ﺭﻳﻴﺲ ﻫﻴﺎﺕﻣﺪﻳﺮﻩ ﺷــﺮﻛﺖ ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﺳﺘﺎﻥ ﮔﻴﻼﻥ ﺣﻔﻆ
ﻣﺤﻴﻂﺯﻳﺴــﺖ ﺩﺭ ﺍﺳﺘﺎﻥ ﺭﺍ ﻻﺯﻣﻪ ﺗﻮﺳﻌﻪ ﺩﺍﻧﺴﺖ ﻭ
ﺗﺼﺮﻳﺢ ﻛﺮﺩ :ﺑﺎ ﺗﻮﺟﻪ ﺑﻪ ﺍﻳﻦ ﺍﻣﺮ ﻣﻬﻢ ،ﺍﺯ ﺳﻮﻯ ﺩﻳﮕﺮ
ﮔﻴﻼﻥ ﺑﺎﻳﺪ ﺩﺍﺭﺍﻯ ﺣﺪﺍﻗﻞﻫﺎﻯ ﻻﺯﻡ ﺑﺮﺍﻯ ﺍﺳــﺘﻘﺮﺍﺭ
ﺻﻨﺎﻳﻊ ﺑﺎﺷــﺪ ﺗﺎ ﻋﻼﻭﻩﺑﺮ ﺗﻀﻤﻴﻦ ﺗﻮﻟﻴﺪ ﻭ ﺍﺷــﺘﻐﺎﻝ
ﺑﺮﺍﻯ ﺍﺳﺘﺎﻥ ﻭ ﻧﻴﻞ ﺑﻪ ﻣﻮﻓﻘﻴﺖﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻣﺒﺎﺣﺚ
ﺯﻳﺴﺖﻣﺤﻴﻄﻰ ﻭ ﺣﻔﻆ ﻣﻨﺎﺑﻊ ﻃﺒﻴﻌﻰ ﺍﺳﺘﺎﻥ ﺭﺍ ﻧﻴﺰ
ﻣﺪﻳﺮﻳﺖ ﻛﻨﺪ.
ﻻﻫﻮﺗﻰﺍﺷــﻜﻮﺭﻯ ﺗﺠﻤﻴﻊ ﺻﻨﺎﻳﻊ ﺩﺭ ﺷﻬﺮﻙﻫﺎ ﻭ ﻧﻮﺍﺣﻰ ﺻﻨﻌﺘﻰ ﺭﺍ ﺗﻨﻬﺎ
ﺭﺍﻩ ﻋﻠﻤﻰ ﻭ ﻋﻤﻠﻰ ﺩﺭ ﺣﻔﻆ ﻣﺤﻴﻂﺯﻳﺴــﺖ ﺍﺳــﺘﺎﻥ ﻋﻨــﻮﺍﻥ ﻛﺮﺩ ﻭ ﺍﻓﺰﻭﺩ:
ﺩﺭ ﻏﻴﺮﺍﻳﻦﺻﻮﺭﺕ ،ﭘﺮﺍﻛﻨﺪﮔﻰ ﺻﻨﺎﻳﻊ ﻣﻰﺗﻮﺍﻧﺪ ﻣﺸــﻜﻼﺕ ﺑﺴﻴﺎﺭﻯ ﺭﺍ ﺑﺮﺍﻯ
ﺍﺳﺘﺎﻥ ﺍﻳﺠﺎﺩ ﻛﻨﺪ.
ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﻭ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ
ﻧﻌﻤﺖﺯﺍﺩﻩ ﺧﻮﺍﺳﺘﺎﺭ ﺗﺎﺳﻴﺲ
ﻧﻤﺎﻳﻨﺪﮔﻰ ﺳﻮﻫﺎﻥ ﻗﻢ ﺩﺭ ﻋﻤﺎﻥ ﺷﺪ
ﺍﻧﺴﺠﺎﻡ ﻭ ﻫﻤﺎﻫﻨﮕﻰ ﺑﺮﺍﻯ
ﺁﻣﻮﺯﺵﻫﺎﻯ ﻣﻬﺎﺭﺗﻰ ﺩﺭ
ﻛﺸﻮﺭ ﻭﺟﻮﺩ ﻧﺪﺍﺭﺩ ﺩﺭ
ﺣﺎﻟﻰ ﻛﻪ ﺍﺳﺘﺎﻧﺪﺍﺭﺩﻫﺎﻯ
ﺁﻣﻮﺯﺷﻰ ﺑﺮﺍﻯ ﺩﻭﺭﻩﻫﺎﻯ
ﻣﻬﺎﺭﺗﻰ ﺗﺪﻭﻳﻦ ﻭ ﻣﺸﺨﺺ
ﺷﺪﻩ ﺍﺳﺖ ﺍﻣﺎ ﺍﮔﺮ ﻧﻴﺎﺯ
ﺑﺎﺷﺪ ،ﺑﺮﺍﻯ ﺑﺨﺶ ﺻﻨﻌﺘﻰ
ﺑﺎﺯﻧﮕﺮﻯ ﺧﻮﺍﻫﺪ ﺷﺪ
ﺯﻳﻨﺐ ﻋﺒﺪﻯ
infrastructure@sanatnewspaper.com
ﺻﻨﺎﻳــﻊ ﻛﻮﭼﻚ ﺍﻣﺴــﺎﻝ ﺩﺭ ﻧﻘﻄــﻪ ﺍﻭﺝ ﺣﻤﺎﻳﺖﻫﺎﻯ
ﺩﻭﻟﺖ ﻗــﺮﺍﺭ ﺩﺍﺭﺩ ﻭ ﻃﺒﻖ ﭘﻴﺶﺑﻴﻨﻰ ﺩﻭﻟﺖ ﺍﻣﺴــﺎﻝ 25
ﺩﺭﺻــﺪ ﺑﺎﻳﺪ ﺍﻓﺰﺍﻳﺶ ﺻﺎﺩﺭﺍﺕ ﺩﺍﺷــﺘﻪ ﺑﺎﺷــﻴﻢ ﺑﻨﺎﺑﺮﺍﻳﻦ
ﺩﻭﻟﺖ ﺑــﺎ ﺭﻭﺣﻴﻪ ﺟﻬﺎﺩﻯ ﭘﻴﮕﻴﺮ ﺍﻧﺠﺎﻡ ﺍﻳﻦ ﻣﻬﻢ ﺍﺳــﺖ.
ﺩﻭﻟﺖ ﺗﺪﺑﻴﺮ ﻭ ﺍﻣﻴﺪ ﺍﺯ ﺷــﻬﺮﻳﻮﺭ ﺍﻣﺴــﺎﻝ ﺗﺎ ﺳــﺎﻝ ﺁﻳﻨﺪﻩ
160ﻫــﺰﺍﺭ ﻧﻔﺮ ﺭﺍ ﺁﻣﻮﺯﺵ ﻣﻰﺩﻫﺪ ﺗﺎ ﻧﻴﺮﻭﻫﺎﻯ ﻣﺘﺨﺼﺺ
ﭘــﺮﻭﺭﺵ ﻳﺎﺑﻨﺪ .ﺍﺯ ﺁﻏﺎﺯ ﺍﺟﺮﺍﻯ ﺍﻳﻦ ﻃﺮﺡ ﺗﺎﻛﻨﻮﻥ 67ﻫﺰﺍﺭ
ﻧﻔﺮ ﺁﻣﻮﺯﺵﻫﺎﻯ ﻻﺯﻡ ﻣﻬﺎﺭﺗــﻰ ﺭﺍ ﻓﺮﺍﮔﺮﻓﺘﻪﺍﻧﺪ ﻭ ﺑﺎﻗﻰ ﺗﺎ
ﺷﻬﺮﻳﻮﺭ ﺳﺎﻝ ﺁﻳﻨﺪﻩ ﺁﻣﻮﺯﺵ ﻣﻰﺑﻴﻨﻨﺪ.
ﻧﻴﺮﻭﻯ ﺍﻧﺴــﺎﻧﻰ ﺑﺰﺭﮔﺘﺮﻳﻦ ﺳﺮﻣﺎﻳﻪ ﺍﺳﺖ ﻭﻟﻰ ﺑﺎﻳﺪ ﺍﻳﻦ
ﻧﻴﺮﻭ ﺁﻣﻮﺯﺵﻫﺎﻯ ﻻﺯﻡ ﺭﺍ ﻓﺮﺍﮔﻴﺮﺩ ﺗﺎ ﺷﺎﻫﺪ ﻋﻤﻠﻜﺮﺩ ﺧﻮﺏ
ﺁﻥ ﺩﺭ ﺟﺎﻣﻌﻪ ﺑﺎﺷﻴﻢ.
ﺗﻔﺎﻫﻤﻨﺎﻣــﻪ ﺁﻣﻮﺯﺷــﻰ 100ﻫــﺰﺍﺭ ﻧﻔــﺮ ﺍﺯ ﻛﺎﺭﻛﻨــﺎﻥ
ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻓﺮﺻﺖ ﻣﻨﺎﺳﺒﻰ ﺑﺮﺍﻯ ﻣﻬﺎﺭﺕﺁﻣﻮﺯﻯ
ﺍﻳﻦ ﺻﻨﻌﺘﮕﺮﺍﻥ ﻭ ﻧﻴﺮﻭﻯ ﺍﻧﺴﺎﻧﻰ ﺷﺎﻏﻞ ﺩﺭ ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ
ﻭ ﻣﺘﻮﺳﻂ ﺍﺳﺖ .ﺳﻔﺎﺭﺵﻣﺤﻮﺭ ﻛﺮﺩﻥ ﺁﻣﻮﺯﺵﻫﺎ ﻳﻜﻰ ﺍﺯ
ﻣﻬﻢﺗﺮﻳﻦ ﻣﻮﺿﻮﻋﺎﺕ ﻣﻄﺮﺡ ﺷﺪﻩ ﺩﺭ ﺍﻳﻦ ﺯﻣﻴﻨﻪ ﺍﺳﺖ ﻛﻪ
ﺑﺎﻳﺪ ﺍﺑﺘــﺪﺍ ﺑﺮﺍﻯ ﺍﺟﺮﺍﻯ ﺁﻥ ﺁﻣﺎﺩﮔﻰ ﻻﺯﻡ ﻭﺟﻮﺩ ﺩﺍﺷــﺘﻪ
ﺑﺎﺷﺪ.
ﻏﻼﻣﺮﺿﺎ ﺳــﻠﻴﻤﺎﻧﻰ ،ﻣﻌﺎﻭﻥ ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﺳــﺎﺯﻣﺎﻥ
ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﻭ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﻳﺮﺍﻥ ﺑﺎ ﺑﻴﺎﻥ ﺍﻳﻦ
ﻣﻄﻠﺐ ﺑﻪ ﮔﺴــﺘﺮﺵ ﺻﻨﻌﺖ ﮔﻔــﺖ :ﺁﻣﻮﺯﺵﻫﺎﻯ ﻓﻨﻰ ﻭ
ﺣﺮﻓﻪﺍﻯ ﻓﺮﺻﺘﻰ ﺑﺮﺍﻯ ﺁﻣﻮﺯﺵ ﺑﻪ ﺍﻓﺮﺍﺩ ﺟﺎﻣﻌﻪ ﺍﺳﺖ ﻛﻪ
ﺑﺎﻳﺪ ﺍﺯ ﺁﻥ ﺑﻪﺧﻮﺑﻰ ﺍﺳﺘﻔﺎﺩﻩ ﻛﺮﺩ ﻭ ﺩﻭﺭﻩﻫﺎﻯ ﻣﻬﺎﺭﺗﻰ ﺩﺭ
ﻛﻨــﺎﺭ ﺁﻣﻮﺯﺵﻫﺎ ﻗﺮﺍﺭ ﮔﻴﺮﺩ ﺗﺎ ﺩﺭ ﻋﻤﻞ ﺷــﺎﻫﺪ ﻳﺎﺩﮔﻴﺮﻯ
ﺍﻓﺮﺍﺩ ﺁﻣﻮﺯﺵﺩﻳﺪﻩ ﺑﺎﺷﻴﻢ.
ﻭﻯ ﺑــﺎ ﺑﻴــﺎﻥ ﺍﻳﻨﻜﻪ ﻃﺒــﻖ ﭘﻴﺶﺑﻴﻨﻰ ﺩﻭﻟﺖ ﺍﻣﺴــﺎﻝ
25ﺩﺭﺻﺪ ﺑﺎﻳﺪ ﺍﻓﺰﺍﻳﺶ ﺻﺎﺩﺭﺍﺕ ﺩﺍﺷــﺘﻪ ﺑﺎﺷﻴﻢ ،ﺗﺼﺮﻳﺢ
ﻛﺮﺩ :ﺩﻭﻟﺖ ﺗﺪﺑﻴﺮ ﻭ ﺍﻣﻴﺪ ﺍﺯ ﺷﻬﺮﻳﻮﺭ ﺍﻣﺴﺎﻝ ﺗﺎ ﺳﺎﻝ ﺁﻳﻨﺪﻩ
160ﻫــﺰﺍﺭ ﻧﻔﺮ ﺭﺍ ﺁﻣﻮﺯﺵ ﻣﻰﺩﻫﺪ ﺗﺎ ﻧﻴﺮﻭﻫﺎﻯ ﻣﺘﺨﺼﺺ
ﭘﺮﻭﺭﺵ ﻳﺎﺑﻨــﺪ .ﺗﺎﻛﻨﻮﻥ 67ﻫﺰﺍﺭ ﻧﻔــﺮ ﺁﻣﻮﺯﺵﻫﺎﻯ ﻻﺯﻡ
ﻣﻬﺎﺭﺗﻰ ﺭﺍ ﻓﺮﺍﮔﺮﻓﺘﻪﺍﻧﺪ ﻭ ﺑﻘﻴﻪ ﺗﺎ ﺷــﻬﺮﻳﻮﺭ ﺳــﺎﻝ ﺁﻳﻨﺪﻩ
ﺁﻣــﻮﺯﺵ ﻣﻰﺑﻴﻨﻨﺪ .ﺩﻭﻟﺖ ﺑﺎ ﺭﻭﺣﻴﻪ ﺟﻬﺎﺩﻯ ﭘﻴﮕﻴﺮ ﺍﻧﺠﺎﻡ
ﺍﻳﻦ ﻣﻬﻢ ﺍﺳﺖ.
84ﻫﺰﺍﺭ ﻭﺍﺣﺪ ﺻﻨﻌﺘﻰ ﻛﻮﭼﻚ ﺩﺭ ﻛﺸــﻮﺭ ﻭﺟﻮﺩ ﺩﺍﺭﺩ
ﻛــﻪ ﻧﺸــﺎﻥﺩﻫﻨﺪﻩ ﺍﻫﻤﻴﺖ ﺍﻳﻦ ﺑﺨﺶ ﺍﺯ ﺻﻨﻌﺖ ﺍﺳــﺖ.
ﺍﺟﺮﺍﻯ ﺯﻳﺮﺳــﺎﺧﺖﻫﺎ ،ﻧﮕﻬﺪﺍﺭﻯ ﻭ ﺗﻮﺳﻌﻪ ﺁﻧﻬﺎ ﺍﺯ ﺍﻫﻤﻴﺖ
ﺑﺴــﻴﺎﺭﻯ ﺑﺮﺧﻮﺭﺩﺍﺭ ﺍﺳﺖ ﺍﻣﺎ ﺷــﺮﻛﺖﻫﺎﻯ ﺧﺪﻣﺎﺗﻰ ﺑﺎﻳﺪ
ﺩﺭ ﺍﻧﺠﺎﻡ ﺍﻣﻮﺭ ﺷــﻬﺮﻙﻫﺎ ﻭ ﺍﻃﻼﻉﺭﺳــﺎﻧﻰ ﺑﻪ ﺻﻨﻌﺘﮕﺮﺍﻥ
ﻣﺸــﺎﺭﻛﺖ ﺑﻴﺸﺘﺮﻯ ﺩﺍﺷــﺘﻪ ﺑﺎﺷﻨﺪ .ﻣﺸــﺎﻫﺪﻩ ﺷﺪﻩ ﻛﻪ
ﺑﺴــﻴﺎﺭﻯ ﺍﺯ ﺻﻨﻌﺘﮕﺮﺍﻥ ﻫﻨﻮﺯ ﺍﺯ ﺍﻗﺪﺍﻣــﺎﺕ ﻭ ﺑﺮﻧﺎﻣﻪﻫﺎﻯ
ﺣﻤﺎﻳﺘﻰ ﺳــﺎﺯﻣﺎﻥ ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﻣﻄﻠﻊ ﻧﻴﺴــﺘﻨﺪ .ﺍﻳﻦ
ﺩﺭﺣﺎﻟﻰ ﺍﺳــﺖ ﻛﻪ ﻛﺎﺭﮔﺮﻭﻩ ﻣﺸــﺘﺮﻙ ﺳــﺎﺯﻣﺎﻥ ﻓﻨﻰ ﻭ
ﺣﺮﻓﻪﺍﻯ ﺑﺎ ﺳﺎﺯﻣﺎﻥ ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﻭ ﺷﺮﻛﺖ ﺷﻬﺮﻙﻫﺎﻯ
7ﺑﻬﻤﻦ 27 1395ﺭﺑﻴﻊﺍﻟﺜﺎﻧﻰ 1438
26ژﺍﻧﻮﻳﻪ 2017ﺷﻤﺎﺭﻩ 40ﭘﻴﺎﭘﻰ 2013
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ﺧﺒﺮ
ﺁﻣﻮﺯﺵ ﻧﻴﺮﻭﻯ ﺍﻧﺴﺎﻧﻰ ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ
ﺩﺭ ﺑﺴﺘﻪ ﺣﻤﺎﻳﺘﻰ ﺩﻭﻟﺖ
ﺻﻨﻌﺘﻰ ﺍﻳﺮﺍﻥ ﺩﺭ ﺑﺮﺧﻰ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺑﺮﮔﺰﺍﺭ ﻭ ﺩﺭ
ﺍﻳﻦ ﻛﺎﺭﮔﺮﻭﻩﻫﺎ ﺑﺮ ﺿﺮﻭﺭﺕ ﺍﻃﻼﻉﺭﺳــﺎﻧﻰ ﺍﺯ ﺣﻤﺎﻳﺖﻫﺎ ﻭ
ﺍﻗﺪﺍﻣﺎﺕ ﺍﻧﺠﺎﻡ ﺷﺪﻩ ﺩﺭ ﺯﻣﻴﻨﻪ ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﺗﺎﻛﻴﺪ ﺷﺪﻩ
ﺍﺳــﺖ ﭼﺮﺍﻛﻪ ﺑﺮﺧﻰ ﺻﻨﻌﺘﮕﺮﺍﻥ ﻭ ﻣﺪﻳﺮﺍﻥ ﺷــﻬﺮﻙﻫﺎﻯ
ﺻﻨﻌﺘﻰ ﻫﻨﻮﺯ ﺍﺯ ﺭﺍﻫﻜﺎﺭﻫﺎﻯ ﺟﺪﻳﺪ ﺩﺭ ﺗﺎﻣﻴﻦ ﻣﺎﻟﻰ ﺻﻨﺎﻳﻊ
ﻛﻮﭼﻚ ﻭ ﺍﻗﺪﺍﻣﺎﺕ ﺣﻤﺎﻳﺘﻰ ﺩﻭﻟﺖ ﻣﻄﻠﻊ ﻧﻴﺴــﺘﻨﺪ ﻭ ﺍﻳﻦ
ﺍﻣﺮ ﺧﺮﻭﺝ ﺍﺯ ﺭﻛﻮﺩ ﺭﺍ ﺯﻣﺎﻧﺒﺮ ﻣﻰﻛﻨﺪ.
ﺁﻳﻴﻦﻧﺎﻣﻪ ﻭ ﻣﺸــﻮﻕﻫﺎﻳﻰ ﻛﻪ ﺑﺮﺍﻯ ﺁﻣﻮﺯﺵ ﺷــﺎﻏﻼﻥ
ﻭ ﺑﺮﮔــﺰﺍﺭﻯ ﺁﻣﻮﺯﺵ ﺑﺮﺍﻯ ﺟﻮﻳﻨﺪﮔﺎﻥ ﻛﺎﺭ ﻣﺼﻮﺏ ﺷــﺪﻩ
ﻫﻤﺎﻥ ﻣﺼﻮﺑﻪ ﺻﻨﺪﻭﻕ ﻛﺎﺭﺁﻣﻮﺯﻯ ﺍﺳــﺖ ﻛﻪ ﺍﺟﺮﺍﻯ ﺁﻥ،
ﺗﺠﺮﺑــﻪ ﺧﻮﺑﻰ ﺩﺭ ﻛﺸــﻮﺭ ﺑﻮﺩﻩ ﺍﺳــﺖ ﺑﻨﺎﺑﺮﺍﻳﻦ ﻣﺎﺩﻩ 14
ﻗﺎﻧﻮﻥ ﻛﺎﺭﺁﻣﻮﺯﻯ ﻳﻚ ﺍﺑﺰﺍﺭ ﻣﺎﻟﻰ ﺷﻨﺎﺧﺘﻪ ﻣﻰﺷﻮﺩ.
ﻋﻠﻴﺮﺿﺎ ﻃﺎﻫﺮﭘﻮﺭ ،ﻣﺪﻳﺮﻛﻞ ﺩﻓﺘﺮ ﻧﻈﺎﺭﺕ ،ﺑﻬﺴــﺎﺯﻯ ﻭ
ﻫﺪﺍﻳﺖ ﺷــﻐﻠﻰ ﺳــﺎﺯﻣﺎﻥ ﺁﻣﻮﺯﺵ ﻓﻨﻰ ﻭ ﺣﺮﻓﻪﺍﻯ ﻛﺸﻮﺭ
ﻣﻌﺘﻘﺪ ﺍﺳــﺖ ﻛﻪ ﺍﻧﺴﺠﺎﻡ ﻭ ﻫﻤﺎﻫﻨﮕﻰ ﺑﺮﺍﻯ ﺁﻣﻮﺯﺵﻫﺎﻯ
ﻣﻬﺎﺭﺗﻰ ﺩﺭ ﻛﺸــﻮﺭ ﻭﺟﻮﺩ ﻧــﺪﺍﺭﺩ ﺩﺭ ﺣﺎﻟــﻰ ﻛﻪ ﻣﺰﺍﻳﺎﻯ
ﮔﻮﺍﻫﻴﻨﺎﻣﻪﻫﺎﻯ ﻓﻨﻰ ﻭ ﺣﺮﻓﻪﺍﻯ ﺩﺭ ﭘﺸــﺖ ﺑﺮﮔﻪ ﺁﻥ ﺩﺭﺝ
ﺷــﺪﻩ ﻭ ﺑﺮﺍﻯ ﺳﻴﺴﺘﻢ ﺑﺎﻧﻜﻰ ﻛﺸﻮﺭ ﺷﻨﺎﺧﺘﻪ ﺷﺪﻩ ﺍﺳﺖ.
ﺍﺳﺘﺎﻧﺪﺍﺭﺩﻫﺎﻯ ﺁﻣﻮﺯﺷــﻰ ﺑﺮﺍﻯ ﺩﻭﺭﻩﻫﺎﻯ ﻣﻬﺎﺭﺗﻰ ﺗﺪﻭﻳﻦ
ﻭ ﻣﺸــﺨﺺ ﺷــﺪﻩ ﺍﺳﺖ ﺍﻣﺎ ﺍﮔﺮ ﻧﻴﺎﺯ ﺑﺎﺷــﺪ ،ﺑﺮﺍﻯ ﺑﺨﺶ
ﺻﻨﻌﺘﻰ ﺑﺎﺯﻧﮕﺮﻯ ﺧﻮﺍﻫﺪ ﺷﺪ.
ﺩﺭ ﺭﺍﺳــﺘﺎﻯ ﺍﺟﺮﺍﻯ ﺳﻴﺎﺳــﺖﻫﺎﻯ ﺍﻗﺘﺼﺎﺩ ﻣﻘﺎﻭﻣﺘﻰ،
ﺩﻭﻟﺖ ﺗﺼﻤﻴــﻢ ﮔﺮﻓﺘﻪ ﺑﺮﺍﻯ 100ﻫﺰﺍﺭ ﻧﻔــﺮ ﺍﺯ ﻛﺎﺭﻛﻨﺎﻥ
ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺩﻭﺭﻩﻫﺎﻯ ﺁﻣﻮﺯﺷــﻰ ﺑﺮﮔﺰﺍﺭ ﺷﻮﺩ
ﭘﻨﺠﺸﻨﺒﻪ
ﺑﻨﺎﺑﺮﺍﻳــﻦ ﺑﺎﻳــﺪ ﺍﻃﻼﻉﺭﺳــﺎﻧﻰ ﻣﻨﺎﺳــﺒﻰ ﺑــﺮﺍﻯ ﺣﻀﻮﺭ
ﺻﻨﻌﺘﮕﺮﺍﻥ ﺩﺭ ﺍﻳﻦ ﺩﻭﺭﻩﻫﺎﻯ ﺁﻣﻮﺯﺷــﻰ ﺷﻮﺩ .ﺑﺎ ﻫﻤﻜﺎﺭﻯ
ﺳــﺎﺯﻣﺎﻥ ﻓﻨﻰ ﻭ ﺣﺮﻓــﻪﺍﻯ ﺗﻔﺎﻫﻤﻨﺎﻣﻪﺍﻯ ﺑــﺮﺍﻯ ﺍﺟﺮﺍﻯ
ﺩﻭﺭﻩﻫــﺎﻯ ﺁﻣﻮﺯﺷــﻰ ﺍﻣﻀﺎ ﺷــﺪﻩ ﻛﻪ ﺑﺎﻳﺪ ﺍﻳــﻦ ﺩﻭﺭﻩﻫﺎ
ﺑﺮﺍﺳﺎﺱ ﺍﺳﺘﺎﻧﺪﺍﺭﺩﻫﺎﻯ ﺁﻣﻮﺯﺷﻰ ﺑﺮﮔﺰﺍﺭ ﺷﻮﺩ ﻭ ﺑﻪ ﺍﻃﻼﻉ
ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﺍﻥ ﻭ ﻛﺎﺭﻛﻨﺎﻥ ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺑﺮﺳﺪ.
ﺍﻫﻤﻴﺖ ﻣﻮﺿﻮﻉ ﺗﺎﻣﻴﻦ ﻣﺎﻟﻰ ﻭ ﺑﺮﻧﺎﻣﻪﻫﺎﻯ ﺁﻣﻮﺯﺷــﻰ ﺑﺎﻳﺪ
ﺑﺮﺍﻯ ﻣﺪﻳــﺮﺍﻥ ﻭ ﻛﺎﺭﻛﻨﺎﻥ ﺻﻨﺎﻳﻊ ﻛﻮﭼــﻚ ﻭ ﻭﺍﺣﺪﻫﺎﻯ
ﺻﻨﻌﺘﻰ ﻣﺴــﺘﻘﺮ ﺩﺭ ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺗﻮﺟﻴﻪ ﺷﻮﺩ.
ﺍﻣﻜﺎﻥ ﺍﺟﺮﺍﻯ ﺩﻭﺭﻩﻫﺎﻯ ﻣﻬﺎﺭﺗﻰ ﺩﺭ ﺟﻮﺍﺭ ﻣﺮﺍﻛﺰ ﻛﺎﺭﮔﺎﻫﻰ
ﻭﺟﻮﺩ ﺩﺍﺭﺩ ﺍﻣﺎ ﺑﺎﻳﺪ ﺑﺎ ﺍﺳﺘﻔﺎﺩﻩ ﺍﺯ ﻓﻨﺎﻭﺭﻯﻫﺎﻯ ﺭﻭﺯ ﺑﺨﺸﻰ
ﺍﺯ ﺩﻭﺭﻩﻫــﺎ ﺭﺍ ﺑﻪ ﺻﻮﺭﺕ ﻣﺠﺎﺯﻯ ﻭ ﺩﻭﺭﻩﻫﺎﻯ ﻛﺎﺭﮔﺎﻫﻰ ﺭﺍ
ﺩﺭ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺑﺮﮔﺰﺍﺭ ﻛﺮﺩ .ﻫﻤﭽﻨﻴﻦ ﺩﺭ ﺩﻭﺭﻩﻫﺎﻯ
ﻣﺠﺎﺯﻯ ﻣﺤﺘﻮﺍﻯ ﺁﻣﻮﺯﺷﻰ ﻣﺸﺨﺺ ﺷﺪﻩ ﺍﺳﺖ.
ﺑﻪ ﮔﺰﺍﺭﺵ ﮔﺴــﺘﺮﺵ ﺻﻨﻌﺖ ،ﺁﻣﻮﺯﺵ ﺩﺭ ﻛﺸﻮﺭﻫﺎﻯ
ﭘﻴﺸــﺮﻓﺘﻪ ﺗﺤﺖﺗﺎﺛﻴﺮ ﻓﻨﺎﻭﺭﻯﻫﺎﻯ ﺭﻭﺯ ﺩﻧﻴﺎﺳــﺖ ﺍﻣﺎ ﺩﺭ
ﻛﺸﻮﺭ ﻣﺎ ﺍﺯ ﺍﻳﻦ ﻓﻨﺎﻭﺭﻯﻫﺎﻯ ﺁﻣﻮﺯﺷﻰ ﺍﺳﺘﻔﺎﺩﻩ ﻧﻤﻰﺷﻮﺩ
ﺩﺭ ﺣﺎﻟــﻰ ﻛــﻪ ﺑﺎﻳﺪ ﺟﺎﻳــﮕﺎﻩ ﺁﻣﻮﺯﺷــﻰ ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ
ﻭ ﻣﺘﻮﺳــﻂ ﻫﻤﺮﺍﻩ ﺑﺎ ﭘﻴﺸــﺮﻓﺖ ﻓﻨﺎﻭﺭﻯ ﺗﻮﺳــﻌﻪ ﻳﺎﺑﺪ ﻭ
ﻛﺎﺭﺑﺮﺩﻯ ﺷــﻮﺩ .ﻓﻨﺎﻭﺭﻯ ﺁﻣﻮﺯﺷــﻰ ﺩﺭ ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﻭ
ﻣﺘﻮﺳﻂ ﺑﺎﻳﺪ ﺑﺮﺍﻯ ﺑﻪﻛﺎﺭ ﺑﺮﺩﻥ ﺭﻭﺵﻫﺎﻯ ﺁﻣﻮﺯﺷﻰ ﺟﺪﻳﺪ
ﺍﺭﺗﻘــﺎ ﻳﺎﺑﺪ ﺗﺎ ﺑﺘﻮﺍﻧﻴــﻢ ﻣﺪﻝ ﺁﻣﻮﺯﺵ ﻭ ﭘــﺮﻭﺭﺵ ﺻﻨﺎﻳﻊ
ﻛﻮﭼﻚ ﻭ ﻣﺘﻮﺳــﻂ ﻛﺸــﻮﺭ ﺭﺍ ﺩﺭ ﺗﻌﺎﻣﻞ ﺑﺎ ﺳﺎﺯﻣﺎﻥ ﻓﻨﻰ
ﻭ ﺣﺮﻓﻪﺍﻯ ﺍﺳﺘﺨﺮﺍﺝ ﻛﻨﻴﻢ.
ﻭﺯﻳﺮﺻﻨﻌــﺖ ،ﻣﻌــﺪﻥ ﻭ ﺗﺠﺎﺭﺕ ﺩﺭ ﺑﺎﺯﺩﻳﺪ ﺍﺯ ﻏﺮﻓﻪ ﺧﻮﺷــﻪ
ﻛﺴــﺐ ﻭﻛﺎﺭ ﺳــﻮﻫﺎﻥ ﻗﻢ ﺩﺭ ﻋﻤﺎﻥ ،ﺗﺎﺳﻴﺲ ﺷﻌﺒﻪ ﻭ ﻣﻌﺮﻓﻰ
ﺑﻴﺸــﺘﺮ ﺍﻳﻦ ﺷﻴﺮﻳﻨﻰ ﺳــﻮﻏﺎﺕ ﻗﻢ ﺩﺭ ﺍﻳﻦ ﻛﺸﻮﺭ ﺭﺍ ﺧﻮﺍﺳﺘﺎﺭ
ﺷــﺪ .ﺑــﻪ ﮔﺰﺍﺭﺵ ﺧﺒﺮﻧــﮕﺎﺭ ﮔﺴــﺘﺮﺵ ﺻﻨﻌﺖ ﺍﺯ ﻗــﻢ ،ﺍﻣﻴﺮ
ﻃﻴﺒﻰﻧﮋﺍﺩ ،ﻣﺪﻳﺮﻋﺎﻣﻞ ﺷﺮﻛﺖ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻗﻢ ﺍﻇﻬﺎﺭ
ﻛﺮﺩ :ﺧﻮﺷــﻪ ﺳﻮﻫﺎﻥ ﻗﻢ ﻛﻪ ﺩﺭ ﭼﻨﺪ ﺳــﺎﻝ ﺍﺧﻴﺮ ﻓﻌﺎﻝ ﺷﺪﻩ
ﺍﺳﺖ ﺗﻮﺍﻧﺴﺘﻪ ﺑﺎ ﺑﻬﺮﻩﮔﻴﺮﻯ ﺍﺯ ﻓﻀﺎﻯ ﻫﻤﺪﻟﻰ ﻭ ﻫﻤﻜﺎﺭﻯ ﺑﺎﻻﻯ
ﻓﻌﺎﻻﻥ ﺍﻳﻦ ﺻﻨﻌﺖ ﺩﺳﺘﺎﻭﺭﺩﻫﺎﻯ ﺧﻮﺑﻰ ﺩﺭ ﻋﺮﺻﻪﻫﺎﻯ ﺩﺍﺧﻠﻰ
ﻭ ﺑﻴﻦﺍﻟﻤﻠﻠﻰ ﻛﺴــﺐ ﻛﻨﺪ .ﻃﻴﺒﻰﻧﮋﺍﺩ ﺑﺎ ﺑﻴﺎﻥ ﺍﻳﻨﻜﻪ ﺳــﻮﻫﺎﻥ
ﻗﻢ ﺑﺮﺍﻯ ﻧﺨﺴــﺘﻴﻦﺑﺎﺭ ﺑﻪ ﺻﻮﺭﺕ ﺭﺳــﻤﻰ ﺩﺭ ﻧﻤﺎﻳﺸــﮕﺎﻩﻫﺎ ﻭ
ﺑﺎﺯﺍﺭ ﻛﺸــﻮﺭ ﻋﻤﺎﻥ ﻭﺭﻭﺩ ﻛﺮﺩﻩ ﺍﺳــﺖ ،ﺍﻓﺰﻭﺩ :ﺩﺭ ﺳﺎﻝﺟﺎﺭﻯ ﺑﺎ
ﺍﻗﺪﺍﻣﺎﺕ ﻣﻨﺎﺳــﺐ ﻋﺎﻣﻞ ﺧﻮﺷﻪ ﻛﺴــﺐﻭﻛﺎﺭ ،ﺍﺗﺤﺎﺩﻳﻪ ﺳﻮﻫﺎﻥ
ﻗﻢ ﻭ ﻓﻌﺎﻻﻥ ﺍﻳﻦ ﺑﺨﺶ ﺗﻮﺍﻧﺴــﺘﻨﺪ ﺑﺎ ﺗﺸــﻜﻴﻞ ﻛﻨﺴﺮﺳــﻴﻮﻡ
ﻣﺸﺘﺮﻙ ﺑﺮﺍﻯ ﻧﺨﺴــﺘﻴﻦﺑﺎﺭ ﺩﺭ ﻧﻤﺎﻳﺸﮕﺎﻩ ﺷﻴﺮﻳﻨﻰ ﻭ ﺷﻜﻼﺕ
ﺗﻬﺮﺍﻥ ﺷﺮﻛﺖ ﻛﻨﻨﺪ ﻭ ﺳﭙﺲ ﻓﻌﺎﻻﻥ ﺳﻮﻫﺎﻥ ﻗﻢ ﺩﺭ ﻧﻤﺎﻳﺸﮕﺎﻩ
»ﮔﻠﻔﻮﺩ ﺩﻭﺑﻰ« ﻭ ﺍﻛﻨﻮﻥ ﻧﻴﺰ ﺩﺭ ﻧﻤﺎﻳﺸﮕﺎﻩ ﻛﺸﻮﺭ ﻋﻤﺎﻥ ﺣﻀﻮﺭ
ﻳﺎﻓﺘﻪﺍﻧﺪ .ﻣﺪﻳﺮﻋﺎﻣﻞ ﺷــﺮﻛﺖ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻗﻢ ﺷﻮﻕ،
ﺍﻧﺮژﻯ ﻭ ﺧﻮﺍﺳــﺖ ﻓﻌﺎﻻﻥ ﺧﻮﺷــﻪ ﺳــﻮﻫﺎﻥ ﻗﻢ ﺑﺮﺍﻯ ﺣﻀﻮﺭ
ﺩﺭ ﻧﻤﺎﻳﺸــﮕﺎﻩﻫﺎ ﻭ ﻓﻌﺎﻟﻴﺖﻫــﺎﻯ ﮔﺮﻭﻫﻰ ﺑﻪﻭﻳــﮋﻩ ﺻﺎﺩﺭﺍﺕ ﺭﺍ
ﻧﻮﻳﺪﺑﺨــﺶ ﺁﻳﻨﺪﻩﺍﻯ ﺭﻭﺷــﻦ ﺑﺮﺍﻯ ﺍﻳﻦ ﺳــﻮﻏﺎﺕ ﺻﻨﻌﺖ ﻗﻢ
ﺍﺭﺯﻳﺎﺑﻰ ﻛﺮﺩ ﻭ ﻳﺎﺩﺁﻭﺭ ﺷــﺪ :ﺳــﻮﻫﺎﻥ ﻗﻢ ﺑﺮﺍﻯ ﺣﻀﻮﺭ ﺟﺪﻯﺗﺮ
ﺩﺭ ﺑﺎﺯﺍﺭﻫﺎﻯ ﺟﻬﺎﻧﻰ ﻧﻴﺎﺯﻣﻨﺪ ﻣﺎﻧﺪﮔﺎﺭﻯ ﺑﻴﺸــﺘﺮﻯ ﺍﺳــﺖ ﻛﻪ
ﺧﻮﺷﺒﺨﺘﺎﻧﻪ ﺭﺍﻩ ﺑﺮﻭﻥﺭﻓﺖ ﺍﺯ ﺍﻳﻦ ﻣﻮﺿﻮﻉ ﻧﻴﺰ ﺑﻪ ﺩﺳﺖ ﺗﻮﺍﻧﺎﻯ
ﺧﻮﺩ ﻓﻌﺎﻻﻥ ﺳــﻮﻫﺎﻥ ﻗﻢ ﺩﺭ ﺣﺎﻝ ﭘﻴﮕﻴﺮﻯ ﺍﺳﺖ ﻛﻪ ﺑﻪ ﺯﻭﺩﻯ
ﻧﻴﺰ ﺷﺎﻫﺪ ﺣﻞ ﺍﻳﻦ ﻣﺸﻜﻞ ﺧﻮﺍﻫﻴﻢ ﺑﻮﺩ.
ﺗﺪﻭﻳﻦ ﺍﻳﻨﻔﻮﮔﺮﺍﻓﻴﻚ ﺗﺠﺎﺭﺕ ﺧﺎﺭﺟﻰ
ﻣﻌﺎﻭﻧﺖ ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﺷــﺮﻛﺖ ﺷــﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻗﻢ
ﺩﺭ ﺭﺍﺳــﺘﺎﻯ ﻣﻌﺮﻓﻰ ﻭ ﺷﻨﺎﺳــﺎﻧﺪﻥ ﻇﺮﻓﻴﺖﻫﺎﻯ ﻛﺸــﻮﺭﻫﺎﻯ
ﻣﻨﻄﻘﻪﺍﻯ ﻭ ﻓﺮﺍﻣﻨﻄﻘﻪﺍﻯ ،ﺭﺍﻫﻨﻤﺎﻯ ﺗﺠﺎﺭﺕ ﺧﺎﺭﺟﻰ ﺭﺍ ﺩﺭ ﻗﺎﻟﺐ
ﺍﻳﻨﻔﻮﮔﺮﺍﻓﻴﻚ ﻣﻨﺘﺸــﺮ ﻛﺮﺩ .ﻃﻴﺒﻰﻧــﮋﺍﺩ ﺩﺭ ﺍﻳﻦﺑﺎﺭﻩ ﻧﻴﺰ ﮔﻔﺖ:
ﺑﺮﺍﺳــﺎﺱ ﺑﺮﻧﺎﻣﻪﻫﺎﻯ ﺭﺍﻫﺒﺮﺩﻯ ﻭ ﺗﻮﺳــﻌﻪﺍﻯ ﺳــﺎﺯﻣﺎﻥ ﺻﻨﺎﻳﻊ
ﻛﻮﭼﻚ ﻭ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺍﻳﺮﺍﻥ ،ﺍﻣﺴﺎﻝ ﺑﺮ ﺗﻮﺍﻧﻤﻨﺪﻯﻫﺎﻯ
ﺻﺎﺩﺭﺍﺗﻰ ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﻧﮕﺎﻩ ﻭﻳﮋﻩﺍﻯ ﺷــﺪﻩ ﺍﺳﺖ .ﻣﺪﻳﺮﻋﺎﻣﻞ
ﺷــﺮﻛﺖ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ ﻗﻢ ﺍﺟﺮﺍ ﺷﺪﻥ ﺑﺮﻧﺎﻣﻪﻫﺎﻯ ﻣﺘﻨﻮﻉ
ﻭ ﻫﻤﭽﻨﻴــﻦ ﺗﻘﻮﻳﺖ ﻭﺍﺣﺪﻫﺎﻯ ﻣﺴــﺘﻌﺪ ﺩﺭ ﺑﺨﺶ ﺻﺎﺩﺭﺍﺕ ﻭ
ﺩﺳــﺘﺎﻭﺭﺩﻫﺎﻯ ﺷﺎﻳﺴــﺘﻪ ﻭﺍﺣﺪﻫﺎﻯ ﺻﻨﻌﺘﻰ ﺭﺍ ﻧﺘﻴﺠﻪ ﺗﻮﺟﻪ ﺑﻪ
ﺻﺎﺩﺭﺍﺕ ﺑﺮﺷــﻤﺮﺩ ﻭ ﮔﻔﺖ :ﺍﻳﺠﺎﺩ ﻭ ﺗﻮﺳــﻌﻪ ﺻﺎﺩﺭﺍﺕ ﻧﻴﺎﺯﻣﻨﺪ
ﺯﻳﺮﺳــﺎﺧﺖﻫﺎ ،ﻣﻄﺎﻟﻌﺎﺕ ﻭ ﺷــﻨﺎﺧﺖ ﻣﻨﺎﺳــﺐ ﺍﺯ ﺗﻮﺍﻧﻤﻨﺪﻯ ﻭ
ﻧﻴﺎﺯﻫﺎﻯ ﻛﺸﻮﺭﻫﺎﻯ ﺧﺎﺭﺟﻰ ﺍﺳﺖ.
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ﭘﻨﺠﺸﻨﺒﻪ
7ﺑﻬﻤﻦ 27 1395ﺭﺑﻴﻊﺍﻟﺜﺎﻧﻰ 1438
ﻣﺪﻳﺮﻳﺖ ﻋﻠﻢ ﻭ ﺻﻨﻌﺖ
26ژﺍﻧﻮﻳﻪ 2017ﺷﻤﺎﺭﻩ 40ﭘﻴﺎﭘﻰ 2013
ﮔﺰﺍﺭﺵ »ﮔﺴﺘﺮﺵ ﺻﻨﻌﺖ« ﺍﺯ ﺁﺧﺮﻳﻦ ﻭﺿﻌﻴﺖ ﺗﻮﻗﻒ ﺗﻮﻟﻴﺪ ﻻﻣﭗﻫﺎﻯ ﺭﺷﺘﻪﺍﻯ ﻧﺸﺎﻥ ﺩﺍﺩ
ﺿﺮﻭﺭﺕ ﺗﻌﻄﻴﻠﻰ 4ﻛﺎﺭﺧﺎﻧﻪ
ﻻﻣﭗﻫﺎﻯ ﺭﺷـﺘﻪﺍﻯ ﺑﻪﺩﻟﻴﻞ ﻛﻮﺗﺎﻩ ﺑﻮﺩﻥ ﻋﻤﺮﺷـﺎﻥ ﺳـﻮﺩﺁﻭﺭﻯ ﺧﻮﺑﻰ ﺑـﺮﺍﻯ ﺗﻮﻟﻴﺪﻛﻨﻨﺪﮔﺎﻥ
ﺩﺍﺭﺩ ﻭ ﻃﺒﻖ ﺍﺳـﺘﺎﻧﺪﺍﺭﺩ 1000ﺳﺎﻋﺖ ﻋﻤﺮ ﻣﻔﻴﺪ ﻻﻣﭗﻫﺎﻯ ﺭﺷﺘﻪﺍﻯ ﺍﻋﻼﻡ ﺷﺪﻩ ﺍﺳﺖ ،ﺩﺭ ﻣﻘﺎﺑﻞ
ﻻﻣﭗﻫـﺎﻯ ﻓﻠﻮﺭﺳـﻨﺖ ﻛﺎﻣﭙﻜـﺖ 8ﺑﺮﺍﺑﺮ ﻭ ﻻﻣﭗﻫـﺎﻯ ﺍﻝﺍﻯﺩﻯ 30ﺑﺮﺍﺑﺮ ﺑﻴﺸـﺘﺮ ﺍﺯ ﻻﻣﭗﻫﺎﻯ
ﺭﺷﺘﻪﻫﺎﻯ ﻋﻤﺮ ﺩﺍﺭﻧﺪ.
ﻣﻨﺎﺑﻊ ﻧﻮﺭ ﺑﺎ ﺑﺎﺯﺩﻩ ﺑﺎﻻ
ﻃﻴﺒﻪ ﺟﻬﺎﻧﺒﺎﺯﻯ
infrastructure@sanatnewspaper.com
ﺍﺳــﺘﻔﺎﺩﻩ ﺍﺯ ﻻﻣﭗﻫﺎﻯ ﺭﺷﺘﻪﺍﻯ ﺣﺪﻭﺩ 2000ﻣﮕﺎﻭﺍﺕ ﻣﺼﺮﻑ ﺭﺍ
ﺑﻪ ﺷﺒﻜﻪ ﺑﺮﻕ ﻛﺸﻮﺭ ﺗﺤﻤﻴﻞ ﻭ ﻫﺰﻳﻨﻪ ﺳﺮﺳﺎﻡﺁﻭﺭﻯ ﺭﺍ ﺩﺭ ﭘﻰ ﻣﺼﺮﻑ
ﺳﻮﺧﺖ ﻭ ﻧﻴﺮﻭﮔﺎﻩﻫﺎ ﺑﻪ ﻣﺠﻤﻮﻋﻪ ﻛﺸﻮﺭ ﻭﺍﺭﺩ ﻣﻰﻛﻨﺪ .ﺑﺎ ﻭﺟﻮﺩ ﭼﻨﻴﻦ
ﺷــﺮﺍﻳﻄﻰ ،ﺩﻭﻟﺖ ﺍﻭﺍﻳﻞ ﺳــﺎﻝ 95ﻣﺼﻮﺑﻪﺍﻯ ﺭﺍ ﺑﺮﺍﻯ ﻣﺘﻮﻗﻒ ﻛﺮﺩﻥ
ﺗﻮﻟﻴﺪ ﻻﻣﭗﻫﺎﻯ ﺭﺷــﺘﻪﺍﻯ ﺍﻋﻼﻡ ﻛﺮﺩ .ﺑﺮﺍﺳــﺎﺱ ﺍﻳﻦ ﻣﺼﻮﺑﻪ ﺑﺮﺍﻯ
ﺗﻐﻴﻴﺮ ﺧﻂ ﺗﻮﻟﻴﺪ ﻻﻣﭗﻫﺎﻯ ﺭﺷﺘﻪﺍﻯ ﻭ ﺗﻮﻟﻴﺪ ﻻﻣﭗﻫﺎﻯ ﻓﻠﻮﺭﺳﻨﺖ،
ﻛﺎﻣﭙﻜﺖ ﻭ ﺍﻝﺍﻯﺩﻯ ﺗﺴــﻬﻴﻼﺗﻰ ﺍﺯ ﻃﺮﻳﻖ ﺑﺎﻧﻚ ﺻﻨﻌﺖ ﻭ ﻣﻌﺪﻥ ﺑﻪ
ﺍﻳﻦ ﺗﻮﻟﻴﺪﻛﻨﻨﺪﮔﺎﻥ ﭘﺮﺩﺍﺧﺖ ﺧﻮﺍﻫﺪ ﺷﺪ .ﺑﺮﺍﻯ ﭘﺮﺩﺍﺧﺖ ﺁﻥ ﺳﺎﺯﻣﺎﻥ
ﺑﻬﺮﻩﻭﺭﻯ ﺍﻧﺮژﻯ 8ﺩﺭﺻﺪ ﺳﻮﺩ ﺭﺍ ﺍﺯ ﻃﺮﻳﻖ ﻃﺮﺡ ﻫﺪﻓﻤﻨﺪﻯ ﻳﺎﺭﺍﻧﻪﻫﺎ
ﭘﺮﺩﺍﺧﺖ ﻣﻰﻛﻨﺪ .ﺑﺮﺍﺳﺎﺱ ﺁﺧﺮﻳﻦ ﺁﻣﺎﺭ ،ﺗﻮﻟﻴﺪﻛﻨﻨﺪﮔﺎﻥ ﻃﺮﺡﻫﺎﻯ
ﺧﻮﺩ ﺭﺍ ﺑﻪ ﺑﺎﻧــﻚ ﺻﻨﻌﺖ ﻭ ﻣﻌﺪﻥ ﺍﻋﻼﻡ ﻛﺮﺩﻩﺍﻧﺪ ﺑﺎ ﺍﻳﻦ ﺣﺎﻝ ﺗﺎﻛﻨﻮﻥ
ﺗﺴــﻬﻴﻼﺗﻰ ﺩﺭﻳﺎﻓــﺖ ﻧﻜﺮﺩﻩﺍﻧــﺪ ﻭ 4ﻛﺎﺭﺧﺎﻧــﻪ ﺗﻮﻟﻴﺪﻛﻨﻨﺪﻩ ﻻﻣﭗ
ﺭﺷــﺘﻪﺍﻯ ﺑﺎ ﻣﺠﻤﻮﻉ 20ﺧﻂ ﺗﻮﻟﻴﺪ ﺑﻪ ﻓﻌﺎﻟﻴﺖ ﺧﻮﺩ ﺍﺩﺍﻣﻪ ﻣﻰﺩﻫﻨﺪ.
ﺑﺎ ﺗﻮﺟﻪ ﺍﻳﻨﻜﻪ ﺗﻮﻟﻴﺪ ﺑﺮﻕ ﻛﺸــﻮﺭ ﺑﻪ ﻫﺰﻳﻨﻪ ﻭ ﺯﻣﺎﻥ ﺯﻳﺎﺩﻯ ﻧﻴﺎﺯ ﺩﺍﺭﺩ.
ﺍﺟــﺮﺍﻯ ﺍﻳﻦ ﻃﺮﺡ ﺍﻟﺰﺍﻣﻰ ﺍﺳــﺖ ﻛﻪ ﮔﺴــﺘﺮﺵ ﺻﻨﻌــﺖ ﺟﺰﺋﻴﺎﺕ ﻭ
ﭼﺎﻟﺶﻫﺎﻯ ﭘﻴﺶ ﺭﻭﻯ ﺍﺟﺮﺍﻯ ﺍﻳﻦ ﻣﺼﻮﺑﻪ ﺭﺍ ﺑﺮﺭﺳﻰ ﻛﺮﺩﻩ ﺍﺳﺖ.
ﺍﻛﻨــﻮﻥ 3ﻣﻨﺒﻊ ﻧﻮﺭﻯ ﺩﺭ ﻛﺸــﻮﺭ ﺍﺯﺟﻤﻠﻪ ﻻﻣﭗﻫﺎﻯ ﺭﺷــﺘﻪﺍﻯ
ﻳــﺎ ﺍﻟﺘﻬﺎﺑﻰ ،ﻓﻠﻮﺭﺳــﻨﺖ ﻛﺎﻣﭙﻜــﺖ ﻭ ﺍﻝﺍﻯﺩﻯ ﻭﺟــﻮﺩ ﺩﺍﺭﺩ .ﺑﺎﺯﺩﻩ
ﻻﻣﭗﻫﺎﻯ ﺭﺷــﺘﻪﺍﻯ ﻳﺎ ﺍﻟﺘﻬﺎﺑﻰ ﺯﻳﺮ 10ﺩﺭﺻــﺪ ﻭ ﺩﺍﺭﺍﻯ ﻃﻮﻝ ﻋﻤﺮ
ﻛﻤﺘﺮ ﺍﺯ 1000ﻫﺰﺍﺭ ﺳﺎﻋﺖ ﺍﺳﺖ ﻭ ﻗﻴﻤﺖ ﺍﻳﻦ ﻧﻮﻉ ﻻﻣﭗﻫﺎ ﺑﺴﻴﺎﺭ ﻛﻢ
ﺍﺳــﺖ .ﺍﻛﻨﻮﻥ ﺍﻳﻦ ﻻﻣﭗﻫﺎ ﺩﺭ ﻛﺸﻮﺭ ﺗﻮﻟﻴﺪ ﻣﻰﺷﻮﺩ ﻭ ﻣﻘﺪﺍﺭ ﺯﻳﺎﺩﻯ
ﻧﻴﺰ ﺍﺯ ﺧﺎﺭﺝ ﻛﺸﻮﺭ ﻭﺍﺭﺩ ﻣﻰﺷﻮﺩ.
ﻣﻨﺒﻊ ﺩﻳﮕﺮ ﺗﻮﻟﻴﺪ ﻧﻮﺭ ﻻﻣﭗﻫﺎﻯ ﻓﻠﻮﺭﺳــﻨﺖ ﻛﺎﻣﭙﻜﺖ ﺍﺳــﺖ ﻛﻪ
ﻻﻣﭗﻫــﺎﻯ ﻣﻬﺘﺎﺑﻰ ﻧﻴــﺰ ﺩﺭ ﺍﻳﻦ ﺣﻮﺯﻩ ﻗﺮﺍﺭ ﻣﻰﮔﻴــﺮﺩ ﺍﻳﻦ ﻻﻣﭗﻫﺎ
ﻧﺴــﺒﺖ ﺑﻪ ﻻﻣﭗﻫﺎﻯ ﺭﺷــﺘﻪﺍﻯ ﺑﺎﺯﺩﻩ ﻣﻨﺎﺳﺐﺗﺮ ﻭ ﺑﻬﺮﻩ ﻧﻮﺭ ﺑﺎﻻﺗﺮﻯ
ﺩﺍﺭﺩ ﻛﻪ ﺩﺍﺭﺍﻯ ﻃﻮﻝ ﻋﻤﺮ 7ﺗﺎ 8ﻫﺰﺍﺭ ﺳﺎﻋﺘﻪ ﻭ ﻗﻴﻤﺖ ﻣﺘﻮﺳﻂ ﺍﺳﺖ.
ﻣﻨﺒﻊ ﺩﻳﮕﺮ ﻧﻮﺭ ﻻﻣﭗﻫﺎﻯ ﺍﻝﺍﻯﺩﻯ ﺍﺳــﺖ ﻛــﻪ ﺑﻬﺮﻩ ﻧﻮﺭﻯ ﺑﺎﻻ ﺑﺎ
ﻃﻮﻝ ﻋﻤﺮ 30ﻫﺰﺍﺭ ﺳــﺎﻋﺘﻪ ﺩﺍﺷــﺘﻪ ﻭ ﺍﻳﻦ ﻻﻣﭗﻫﺎ ﻗﻴﻤﺖ ﺑﺴﻴﺎﺭﻯ
ﻧﺴﺒﺖ ﺑﻪ ﺩﻭ ﻧﻮﻉ ﻧﺨﺴﺖ ﺩﺍﺭﺩ.
ﺑﺎ ﺗﻮﺟﻪ ﺑﻪ ﺍﻳﻨﻜﻪ ﺑﺎﺯﺩﻩ ﻻﻣﭗﻫﺎﻯ ﺭﺷﺘﻪﺍﻯ ﺑﺎ ﺿﺮﻳﺐ ﺯﻳﺮ 10ﺩﺭﺻﺪ
ﺍﺳــﺖ ﻭ ﺑﺎﻻﺗــﺮ ﺍﺯ 90ﺩﺭﺻﺪ ﺍﻧﺮژﻯ ﺁﻥ ﺗﺒﺪﻳﻞ ﺑﻪ ﮔﺮﻣﺎ ﻣﻰﺷــﻮﺩ ﺩﺭ
ﻧﺘﻴﺠﻪ ﺁﺳﻴﺐﻫﺎﻯ ﺯﻳﺎﺩﻯ ﺑﻪ ﺑﺮﻕ ﻛﺸﻮﺭ ﻭ ﺍﻧﺮژﻯ ﺍﻟﻜﺘﺮﻳﻜﻰ ﺗﻮﻟﻴﺪﻯ
ﻭﺍﺭﺩ ﻣﻰﻛﻨــﺪ .ﺑﺎ ﻭﺟﻮﺩ ﺍﻳﻦ ﺑﻪ ﺍﺳــﺘﻔﺎﺩﻩ ﺍﺯ ﻻﻣﭗﻫﺎﻯ ﺭﺷــﺘﻪﺍﻯ ﺩﺭ
ﻛﺸــﻮﺭ ﺗﻤﺎﻳﻞ ﻭﺟﻮﺩ ﺩﺍﺭﺩ .ﺍﻳﻦ ﺩﺭ ﺣﺎﻟﻰ ﺍﺳﺖ ﻛﻪ ﺗﻮﻟﻴﺪ ﺍﻳﻦ ﻻﻣﭗﻫﺎ
ﺩﺭ ﺩﻧﻴﺎ ﻣﻨﺴــﻮﺥ ﺍﺳﺖ ﻭ ﻗﻮﺍﻧﻴﻦ ﻣﺨﺘﻠﻔﻰ ﺩﺭ ﺩﻧﻴﺎ ﺑﺮﺍﻯ ﺟﻠﻮﮔﻴﺮﻯ ﺍﺯ
ﺗﻮﻟﻴﺪ ﻭ ﺗﻮﺯﻳﻊ ﺍﻳﻦ ﻻﻣﭗﻫﺎ ﻭﺟﻮﺩ ﺩﺍﺭﺩ.
3 ﻣﺎﻧﻊ ﺍﺻﻠﻰ
ﺑﺎ ﺣﻤﺎﻳﺖ ﺩﻭﻟﺖ ﻗﺮﺍﺭ ﺷﺪ ﺗﻮﻟﻴﺪ ﻭ ﺗﻮﺯﻳﻊ ﻻﻣﭗﻫﺎﻯ ﺭﺷﺘﻪﺍﻯ ﺑﺎﻻﻯ
40ﻭﺍﺕ ﻣﻤﻨﻮﻉ ﺷــﻮﺩ .ﺩﺭ ﺍﻳﻦ ﺷــﺮﺍﻳﻂ ﻛﺎﺭﺧﺎﻧﻪﻫﺎﻯ ﺗﻮﻟﻴﺪﻛﻨﻨﺪﻩ
ﻻﻣﭗﻫﺎﻯ ﺭﺷــﺘﻪﺍﻯ ﺑﺮﺍﻯ ﺗﺒﺪﻳﻞ ﺧﻂ ﺗﻮﻟﻴﺪ ﺑﻪ ﻻﻣﭗ ﻓﻠﻮﺭﺳــﻨﺖ
ﻛﺎﻣﭙﻜﺖ ﺑﻪ ﺳﺮﻣﺎﻳﻪ ﻧﻴﺎﺯ ﺩﺍﺷﺘﻨﺪ .ﺍﺯ ﺍﻳﻦ ﺭﻭ ،ﺩﻭﻟﺖ ﻗﺎﻧﻮﻧﻰ ﺭﺍ ﺗﺼﻮﻳﺐ
ﻛﺮﺩ ﺗــﺎ ﺍﺯ ﻃﺮﺡ ﻫﺪﻓﻤﻨﺪﻯ ﻳﺎﺭﺍﻧﻪﻫﺎ ﺑﺮﺍﻯ ﻧﻮﺳــﺎﺯﻯ ﺧﻂ ﺗﻮﻟﻴﺪ ﺍﻳﻦ
ﻛﺎﺭﺧﺎﻧﻪﻫﺎ ﺍﺳــﺘﻔﺎﺩﻩ ﺷﻮﺩ ﻭ ﺣﻤﺎﻳﺖ ﺷﻮﻧﺪ ﺍﻳﻦ ﺩﺭ ﺣﺎﻟﻰ ﺑﻮﺩ ﻛﻪ ﺍﻳﻦ
ﺍﺗﻔﺎﻕ ﺑﻌﺪ ﺍﺯ ﻃﺮﺡ ﺩﻭﻟﺖ ﻧﻴﻔﺘﺎﺩ.
ﺳﻌﻴﺪ ﻣﻬﺬﺏﺗﺮﺍﺑﻰ ،ﺭﻳﻴﺲ ﺍﻧﺠﻤﻦ ﻋﻠﻤﻰ ﻣﺪﻳﺮﻳﺖ ﻣﺼﺮﻑ ﺍﻳﺮﺍﻥ
3ﻋﺎﻣﻞ ﻛﻠﻴﺪﻯ ﺭﺍ ﺩﺭ ﻋﻤﻠﻴﺎﺗﻰ ﻧﺸــﺪﻥ ﻃــﺮﺡ ﻫﺪﻓﻤﻨﺪﻯ ﻳﺎﺭﺍﻧﻪﻫﺎ
ﺑــﺮﺍﻯ ﺗﻮﻟﻴﺪﻛﻨﻨﺪﮔﺎﻥ ﻻﻣﭗﻫﺎﻯ ﺭﺷــﺘﻪﺍﻯ ﺩﺧﻴﻞ ﺩﺍﻧﺴــﺖ ﻭ ﺑﻪ
ﮔﺴﺘﺮﺵ ﺻﻨﻌﺖ ﮔﻔﺖ :ﻳﻜﻰ ﺍﺯ ﺩﻻﻳﻞ ﺑﺎﻻ ﺭﻓﺘﻦ ﻧﺮﺥ ﺍﺭﺯ ﺑﻮﺩ ﭼﺮﺍ ﻛﻪ
ﺑﺎ ﺑﺎﻻ ﺭﻓﺘﻦ ﺍﺭﺯ ﻗﻴﻤﺖ ﻻﻣﭗﻫﺎﻯ ﻓﻠﻮﺭﺳﻨﺖ ﻛﺎﻣﭙﻜﺖ ﻭ ﺍﻝﺍﻯﺩﻯ ﺑﺎ
ﺑﺎﺯﺩﻩ ﺑﺎﻻ ﺍﻓﺰﺍﻳﺶ ﻳﺎﻓﺖ ﻭ ﺩﺭ ﭘﻰ ﺁﻥ ﻧﺮﺥ ﺑﺮﻕ ﻧﻴﺰ ﺑﺎﻻ ﺭﻓﺖ .ﺍﺯ ﺍﻳﻦ ﺭﻭ
3ﻋﺎﻣﻞ ،ﻧﻴﺎﺯ ﺑﻪ ﺳﺮﻣﺎﻳﻪ ﺑﺮﺍﻯ ﺗﻐﻴﻴﺮ ﺧﻂ ﺗﻮﻟﻴﺪ ﻻﻣﭗﻫﺎﻯ ﺭﺷﺘﻪﺍﻯ،
ﺍﻓﺰﺍﻳﺶ ﻧﺮﺥ ﺍﺭﺯ ﻭ ﺑﺎﻻ ﺭﻓﺘﻦ ﻗﻴﻤﺖ ﺑﺮﻕ ﻣﻮﺟﺐ ﺷﺪ ﺗﻮﻟﻴﺪ ﻻﻣﭗﻫﺎﻯ
ﺭﺷــﺘﻪﺍﻯ ﻛﻤﺎﻛﻤﺎﻥ ﺍﺩﺍﻣﻪ ﻳﺎﺑﺪ ﻭ ﺑﻪ ﺩﻧﺒﺎﻝ ﺁﻥ ﻭﺍﺭﺩﺍﺕ ﻧﻴﺰ ﺑﺎ ﺳﺮﻋﺖ
ﺑﻴﺸﺘﺮﻯ ﺍﻧﺠﺎﻡ ﺷﺪ.
ﺑــﻪ ﮔﻔﺘﻪ ﻣﻬﺬﺏﺗﺮﺍﺑﻰ ،ﺍﻳﻦ ﺩﺭ ﺣﺎﻟﻰ ﺍﺳــﺖ ﻛﻪ ﺗﻮﻟﻴﺪ ﻻﻣﭗﻫﺎﻯ
ﺭﺷــﺘﻪﺍﻯ ﻣﺎﻧﻨﺪ ﺳﻤﻰ ﺑﺮﺍﻯ ﺍﻧﺮژﻯ ﺍﻟﻜﺘﺮﻳﻜﻰ ﻛﺸﻮﺭ ﺍﺳﺖ ﻛﻪ ﺑﺮﺍﻯ
ﺣﻞ ﺍﻳﻦ ﻣﻌﻀﻞ ﺑﺎﻳﺪ ﻋﻮﺍﻣﻞ ﻛﻠﻴﺪﻯ ﭘﻴﺶ ﮔﻔﺘﻪ ﺭﺍ ﺣﻞ ﻛﻨﻴﻢ .ﻋﻼﻭﻩ
ﺑﺮﺍﻳــﻦ ،ﺑﺎﻳﺪ ﺣﻤﺎﻳﺖﻫﺎﻯ ﻻﺯﻡ ﺑﺮﺍﻯ ﺗﻐﻴﻴــﺮ ﺧﻂ ﺗﻮﻟﻴﺪ ﻻﻣﭗﻫﺎﻯ
ﺭﺷــﺘﻪﺍﻯ ﺭﺍ ﻋﻤﻠﻴﺎﺗﻰ ﻛﻨﻴﻢ ﻭ ﺑﺎ ﻓﺮﻫﻨﮓﺳــﺎﺯﻯ ،ﺯﻳﺎﻥﻫﺎﻯ ﻧﺎﺷﻰ
ﺍﺯ ﺍﺳــﺘﻔﺎﺩﻩ ﻻﻣﭗﻫﺎﻯ ﺭﺷــﺘﻪﺍﻯ ﺭﺍ ﺑﺮﺍﻯ ﻣﺮﺩﻡ ﺗﺸــﺮﻳﺢ ﻛﻨﻴﻢ .ﺑﻪ
ﻋﺒﺎﺭﺗﻰ ﺑﺎ ﺍﻃﻼﻉﺭﺳﺎﻧﻰ ﺑﻪ ﻣﺮﺩﻡ ﻧﺸﺎﻥ ﺩﻫﻴﻢ ﻛﻪ ﺑﻪ ﺍﺯﺍﻯ ﺍﺳﺘﻔﺎﺩﻩ ﺍﺯ
ﺍﻫﻤﻴﺖ ﺍﺳﺘﺎﻧﺪﺍﺭﺩﻫﺎﻯ ﺍﻳﻤﻨﻰ ﻭ ﻣﺤﻴﻂﺯﻳﺴﺖ ﺩﺭ ﺍﻳﺪﺭﻭ
ﻣﺮﺍﺳﻢ ﻣﻌﺎﺭﻓﻪ ﻭ ﺗﻮﺩﻳﻊ ﺭﻳﻴﺴﺎﻥ ﺟﺪﻳﺪ ﻭ ﺳﺎﺑﻖ ﺍﻣﻮﺭ ﺍﻳﻤﻨﻰ ،ﻣﺤﻴﻂﺯﻳﺴﺖ ﻭ
ﺍﻧﺮژﻯ ﺍﻳﺪﺭﻭ ﺑﺎ ﺣﻀﻮﺭ ﺷــﻤﺎﺭﻯ ﺍﺯ ﻣﻌﺎﻭﻧﺎﻥ ﻭ ﻣﺪﻳﺮﺍﻥ ﺍﻳﻦ ﺳﺎﺯﻣﺎﻥ ﺑﺮﮔﺰﺍﺭ ﺷﺪ.
ﺑﻪ ﮔﺰﺍﺭﺵ ﺍﻳﺪﺭﻭﻧﻴﻮﺯ ،ﺍﺑﻮﺍﻟﻔﻀﻞ ﻛﻴﺎﻧﻰ ﺑﺨﺘﻴﺎﺭﻯ ،ﻣﻌﺎﻭﻥ ﺑﺮﻧﺎﻣﻪﺭﻳﺰﻯ ﺳــﺎﺯﻣﺎﻥ
ﮔﺴــﺘﺮﺵ ﻭ ﻧﻮﺳــﺎﺯﻯ ﺻﻨﺎﻳﻊ ﺍﻳﺮﺍﻥ ﺿﻤﻦ ﺑﺎﺍﻫﻤﻴﺖ ﺧﻮﺍﻧﺪﻥ ﻣﺒﺎﺣﺚ ﺍﻳﻤﻨﻰ،
ﻣﺤﻴﻂﺯﻳﺴﺖ ﻭ ﺍﻧﺮژﻯ ﮔﻔﺖ :ﺍﻣﻴﺪﻭﺍﺭﻡ ﺭﻳﻴﺲ ﺟﺪﻳﺪ ﺍﻣﻮﺭ ﺍﻳﻤﻨﻰ ،ﻣﺤﻴﻂﺯﻳﺴﺖ
ﻭ ﺍﻧــﺮژﻯ ﺍﻳﺪﺭﻭ ﻭﻇﺎﻳﻒ ﻣﺤﻮﻝ ﺍﻳــﻦ ﺑﺨﺶ ﺭﺍ ﺑﺎ ﺟﺪﻳﺖ ﻭ ﺑﻬﺮﻩﮔﻴﺮﻯ ﺍﺯ ﺗﻮﺍﻥ ﻭ
ﺍﻣﻜﺎﻧﺎﺕ ﺳــﺎﺯﻣﺎﻥ ﺩﺭ ﺩﺳﺘﻴﺎﺑﻰ ﺑﻪ ﺍﻫﺪﺍﻑ ﺍﺯ ﺗﻌﻴﻴﻦ ﺷﺪﻩ ﺑﻪﻛﺎﺭ ﮔﻴﺮﺩ ﻭ ﻓﺮﺁﻳﻨﺪ
ﺑﻜﺎﺭﮔﻴﺮﻯ ﺍﻳﻤﻨﻰ ،ﻣﺤﻴﻂﺯﻳﺴﺖ ﻭ ﺍﻧﺮژﻯ ) (HSE-MASTERPLANﺩﺭ
ﻭﺯﺍﺭﺕ ﺻﻨﻌﺖ ،ﻣﻌﺪﻥ ﻭ ﺗﺠﺎﺭﺕ ﺭﺍ ﺑﺎ ﻫﻤﻜﺎﺭﻯ ﺍﻳﺪﺭﻭ ﺑﻪ ﺛﻤﺮ ﺭﺳﺎﻧﺪ.
ﻣﻌﺎﻭﻥ ﺑﺮﻧﺎﻣﻪﺭﻳﺰﻯ ﺳــﺎﺯﻣﺎﻥ ﺍﺯ ﺯﺣﻤﺎﺕ ﻣﻮﺳــﻮﻯ ﺭﻳﻴﺲ ﺳﺎﺑﻖ ﺍﻳﻦ ﺑﺨﺶ
ﻛﻪ ﺗﻼﺵﻫﺎﻯ ﺍﺭﺯﻧﺪﻩﺍﻯ ﺩﺭ ﻣﺴــﻴﺮ ﺍﺳﺘﻘﺮﺍﺭ ﺷــﻴﻮﻩﻧﺎﻣﻪﻫﺎﻯ ﻣﺮﺑﻮﻁ ﺑﻪ ﺍﻳﻤﻨﻰ،
ﻣﺤﻴﻂﺯﻳﺴﺖ ﻭ ﺍﻧﺮژﻯ ﺩﺭ ﺳﺎﺯﻣﺎﻥ ﻭ ﺷﺮﻛﺖﻫﺎﻯ ﺗﺎﺑﻊ ﻛﺮﺩ ،ﺗﻘﺪﻳﺮ ﻛﺮﺩ.
ﮔﻔﺘﻨﻰ ﺍﺳــﺖ ،ﺑﺮﺍﺳــﺎﺱ ﺣﻜــﻢ ﻣﻨﺼﻮﺭ ﻣﻌﻈﻤــﻰ ،ﻣﻌﺎﻭﻥ ﻭﺯﻳــﺮ ﻭ ﺭﻳﻴﺲ
ﻫﻴﺎﺕﻋﺎﻣــﻞ ﺍﻳﺪﺭﻭ ﺑﻪ ﻧﻮﻓــﻼﺡ ،ﺍﻧﺠﺎﻡ ﻫﻤﺎﻫﻨﮕﻰﻫﺎﻯ ﺍﻳﻦ ﺑﺨــﺶ ﺑﻪ ﻣﻌﺎﻭﻧﺖ
ﺑﺮﻧﺎﻣﻪﺭﻳﺰﻯ ﻭﺍﮔﺬﺍﺭ ﺷﺪﻩ ﺍﺳﺖ.
ﺩﺭ ﺍﻳــﻦ ﺣﻜﻢ ﻣﻬﻢﺗﺮﻳﻦ ،ﻭﻇﻴﻔﻪﻫﺎﻯ ﺍﻳﻦ ﺑﺨــﺶ ﻋﺒﺎﺭﺕ ﺍﺯ ﺗﻬﻴﻪ ،ﺗﺪﻭﻳﻦ ﻭ
ﺍﺭﺍﺋﻪ ﭘﻴﺸــﻨﻬﺎﺩﻫﺎﻯ ﻻﺯﻡ ﺩﺭﺑﺎﺭﻩ ﺳﻴﺎﺳﺖﻫﺎ ﻭ ﺑﺮﻧﺎﻣﻪﻫﺎﻯ ﺍﻳﻤﻨﻰ ،ﻣﺤﻴﻂﺯﻳﺴﺖ
ﻭ ﺍﻧــﺮژﻯ ﻣﺮﺗﺒﻂ ﺑﺎ ﻃﺮﺡﻫﺎ ﻭ ﭘﺮﻭژﻩﻫﺎﻯ ﺍﺟﺮﺍﻳﻰ ﺩﺭ ﺳــﺎﺯﻣﺎﻥﻫﺎ ﻭ ﺷــﺮﻛﺖﻫﺎ،
ﻣﺸﺎﺭﻛﺖ ﺩﺭ ﺗﺪﻭﻳﻦ ﻭ ﺍﺻﻼﺡ ﻗﻮﺍﻧﻴﻦ ،ﻣﻘﺮﺭﺍﺕ ،ﺿﻮﺍﺑﻂ ،ﺷﻴﻮﻩﻧﺎﻣﻪﻫﺎﻯ ﺍﻳﻤﻨﻰ،
ﻣﺤﻴﻂﺯﻳﺴــﺖ ﻭ ﺍﻧﺮژﻯ ﻣﺮﺗﺒﻂ ﺑﺎ ﻃﺮﺡﻫﺎ ﻭ ﭘﺮﻭژﻩﻫﺎﻯ ﺍﺟﺮﺍﻳﻰ ﺩﺭ ﺳﺎﺯﻣﺎﻥﻫﺎ ﻭ
ﺷــﺮﻛﺖﻫﺎ ،ﺑﺮﺭﺳــﻰ ﻭ ﻣﻄﺎﻟﻌﻪ ﻻﻳﺤﻪﻫﺎ ،ﭘﺮﻭﺗﻜﻞﻫﺎ ،ﻣﺼﻮﺑﺎﺕ ﻭ ﺷﻴﻮﻩﻧﺎﻣﻪﻫﺎﻯ
ﻣﺮﺗﺒﻂ ﺑﺎ ﺍﻳﻤﻨﻰ ،ﻣﺤﻴﻂﺯﻳﺴــﺖ ﻭ ﺍﻧﺮژﻯ ،ﺷﻨﺎﺳــﺎﻳﻰ ﻣﺸــﻜﻼﺕ ﻭ ﻣﻌﻀﻼﺕ
ﺍﻳﻤﻨﻰ ،ﻣﺤﻴﻂﺯﻳﺴــﺖ ﻭ ﺍﻧﺮژﻯ ﺳــﺎﺯﻣﺎﻥ ﻭ ﺷــﺮﻛﺖﻫﺎ ،ﺷﻨﺎﺳــﺎﻳﻰ ﻋﻮﺍﻣﻞ ﻭ
ﻋﻠﺖﻫﺎﻯ ﺍﺗﻼﻑ ﺍﻧﺮژﻯ ﻭ ﺍﺭﺍﺋﻪ ﺭﺍﻫﻜﺎﺭﻫﺎﻯ ﭘﻴﺸــﮕﻴﺮﺍﻧﻪ ﻭ ﺍﻳﺠﺎﺩ ﺯﻳﺮﺳﺎﺧﺖﻫﺎ ﻭ
ﺷﺮﺍﻳﻂ ﻻﺯﻡ ﺑﺮﺍﻯ ﺭﻓﻊ ﻧﺎﺭﺳﺎﻳﻰﻫﺎﻯ ﻣﻮﺟﻮﺩ ،ﺍﻳﺠﺎﺩ ﺍﺭﺗﺒﺎﻁ ﻣﺴﺘﻤﺮ ﺑﺎ ﺷﺮﻛﺖﻫﺎ
ﺑﻪ ﻣﻨﻈﻮﺭ ﺭﺍﻫﺒﺮﻯ ﻭ ﻧﻈﺎﺭﺕ ﻣﻨﺎﺳﺐ ﺑﺮﻧﺎﻣﻪﻫﺎﻯ ﺍﻳﻤﻨﻰ ،ﻣﺤﻴﻂﺯﻳﺴﺖ ﻭ ﺍﻧﺮژﻯ،
ﻧﻈﺎﺭﺕ ﻭ ﻫﺪﺍﻳﺖ ﻧﺤﻮﻩ ﺗﺮﻭﻳﺞ ﺳﻴﺴــﺘﻢﻫﺎﻯ ﺍﺳﺘﺎﻧﺪﺍﺭﺩ ﺍﻳﻤﻨﻰ ،ﻣﺤﻴﻂﺯﻳﺴﺖ ﻭ
ﺍﻧﺮژﻯ ﺩﺭ ﺷﺮﻛﺖﻫﺎ ﺑﻴﺎﻥ ﺷﺪﻩ ﺍﺳﺖ.
ﺍﻓﺰﺍﻳﺶ 2ﺑﺮﺍﺑﺮﻯ ﭘﻴﻚ ﺑﺎﺭ ﻣﺼﺮﻑ ﺑﺮﻕ ﺩﺭ ﺻﻨﺎﻳﻊ ﻛﺸﻮﺭ
ﭘﻴــﻚ ﺑﺎﺭ ﺑﺮﻕ ﻣﺼﺮﻓﻰ ﺻﻨﺎﻳﻊ ﺩﺭ ﺳــﺎﻝﺟﺎﺭﻯ
ﻧﺴــﺒﺖ ﺑﻪ ﺍﻭﺝ ﺑﺎﺭ ﻣﺼﺮﻓﻰ ﺩﺭ21ﺳــﺎﻝ ﮔﺬﺷﺘﻪ
ﻣﻨﺘﻬــﻰ ﺑــﻪ ﺳــﺎﻝ ،94ﺑﻴﺶ ﺍﺯ 2ﻫــﺰﺍﺭ ﻭ 800
ﻣــﮕﺎﻭﺍﺕ ﺍﻓﺰﺍﻳــﺶ ﺩﺍﺷــﺘﻪ ﺍﺳــﺖ .ﺑــﻪ ﮔﺰﺍﺭﺵ
ﮔﺴــﺘﺮﺵ ﺻﻨﻌﺖ ﺑﻪ ﻧﻘﻞ ﺍﺯ ﻭﺯﺍﺭﺕ ﻧﻴﺮﻭ ،ﻣﻴﺰﺍﻥ
ﺍﻭﺝ ﻣﺒﺎﺩﻻﺕ ﺑﺮﻕ ﺷﺒﺎﻧﻪﺭﻭﺯﻯ ﺩﺭ 10ﻣﺎﻩ ﮔﺬﺷﺘﻪ
ﺑﺎ ﻛﺸــﻮﺭﻫﺎﻯ ﻫﻤﺴــﺎﻳﻪ ﺑــﻪ 905ﻫــﺰﺍﺭ ﻭ 596
ﻣﮕﺎﻭﺍﺕ ﺭﺳﻴﺪ.
ﺑﺮﺍﺳــﺎﺱ ﺍﻳﻦ ﮔﺰﺍﺭﺵ ،ﺍﺯ ﻣﻴﺰﺍﻥ ﻛﻞ ﻣﺒﺎﺩﻻﺕ
ﺑــﺮﻕ ﻧﺰﺩﻳﻚ ﺑــﻪ 599ﻫــﺰﺍﺭ ﻭ 280ﻣﮕﺎﻭﺍﺕ ﺑﻪ
ﻛﺸﻮﺭﻫﺎﻯ ﻫﻤﺴــﺎﻳﻪ ﺻﺎﺩﺭ ﻭ ﺣﺪﻭﺩ 306ﻫﺰﺍﺭ ﻭ
316ﻣﮕﺎﻭﺍﺕ ﺑﺮﻕ ﻭﺍﺭﺩ ﺷﺪﻩ ﺍﺳﺖ.
ﻫﻤﭽﻨﻴﻦ ﻣﺠﻤﻮﻉ ﻣﻴﺰﺍﻥ ﺍﻭﺝ ﻣﺼﺮﻑ ﺻﻨﺎﻳﻊ ﺩﺭ
ﺍﻳﻦ ﺑﺎﺯﻩ ﺯﻣﺎﻧﻰ ﻭ ﺑﻪ ﺻﻮﺭﺕ ﺷــﺒﺎﻧﻪﺭﻭﺯﻯ ﺑﺮﺍﺑﺮ ﺑﺎ
2ﻣﻴﻠﻴﻮﻥ ﻭ 347ﻫﺰﺍﺭ ﻭ 405ﻣﮕﺎﻭﺍﺕ ﺑﻮﺩﻩ ﺍﺳﺖ.
ﮔﺰﺍﺭﺵﻫﺎ ﮔﻮﻳﺎﺳــﺖ ﺑﻴﺸــﺘﺮﻳﻦ ﺍﻭﺝ ﺑﺎﺭ ﻣﺼﺮﻓﻰ
ﺑــﺮﻕ ﺩﺭ ﺑﺨﺶ ﺻﻨﺎﻳﻊ ﺩﺭ ﺭﻭﺯ 7ﺧﺮﺩﺍﺩ ﺍﻣﺴــﺎﻝ
ﺑــﻮﺩﻩ ﻛﻪ ﻋﺪﺩ 4ﻫــﺰﺍﺭ ﻭ 733ﻣﮕﺎﻭﺍﺕ ﻣﺼﺮﻑ ﺭﺍ
ﺛﺒﺖ ﻛﺮﺩﻩ ﺍﺳﺖ .ﻛﻤﺘﺮﻳﻦ ﺍﻭﺝ ﺑﺎﺭ ﻣﺼﺮﻑ ﺻﻨﺎﻳﻊ
ﻧﻴﺰ 4ﻓﺮﻭﺭﺩﻳﻦ ﺍﺗﻔﺎﻕ ﺍﻓﺘﺎﺩﻩ ﻛﻪ ﺭﻛﻮﺭﺩ ﺁﻥ ﺑﺮﺍﺑﺮ ﺑﺎ
2ﻫﺰﺍﺭ ﻭ 962ﻣﮕﺎﻭﺍﺕ ﺑﻮﺩﻩ ﺍﺳﺖ.
ﺍﻓﺰﺍﻳــﺶ ﻣﻴــﺰﺍﻥ ﺑﺎﺭ ﻣﺼﺮﻓﻰ ﺻﻨﺎﻳﻊ ﺩﺭ ﺳــﺎﻝ
ﺟﺎﺭﻯ ﺯﻣﺎﻧﻰ ﺑﻬﺘﺮ ﻧﻤﺎﻳﺎﻥ ﻣﻰﺷﻮﺩ ﻛﻪ ﺑﻪ ﮔﺰﺍﺭﺵ
ﺳﺎﻝ ﮔﺬﺷﺘﻪ ﺷــﺮﻛﺖ ﻣﺪﻳﺮﻳﺖ ﺷﺒﻜﻪ ﺑﺮﻕ ﺍﻳﺮﺍﻥ
ﺑﺮﺍﻯ ﺍﻭﺝ ﺑﺎﺭ ﻣﺼﺮﻑ ﺑﺨﺶ ﺻﻨﺎﻳﻊ ﺩﺭ 21ﺳــﺎﻝ
ﮔﺬﺷﺘﻪ ﻣﻨﺘﻬﻰ ﺑﻪ ﺳﺎﻝ 94ﻣﺮﺍﺟﻌﻪ ﺷﻮﺩ.
ﺑﺮ ﺍﺳﺎﺱ ﺍﻳﻦ ﮔﺰﺍﺭﺵ ،ﺑﻴﺸﺘﺮﻳﻦ ﺍﻭﺝ ﺑﺎﺭ ﻣﺼﺮﻑ
ﺑــﺮﻕ ﺻﻨﺎﻳﻊ ﺩﺭ ﺍﻳﻦ ﺑﺎﺯﻩ ﺯﻣﺎﻧﻰ ،ﺩﺭ ﺳــﺎﻝ 91ﺑﺎ
ﺛﺒﺖ ﺭﻛﻮﺭﺩ 2ﻫــﺰﺍﺭ ﻭ 896ﻣﮕﺎﻭﺍﺕ ﺍﺗﻔﺎﻕ ﺍﻓﺘﺎﺩﻩ
ﺍﺳــﺖ؛ ﺑﻨﺎﺑﺮﺍﻳﻦ ﻣﻰﺗﻮﺍﻥ ﮔﻔــﺖ ﻛﻤﺘﺮﻳﻦ ﺍﻭﺝ ﺑﺎﺭ
ﻣﺼــﺮﻑ ﺻﻨﺎﻳﻊ ﺩﺭ ﺳــﺎﻝ ﺟــﺎﺭﻯ 66 ،ﻣﮕﺎﻭﺍﺕ
ﻧﺴﺒﺖ ﺑﻪ 21ﺳــﺎﻝ ﮔﺬﺷﺘﻪ ﻣﻨﺘﻬﻰ ﺑﻪ ﺳﺎﻝ 94
ﺍﻓﺰﺍﻳﺶ ﻳﺎﻓﺘﻪ ﺍﺳﺖ.
ﻫﻤﭽﻨﻴﻦ ،ﻣﻘﺎﻳﺴــﻪ ﺍﻭﺝ ﺑﺎﺭ ﻣﺼﺮﻑ ﺻﻨﺎﻳﻊ ﺩﺭ
21ﺳــﺎﻝ ﮔﺬﺷــﺘﻪ ﻣﻨﺘﻬﻰ ﺑﻪ ﺳــﺎﻝ 94ﺑﺎ ﺳﺎﻝ
ﺟﺎﺭﻯ ﻧﺸﺎﻥ ﻣﻰﺩﻫﺪ ﻛﻪ ﺍﻭﺝ ﺑﺎﺭ ﻣﺼﺮﻓﻰ ﺻﻨﺎﻳﻊ
ﺩﺭ ﺳــﺎﻝ ﺟﺎﺭﻯ ﺑﻴﺶ ﺍﺯ 2ﻫــﺰﺍﺭ ﻭ 800ﻣﮕﺎﻭﺍﺕ
ﻧﺴــﺒﺖ ﺑﻪ ﺍﻭﺝ ﺑﺎﺭ ﻣﺼﺮﻓﻰ ﺩﺭ 21ﺳــﺎﻝ ﮔﺬﺷﺘﻪ
ﻣﻨﺘﻬﻰ ﺑﻪ ﺳﺎﻝ ،94ﺍﻓﺰﺍﻳﺶ ﺩﺍﺷﺘﻪ ﺍﺳﺖ.
ﺑﻨﺎﺑﺮﺍﻳﻦ ،ﺍﻳﻦ ﻣﺴــﺌﻠﻪ ﻧﺸﺎﻥ ﻣﻰﺩﻫﺪ ﻛﻪ ﺑﺨﺶ
ﺻﻨﺎﻳﻊ ﺩﺭ ﺳــﺎﻝ ﺟﺎﺭﻯ ﺩﺭ ﻣﻘﺎﻳﺴــﻪ ﺑﺎ ﺳﺎﻝﻫﺎﻯ
ﮔﺬﺷﺘﻪ ﺣﺪﻭﺩ 2ﺑﺮﺍﺑﺮ ﺭﺷﺪ ﺩﺍﺷﺘﻪ ﺍﺳﺖ.
ﻓﺮﺳﻮﺩﮔﻰ 30ﺩﺭﺻﺪﻯ ﺷﺒﻜﻪ ﺗﻮﺯﻳﻊ ﺑﺮﻕ ﻛﺸﻮﺭ
ﻣﻌﺎﻭﻥ ﻫﻤﺎﻫﻨﮕﻰ ﺗﻮﺯﻳﻊ ﺷــﺮﻛﺖ ﺗﻮﺍﻧﻴﺮ ﺍﺯ ﻓﺮﺳــﻮﺩﻩ ﺑﻮﺩﻥ 30ﺩﺭﺻﺪ ﺍﺯ ﺷﺒﻜﻪ
ﺗﻮﺯﻳﻊ ﺑﺮﻕ ﻛﺸــﻮﺭ ﺧﺒــﺮ ﺩﺍﺩ .ﻣﺤﻤﻮﺩﺭﺿﺎ ﺣﻘﻰﻓــﺎﻡ ﺩﺭ ﺁﻳﻴﻦ ﺗﻮﺩﻳــﻊ ﻭ ﻣﻌﺎﺭﻓﻪ
ﻣﺪﻳﺮﻋﺎﻣﻞ ﺷﺮﻛﺖ ﺑﺮﻕ ﺍﺳﺘﺎﻥ ﭼﻬﺎﺭﻣﺤﺎﻝ ﻭ ﺑﺨﺘﻴﺎﺭﻯ ﮔﻔﺖ :ﺑﺎ ﻭﺟﻮﺩ ﺍﻳﻨﻜﻪ ﺍﻳﺮﺍﻥ
ﭼﻬﺎﺭﺩﻫﻤﻴﻦ ﺷــﺒﻜﻪ ﺑﺰﺭگ ﺑﺮﻕﺭﺳﺎﻧﻰ ﺩﻧﻴﺎﺳــﺖ30 ،ﺩﺭﺻﺪ ﺍﺯ ﻃﻮﻝ ﺍﻳﻦ ﺷﺒﻜﻪ
ﻓﺮﺳــﻮﺩﻩ ﺷﺪﻩ ﻭ ﺩﺭ ﺑﺤﺮﺍﻥﻫﺎﻯ ﻣﺨﺘﻠﻒ ﻫﻤﭽﻮﻥ ﺑﺮﻑ ﻭ ﺗﻮﻓﺎﻥ ﺑﺎ ﺍﻳﺠﺎﺩ ﺧﺎﻣﻮﺷﻰ
ﺧﺴــﺎﺭﺕﻫﺎﻯ ﻣﺴﺘﻘﻴﻢ ﻭ ﻏﻴﺮﻣﺴﺘﻘﻴﻢ ﺑﺮﺍﻯ ﻫﻤﻮﻃﻨﺎﻥ ﺍﻳﺠﺎﺩ ﻣﻰﻛﻨﺪ .ﺑﺎ ﺍﻋﺘﺒﺎﺭﺍﺕ
ﭘﻴﺶﺑﻴﻨﻰ ﺷــﺪﻩ ﻭ ﺍﻭﻟﻮﻳﺖﺳﻨﺠﻰ ﻃﺮﺡﻫﺎ ﻣﻰﺗﻮﺍﻥ ﻛﺎﺭ ﻣﻘﺎﻭﻡﺳﺎﺯﻯ ﺍﻳﻦ ﺷﺒﻜﻪ ﺭﺍ
ﺳﺮﻋﺖ ﺑﺨﺸﻴﺪ .ﺣﻘﻰﻓﺎﻡ ﺑﺎ ﺍﺷﺎﺭﻩ ﺑﻪ ﺍﻓﺰﺍﻳﺶ ﻓﻌﺎﻟﻴﺖﻫﺎﻯ ﺻﻨﻌﺘﻰ ﭘﺲ ﺍﺯ ﺑﺮﻃﺮﻑ
ﺷــﺪﻥ ﺗﺤﺮﻳﻢﻫﺎ ﺍﻓﺰﻭﺩ :ﻫﻢﺍﻛﻨﻮﻥ ﺷﺮﺍﻳﻂ ﻣﻄﻠﻮﺏ ﺑﺮﺍﻯ ﺑﺮﻕﺭﺳﺎﻧﻰ ﺩﺭ ﺑﺨﺶﻫﺎﻯ
ﺧﺎﻧﮕــﻰ ،ﺭﻓﺎﻫﻰ ﻭ ﺧﺪﻣﺎﺗﻰ ﻭﺟﻮﺩ ﺩﺍﺭﺩ .ﻭﻯ ﺑﺎ ﺍﺷــﺎﺭﻩ ﺑﻪ ﺍﺣﺘﻤﺎﻝ ﺍﻓﺰﺍﻳﺶ ﺑﻬﺎﻯ
ﺑــﺮﻕ ﻣﺼﺮﻓﻰ ﻫﻤﻮﻃﻨﺎﻥ ﺑﻴﺎﻥ ﻛﺮﺩ :ﺩﺭﺣﺎﻝﺣﺎﺿﺮ ﻗﻴﻤﺖ ﺗﻤﺎﻡﺷــﺪﻩ ﺑﺮﻕ ﺑﺎ ﺑﻬﺎﻯ
ﺻﻮﺭﺗﺤﺴــﺎﺏ ﺑﺮﻕ ﻣﺼﺮﻓﻰ ﺗﻔﺎﻭﺕ ﺩﺍﺭﺩ ﻭ ﺩﺭ ﭘﺎﻳﺎﻥ ﺑﺮﻧﺎﻣﻪ ﺷﺸــﻢ ﻗﻴﻤﺖ ﺗﻮﻟﻴﺪ ﻭ
ﻣﺼﺮﻑ ﺑﺎ ﻫﻢ ﺑﺮﺍﺑﺮ ﺧﻮﺍﻫﺪ ﺷــﺪ .ﺑﺎ ﻭﺟﻮﺩ ﻣﻮﻟﻔﻪﻫﺎﻯ ﻓﻨﻰ ﻭ ﺭﻋﺎﻳﺖ ﺍﺳــﺘﺎﻧﺪﺍﺭﺩﻫﺎ
ﺩﺭ ﺻﻨﻌﺖ ﺑﺮﻕ ﻋﻼﻭﻩﺑﺮ ﺗﻮﺍﺯﻥ ﺍﻗﺘﺼﺎﺩﻯ ﭘﺎﻳﺪﺍﺭ ﺭﺿﺎﻳﺖ ﻣﺮﺩﻡ ﻫﻢ ﺑﻴﺸﺘﺮ ﻣﻰﺷﻮﺩ.
ﻻﻣﭗﻫﺎﻯ ﺭﺷﺘﻪﺍﻯ ﺑﺎﻳﺪ ﻫﺰﻳﻨﻪ ﺑﻴﺸﺘﺮﻯ ﺑﺮﺍﻯ ﺑﺮﻕ ﭘﺮﺩﺍﺧﺖ ﻛﺮﺩ.
ﺁﺳﻴﺐ ﻻﻣﭗﻫﺎﻯ ﺭﺷﺘﻪﺍﻯ
ﺳﻴﺪﺣﺴــﻴﻦ ﺳــﺠﺎﺩﻯ ،ﻣﺪﻳﺮﻋﺎﻣﻞ ﺳــﺎﺯﻣﺎﻥ ﺑﻬﺮﻩﻭﺭﻯ ﺍﻧﺮژﻯ
ﺍﻳــﺮﺍﻥ ﺑﺎ ﺑﻴــﺎﻥ ﺍﻳﻨﻜﻪ ﻣﺼﻮﺑﻪ ﻫﻴــﺎﺕ ﺩﻭﻟﺖ ﺑــﺮﺍﻯ ﻣﺘﻮﻗﻒ ﻛﺮﺩﻥ
ﺗﻮﻟﻴــﺪ ﻻﻣﭗﻫﺎﻯ ﺭﺷــﺘﻪﺍﻯ ﻧﺘﻴﺠﻪ ﻣﻄﻠﻮﺑﻰ ﻧﺪﺍﺷــﺘﻪ ﺍﺳــﺖ ،ﺑﻪ
ﮔﺴــﺘﺮﺵ ﺻﻨﻌﺖ ﮔﻔﺖ :ﺍﺯ ﺍﺑﺘﺪﺍﻯ ﺳــﺎﻝ 95ﻣﺼﻮﺑﻪ ﻫﻴﺎﺕ ﺩﻭﻟﺖ
ﺑﺮﺍﻯ ﻣﻤﻨﻮﻋﻴﺖ ﺗﻮﻟﻴﺪ ﻭ ﺗﻮﺯﻳﻊ ﻻﻣﭗﻫﺎﻯ ﺭﺷــﺘﻪﺍﻯ ﺑﺎﻻﻯ 40ﻭﺍﺕ
ﺍﺑﻼﻍ ﺷــﺪ .ﻣﺴــﺌﻮﻟﻴﺖ ﺍﺟﺮﺍﻯ ﺍﻳﻦ ﻣﺼﻮﺑﻪ ﺑﻪ ﺩﻭ ﺳﺎﺯﻣﺎﻥ ﺑﻬﺮﻩﻭﺭﻯ
ﺍﻧﺮژﻯ ﺍﻳﺮﺍﻥ ﻭ ﺑﺎﻧﻚ ﺻﻨﻌﺖ ﻭ ﻣﻌﺪﻥ ﻭﺍﮔﺬﺍﺭ ﺷــﺪ ﺑﻪ ﺍﻳﻦ ﺻﻮﺭﺕ ﻛﻪ
ﺑﺎﻧــﻚ ﺻﻨﻌﺖ ﻭ ﻣﻌﺪﻥ ﺑﺮﺍﻯ ﺗﻮﻟﻴﺪﻛﻨﻨﺪﮔﺎﻥ ﻻﻣﭗﻫﺎﻯ ﺭﺷــﺘﻪﺍﻯ
ﺗﺴــﻬﻴﻼﺗﻰ ﺩﺭﻧﻈﺮ ﮔﺮﻓﺖ ﻛﻪ ﺳــﺎﺯﻣﺎﻥ ﺑﻬﺮﻩﻭﺭﻯ ﺍﻧﺮژﻯ ﺍﻳﺮﺍﻥ ﻧﻴﺰ
ﻳﺎﺭﺍﻧﻪ ﺳــﻮﺩ ﺍﻳﻦ ﺗﺴﻬﻴﻼﺕ ﺗﺎ ﺳﻮﺩ 8ﺩﺭﺻﺪ ﺭﺍ ﭘﺮﺩﺍﺧﺖ ﻛﻨﺪ .ﺩﺭ ﺍﻳﻦ
ﺭﺍﺳــﺘﺎ ،ﺗﻔﺎﻫﻤﻨﺎﻣﻪﺍﻯ ﺑﻴﻦ ﺩﻭ ﺳﺎﺯﻣﺎﻥ ﺍﻣﻀﺎ ﺷــﺪ ﺗﺎ ﻗﻮﺍﻧﻴﻦ ﺑﻪﻃﻮﺭ
ﻛﺎﻣﻞ ﺑﺮﺍﻯ ﺗﻮﻟﻴﺪﻛﻨﻨﺪﮔﺎﻥ ﺍﻳﻦ ﻻﻣﭗﻫﺎ ﺩﺭﻧﻈﺮ ﮔﺮﻓﺘﻪ ﺷﻮﺩ.
ﺳــﺠﺎﺩﻯ ﺑﺎ ﺗﺎﻛﻴﺪ ﺑﺮ ﺍﻳﻨﻜﻪ ﺑﻪ ﺗﻤﺎﻣﻰ ﺩﺳــﺘﮕﺎﻩﻫﺎﻯ ﺩﻭﻟﺘﻰ ﺍﺑﻼﻍ
ﺷــﺪ ﻛﻪ ﺍﺯ ﺧﺮﻳــﺪ ﻫﺮﮔﻮﻧﻪ ﻻﻣﭗﻫﺎﻯ ﺭﺷــﺘﻪﺍﻯ ﺟﻠﻮﮔﻴﺮﻯ ﻛﻨﻨﺪ،
ﺍﻓــﺰﻭﺩ :ﺑﺮﺍﻯ ﺍﺟﺮﺍﻯ ﺍﻳﻦ ﻃﺮﺡ ﻃﺒﻖ ﺩﺳــﺘﻮﺭ ﻭﺯﻳــﺮ ﺍﻣﻮﺭ ﺍﻗﺘﺼﺎﺩﻯ
ﻭ ﺩﺍﺭﺍﻳﻰ ﻗﺮﺍﺭ ﺷــﺪ ﻫﺰﻳﻨﻪ ﺧﺮﻳﺪ ﻻﻣﭗﻫﺎﻯ ﻓﻠﻮﺭﺳــﻨﺖ ﻛﺎﻣﭙﻜﺖ ﻭ
ﺍﻝﺍﻯﺩﻯ ﺑﺮﺍﻯ ﺳــﺎﺯﻣﺎﻥﻫﺎﻯ ﺩﻭﻟﺘــﻰ ﺭﺍ ﺑﻪ ﻋﻨﻮﺍﻥ ﻫﺰﻳﻨﻪﻫﺎﻯ ﻗﺎﺑﻞ
ﻗﺒﻮﻝ ﻗﻠﻤﺪﺍﺩ ﻧﻜﻨﻨﺪ .ﺑﻌﺪ ﺍﺯ ﺍﺑﻼﻍ ﺍﻳﻦ ﺩﺳﺘﻮﺭ ﻫﻴﭻ ﻧﻮﻉ ﺧﺮﻳﺪ ﺩﻭﻟﺘﻰ
ﻧﺪﺍﺷﺘﻪﺍﻳﻢ.
ﺑــﻪ ﮔﻔﺘﻪ ﺳــﺠﺎﺩﻯ ،ﺗﻮﻟﻴﺪ ﻻﻣﭗﻫﺎﻯ ﺭﺷــﺘﻪﺍﻯ ﺍﺩﺍﻣــﻪ ﺩﺍﺭﺩ ﻭ
ﺗﻮﻟﻴﺪﻛﻨﻨــﺪﮔﺎﻥ ﻃﺮﺡﻫــﺎﻯ ﺧــﻮﺩ ﺭﺍ ﺑــﻪ ﺑﺎﻧﻚ ﺻﻨﻌــﺖ ﻭ ﻣﻌﺪﻥ
ﺍﺭﺳــﺎﻝ ﻛﺮﺩﻩﺍﻧﺪ ﻭ ﺗﺎﻛﻨﻮﻥ ﺑﻪ ﺩﺭﻳﺎﻓﺖ ﺗﺴﻬﻴﻼﺕ ﺍﺯ ﺍﻳﻦ ﺑﺎﻧﻚ ﻣﻮﻓﻖ
ﻧﺸﺪﻩﺍﻧﺪ .ﺳﺎﺯﻣﺎﻥ ﺑﻬﺮﻩﻭﺭﻯ ﺍﻧﺮژﻯ ﺁﻣﺎﺩﮔﻰ ﺩﺍﺭﺩ ﻛﻪ ﺑﻌﺪ ﺍﺯ ﺩﺭﻳﺎﻓﺖ
ﺗﺴﻬﻴﻼﺕ ﭘﺮﺩﺍﺧﺖ ﺳﻮﺩ 8ﺩﺭﺻﺪ ﺗﻮﻟﻴﺪﻛﻨﻨﺪﮔﺎﻥ ﺭﺍ ﺩﺭﺍﺧﺘﻴﺎﺭ ﺑﺎﻧﻚ
ﺻﻨﻌﺖ ﻭ ﻣﻌﺪﻥ ﻗﺮﺍﺭ ﺩﻫﺪ.
ﻭﻯ ﺑــﺎ ﺑﻴــﺎﻥ ﺍﻳﻨﻜﻪ ﻻﻣﭗﻫﺎﻯ ﺭﺷــﺘﻪﺍﻯ ﺑﻪﺩﻟﻴــﻞ ﻛﻮﺗﺎﻩ ﺑﻮﺩﻥ
ﻋﻤﺮﺷــﺎﻥ ﺳــﻮﺩﺁﻭﺭﻯ ﺧﻮﺑﻰ ﺑﺮﺍﻯ ﺗﻮﻟﻴﺪﻛﻨﻨــﺪﮔﺎﻥ ﺩﺍﺭﺩ ﻭ ﻃﺒﻖ
ﺍﺳــﺘﺎﻧﺪﺍﺭﺩ 1000ﺳــﺎﻋﺖ ﻋﻤﺮ ﻣﻔﻴﺪ ﻻﻣﭗﻫﺎﻯ ﺭﺷﺘﻪﺍﻯ ﺍﻋﻼﻡ
ﺷﺪﻩ ﺍﺳﺖ ،ﮔﻔﺖ :ﺩﺭ ﻣﻘﺎﺑﻞ ﻻﻣﭗﻫﺎﻯ ﻓﻠﻮﺭﺳﻨﺖ ﻛﺎﻣﭙﻜﺖ 8ﺑﺮﺍﺑﺮ
ﻭ ﻻﻣﭗﻫﺎﻯ ﺍﻝﺍﻯﺩﻯ 30ﺑﺮﺍﺑﺮ ﺑﻴﺸــﺘﺮ ﺍﺯ ﻻﻣﭗﻫﺎﻯ ﺭﺷــﺘﻪﻫﺎﻯ
ﻋﻤﺮ ﺩﺍﺭﻧﺪ .ﻧﻜﺘﻪﺍﻯ ﻛﻪ ﺍﻏﻠﺐ ﻣﺪ ﻧﻈﺮ ﻛﺎﺭﺷﻨﺎﺳــﺎﻥ ﻗﺮﺍﺭ ﻧﻤﻰﮔﻴﺮﺩ
ﺍﻳﻦ ﺍﺳــﺖ ﻛﻪ ﺻﺎﺩﺭﺍﺕ ﺍﻳﻦ ﻻﻣﭗﻫﺎ ﻧﻴﺰ ﺑﺎﻳﺪ ﻣﺘﻮﻗﻒ ﺷﻮﺩ .ﺩﺭ ﺣﺎﻝ
ﺣﺎﺿﺮ 90ﻣﻴﻠﻴﻮﻥ ﻻﻣﭗ ﺭﺷــﺘﻪﺍﻯ ﺩﺭ ﺳــﺎﻝ ﻣﻮﺭﺩ ﺍﺳــﺘﻔﺎﺩﻩ ﻗﺮﺍﺭ
ﻣﻰﮔﻴﺮﺩ ﻭ ﺑﺴــﻴﺎﺭﻯ ﺍﺯ ﻛﺸــﻮﺭﻫﺎﻯ ﺩﻧﻴﺎ ﻻﻣﭗﻫﺎﻯ ﺭﺷــﺘﻪﺍﻯ ﺭﺍ
ﻣﺘﻮﻗﻒ ﻛﺮﺩﻩﺍﻧﺪ.
ﺳــﺠﺎﺩﻯ ﺑﺎ ﺍﻋﻼﻡ ﺍﻳﻨﻜﻪ 4ﻛﺎﺭﺧﺎﻧﻪ ﺗﻮﻟﻴﺪﻛﻨﻨﺪﻩ ﻻﻣﭗ ﺭﺷﺘﻪﺍﻯ
ﺩﺭ ﻛﺸــﻮﺭ ﻭﺟــﻮﺩ ﺩﺍﺭﺩ ،ﮔﻔﺖ :ﺩﺭ ﻣﺠﻤﻮﻉ 20ﺧــﻂ ﺗﻮﻟﻴﺪ ﻻﻣﭗ
ﺭﺷــﺘﻪﺍﻯ ﺩﺍﺭﻳﻢ ﻛﻪ ﻣﺴــﺌﻮﻟﻴﺖ ﺍﺟﺮﺍﻯ ﻣﺼﻮﺑﻪ ﺑﻪ ﻭﺯﺍﺭﺕ ﺻﻨﻌﺖ،
ﻣﻌﺪﻥ ﻭ ﺗﺠﺎﺭﺕ ﻭﺍﮔﺬﺍﺭ ﺷﺪﻩ ﻭ ﺗﺎﻛﻨﻮﻥ ﻫﻴﭻ ﻛﺪﺍﻡ ﺍﺯ ﺍﻳﻦ ﻛﺎﺭﺧﺎﻧﻪﻫﺎ
ﻣﺘﻮﻗﻒ ﻧﺸﺪﻩ ﺍﺳﺖ .ﺍﺳﺘﻔﺎﺩﻩ ﺍﺯ ﺍﻳﻦ ﻻﻣﭗﻫﺎ ،ﺣﺪﻭﺩ 2ﻫﺰﺍﺭ ﻣﮕﺎﻭﺍﺕ
ﭘﻴﻚ ﻣﺼﺮﻑ ﺑﺮ ﺷــﺒﻜﻪ ﺑﺮﻕ ﺗﺤﻤﻴﻞ ﻭ ﻫﺰﻳﻨﻪ ﺳﺮﺳــﺎﻡﺁﻭﺭﻯ ﺭﺍ ﺩﺭ
ﭘﻰ ﻣﺼﺮﻑ ﺳــﻮﺧﺖ ﻭ ﻧﻴﺮﻭﮔﺎﻩﻫﺎ ﺑﻪ ﻣﺠﻤﻮﻋﻪ ﻛﺸﻮﺭ ﻭﺍﺭﺩ ﻣﻰﻛﻨﺪ
ﺩﺭ ﻫﺮ ﺣﺎﻝ ﺍﻳﻦ ﻣﻮﺿﻮﻉ ﻳﻚ ﺗﻜﻠﻴﻒ ﻗﺎﻧﻮﻧﻰ ﺍﺳــﺖ ﻛﻪ ﺑﺎﻳﺪ ﺳﺮﻳﻊﺗﺮ
ﺍﻧﺠﺎﻡ ﺷﻮﺩ.
ﭘﻨﺠﺸﻨﺒﻪ
ﺻﻨﻌﺖ ﺧﻮﺩﺭﻭ
7ﺑﻬﻤﻦ 27 1395ﺭﺑﻴﻊﺍﻟﺜﺎﻧﻰ 1438
26ژﺍﻧﻮﻳﻪ 2017ﺷﻤﺎﺭﻩ 40ﭘﻴﺎﭘﻰ 2013
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ﻳﺎﺩﺩﺍﺷﺖ
ﺍﻓﺰﺍﻳﺶ ﺗﻴﺮﺍژ ﺗﻮﻟﻴﺪ ﺧﻮﺩﺭﻭ
ﻭ ﻣﻄﺎﻟﺒﺎﺕ ﻗﻄﻌﻪ ﺳﺎﺯﺍﻥ
ﻋﻜﺲ :ﻣﻬﺪﻯ ﻛﺎﻭﻩﺍﻯ
ﻳﻜﻰ ﺍﺯ ﺍﻗﺪﺍﻣﺎﺕ ﺍﻳﻦ
ﺷﺮﻛﺖ ﺗﺒﺪﻳﻞ ﺩﻭﭼﺮﺧﻪ
ﺳﺎﺩﻩ ﺑﻪ ﺩﻭﭼﺮﺧﻪ
ﺑﺮﻗﻰ ﺍﺳﺖ ﻭ ﺑﻴﺸﺘﺮﻳﻦ
ﺍﺳﺘﻘﺒﺎﻝ ﺩﺭ ﺍﻳﻦ ﺯﻣﻴﻨﻪ
ﻭﺟﻮﺩ ﺩﺍﺷﺘﻪ ﻛﻪ ﺍﻓﺮﺍﺩ
ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺳﺎﺩﻩ
ﺧﻮﺩ ﺭﺍ ﺩﺭ ﺍﺧﺘﻴﺎﺭ ﺍﻳﻦ
ﺷﺮﻛﺖ ﮔﺬﺍﺷﺘﻪ ﻭ ﺁﻧﻬﺎ ﺭﺍ
ﺗﺒﺪﻳﻞ ﺑﻪ ﺳﻴﺴﺘﻢ ﺑﺮﻗﻰ
ﻛﺮﺩﻩﺍﻳﻢ
ﮔﺰﺍﺭﺵ »ﮔﺴﺘﺮﺵ ﺻﻨﻌﺖ« ﺍﺯ ﻭﺿﻌﻴﺖ ﺗﻮﻟﻴﺪ ﺩﻭﭼﺮﺧﻪ ﺩﺭ ﻛﺸﻮﺭ ﻧﺸﺎﻥ ﺩﺍﺩ
ﺩﺍﺧﻠﻰ ﺳﺎﺯﻯ 80ﺩﺭﺻﺪ ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺑﺮﻗﻰ
ﻓﺎﻃﻤﻪ ﺍﻣﻴﺮﺍﺣﻤﺪﻯ
car@sanatnewspaper.com
ﺑــﺮﺍﻯ ﻧﺨﺴــﺘﻴﻦﺑﺎﺭ ﺩﺭ ﻣﻴــﺪﺍﻥ ﻣﺸــﻖ ،ﭼﺸــﻢ
ﺩﺍﺭﺍﻟﺨﻼﻓﻪﻧﺸــﻴﻨﺎﻥ ﺑﻪ ﺩﻭﭼﺮﺧﻪ ﺍﻓﺘﺎﺩ .ﺍﻳﻦ ﻣﺮﻛﺐ ﺑﻪﻭﺳﻴﻠﻪ
ﺍﻧﮕﻠﻴﺴــﻰﻫﺎ ﻭﺍﺭﺩ ﭘﺎﻳﺘﺨــﺖ ﻗﺎﺟــﺎﺭ ﻭ ﻧــﺰﺩ ﺗﻬﺮﺍﻧﻰﻫﺎﻯ ﺁﻥ
ﺯﻣﺎﻥ ﺑﻪﻋﻨﻮﺍﻥ ﻣﺮﻛﺐ ﺷــﻴﻄﺎﻥ ﻣﻌﺮﻭﻑ ﺷــﺪ ﭼﺮﺍﻛﻪ ﻋﻮﺍﻡ ﺑﺮ
ﺍﻳﻦ ﺍﻋﺘﻘﺎﺩ ﺑﻮﺩﻧﺪ ﻛﻪ ﺍﻳﻦ ﻭﺳــﻴﻠﻪ ﻧﻘﻠﻴﻪ ﺑﻪ ﻭﺳﻴﻠﻪ ﺷﻴﻄﺎﻥﻫﺎ
ﻭ ﭘﺮﻳــﺎﻥ ﺣﺮﻛﺖ ﻣﻰﻛﻨﺪ ﻭ ﻛﺴــﻰ ﻧﻤﻰﺗﻮﺍﻧــﺪ ﺭﻭﻯ ﺩﻭ ﭼﺮﺥ
ﺣﺮﻛﺖ ﻛﻨﺪ .ﺍﻓﺮﺍﺩ ﺳــﺎﻟﻤﻨﺪ ﺯﻣﺎﻧﻰ ﻛﻪ ﺩﻭﭼﺮﺧﻪ ﺭﺍ ﺩﺭ ﮔﺬﺭﻫﺎ
ﻭ ﺧﻴﺎﺑﺎﻥﻫﺎﻯ ﺗﻬــﺮﺍﻥ ﻣﻰﺩﻳﺪﻧﺪ ﮔﻮﻳﺎ ﻛﻪ ﻏﻮﻝ ﻳﺎ ﺁﻝ ﺩﻳﺪﻩﺍﻧﺪ
ﻭ ﺑﻪ ﺳــﺮﻋﺖ ﺯﻳﺮ ﻟﺐ ﺑﺴــﻢﺍﷲ ﻣﻰﮔﻔﺘﻨﺪ ﻭ ﻭﺟﻮﺩ ﺍﻳﻦ ﻭﺳﻴﻠﻪ
ﻋﺠﻴﺐ ﻭ ﻏﺮﻳﺐ ﺭﺍ ﺍﺯ ﻋﻼﺋﻢ ﻇﻬﻮﺭ ﻣﻰﭘﻨﺪﺍﺷﺘﻨﺪ .ﺩﺭ ﺁﻥ ﺩﻭﺭﺍﻥ
ﺭﺳﻢ ﺑﺮ ﺍﻳﻦ ﺑﻮﺩ ﻛﻪ ﻫﺮ ﭘﺪﻳﺪﻩ ﺗﺎﺯﻩ ﺭﺳﻴﺪﻩﺍﻯ ﻛﻪ ﺑﻪ ﭼﺸﻢ ﻋﻮﺍﻡ
ﺩﻭﺭ ﺍﺯ ﻋﻘﻞ ﻣﻰﺁﻣﺪ ﺁﻥ ﺭﺍ ﺍﺯ ﻋﻼﺋﻢ ﻇﻬﻮﺭ ﻣﻰﺍﻧﮕﺎﺷــﺘﻨﺪ .ﺑﻪ ﻫﺮ
ﺭﻭﻯ ﺩﻭﭼﺮﺧﻪ ،ﺑﻪﻭﺳــﻴﻠﻪ ﺧﺎﻧﻮﺍﺩﻩﻫﺎﻯ ﺍﻋﻴﺎﻥ ﺑﺮﺍﻯ ﻓﺮﺯﻧﺪﺍﻥ
ﺧﺮﻳــﺪﺍﺭﻯ ﺷــﺪ ﻭ ﺑﺎ ﺭﺍﻳﺞ ﺷــﺪﻥ ﺩﻭﭼﺮﺧــﻪ ﺩﺭ ﺩﺍﺭﺍﻟﺨﻼﻓﻪ،
ﺩﻛﺎﻥﻫﺎﻳﻰ ﺑﺮﺍﻯ ﻓﺮﻭﺵ ﻭ ﺗﻌﻤﻴﺮ ﺩﻭﭼﺮﺧﻪ ﺑﺎﺯ ﺷــﺪﻧﺪ .ﺟﻌﻔﺮ
ﺷــﻬﺮﻯ ،ﻣﻮﺭﺥ ﻭ ﻧﻮﻳﺴــﻨﺪﻩ ﻛﺘﺎﺏ ﺗﻬﺮﺍﻥ ﻗﺪﻳﻢ ،ﻧﺨﺴــﺘﻴﻦ
ﺩﻭﭼﺮﺧﻪﺳﺎﺯﻯ ﺗﻬﺮﺍﻥ ﺭﺍ ﺩﻭﭼﺮﺧﻪﺳﺎﺯﻯ ﺣﺴﻴﻦ ﺁﻗﺎﺷﻴﺦ ﺩﺭ
ﺧﻴﺎﺑﺎﻥ ﻧﺎﺻﺮﻳﻪ )ﻧﺎﺻﺮﺧﺴﺮﻭ( ﻣﻰﺩﺍﻧﺪ .ﺍﻳﻦ ﻭﺳﻴﻠﻪ ﻧﻘﻠﻴﻪ ﺍﻣﺮﻭﺯ
ﺑﺎ ﮔﺬﺷﺖ ﺳــﺎﻝﻫﺎ ﺍﺯ ﺁﻥ ﺩﻭﺭﻩ ﻫﻨﻮﺯ ﻣﻮﺭﺩ ﺑﻰﻣﻬﺮﻯ ﺍﻳﺮﺍﻧﻴﺎﻥ
ﺍﺳﺖ ﻭ ﺗﻨﺒﻠﻰ ،ﺑﺎﻋﺚ ﻇﻬﻮﺭ ﭘﺪﻳﺪﻩ ﺧﻮﺩﺭﻭﻫﺎﻯ ﺗﻚﺳﺮﻧﺸﻴﻦ
ﺩﺭ ﺧﻴﺎﺑﺎﻥﻫﺎﻯ ﺗﻬﺮﺍﻥ ﺷﺪﻩ ﺍﺳﺖ .ﺍﻳﻦ ﻣﺴﺌﻠﻪ ﺑﻬﺎﻧﻪﺍﻯ ﺷﺪ ﺗﺎ
ﮔﺴــﺘﺮﺵ ﺻﻨﻌﺖ ﺩﺭ ﮔﺰﺍﺭﺵﻫﺎﻯ ﺧﻮﺩ ﻣﻮﺿﻮﻉﻫﺎﻯ ﻣﺮﺗﺒﻂ
ﺑﺎ ﺍﻳﻦ ﻭﺳــﻴﻠﻪ ﻧﻘﻠﻴﻪ ﭘﺎﻙ ﺭﺍ ﺩﻧﺒﺎﻝ ﻛﻨﺪ .ﺩﺭ ﺍﻳﻦ ﮔﺰﺍﺭﺵ ﺳﺮﺍﻍ
ﻣﺤﻤﺪﺭﺿﺎ ﻣﻴﺮﺍﺛﻰ ،ﻣﺪﻳﺮﻋﺎﻣﻞ ﺷــﺮﻛﺖ ﺍﻳﺪﺭﻭ )ﺗﻮﻟﻴﺪﻛﻨﻨﺪﻩ
ﺩﻭﭼﺮﺧــﻪ ﺑﺮﻗﻰ ﻭ ﺳــﺎﺩﻩ( ﻳﻜﻰ ﺍﺯ ﺗﻮﻟﻴﺪﻛﻨﻨــﺪﮔﺎﻥ ﺩﺍﺧﻠﻰ
ﺩﻭﭼﺮﺧــﻪ ﺭﻓﺘــﻪ ﻭ ﺩﺭﺑــﺎﺭﻩ ﻭﻳﮋﮔﻰﻫــﺎﻯ ﺩﻭﭼﺮﺧﻪﻫﺎ ﺑﺎ ﻭﻯ
ﮔﻔﺖﻭﮔﻮﻳﻰ ﺩﺍﺷــﺖ .ﺳــﺎﺑﻘﻪ ﺍﻳﻦ ﺷﺮﻛﺖ 3ﺳــﺎﻝ ﺍﺳﺖ ﻛﻪ
ﺩﻭﺳﺎﻝ ﺁﻥ ﺩﺭ ﺯﻣﻴﻨﻪ ﺗﺤﻘﻴﻘﺎﺕ )ﺑﺤﺚﻫﺎﻯ ﻓﻨﻰ( ﺑﻮﺩﻩ ﻭ ﺑﻴﺶ
ﺍﺯ ﻳﻚ ﺳﺎﻝ ﺩﺭ ﺑﺤﺚ ﺗﻮﻟﻴﺪ ﺷﺮﻭﻉ ﺑﻪﻛﺎﺭ ﻛﺮﺩﻩ ﺍﺳﺖ.
ﻫﻢﺍﻛﻨـﻮﻥ ﭼﻨﺪﺩﺭﺻـﺪ ﺍﺯ ﺩﻭﭼﺮﺧﻪﻫـﺎﻯ ﺑﺮﻗﻰ
ﺳﺎﺧﺖ ﺍﻳﻦ ﺷﺮﻛﺖ ،ﺩﺍﺧﻠﻰﺳﺎﺯﻯ ﺷﺪﻩ ﺍﺳﺖ؟
ﻧﺰﺩﻳــﻚ ﺑﻪ 80ﺩﺭﺻﺪ ﺩﻭﭼﺮﺧﻪﻫــﺎﻯ ﺑﺮﻗﻰ ﺩﺍﺧﻠﻰ ﺑﻮﺩﻩ ﻭ
20ﺩﺭﺻﺪ ﺑﺎﻗﻰ ﻣﺮﺑﻮﻁ ﺑﻪ ﺳﻴﺴﺘﻢ ﻣﻮﺗﻮﺭ ﺁﻧﻬﺎﺳﺖ ﻛﻪ ﺍﺯ ﺧﺎﺭﺝ
ﺗﺎﻣﻴﻦ ﻣﻰﺷﻮﺩ.
ﺩﺍﺧﻠﻰﺳـﺎﺯﻯ ﺩﻭﭼﺮﺧﻪﻫـﺎﻯ ﺳـﺎﺩﻩ ﺩﺭ ﭼـﻪ
ﻭﺿﻌﻴﺘﻰ ﻗﺮﺍﺭ ﺩﺍﺭﺩ؟
ﺍﻳﻦ ﻧﻮﻉ ﺩﻭﭼﺮﺧﻪﻫﺎ ﺑﻪﻃﻮﺭ ﻛﺎﻣﻞ ﺩﺍﺧﻠﻰﺳــﺎﺯﻯ ﺷــﺪﻩ ﻭ
ﺗﻤﺎﻡ ﻗﻄﻌﺎﺕ ﺁﻥ ﺩﺭ ﺩﺍﺧﻞ ﺗﻮﻟﻴﺪ ﻭ ﺗﺎﻣﻴﻦ ﻣﻰﺷﻮﺩ.
ﺗﻮﻟﻴﺪ ﺳـﺎﻻﻧﻪ ﺩﻭﭼﺮﺧﻪ ﺍﻳﻦ ﺷـﺮﻛﺖ ﭼﻪ ﻣﻴﺰﺍﻥ
ﺍﺳﺖ؟
ﺍﻳﺪﺭﻭ ﺷــﺮﻛﺘﻰ ﻧﻮﭘﺎﺳــﺖ ﻛﻪ ﺩﺭ ﻣﺮﺣﻠﻪ ﻧﺨﺴﺖ ﺑﻪﺩﻧﺒﺎﻝ
ﺑﺎﺯﺍﺭﻳﺎﺑــﻰ ﻭ ﺍﻣﻜﺎﻥﺳــﻨﺠﻰ ﺑﺮﺍﻯ ﻣﻴﺰﺍﻥ ﻓﺮﻭﺵ ﻭ ﺍﺳــﺘﻘﺒﺎﻝ
ﻣﺤﺼﻮﻻﺕ ﺧﻮﺩ ﺍﺳــﺖ .ﻫﻨــﻮﺯ ﺗﻴﺮﺍژ ﺑﺎﻻﻳﻰ ﻧــﺪﺍﺭﺩ ﻭ ﺗﻮﻟﻴﺪ
ﺁﻥ ﻣﺤﺪﻭﺩ ﺍﺳــﺖ ﻭ ﺑﺮ ﺍﺳــﺎﺱ ﻣﻴﺰﺍﻥ ﺳــﻔﺎﺭﺵﻫﺎ ﺩﻭﭼﺮﺧﻪ
ﺗﻮﻟﻴــﺪ ﻭ ﻋﺮﺿﻪ ﻣﻰﻛﻨﺪ ﺍﻣﺎ ﻇﺮﻓﻴﺖ ﺗﻮﻟﻴــﺪ ﻣﺎﻫﺎﻧﻪ ﺩﺭ ﺣﻮﺯﻩ
ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺳﺎﺩﻩ ﻳﻚﻫﺰﺍﺭ ﻭ ﺩﺭ ﺑﺨﺶ ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺑﺮﻗﻰ
700ﺩﺳﺘﮕﺎﻩ ﺍﺳﺖ.
ﻛﺸـﺶ ﺑﺎﺯﺍﺭ ﺑـﺮﺍﻯ ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺳـﺎﺩﻩ ﭼﻘﺪﺭ
ﺍﺳﺖ؟ ﻭ ﭘﺬﻳﺮﺵ ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺑﺮﻗﻰ ﺩﺭ ﭼﻪ ﻭﺿﻌﻴﺘﻰ
ﻗﺮﺍﺭ ﺩﺍﺭﺩ؟
ﺷــﺮﺍﻳﻂ ﺑﺎﺯﺍﺭ ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺳﺎﺩﻩ ﻣﻄﻠﻮﺏ ﺍﺳﺖ ﺍﻣﺎ ﺍﺯ ﺁﻧﺠﺎ
ﻛﻪ ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺑﺮﻗﻰ ﻣﺤﺼﻮﻟــﻰ ﺟﺪﻳﺪ ﺩﺭ ﺍﻳﻦ ﺻﻨﻌﺖ ﺑﻪ
ﺷــﻤﺎﺭ ﻣﻰﺭﻭﻧﺪ ﭘﺬﻳﺮﺵ ﺁﻧﻬﺎ ﺩﺭ ﺑﺎﺯﺍﺭ ﺑﺎ ﻣﻮﺍﻧﻌﻰ ﺭﻭﺑﻪﺭﻭ ﺍﺳﺖ ﻭ
ﻧﻴﺎﺯ ﺑﻪ ﻓﺮﻫﻨﮓﺳﺎﺯﻯ ﺩﺍﺭﺩ .ﺷﺎﻳﺪ ﺑﺎ ﮔﺬﺷﺖ ﺯﻣﺎﻥ ﻭ ﻣﺸﺨﺺ
ﺷــﺪﻥ ﻛﺎﺭﻛﺮﺩ ﺍﻳﻦ ﻧﻮﻉ ﺩﻭﭼﺮﺧﻪﻫﺎ ﻣﻘﺒﻮﻟﻴﺖ ﻻﺯﻡ ﺭﺍ ﺍﺯ ﺳﻮﻯ
ﻣﺮﺩﻡ ﺑﻪ ﺩﺳﺖ ﺁﻭﺭﺩ.
ﺍﮔـﺮ ﺑﺨﻮﺍﻫﻴـﻢ ﺑﻪ ﻛﺎﺭﺑـﺮﺩ ﺩﻭﭼﺮﺧﻪﻫـﺎﻯ ﺑﺮﻗﻰ
ﺍﺷـﺎﺭﻩ ﻛﻨﻴﻢ ،ﺑﻴﺸـﺘﺮ ﺩﺭ ﭼﻪ ﻣﻮﺍﺭﺩﻯ ﺍﺯ ﺁﻧﻬﺎ ﺍﺳﺘﻔﺎﺩﻩ
ﻣﻰﺷﻮﺩ؟
ﺗﻨﻮﻉ ﻣﺤﺼﻮﻻﺕ ﺩﺭ ﺑﺨﺶ ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺑﺮﻗﻰ ﺑﺎﻻﺳــﺖ
ﺑﻨﺎﺑﺮﺍﻳﻦ ﻛﺎﺭﺑﺮﺩﻫﺎﻯ ﻣﺨﺘﻠﻒ ﻭﺭﺯﺷﻰ ،ﺗﻔﺮﻳﺤﻰ ﻭ ﻛﺎﺭﻯ ﺩﺍﺭﺩ.
ﻫﻤﭽﻨﻴﻦ ﻓﺮﺩ ﻣﻰﺗﻮﺍﻧﺪ ﺑﻪﺟﺎﻯ ﺧﻮﺩﺭﻭ ﺑﻪﻋﻨﻮﺍﻥ ﻳﻚ ﻭﺳــﻴﻠﻪ
ﻧﻘﻠﻴﻪ ﭘﺎﻙ ﺍﺯ ﺁﻥ ﺍﺳﺘﻔﺎﺩﻩ ﻛﻨﺪ.
ﻭﺿﻌﻴـﺖ ﻗﻴﻤﺖ ﺩﻭﭼﺮﺧﻪﻫـﺎﻯ ﺑﺮﻗـﻰ ﺩﺭ ﺑﺎﺯﺍﺭ
ﭼﮕﻮﻧﻪ ﺍﺳﺖ؟
ﻗﻴﻤــﺖ ﺩﻭﭼﺮﺧﻪ ﺑﺮﻗــﻰ ﻛﺎﻣﻞ ﺩﺭ ﺑﺎﺯﺍﺭ ﺍﺯ ﻳــﻚ ﻣﻴﻠﻴﻮﻥ ﻭ
800ﻫــﺰﺍﺭ ﺗﺎ 8ﻣﻴﻠﻴﻮﻥ ﺗﻮﻣﺎﻥ ﺍﺳــﺖ ﻭ ﺍﻳﻦ ﺭﻗﻢ ﺑﺴــﺘﮕﻰ ﺑﻪ
ﻧﺸﺎﻥ )ﺑﺮﻧﺪ( ﺁﻥ ﺩﺍﺭﺩ.
ﺍﺭﺯﻳﺎﺑﻰ ﺷﻤﺎ ﺍﺯ ﺷﺮﺍﻳﻂ ﺑﺎﺯﺍﺭ ﺩﻭﭼﺮﺧﻪ ﺩﺭ ﻣﺎﻩﻫﺎﻯ
ﭘﺎﻳﺎﻧﻰ ﺳﺎﻝ ﭼﮕﻮﻧﻪ ﺍﺳﺖ؟
ﺑﻪﻃﻮﺭ ﻣﻌﻤﻮﻝ ﺩﺭ ﻓﺼﻞﻫﺎﻯ ﺳــﺮﺩ ﺳﺎﻝ ﻓﺮﻭﺵ ﺩﻭﭼﺮﺧﻪ
ﺍﻓﺖ ﭘﻴﺪﺍ ﻣﻰﻛﻨﺪ ﻭ ﺑﻴﺸﺘﺮﻳﻦ ﺍﺳﺘﻘﺒﺎﻝ ﻭ ﻓﺮﻭﺵ ﺩﺭ ﻓﺼﻞﻫﺎﻯ
ﺑﻬﺎﺭ ﻭ ﺗﺎﺑﺴﺘﺎﻥ ﺍﺗﻔﺎﻕ ﻣﻰﺍﻓﺘﺪ.
ﺁﻳﺎ ﺯﻳﺮﺳﺎﺧﺖﻫﺎ ﺑﺮﺍﻯ ﺷﺎﺭژ ﺑﺎﺗﺮﻯ ﺩﻭﭼﺮﺧﻪﻫﺎﻯ
ﺑﺮﻗﻰ ﻓﺮﺍﻫﻢ ﺍﺳﺖ؟
ﺑﺎﺗﺮﻯﻫــﺎﻯ ﻣﻮﺭﺩﺍﺳــﺘﻔﺎﺩﻩ ﺩﺭ ﻣﺤﺼﻮﻻﺕ ﺍﻳﻦ ﺷــﺮﻛﺖ
ﺑﻪﺷــﻜﻞ ﭘﺮﺗﺎﺑﻞ )ﻗﺎﺑﻞ ﺣﻤﻞ( ﺑﻮﺩﻩ ﻭ ﻣﻰﺗﻮﺍﻥ ﺁﻧﻬﺎ ﺭﺍ ﺩﺭ ﻣﺤﻞ
ﭘﺎﺭﻛﻴﻨﮓ ،ﻛﺎﺭ ﻭ ﻣﻨﺰﻝ ﺷﺎﺭژ ﻛﺮﺩ.
ﺍﮔﺮ ﺷﺎﺭژ ﺑﺎﺗﺮﻯ ﺩﺭ ﻣﻴﺎﻧﻪ ﺭﺍﻩ ﺗﻤﺎﻡ ﺷﻮﺩ ﺁﻳﺎ ﻗﺎﺑﻠﻴﺖ
ﺣﻤﻞ ﺩﺳﺘﻰ ﺑﺮﺍﻯ ﺭﺍﻛﺐ ﻭﺟﻮﺩ ﺩﺍﺭﺩ؟
ﺑﻠﻪ ،ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺳــﺎﺧﺖ ﺍﻳﻦ ﻧﺸــﺎﻥ ،ﺣﺎﻟﺖ ﻫﻴﺒﺮﻳﺪﻯ
)ﺑﺮﻗﻰ-ﭘﺪﺍﻟــﻰ( ﺩﺍﺭﺩ ﻭ ﻫﺮ ﺟﺎ ﺑﺎﺗﺮﻯ ﺧﺎﻟﻰ ﺷــﻮﺩ ﺍﻳﻦ ﻗﺎﺑﻠﻴﺖ
ﻭﺟﻮﺩ ﺩﺍﺭﺩ ﻛﻪ ﺭﺍﻛﺐ ﺑﺎ ﺭﻛﺎﺏ ﺯﺩﻥ ﻫﻤﭽﻮﻥ ﺩﻭﭼﺮﺧﻪ ﺳــﺎﺩﻩ
ﺑﻪ ﺭﺍﻩ ﺧﻮﺩ ﺍﺩﺍﻣﻪ ﺩﻫﺪ.
ﺑﺮﻧﺎﻣـﻪﺍﻯ ﺑﺮﺍﻯ ﺻﺎﺩﺭﺍﺕ ﺩﺍﺭﻳﺪ؟ ﺁﻳﺎ ﻛﺸـﻮﺭﻫﺎﻯ
ﻫﻤﺴـﺎﻳﻪ ﺩﺭ ﺑﺤﺚ ﺳـﺎﺧﺖ ﺩﻭﭼﺮﺧﻪ ﺍﺯ ﺍﻳﺮﺍﻥ ﺟﻠﻮﺗﺮ
ﻫﺴﺘﻨﺪ؟
ﻛﺸﻮﺭﻫﺎﻯ ﻫﻤﺴــﺎﻳﻪ ﺩﺭ ﺳﺎﺧﺖ ﺩﻭﭼﺮﺧﻪ ﻗﻮﻯ ﻧﻴﺴﺘﻨﺪ ﻭ
ﺑــﺎﺯﺍﺭ ﺑﻜﺮﻯ ﺩﺭ ﻣﻨﻄﻘــﻪ ﻭﺟﻮﺩ ﺩﺍﺭﺩ ﻛﻪ ﻣﻰﺗــﻮﺍﻥ ﺑﺎ ﺍﻓﺰﺍﻳﺶ
ﻇﺮﻓﻴﺖ ﻭ ﺗﻴﺮﺍژ ﺑﺎﺯﺍﺭ ﺍﻳﺮﺍﻥ ﻭ ﻣﻨﻄﻘﻪ ﺭﺍ ﭘﻮﺷﺶ ﺩﺍﺩ.
ﻫﻢﺍﻛﻨـﻮﻥ ﺍﻇﻬﺎﺭﺍﺗـﻰ ﻣﻄﺮﺡ ﻣﻰﺷـﻮﺩ ﻣﺒﻨﻰ ﺑﺮ
ﺍﻳﻨﻜـﻪ ﺑﺮﺧـﻰ ﺑﺎﺗﺮﻯﻫﺎ )ﺳـﺮﺑﻰ( ﻣﻨﺠﺮ ﺑـﻪ ﺁﻟﻮﺩﮔﻰ
ﻫـﻮﺍ ﻣﻰﺷـﻮﻧﺪ .ﺑﺎﺗﺮﻯﻫـﺎﻯ ﻣﻮﺭﺩﺍﺳـﺘﻔﺎﺩﻩ ﺩﺭ ﺍﻳﻦ
ﺩﻭﭼﺮﺧﻪﻫﺎ ﺑﻪ ﻟﺤﺎﻅ ﺯﻳﺴﺖﻣﺤﻴﻄﻰ ﭼﮕﻮﻧﻪ ﺍﺳﺖ؟
ﺑﺎﺯﻳﺎﻓــﺖ ﺑﺎﺗﺮﻯﻫﺎ ﺭﻭﺵ ﺧﺎﺻــﻰ ﺩﺍﺭﺩ ﻭ ﺑﺎﺗﺮﻯﻫﺎﻯ ﺑﻪﻛﺎﺭ
ﺭﻓﺘﻪ ﺩﺭ ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺑﺮﻗﻰ ﺩﺍﺧﻞ ﺳــﺮﺑﻰ ﻧﺒﻮﺩﻩ ﻭ ﻟﻴﺘﻴﻮﻣﻰ
ﺍﺳﺖ ﺩﺭ ﻧﺘﻴﺠﻪ ﺑﺎﻋﺚ ﺁﻟﻮﺩﮔﻰ ﻫﻮﺍ ﻭ ﻣﺤﻴﻂ ﺯﻳﺴﺖ ﻧﻤﻰﺷﻮﻧﺪ.
ﺁﻳـﺎ ﺑﺎﺗﺮﻯﻫـﺎﻯ ﻣﻮﺭﺩﺍﺳـﺘﻔﺎﺩﻩ ﺩﻭﭼﺮﺧﻪﻫـﺎ
ﻭﺍﺭﺩﺍﺗﻰ ﺍﺳﺖ؟
ﺧﻴﺮ ،ﺑﻪﻃﻮﺭ ﻛﺎﻣﻞ ﺩﺭ ﺩﺍﺧﻞ ﺗﺎﻣﻴﻦ ﻣﻰﺷــﻮﺩ ﺑﺮﺍﻳﻦ ﺍﺳﺎﺱ
ﺑﺨﺸــﻰ ﺍﺯ ﺁﻧﻬﺎ ﺍﺯ ﺳــﻮﻯ ﺻﺒﺎ ﺑﺎﺗﺮﻯ ﻭ ﺑﺨﺸﻰ ﺩﻳﮕﺮ ﺑﻪﻭﺳﻴﻠﻪ
ﺳﺎﻳﺮ ﺷﺮﻛﺖﻫﺎﻯ ﻫﻤﻜﺎﺭ ﺗﺎﻣﻴﻦ ﺧﻮﺍﻫﺪ ﺷﺪ.
ﺑﺎﺗﺮﻯﻫﺎ ﺩﺭ ﻗﺴﻤﺖﻫﺎﻯ ﻣﺨﺘﻠﻔﻰ ﺍﺯ ﺩﻭﭼﺮﺧﻪﻫﺎ
ﻛﺎﺭ ﻣﻰﺷﻮﻧﺪ ﺁﻳﺎ ﺍﻳﻦ ﺍﻣﺮ ﻋﻠﺖ ﺧﺎﺻﻰ ﺩﺍﺭﺩ؟
ﻳﻜﻰ ﺍﺯ ﺍﻗﺪﺍﻣﺎﺗﻰ ﻛﻪ ﺍﻳﻦ ﺷــﺮﻛﺖ ﺳــﺎﺯﻧﺪﻩ ﺍﻧﺠﺎﻡ ﻣﻰﺩﻫﺪ
ﺗﺒﺪﻳﻞ ﺩﻭﭼﺮﺧﻪ ﺳــﺎﺩﻩ ﺑﻪ ﺩﻭﭼﺮﺧﻪ ﺑﺮﻗﻰ ﺍﺳﺖ ﻭ ﺑﻴﺸﺘﺮﻳﻦ
ﺍﺳــﺘﻘﺒﺎﻝ ﺩﺭ ﺍﻳﻦ ﺯﻣﻴﻨﻪ ﻭﺟﻮﺩ ﺩﺍﺷﺘﻪ ﻛﻪ ﺍﻓﺮﺍﺩ ﺩﻭﭼﺮﺧﻪﻫﺎﻯ
ﺳﺎﺩﻩ ﺧﻮﺩ ﺭﺍ ﺩﺭ ﺍﺧﺘﻴﺎﺭ ﺍﻳﻦ ﺷﺮﻛﺖ ﮔﺬﺍﺷﺘﻪ ﻭ ﺁﻧﻬﺎ ﺭﺍ ﺗﺒﺪﻳﻞ ﺑﻪ
ﺳﻴﺴﺘﻢ ﺑﺮﻗﻰ ﻛﺮﺩﻩﺍﻳﻢ ﺗﺎ ﭘﻮﻟﻰ ﺭﺍ ﺑﺮﺍﻯ ﺧﺮﻳﺪ ﺩﻭﺑﺎﺭﻩ ﺩﻭﭼﺮﺧﻪ
ﻫﺰﻳﻨﻪ ﻧﻜﻨﻨﺪ .ﺍﻳﻦ ﺭﻭﻧﺪ ﺁﭘﺸــﻨﻰ ﺍﺳﺖ ﻛﻪ ﺗﺎ ﺍﻣﺮﻭﺯ ﺩﺭ ﺻﻨﻌﺖ
ﺩﻭﭼﺮﺧﻪ ﺍﻧﺠﺎﻡ ﻧﺸــﺪﻩ ﻭ ﺍﻳﻦ ﺷﺮﻛﺖ ﭘﻴﺸﮕﺎﻡ ﺩﺭ ﺍﻳﻦ ﺍﻣﺮ ﺑﻮﺩﻩ
ﻛﻪ ﺍﺳﺘﻘﺒﺎﻝ ﺯﻳﺎﺩﻯ ﺍﺯ ﺁﻥ ﻧﻴﺰ ﺷﺪﻩ ﺍﺳﺖ.
ﺩﺭ ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺳـﺎﺩﻩ ﻛﻪ ﺟﺎﻳﻰ ﺑﺮﺍﻯ ﺑﺎﺗﺮﻯﻫﺎ
ﺩﺭﻧﻈﺮ ﮔﺮﻓﺘﻪ ﻧﺸـﺪﻩ ﻛﺎﺭ ﺑﻪ ﭼﻪ ﺷـﻜﻞ ﺍﻧﺠﺎﻡ ﺧﻮﺍﻫﺪ
ﺷﺪ؟
ﻧﺨﺴــﺖ ﺟﺎﻧﻤﺎﻳﻰ ﺷــﺪﻩ ﻭ ﺳــﭙﺲ ﺩﺭ ﺑﻬﺘﺮﻳﻦ ﺣﺎﻟﺘﻰ ﻛﻪ
ﭘﺎﺳــﺨﮕﻮ ﺑﺎﺷــﺪ ﻧﺼﺐ ﻣﻰﺷــﻮﺩ ﺑﺮﺍﻯ ﻧﻤﻮﻧﻪ ﺗﺮﻙﺑﻨﺪ ،ﺗﻨﻪ،
ﺳــﺒﺪﻫﺎﻯ ﺩﻭﭼﺮﺧﻪ ﺍﺯ ﻗﺴــﻤﺖ ﻫﺎﻳﻰ ﺍﺳــﺖ ﻛــﻪ ﻣﻰﺗﻮﺍﻥ
ﺑﺎﺗــﺮﻯ ﺭﺍ ﻧﺼﺐ ﻛﺮﺩ .ﺩﺭ ﺍﻧــﻮﺍﻉ ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺑﺮﻗﻰ ﺑﺎﺗﺮﻯ ﺩﺭ
ﻗﺴﻤﺖﻫﺎﻯ ﻣﺨﺘﻠﻒ ﺗﻌﺒﻴﻪ ﻣﻰ ﺷﻮﺩ.
ﺗﻔﺎﻭﺕ ﺗﻨﻪﻫﺎ ﺩﺭ ﺣﺎﻟﺖ ﻛﻠﻰ ﺩﺭ ﻛﺎﺭﻛﺮﺩ ﺩﻭﭼﺮﺧﻪ
ﭼﻪ ﺗﺎﺛﻴﺮﻯ ﺩﺍﺭﺩ؟
ﺗﻨﻪ ﺩﻭﭼﺮﺧﻪﻫﺎ ﺑﺴــﺘﻪ ﺑﻪ ﻧﻮﻉ ﻛﺎﺭﻛﺮﺩﻯ ﻛﻪ ﺩﺍﺭﻧﺪ ﻣﺘﻔﺎﻭﺕ
ﺍﺳــﺖ .ﺑﺮﺍﻯ ﻧﻤﻮﻧﻪ ﺩﻭﭼﺮﺧﻪ ﻛﻮﻫﺴــﺘﺎﻥ ،ﺷﻬﺮﻯ ،ﺳﺎﺣﻠﻰ ﻭ
ﮔﺮﺩﺷــﮕﺮﻯ ﻫﺮﻳﻚ ﺗﻨﻪﻫــﺎﻯ ﻣﺨﺘﻠﻔﻰ ﺩﺍﺭﻧــﺪ .ﺩﺭ ﻣﻨﺎﻃﻖ
ﺷــﻬﺮﻯ ﻭ ﻣﺴــﺎﻓﺖ ﻃﻮﻻﻧﻰ ،ﺑﻬﺘﺮﻳﻦ ﮔﺰﻳﻨﻪ ﻛــﻪ ﻛﻤﺘﺮﻳﻦ
ﺧﺴــﺘﮕﻰ ﺭﺍ ﺍﻳﺠﺎﺩ ﻣﻰﻛﻨﺪ ﺗﻨﻪﻫﺎﻯ ﺑﺪﻭﻥ ﻣﻴﻠﻪ ﻭﺳــﻂ ﺍﺳﺖ
ﺩﺭﻧﺘﻴﺠﻪ ﺳﻮﺍﺭ ﻭ ﭘﻴﺎﺩﻩ ﺷﺪﻥ ﺍﺯ ﻭﺳﻴﻠﻪ ﺑﻪ ﺁﺳﺎﻧﻰ ﺍﻧﺠﺎﻡ ﻣﻰﺷﻮﺩ
ﻭ ﺩﺭ ﺑﺨﺶ ﻧﺸﻴﻤﻦ ﺁﻥ ﻧﻴﺰ ﺑﻪ ﮔﻮﻧﻪﺍﻯ ﺍﺳﺖ ﻛﻪ ﺳﺘﻮﻥ ﻓﻘﺮﺍﺕ
ﺑﻪ ﺣﺎﻟﺖ ﻋﻤﻮﺩﻯ ﻧﺴــﺒﺖ ﺑﻪ ﺯﻣﻴﻦ ﻗــﺮﺍﺭ ﻣﻰﮔﻴﺮﺩ ﻭ ﺣﺪﺍﻗﻞ
ﺧﺴــﺘﮕﻰ ﺭﺍ ﺍﻳﺠﺎﺩ ﻣﻰﻛﻨﺪ .ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺳــﺎﺣﻠﻰ ﺩﺍﺭﺍﻯ
ﻻﺳــﺘﻴﻜﻰﻫﺎﻯ ﺑﺴــﻴﺎﺭ ﭘﻬﻨﻰ ﺑﻮﺩﻩ ﺗﺎ ﺩﺭ ﺷــﻦﻫﺎ ﻓﺮﻭ ﻧﺮﻭﻧﺪ
ﺑﻨﺎﺑﺮﺍﻳﻦ ﺑﺮﺍﻯ ﻣﻨﺎﻃﻖ ﻣﺎﺳــﻪﺍﻯ ﻭ ﺑﺮﻓــﻰ ﺑﻪ ﺭﺍﺣﺘﻰ ﻣﻰﺗﻮﺍﻥ
ﺍﺯ ﺁﻥ ﺍﺳﺘﻔﺎﺩﻩ ﻛﺮﺩ.
ﺑﺮﺍﺳـﺎﺱ ﻛﺎﺭﻛﺮﺩ ﺩﻭﭼﺮﺧﻪ ﺑﻪﻃـﻮﺭ ﻗﻄﻊ ﺗﺎﻳﺮﻫﺎ
ﻧﻴﺰ ﻣﺘﻔﺎﻭﺕ ﻣﻰﺷـﻮﻧﺪ ،ﻭﺿﻌﻴـﺖ ﺩﺭ ﺍﻳﻦ ﺣﻮﺯﻩ ﺑﻪ ﭼﻪ
ﺷﻜﻞ ﺍﺳﺖ؟
ﺑﻠــﻪ ،ﺗﺎﻳﺮﻫــﺎﻯ ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺷــﻬﺮﻯ ﻻﺳــﺘﻴﻚﻫﺎﻯ
ﺑﺎﺭﻳــﻚ ﺩﺍﺭﻧﺪ ﻛﻪ ﻛﻤﺘﺮﻳﻦ ﺍﺻﻄــﻜﺎﻙ ﺭﺍ ﺑﻪﻭﺟﻮﺩ ﻣﻰﺁﻭﺭﻧﺪ.
ﺗﺎﻳﺮ ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﻛﻮﻫﺴــﺘﺎﻥ ﻧﻴﺰ ﺩﺍﺭﺍﻯ ﻋﺎﺝﻫﺎﻯ ﺩﺭﺷــﺖ
ﺑﻮﺩﻩ ﺗــﺎ ﺍﺻﻄﻜﺎﻙ ﺭﺍ ﺑــﺎﻻ ﺑﺒﺮﻧﺪ .ﻫﻤﭽﻨﻴﻦ ﻻﺳــﺘﻴﻚﻫﺎﻯ
ﺩﻭﭼﺮﺧﻪﻫﺎﻯ ﺳــﺎﺣﻠﻰ ﺩﺍﺭﺍﻯ ﻋﺎﺝﻫﺎﻯ ﻣﺘﻮﺳﻄﻰ ﻫﺴﺘﻨﺪ ﺗﺎ
ﺭﻛﺎﺏ ﺯﺩﻥ ﺑﻪ ﺁﺳﺎﻧﻰ ﺍﻧﺠﺎﻡ ﺷﻮﺩ.
ﺁﻳﺎ ﺗﺎﻳﺮﻫﺎ ﻧﻴﺰ ﺩﺭ ﺩﺍﺧﻞ ﺗﻮﻟﻴﺪ ﻣﻰﺷﻮﻧﺪ؟
ﺑﻠﻪ ،ﺷــﺮﻛﺖﻫﺎﻳﻰ ﺩﺭ ﻛﺸــﻮﺭ ﻓﻌﺎﻟﻴﺖ ﺩﺍﺭﻧﺪ ﻛﻪ ﺗﺎﻳﺮﻫﺎﻯ
ﺩﻭﭼﺮﺧﻪ ﺭﺍ ﺑﺮﺍﻯ ﺳﺎﺯﻧﺪﮔﺎﻥ ﺗﺎﻣﻴﻦ ﻣﻰﻛﻨﻨﺪ.
ﺁﻳﺎ ﺳـﺎﺯﻧﺪﮔﺎﻥ ﺗﺎﻳﺮ ﺧﻮﺩﺭﻭ ﻭ ﻣﻮﺗﻮﺭﺳـﻴﻜﻠﺖ
ﺑﺎ ﺳـﺎﺯﻧﺪﮔﺎﻥ ﻻﺳـﺘﻴﻚﻫﺎﻯ ﺩﻭﭼﺮﺧﻪﻫﺎ ﻣﺘﻔﺎﻭﺕ
ﻫﺴﺘﻨﺪ؟
ﺧﻴــﺮ ،ﻓﻌﺎﻻﻥ ﺗﺎﻳﺮ ﺩﺭ ﻫﺮ 3ﺻﻨﻌــﺖ ﺑﺮﺍﻯ ﺗﻮﻟﻴﺪﻛﻨﻨﺪﮔﺎﻥ
ﺗﺎﻣﻴﻦ ﻻﺳﺘﻴﻚ ﻣﻰﻛﻨﻨﺪ.
ﺳﺨﻦ ﺁﺧﺮ...
ﺟــﺪﺍ ﺍﺯ ﺑﺤﺚﻫــﺎﻯ ﺍﻗﺘﺼﺎﺩﻯ ،ﻧﻜﺎﺗﻰ ﻛــﻪ ﺭﻭﻯ ﺁﻥ ﺗﺎﻛﻴﺪ
ﺩﺍﺭﻳﻢ ﺑﺤﺚ ﻓﺮﻫﻨﮓ ﺩﻭﭼﺮﺧﻪﺳﻮﺍﺭﻯ ﺩﺭ ﺭﺍﺳﺘﺎﻯ ﻫﻮﺍﻯ ﭘﺎﻙ
ﺍﺳﺖ ﺍﻳﻨﻜﻪ ﺧﻮﺩ ﺍﻓﺮﺍﺩ ﺟﺎﻣﻌﻪ ﺿﺮﻭﺭﺕ ﺍﺳﺘﻔﺎﺩﻩ ﺍﺯ ﺍﻳﻦ ﻭﺳﻴﻠﻪ
ﻧﻘﻠﻴﻪ ﺭﺍ ﺩﺭﻙ ﻛﻨﻨﺪ ﻭ ﺑﻪﺩﻧﺒﺎﻝ ﺁﻥ ﺑﺎﺷــﻨﺪ ﺗﺎ ﺭﻭﻧﺪ ﺁﻟﻮﺩﮔﻰ ﺩﺭ
ﻛﻼﻧﺸــﻬﺮﻫﺎ ﻛﺎﻫﺶ ﭘﻴﺪﺍ ﻛﻨﺪ .ﺍﺯ ﺍﻳﻦﺭﻭ ﺿﺮﻭﺭﻯ ﺍﺳﺖ ﺩﻭﻟﺖ
ﻭﺍﺭﺩ ﺷﺪﻩ ﻭ ﺗﺴﻬﻴﻼﺕ ﻻﺯﻡ ﺑﺮﺍﻯ ﺍﺳﺘﻔﺎﺩﻩ ﺍﺯ ﺍﻳﻦ ﻭﺳﻴﻠﻪ ﻧﻘﻠﻴﻪ
ﻓﺮﺍﻫﻢ ﻛﻨﺪ ﻭ ﺭﺳــﺎﻧﻪﻫﺎ ﺑﺎ ﺍﻃﻼﻉﺭﺳــﺎﻧﻰ ﻣﺴــﺘﻤﺮ ﻣﺮﺩﻡ ﺭﺍ ﺑﻪ
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45/330/000
51/000/000
ﻫﻴﻮﻧﺪﺍﻯ ﺗﻮﺳﺎﻥ - 2017ﻛﺎﻣﻞ ﻧﻴﻮﻓﻴﺲ+ﺍﺗﻮﭘﺎﺭﻙ
189/554/000
195/000/000
ﭘﮋﻭ 207ﺟﺪﻳﺪ
41/920/000
45/800/000
ﻫﻴﻮﻧﺪﺍﻯ ﺳﺎﻧﺘﺎﻓﻪ ﺩﻯﺍﻡ .ﻛﺎﻣﻞ ﻧﻴﻮﻓﻴﺲ.ﺍﺗﻮﭘﺎﺭﻙ2017
ﻭﺍﺭﺩﺍﺗﻰ
237/000/000
ﭘﮋﻭ 206ﺻﻨﺪﻭﻗﺪﺍﺭ ﻭﻯ.8ﻛﺪ27430
37/388/000
38/200/000
ﻛﻴﺎ ﭘﻴﻜﺎﻧﺘﻮ 2016
75/197/000
75/000/000
ﺭﻧﻮ ﻛﭙﭽﺮ 2017
109/900/000
122/000/000
ﻛﻴﺎ ﺭﻳﻮ ﺻﻨﺪﻭﻗﺪﺍﺭ 2016
107/129/000
109/000/000
ﺳﻮﺯﻭﻛﻰ ﻭﻳﺘﺎﺭﺍ ﺍﺗﻮﻣﺎﺕ ﻛﻼﺱ9
135/388/000
140/000/000
ﻛﻴﺎ ﺭﻳﻮ ﻫﺎچ ﺑﻚ -ﻛﺎﻣﻞ 2016
107/127/000
108/000/000
ﻫﺎﻳﻤﺎ ﺍﺱ 7ﻛﺎﻣﻞ ﺍﺗﻮﻣﺎﺗﻴﻚ
79/055/000
84/300/000
ﻛﻴﺎ ﺍﺳﭙﺮﺗﻴﺞ ﻛﺎﻣﻞ 2017ﻧﻴﻮﻓﻴﺲ
....
190/000/000
ﺳﺎﻳﭙﺎ 151ﺍﺱﺍﻯ
18/696/000
18/400/000
ﻛﻴﺎ ﺍﭘﺘﻴﻤﺎ ﺟﻰﺍﻑ ﻛﺎﻣﻞ - 2017ﺍﺗﺎﻕ ﺟﺪﻳﺪ ﺟﻰﺗﻰ+ﺭﺍﺩﺍﺭ
...
202/000/000
ﺗﻴﺒﺎ-2ﻫﺎچ ﺑﻚ ﺍﻯﺍﻳﻜﺲ )ﺗﻨﻮﻉ ﺭﻧﮓ(
27/606/000
27/300/000
ﻛﻴﺎ ﺳﻮﺭﻧﺘﻮ ﺍﺗﺎﻕ ﺟﺪﻳﺪ 204ﻛﺎﻣﻞ +2017ﺍﺗﻮﭘﺎﺭﻙ
...
244/000/000
ﭼﺎﻧﮕﺎﻥ ﺳﻰﺍﺱ) 35ﻣﻮﻧﺘﺎﻱ(-ﺍﺗﻮﻣﺎﺗﻴﻚ
64/026/000
66/000/000
ﺗﻮﻳﻮﺗﺎ ﻳﺎﺭﻳﺲ ﻫﺎچ ﺑﻚ 2016
ﺗﻮﻗﻒ ﻓﺮﻭﺵ
115/000/000
ﻛﻴﺎ ﺳﺮﺍﺗﻮ -2000ﺍﺗﻮﻣﺎﺗﻴﻚ
90/966/000
88/500/000
ﺗﻮﻳﻮﺗﺎ ﻳﺎﺭﻳﺲ ﺻﻨﺪﻭﻗﺪﺍﺭ 2016
ﺗﻮﻗﻒ ﻓﺮﻭﺵ
114/000/000
ﺑﺮﻟﻴﺎﻧﺲ ﺍچ- 320ﺍﺗﻮﻣﺎﺗﻴﻚ
51/003/500
52/000/000
ﺗﻮﻳﻮﺗﺎ ﻛﺮﻭﻻ ﺟﻰﺍﻝﺁﻯ ﻛﺎﻣﻞ 2016
ﻭﺍﺭﺩﺍﺗﻰ
156/000/000
ﺑﺮﻟﻴﺎﻧﺲ ﺍچ- 330ﺍﺗﻮﻣﺎﺗﻴﻚ
54/233/000
56/300/000
ﺗﻮﻳﻮﺗﺎ ﻛﻤﺮﻯ ﻫﻴﺒﺮﻳﺪ ﺍﻳﻜﺲﺍﻝﺍﻯ ﻣﺪﻝ 2016
ﻭﺍﺭﺩﺍﺗﻰ
216/000/000
ﻣﺸﻜﻞ ﻧﻘﺪﻳﻨﮕﻰ ﻭ ﭘﺮﺩﺍﺧﺖ
ﻧﺸــﺪﻥ ﻣﻄﺎﻟﺒــﺎﺕ ﻫﻤﭽﻨﺎﻥ
ﻭﺍﺣﺪﻫﺎﻯ ﻗﻄﻌﻪﺳﺎﺯﻯ ﻛﺸﻮﺭ
ﺭﺍ ﺑــﺎ ﺗﻬﺪﻳــﺪ ﺍﻓــﺖ ﻇﺮﻓﻴﺖ
ﻣﻮﺍﺟﻪ ﻛﺮﺩﻩ ﺍﺳــﺖ .ﺩﺭ ﺣﺎﻝ
ﺣﺎﺿــﺮ ﺑﺨــﺶ ﺯﻳــﺎﺩﻯ ﺍﺯ
ﻣﻄﺎﻟﺒﺎﺕ ﻗﻄﻌﻪﺳﺎﺯﺍﻥ ﺑﻪﺩﻟﻴﻞ
ﺁﺭﺵ ﻣﺤﺒﻰﻧﮋﺍﺩ
ﺍﻓﺰﺍﻳــﺶ 40ﺩﺭﺻــﺪﻯ ﺗﻴﺮﺍژ
ﺩﺑﻴﺮ ﺍﻧﺠﻤﻦ ﺗﺨﺼﺼﻰ
ﺗﻮﻟﻴــﺪ ﺧﻮﺩﺭﻭ ﺩﺭ ﺳــﺎﻝ 95
ﺻﻨﺎﻳﻊ ﻫﻤﮕﻦ ﻧﻴﺮﻭﻣﺤﺮﻛﻪ ﻭ
ﻗﻄﻊ
ﺑﻮﺩﻩ ﻛﻪ ﺍﻳﻦ ﺍﻣﺮ ﺑﻪﻃﻮﺭ
ﻗﻄﻌﻪﺳﺎﺯﻯ ﺧﻮﺩﺭﻭ
ﺑﺎ ﺣﻤﺎﻳﺖ ﻗﻄﻌﻪﺳﺎﺯﺍﻥ ﻣﺤﻘﻖ
ﺷﺪﻩ ﺍﺳﺖ.
ﺧﻮﺷﺒﺨﺘﺎﻧﻪ ﺭﻭﻧﺪ ﭘﺮﺩﺍﺧﺖ ﻣﻄﺎﻟﺒﺎﺕ ﺍﺯ 8ﻣﺎﻩ ﭘﻴﺶ ﺗﺎﻛﻨﻮﻥ
ﺭﻭ ﺑــﻪ ﺑﻬﺒﻮﺩ ﺑﻮﺩﻩ ﻭ ﺍﻣﻴﺪﻭﺍﺭﻳﻢ ﺍﻳﻦ ﺭﻭﻧﺪ ﺍﺩﺍﻣﻪ ﺩﺍﺷــﺘﻪ ﻭ ﺗﺎ
ﭘﺎﻳﺎﻥ ﺳﺎﻝ ﺷﺎﻫﺪ ﭘﺮﺩﺍﺧﺖ ﻛﻞ ﻣﻄﺎﻟﺒﺎﺕ ﻣﻌﻮﻕ ﻗﻄﻌﻪﺳﺎﺯﺍﻥ
ﺍﺯ ﺧﻮﺩﺭﻭﺳﺎﺯﺍﻥ ﺑﺎﺷﻴﻢ.
ﺭﺷــﺪ ﺗﻴﺮﺍژ ﺗﻮﻟﻴﺪ ﺧﻮﺩﺭﻭ ﻧﺴــﺒﺖ ﺑﻪ ﺳــﺎﻝ ﮔﺬﺷﺘﻪ ،ﺩﺭ
ﺷــﺮﺍﻳﻄﻰ ﻛﻪ ﺧﻮﺩﺭﻭﺳــﺎﺯ ﺧﻮﺩ ﺭﺍ ﺑﺮﺍﻯ ﺳﺮﻣﺎﻳﻪ ﺩﺭ ﮔﺮﺩﺵ
ﺗﻴــﺮﺍژ 40ﺩﺭﺻﺪﻯ ﺁﻣﺎﺩﻩ ﻧﻜﺮﺩﻩ ﻫﻤﭽﻨﻴــﻦ ﺍﻣﻜﺎﻥ ﺩﺭﻳﺎﻓﺖ
ﺗﺴﻬﻴﻼﺕ ﺑﺎﻧﻜﻰ ﺩﺭ ﺷــﺮﺍﻳﻂ ﻛﻨﻮﻧﻰ ﺑﺎﻧﻚﻫﺎ ﺭﺍ ﻧﺪﺍﺭﺩ ﺑﺎﻋﺚ
ﺍﻓﺰﺍﻳﺶ ﻣﻄﺎﻟﺒﺎﺕ ﻗﻄﻌﻪﺳﺎﺯﺍﻥ ﺷﺪﻩ ﺍﺳﺖ.
ﺍﻣﺮﻭﺯ ﺑﺨﺶ ﺯﻳﺎﺩﻯ ﺍﺯ ﺍﻓﺰﺍﻳﺶ ﭼﺸﻤﮕﻴﺮ ﺗﻮﻟﻴﺪ ﺧﻮﺩﺭﻭ ﻭ ﺑﻪ
ﻋﺒﺎﺭﺕ ﺩﻗﻴﻖﺗﺮ ،ﺣﺪﺍﻗﻞ 80ﺩﺭﺻﺪ ﺁﻥ ﻣﺮﻫﻮﻥ ﺣﻤﺎﻳﺖ ﺑﺎﻻﻯ
ﺷﺒﻜﻪ ﻗﻄﻌﻪﺳﺎﺯﻯ ﻛﺸﻮﺭ ﺍﺳﺖ ﺍﺯ ﺍﻳﻦﺭﻭ ﺿﺮﻭﺭﻯ ﺑﻮﺩﻩ ﺑﺮﺍﻯ
ﺍﺩﺍﻣﻪ ﻓﻌﺎﻟﻴﺖﻫﺎ ،ﺧﻮﺩﺭﻭﺳــﺎﺯﺍﻥ ﺩﺭ ﭘﺮﺩﺍﺧﺖ ﻫﺰﻳﻨﻪﻫﺎ ﺍﻗﺪﺍﻡ
ﺟﺪﻯ ﺍﻧﺠﺎﻡ ﺩﻫﻨﺪ.
ﻫﻤﭽﻨﻴﻦ ﺗﺴــﻬﻴﻼﺕ ﺩﻭﻟﺖ ﻭ ﭘﺮﺩﺍﺧــﺖ 16ﻫﺰﺍﺭ ﻣﻴﻠﻴﺎﺭﺩ
ﺗﻮﻣﺎﻥ ﺟﻬﺖ ﺣﻤﺎﻳﺖ ﺍﺯ ﺻﻨﺎﻳﻊ ﺗﻮﻟﻴﺪﻯ ﻥﻳﺰ ﺑﺴﺘﺮﻯ ﺩﻳﮕﺮ
ﺑــﺮﺍﻯ ﻛﻤﻚ ﺑﻪ ﺍﺩﺍﻣــﻪ ﻳﺎﻓﺘﻦ ﻓﻌﺎﻟﻴﺖﻫــﺎ ﺩﺭ ﺻﻨﻌﺖ ﻗﻄﻌﻪ
ﻛﺸﻮﺭ ﺍﺳﺖ.
ﺍﻣﺮﻭﺯ ﺗﻤﺎﻡ ﺷــﺎﺧﺺﻫﺎﻯ ﺍﻗﺘﺼــﺎﺩﻯ ،ﺗﻘﻮﻳﺖ ﺑﻨﻴﻪ ﺻﻨﺎﻳﻊ
ﻭ ﺍﻳﺠــﺎﺩ ﺭﻭﻧﻖ ﻧﺴــﺒﻰ ﺍﻗﺘﺼــﺎﺩﻯ ﺑﻮﺩﻩ ﻛﻪ ﺑﻪﻃﻮﺭ ﻣﺴــﻠﻢ
ﺑﺨــﺶ ﺯﻳــﺎﺩﻯ ﺍﺯ ﺁﻥ ﻣﺪﻳﻮﻥ ﺍﻳﻦ ﺭﻗﻢ ﺍﺳــﺖ ﻭ ﺷــﺎﻳﺪ ﺑﻪ
ﺟﺮﺍﺕ ﺑﺘــﻮﺍﻥ ﮔﻔﺖ ﻛﻪ ﺑﺨﺶ ﺯﻳﺎﺩﻯ ﺍﺯ ﺭﻭﻧﻖ ﺍﻳﺠﺎﺩ ﺷــﺪﻩ
ﺩﺭ ﺣﻮﺯﻩﻫﺎﻯ ﻣﺨﺘﻠﻒ ﻫﻤﺎﻥ 16ﻫﺰﺍﺭ ﻣﻴﻠﻴﺎﺭﺩ ﺗﻮﻣﺎﻧﻰ ﺍﺳــﺖ
ﻛﻪ ﺗﺎ ﭘﺎﻳﺎﻥ ﺳــﺎﻝ ﭘﺮﺩﺍﺧﺖ ﺧﻮﺍﻫﺪ ﺷﺪ12 .ﻫﺰﺍﺭ ﻣﻴﻠﻴﺎﺭﺩ ﺍﺯ
ﺍﻳﻦ ﺭﻗﻢ ﺑﺎﻳﺪ ﺑﺮﺍﻯ ﺭﻓﻊ ﻣﺸﻜﻞ ﻧﻘﺪﻳﻨﮕﻰ ﻭﺍﺣﺪﻫﺎﻯ ﺗﻮﻟﻴﺪﻯ
ﻛﻮﭼﻚ ﻭ ﻣﺘﻮﺳــﻂ ﻛﺸﻮﺭ ﻫﺰﻳﻨﻪ ﺷــﻮﺩ .ﻫﺮ ﭼﻨﺪ ﺑﺨﺸﻰ ﺍﺯ
ﺍﻳﻦ ﺗﺴــﻬﻴﻼﺕ ﺑﻪ ﺑﺮﺧﻰ ﻭﺍﺣﺪﻫﺎﻯ ﻗﻄﻌﻪﺳﺎﺯﻯ ﻛﻮﭼﻚ ﻭ
ﻣﺘﻮﺳﻂ ﭘﺮﺩﺍﺧﺖ ﺷﺪﻩ ﺍﻣﺎ ﺟﺬﺏ ﺻﻨﻌﺖ ﻗﻄﻌﻪ ﻧﺸﺪﻩ ﺍﺳﺖ.
ﻫﻤﭽﻨﻴﻦ ﻳــﺎﺩﺁﻭﺭﻯ ﺍﻳﻦ ﻧﻜﺘﻪ ﺿﺮﻭﺭﻯ ﺍﺳــﺖ ،ﺍﮔﺮ ﺗﻤﺎﻡ
16ﻫﺰﺍﺭ ﻣﻴﻠﻴﺎﺭﺩ ﺗﻮﻣﺎﻥ ﻧﻴﺰ ﭘﺮﺩﺍﺧﺖ ﺷﻮﺩ ﺑﻪﻃﻮﺭ ﻗﻄﻊ ﺑﺨﺶ
ﻛﻮﭼﻜﻰ ﺍﺯ ﻧﻴﺎﺯ ﻛﻞ ﺻﻨﺎﻳﻊ ﻛﺸــﻮﺭ ﺑﻮﺩﻩ ﻭ ﭘﺎﺳﺨﮕﻮﻯ ﺗﻤﺎﻡ
ﻧﻴﺎﺯﻫــﺎ ﻧﺒــﻮﺩﻩ ﻭ ﻧﻤﻰﺗﻮﺍﻧﺪ ﺩﺭﻣﺎﻥ ﺭﻛﻮﺩ ﺍﻗﺘﺼﺎﺩﻯ ﻛﺸــﻮﺭ
ﺑﺎﺷﺪ.
ﺩﻳﺪﮔﺎﻩ
ﺳﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ﺧﺎﺭﺟﻰ
ﺑﺴﺘﺮ ﺗﺤﻮﻝ ﺩﺭ ﺻﻨﻌﺖ ﻗﻄﻌﻪ
ﺍﺟــﺮﺍﻯ ﺑﺮﺟﺎﻡ ﺑــﺮ ﺻﻨﻌﺖ
ﺧﻮﺩﺭﻭﺳﺎﺯﻯ ﺍﻳﺮﺍﻥ ﺗﺎﺛﻴﺮ ﺧﻮﺑﻰ
ﺑﺮ ﺟﺎﻯ ﮔﺬﺍﺷﺖ ﻭﮔﺸﺎﻳﺶﻫﺎﻳﻰ
ﺩﺭ ﻫﻤﻜﺎﺭﻯﻫﺎﻯ ﺧﻮﺩﺭﻭﻳﻰ ﺑﻪ
ﻫﻤﺮﺍﻩ ﺩﺍﺷﺖ.
ﻫﻤﻜﺎﺭﻯ ﻣﺸــﺘﺮﻛﻰ ﻛﻪ ﺩﺭ
ﻳﻚ ﺳــﺎﻝ ﺍﺧﻴﺮ ﻭ ﺩﺭ ﺟﺮﻳﺎﻥ
ﻓﺮﻳﺪﻭﻥ ﺍﺣﻤﺪﻯ
ﺍﺟﺮﺍﻯ ﺑﺮﺟﺎﻡ ﺍﻧﺠﺎﻡ ﺷﺪﻩ ﻫﻤﻪ
ﻧﺎﻳﺐﺭﻳﻴﺲ ﻛﻤﻴﺴﻴﻮﻥ
ﺍﺯ ﺛﻤﺮﺍﺕ ﭘﺴــﺎﺑﺮﺟﺎﻡ ﺍﺳــﺖ.
ﺻﻨﺎﻳﻊ ﻭ ﻣﻌﺎﺩﻥ ﻣﺠﻠﺲ
ﺑﻨﺎﺑﺮﺍﻳــﻦ ﺗﻨــﻮﻉ ﻣﺤﺼﻮﻻﺗﻰ
ﺷﻮﺭﺍﻯ ﺍﺳﻼﻣﻰ
ﻛﻪ ﺑــﻪ ﺯﻭﺩﻯ ﺩﺭ ﺑﺎﺯﺍﺭ ﺧﻮﺩﺭﻭ
ﺷــﺎﻫﺪ ﺧﻮﺍﻫﻴﻢ ﺑﻮﺩ ﺑﺨﺸــﻰ
ﺍﺯ ﺁﻥ ﻧﺘﻴﺠــﻪ ﮔﺸــﺎﻳﺶﻫﺎﻳﻰ
ﺍﺳــﺖ ﻛﻪ ﺩﺭ ﺟﺮﻳــﺎﻥ ﺍﺭﺗﺒﺎﻁﻫــﺎﻯ ﺧﺎﺭﺟﻰ ﺍﻳﺠﺎﺩ ﺷــﺪﻩ
ﺍﺳﺖ.
ﺣﻀﻮﺭ ﺧﻮﺏ ﺷﺮﻛﺖﻫﺎﻯ ﭼﻴﻨﻰ ﻭ ﻣﺬﺍﻛﺮﺍﺕ ﺧﻮﺩﺭﻭﺳﺎﺯﺍﻥ
ﺑﺎ ﺷــﺮﻛﺖﻫﺎﻯ ﻣﻌﺘﺒﺮ ﺍﺭﻭﭘﺎﻳﻰ ﻫﻤﮕــﻰ ﺍﺯ ﺍﺗﻔﺎﻕﻫﺎﻯ ﻣﺜﺒﺖ
ﭘﺴــﺎﺑﺮﺟﺎﻡ ﺍﺳﺖ ﻛﻪ ﺧﻮﺷــﺒﺨﺘﺎﻧﻪ ﻫﻤﭽﻨﺎﻥ ﺍﺩﺍﻣﻪ ﺩﺍﺭﺩ ،ﻫﺮ
ﭼﻨﺪ ﮔﺬﺷﺖ ﻳﻚ ﺳــﺎﻝ ﺍﺯ ﺍﺟﺮﺍﻯ ﺑﺮﺟﺎﻡ ،ﺯﻣﺎﻥ ﻛﺎﻓﻰ ﺑﺮﺍﻯ
ﺍﻧﺘﻈﺎﺭﻫﺎﻯ ﻣﻮﺟﻮﺩ ﺍﺯ ﺻﻨﻌﺖ ﺧﻮﺩﺭﻭ ﻭ ﻗﻄﻌﻪ ﻛﺸﻮﺭ ﻧﺨﻮﺍﻫﺪ
ﺑﻮﺩ.
ﺍﻟﺒﺘﻪ ﺟﺮﻳﺎﻥ ﺣﻀــﻮﺭ ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭﺍﻥ ﺧﺎﺭﺟﻰ ﻫﻤﭽﻨﺎﻥ
ﺩﺭ ﻣﺮﺣﻠــﻪ ﺑﺮﺭﺳــﻰ ﻭ ﺍﺭﺯﻳﺎﺑــﻰ ﺍﺳــﺖ ﻭ ﺗﺎﻛﻨــﻮﻥ ﺑﻪﻃﻮﺭ
ﺟﺪﻯ ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ﺟﺬﺏ ﺩﺍﺧﻞ ﻧﺸــﺪﻩ ﺍﺳﺖ ﺍﺯ ﺍﻳﻦﺭﻭ
ﺗــﺎ ﺯﻣﺎﻧــﻰ ﻛﻪ ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭ ﺧﺎﺭﺟــﻰ ﺣﻀــﻮﺭ ﻛﺎﻣﻠﻰ ﺩﺭ
ﺩﺍﺧﻞ ﻧﺪﺍﺷــﺘﻪ ﺑﺎﺷــﺪ ﺩﺭ ﺣﻮﺯﻩ ﻗﻄﻌﻪﺳــﺎﺯﻯ ﺍﻳﺮﺍﻥ ﺍﺗﻔﺎﻕ
ﺧﺎﺻــﻰ ﺭﺥ ﻧﺨﻮﺍﻫــﺪ ﺩﺍﺩ .ﺍﮔــﺮ ﺑﺨﻮﺍﻫﻴﻢ ﺷــﺎﻫﺪ ﺭﻭﻧﻖ ﺩﺭ
ﺻﻨﻌﺖ ﻗﻄﻌﻪ ﺑﺎﺷــﻴﻢ ﺑﺎﻳﺪ ﺩﺭ ﺳــﺎﻝ ﺁﻳﻨــﺪﻩ ﻣﻨﺘﻈﺮ ﻋﻤﻠﻰ
ﺷــﺪﻥ ﺁﻥ ﺑﻮﺩﻩ ﻭ ﺁﺛﺎﺭ ﺁﻥ ﺭﺍ ﺩﺭ ﺳــﺎﻝﻫﺎﻯ ﺁﻳﻨﺪﻩ ﻣﺸــﺎﻫﺪﻩ
ﻛﻨﻴﻢ.
ﺑــﻪ ﻫﺮ ﺣــﺎﻝ ﺁﺛﺎﺭ ﺑﺮﺟــﺎﻡ ﺑﺮ ﺻﻨﻌــﺖ ﺧﻮﺩﺭﻭ ﺑــﺎ ﺗﺎﺧﻴﺮ
ﺑــﻪ ﺣــﻮﺯﻩ ﻗﻄﻌﻪﺳــﺎﺯﻯ ﻛﺸــﻮﺭ ﺧﻮﺍﻫــﺪ ﺭﺳــﻴﺪ ﭼﺮﺍﻛﻪ
ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭ ﺩﺭ ﺣــﺎﻝ ﻃــﻰ ﻣﺒﺎﺣــﺚ ﻗﺎﻧﻮﻧﻰ ﻭ ﻛﺴــﺐ
ﻣﺠﻮﺯﻫﺎ ﻭ ﺗﻌﻴﻴﻦ ﺯﻣﻴﻦ ﻭ ﻣﻜﺎﻥ ﺍﺳــﺖ ﺍﻣﺎ ﺑﺎﻳﺪ ﺳــﺎﻝ ﺁﻳﻨﺪﻩ
ﺷــﺎﻫﺪ ﺗﻐﻴﻴﺮﺍﺕ ﻭ ﺗﺤﻮﻻﺕ ﺩﺭ ﺣﻮﺯﻩ ﻗﻄﻌﻪﺳــﺎﺯﻯ ﻛﺸــﻮﺭ
ﺑﻮﺩ.
ﻣﻨﺸﻮﺭ ﺍﺧﻼﻕ ﺣﺮﻓﻪﺍﻯ ﺭﻭﺯﻧﺎﻣﻪﻧﮕﺎﺭﻯ ﺩﺭ ﺭﻭﺯﻧﺎﻣﻪ ﮔﺴﺘﺮﺵﺻﻨﻌﺖ:
ﭘﻨﺠﺸﻨﺒﻪ
7ﺑﻬﻤﻦ 1395
ﺳﺎﻝ ﺑﻴﺴﺖ ﻭ ﻫﺸﺘﻢ ﺷﻤﺎﺭﻩ 40ﭘﻴﺎﭘﻰ 2013
ﺻﺎﺣﺐ ﺍﻣﺘﻴﺎﺯ:
ﻣﻮﺳﺴﻪ ﻏﻴﺮ ﺗﺠﺎﺭﻯ ﻓﺮﻫﻨﮕﻰ ﻣﻄﺒﻮﻋﺎﺗﻰ )
(
ﻣﺪﻳﺮﻣﺴﺌﻮﻝ :ﻧﺎﺻﺮ ﺑﺰﺭﮔﻤﻬﺮ
27ﺭﺑﻴﻊﺍﻟﺜﺎﻧﻰ 1438ﻗﺎﺋﻢ ﻣﻘﺎﻡ ﻣﺪﻳﺮﻣﺴﺌﻮﻝ :ﺧﻠﻴﻞ ﻣﺤﻤﻮﺩﻯ
26ژﺍﻧﻮﻳﻪ 2017
ﺳﺮﺩﺑﻴﺮﻛﻞ :ﻣﺴﻌﻮﺩ ﺩﻫﺸﻮﺭ
ﺳﺮﺩﺑﻴﺮ :ﻣﺠﺘﺒﻰ ﺍﻋﺘﻤﺎﺩ ﻣﻘﺪﻡ
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ﺳﺎﺯﻣﺎﻥ ﺍﺳﺘﺎﻥﻫﺎ :ﻣﻬﺮﺩﺍﺩ ﺑﻴﺎﺕ
ﺳﺎﺯﻣﺎﻥ ﺁﮔﻬﻰﻫﺎ :ﻣﺤﻤﺪﺭﺿﺎ ﺍﺑﺮﺍﻫﻴﻤﻰ
ﻓﻨﺎﻭﺭﻯ :ﻓﺮﻫﺎﺩ ﺻﺪﻳﻘﻰ ﺗﻮﺍﻧﺎ
ﭼﺎپ :ﺑﻴﮋﻥ ﺑﻬﺎﺩﺭﻯ
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ﺻﻨﻌﺖ ﻛﻼﻥ :ﺣﺎﻣﺪ ﺷﺎﻳﮕﺎﻥ
ﺻﻨﻌﺖ ﺯﻳﺮﺳﺎﺧﺖ :ﺍﻣﻴﺮﺣﺴﻦ ﻣﻬﺮﺯﺍﺩ
ﺻﻨﺎﻳﻊ ﻛﻮﭼﻚ ﻭ ﺷﻬﺮﻙﻫﺎﻯ ﺻﻨﻌﺘﻰ :ﺯﻳﻨﺐ ﻋﺒﺪﻯ
ﺧﻮﺩﺭﻭ :ﻣﻴﺘﺮﺍ ﻣﻤﺴﻨﻰ
ﻋﻜﺲ :ﻣﻬﺪﻯ ﻛﺎﻭﻩﺍﻯ
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ﻛﻮﭼﻪ ﺁﺯﺍﺩﮔﺎﻥ ﺷﻤﺎﺭﻩ - 26ﻛﺪ ﭘﺴﺘﻰ 1586733811
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ﭼﺎپ :ﺷﺮﻛﺖ ﭼﺎپ ﺭﻭﺍﻕ ﺭﻭﺷﻦﻣﻬﺮ 64097
ﻳﺎﺩﺩﺍﺷﺖ
ﺗﻌﺎﻣﻞ ﻓﻨﻰ ﻭ ﺍﻳﻤﻨﻰ ﻛﺸﺘﻰﺳﺎﺯﺍﻥ
ﻭﺍﮔﺬﺍﺭﻯ ﻛﺎﺭﺧﺎﻧﻪ ﺑﺎﻓﺖ
ﺑﻠﻮچ ﺑﻪ ﺍﻳﺪﺭﻭ ﺗﻮﺍﻧﺴﺖ
ﺟﺎﻧﻰ ﺩﻭﺑﺎﺭﻩ ﺑﻪ ﺍﻳﻦ
ﻛﺎﺭﺧﺎﻧﻪ ﺩﻫﺪ ﻭ ﺣﺎﻻ
ﺍﻣﻴﺪﻭﺍﺭﻯﻫﺎﻳﻰ ﺑﺮﺍﻯ
ﺭﻭﻧﻖ ﺩﻭﺑﺎﺭﻩ ﻧﺴﺎﺟﻰ ﺩﺭ
ﺳﻴﺴﺘﺎﻥ ﻭ ﺑﻠﻮﭼﺴﺘﺎﻥ
ﺍﻳﺠﺎﺩ ﺷﺪﻩ ﺍﺳﺖ ﺍﻣﺎ
ﻧﮕﺎﻫﻰ ﻛﻠﻰ ﺑﻪ ﻭﺍﺣﺪﻫﺎﻯ
ﻧﺴﺎﺟﻰ ﺍﻳﺮﺍﻥ ﻧﺸﺎﻥ
ﻣﻰﺩﻫﺪ ﺑﻴﺸﺘﺮ ﺍﻳﻦ
ﺑﻨﮕﺎﻩﻫﺎ ﺷﺮﺍﻳﻂ ﺭﻛﻮﺩ ﺭﺍ
ﭘﺸﺖﺳﺮ ﻣﻰﮔﺬﺍﺭﻧﺪ
ﺑﺎﺯﺩﻳﺪ ﻣﻨﺼﻮﺭ ﻣﻌﻈﻤﻰ ﺍﺯ ﻛﺎﺭﺧﺎﻧﻪ ﺑﺎﻓﺖ ﺑﻠﻮچ
ﻣﻮﺳﺴﻪﻫﺎﻯ ﺭﺩﻩﺑﻨﺪﻯ ﺑﺮﺍﻯ
ﺭﺩﻩﺑﻨﺪﻯﻛﺮﺩﻥ ﺷــﻨﺎﻭﺭﻫﺎ ﺩﻭ
ﻧﻮﻉ ﺭﻭﻳﻜﺮﺩ ﻭ ﻛﺎﺭﻛﺮﺩ ﺭﺍ ﺗﻌﺮﻳﻒ
ﻣﻰﻛﻨﻨﺪ .ﺭﻭﻳﻜﺮﺩ ﻧﺨﺴﺖ ﺑﺮﺍﻯ
ﺍﻳﻦ ﺍﺳــﺖ ﻛﻪ ﺍﻳﻤﻨﻰ ﻭ ﻗﺎﺑﻠﻴﺖ
ﺩﺭﻳﺎﻧــﻮﺭﺩﻯ ﻛﻠــﻰ ﺷــﻨﺎﻭﺭ ﺭﺍ
ﺑﺮﺭﺳــﻰ ﻛﻨﺪ .ﺍﻳــﻦ ﺍﻳﻤﻨﻰ ﺑﻪ
ﺳــﺎﺯﻩ،
ﺑﺨﺶﻫــﺎﻯ ﻣﺨﺘﻠــﻒ
ﺣﺴﻦ ﺭﺿﺎﺻﻔﺮﻯ
ﻣﺎﺷﻴﻦﺁﻻﺕ ،ﺗﺠﻬﻴﺰﺍﺕ ﺍﻳﻤﻨﻰ
ﻋﻀﻮ ﻫﻴﺎﺕﻣﺪﻳﺮﻩ ﺍﻧﺠﻤﻦ
ﻭ ﺁﺗﺶﻧﺸﺎﻧﻰ ،ﻫﻴﺪﺭﻭﺍﺳﺘﺎﺗﻴﻚ
ﻣﻬﻨﺪﺳﻰ ﺩﺭﻳﺎﻳﻰ ﺍﻳﺮﺍﻥ
ﺷــﻨﺎﻭﺭ ﻭ ...ﺗﻘﺴــﻴﻢ ﻣﻰﺷﻮﺩ.
ﻣﺠﻤﻮﻋــﻪﺍﻯ ﺍﺯ ﺍﺳــﺘﺎﻧﺪﺍﺭﺩﻫﺎ
ﻭ ﻗﻮﺍﻋﺪ ﻳﻜﺴــﺎﻥ ﻣﻮﺳﺴــﺎﺕ
ﺭﺩﻩﺑﻨﺪﻯ ﺑﺮﺍﻯ ﻃﺮﺍﺣﻰ ﻭ ﺳــﺎﺧﺖ ﻭ ﺑﻬﺮﻩﺑﺮﺩﺍﺭﻯ ﺍﻧﻮﺍﻉ ﺷــﻨﺎﻭﺭﻫﺎ ﻭ
ﺗﺠﻬﻴــﺰﺍﺕ ﺩﺭﻳﺎﻳــﻰ ﻭ ﺻﻨﻌﺘﻰ ﺑﻪ ﻛﺎﺭ ﻣﻰﺭﻭﺩ .ﺍﻳﻦ ﺍﺳــﺘﺎﻧﺪﺍﺭﺩﻫﺎ ﻭ
ﻣﺮﺍﺣــﻞ ﺭﻋﺎﻳﺖ ﺍﻳﻦ ﻗﻮﺍﻧﻴﻦ ﻭ ﻣﻘﺮﺭﺍﺕ ﺑﺮﺍﻯ ﻫﺮ ﺷــﻨﺎﻭﺭ ،ﺑﺴــﺘﻪ ﺑﻪ
ﻣﺮﺣﻠﻪﺍﻯ ﻛﻪ ﺩﺭ ﺁﻥ ﻗﺮﺍﺭ ﺩﺍﺭﺩ ﻣﺘﻔﺎﻭﺕ ﺍﺳــﺖ .ﺍﺯ ﻳﻚ ﺳﻮ ﻣﻰﺗﻮﺍﻥ
ﺍﻳﻦ ﺷﻨﺎﻭﺭﻫﺎ ﺭﺍ ﺑﻪ ﺷﻨﺎﻭﺭﻫﺎﻯ ﻣﻮﺟﻮﺩ ﻭ ﻧﻮﺳﺎﺯ ﺗﻘﺴﻴﻢ ﻛﺮﺩ ﻭ ﺍﺯ ﺳﻮﻯ
ﺩﻳﮕﺮ ﺍﺯ ﻧﻈﺮ ﺗﺠﻬﻴﺰﺍﺗﻰ ﻛﻪ ﺩﺭ ﺳــﺎﺧﺖ ﺁﻥ ﻣﺼﺮﻑ ﻣﻰﺷﻮﺩ ،ﻣﻮﺭﺩ
ﺑﺮﺭﺳــﻰ ﻗﺮﺍﺭ ﮔﻴﺮﻧﺪ .ﺭﺩﻩﺑﻨﺪﻯ ﺷــﻨﺎﻭﺭﻫﺎﻯ ﻧﻮﺳﺎﺯ ﺩﺭ ﭼﻨﺪ ﻣﺮﺣﻠﻪ
ﺍﻧﺠﺎﻡ ﻣﻰﺷــﻮﺩ :ﺑﺮﺭﺳﻰ ﻃﺮﺡﻫﺎ ﻭ ﻧﻘﺸــﻪﻫﺎ ﺑﺮ ﺍﺳﺎﺱ ﺍﺳﺘﺎﻧﺪﺍﺭﺩﻫﺎ،
ﻛﻨﺘﺮﻝ ﻭ ﺗﺎﻳﻴﺪ ﻣﻮﺍﺩ ﻣﺼﺮﻓﻰ ﺩﺭ ﺳــﺎﺧﺖ ،ﻛﻨﺘﺮﻝ ﻛﺎﺭﮔﺎﻩ ﺳــﺎﺧﺖ
)ﺳﺎﺯﻧﺪﻩ( ،ﻧﻈﺎﺭﺕ ﺑﺮ ﺳــﺎﺧﺖ ،ﺍﻧﺠﺎﻡ ﺁﺯﻣﺎﻳﺶ ﻧﻬﺎﻳﻰ ﺩﺭﻳﺎﻧﻮﺭﺩﻯ ﻭ
ﺩﺭ ﻧﻬﺎﻳﺖ ﺻﺪﻭﺭ ﮔﻮﺍﻫﻴﻨﺎﻣﻪﻫﺎﻯ ﺑﻴﻦﺍﻟﻤﻠﻠﻰ ﺭﺩﻩﺑﻨﺪﻯ .ﻫﺮ ﻣﻮﺳﺴﻪ
ﺭﺩﻩﺑﻨﺪﻯ ﺑﻪ ﻧﻴﺎﺑﺖ ﺍﺯ ﺳــﺎﺯﻣﺎﻥ ﺟﻬﺎﻧﻰ ﺩﺭﻳﺎﻧﻮﺭﺩﻯ ﺍﺯﺳــﻮﻯ ﺩﻭﻟﺖ
ﺻﺎﺣــﺐ ﭘﺮﭼــﻢ ،ﺗﺎﻳﻴﺪ ﺻﻼﺣﻴﺖ ﻣﻰﺷــﻮﺩ ﻭ ﺍﺳــﻢ ﺁﻥ ﺑﻪ ﻋﻨﻮﺍﻥ
ﻣﻮﺳﺴﻪ ﺑﻴﻦﺍﻟﻤﻠﻠﻰ ﺭﺩﻩﺑﻨﺪﻯ ﺩﺭ ﺳﺎﻳﺖ ﺳﺎﺯﻣﺎﻥ ﺟﻬﺎﻧﻰ ﺩﺭﻳﺎﻧﻮﺭﺩﻯ
ﺛﺒﺖ ﻣﻰﺷﻮﺩ .ﺑﻪ ﻋﺒﺎﺭﺕ ﺩﻳﮕﺮ ،ﺑﻪ ﻃﻮﺭ ﻗﺎﻧﻮﻧﻰ ﻭ ﻋﺮﻓﻰ ،ﮔﻮﺍﻫﻴﻨﺎﻣﻪ
ﻣﻮﺳﺴــﻪ ﺭﺩﻩﺑﻨﺪﻯ ﻛﻪ ﺑﺮﺍﻯ ﻫﺮ ﺷــﻨﺎﻭﺭ ﻛﻮﭼﻚ ﻳــﺎ ﺑﺰﺭگ ﺻﺎﺩﺭ
ﻣﻰﺷﻮﺩ ،ﻳﻚ ﮔﻮﺍﻫﻴﻨﺎﻣﻪ ﺑﻴﻦﺍﻟﻤﻠﻠﻰ ﺍﺳﺖ ﻛﻪ ﺩﺭ ﺗﻤﺎﻣﻰ ﺑﻨﺎﺩﺭ ﺩﻧﻴﺎ
ﺍﺭﺯﺵ ﻭ ﺍﻋﺘﺒﺎﺭ ﻳﻜﺴــﺎﻥ ﻗﺎﻧﻮﻧﻰ ﺩﺍﺭﺩ ﻭ ﺑﺮ ﺍﺳﺎﺱ ﻗﻮﺍﻧﻴﻦ ﺑﻴﻦﺍﻟﻤﻠﻠﻰ
ﺑﺮﺍﻯ ﺷــﻨﺎﻭﺭ ﺻﺎﺣﺐ ﮔﻮﺍﻫﻴﻨﺎﻣﻪ ﺑﻴﻦﺍﻟﻤﻠﻠﻰ ﺑﻴﻤﻪ ﺻﺎﺩﺭ ﻣﻰﺷــﻮﺩ.
ﺑﻴﻤﻪﻧﺎﻣﻪﻫﺎ ﺑﺮﺍﻯ ﺷــﻨﺎﻭﺭﻫﺎﻳﻰ ﺻﺎﺩﺭ ﻣﻰﺷــﻮﺩ ﻛﻪ ﺍﺯﺳﻮﻯ ﻳﻜﻰ ﺍﺯ
ﻣﻮﺳﺴﻪﻫﺎﻯ ﺭﺩﻩﺑﻨﺪﻯ ﻣﻮﺭﺩ ﺗﺎﻳﻴﺪ ﺩﻭﻟﺖ ﺻﺎﺣﺐ ﭘﺮﭼﻢ)ﺑﻴﻦﺍﻟﻤﻠﻠﻰ(
ﮔﻮﺍﻫﻴﻨﺎﻣﻪ ﻛﺴﺐ ﻛﺮﺩﻩ ﺑﺎﺷــﺪ .ﺍﻣﺮﻭﺯ ﺷﺎﻫﺪ ﺍﺷﺘﺒﺎﻩ ﻛﺎﺭﺷﻨﺎﺳﺎﻥ ﻭ
ﻣﺴــﺌﻮﻻﻥ ﺩﺭ ﺍﺳــﺘﻔﺎﺩﻩ ﺍﺯ ﺩﻭ ﻭﺍژﻩ »ﺑﻴﻦﺍﻟﻤﻠﻠــﻰ« ﻭ »ﺧﺎﺭﺟــﻰ«
ﻫﺴــﺘﻴﻢ .ﻣﻮﺳﺴﻪﻫﺎﻯ ﺭﺩﻩﺑﻨﺪﻯ ﺍﻳﺮﺍﻥ ﻛﻪ ﺗﺎﻳﻴﺪﻳﻪ ﺳﺎﺯﻣﺎﻥ ﺟﻬﺎﻧﻰ
ﺩﺭﻳﺎﻧﻮﺭﺩﻯ ﺭﺍ ﻛﻪ ﺍﺯﺳﻮﻯ ﺳــﺎﺯﻣﺎﻥ ﺑﻨﺎﺩﺭ ﻭ ﺩﺭﻳﺎﻧﻮﺭﺩﻯ ﺍﻳﺮﺍﻥ ﺻﺎﺩﺭ
ﺷﺪﻩ ﺍﺳــﺖ ،ﺩﺍﺭﻧﺪ ،ﺑﻪ ﻋﻨﻮﺍﻥ ﻣﻮﺳﺴــﻪﻫﺎﻯ ﺭﺩﻩﺑﻨﺪﻯ ﺑﻴﻦﺍﻟﻤﻠﻠﻰ
ﺷــﻨﺎﺧﺘﻪ ﻣﻰﺷﻮﻧﺪ ﻭ ﺭﻭﺷﻦ ﺍﺳــﺖ ﻛﻪ ﻣﻮﺳﺴﻪ ﺭﺩﻩﺑﻨﺪﻯ ﺧﺎﺭﺟﻰ
ﺑــﻪ ﻫﺮ ﻣﻮﺳﺴــﻪﺍﻯ ﻛﻪ ﺧــﺎﺭﺝ ﺍﺯ ﺍﻳﺮﺍﻥ ﺑﺎﺷــﺪ ،ﮔﻔﺘﻪ ﻣﻰﺷــﻮﺩ ﻭ
ﻭﺍﺿﺢ ﺍﺳــﺖ ﻛﻪ ﺁﻧﻬﺎ ﻧﻴﺰ ﻣﻰﺗﻮﺍﻧﻨﺪ ﺑﻴﻦﺍﻟﻤﻠﻠﻰ ﺑﺎﺷﻨﺪ ﻛﻪ ﻫﺴﺘﻨﺪ.
ﺑﺮﺧﻰ ﻛﺎﺭﺷﻨﺎﺳــﺎﻥ ﺩﺭ ﺍﺑﺮﺍﺯ ﻧﻈﺮﻫﺎﻯ ﺧﻮﺩ ،ﺑﻪ ﺍﺷﺘﺒﺎﻩ ﻣﻮﺳﺴﻪﻫﺎﻯ
ﺭﺩﻩﺑﻨــﺪﻯ ﺍﻳﺮﺍﻥ ﺭﺍ ﻛﻪ ﺗﺎﻳﻴﺪﻳﻪ ﺳــﺎﺯﻣﺎﻥ ﺟﻬﺎﻧﻰ ﺩﺭﻳﺎﻧﻮﺭﺩﻯ ﺩﺍﺭﻧﺪ،
ﺑﻴﻦﺍﻟﻤﻠﻠﻰ ﻧﻤﻰﺩﺍﻧﻨﺪ ،ﺍﻳﻦ ﺍﺷــﺘﺒﺎﻫﻰ ﻟﻔﻈﻰ ﺍﺳﺖ ﻛﻪ ﻣﺸﻜﻼﺗﻰ ﺭﺍ
ﺑﺮﺍﻯ ﻣﺎ ﺑﻪ ﻭﺟﻮﺩ ﺁﻭﺭﺩﻩ ﺍﺳــﺖ .ﺍﻳﺮﺍﻥ ﺩﺭ ﻛﻨﺎﺭ ﺩﻳﮕﺮ ﻣﻮﺳﺴــﻪﻫﺎﻯ
ﺑﻴﻦﺍﻟﻤﻠﻠﻰ ﺟﻬﺎﻧﻰ ﻓﻌﺎﻟﻴﺖ ﻣﻰﻛﻨﺪ .ﻣﻮﺿﻮﻉ ﻣﻬﻤﻰ ﻛﻪ ﻣﻮﺭﺩ ﺍﻧﺘﻘﺎﺩ
ﺍﺳــﺖ ﺍﻳﻦ ﺍﺳــﺖ ﻛﻪ ﺍﮔﺮﭼﻪ ﺍﻳﺮﺍﻥ ﮔﻮﺍﻫﻴﻨﺎﻣﻪ ﺑﻴﻦﺍﻟﻤﻠﻠﻰ ﺩﺍﺭﺩ ﺍﻣﺎ
ﺑﻴﻤﻪﮔﺮﺍﻥ ﺑﻴﻦﺍﻟﻤﻠﻠﻰ ﺍﺯ ﻛﺸــﺘﻰﻫﺎﻯ ﺍﻳﺮﺍﻧﻰ ﺣﻤﺎﻳﺖ ﻧﻤﻰﻛﻨﻨﺪ .ﺑﺮ
ﺍﺳــﺎﺱ ﻣﺎﺩﻩ ﻣﺮﺑﻮﻁ ﺑﻪ ﻣﻮﺳﺴﺎﺕ ﺭﺩﻩﺑﻨﺪﻯ ﻣﻨﺘﺸﺮﺷﺪﻩ ﺍﺯ ﺍﻧﺠﻤﻦ
ﺑﻴﻦﺍﻟﻤﻠﻠــﻰ ،ﺑﻴﻤﻪﮔﺮﺍﻥ ﻟﻨﺪﻥ ﻫﺮ ﺷــﻨﺎﻭﺭﻯ ﺭﺍ ﻛﻪ ﮔﻮﺍﻫﻴﻨﺎﻣﻪ ﻳﻚ
ﻣﻮﺳﺴــﻪ ﺭﺩﻩﺑﻨــﺪﻯ ﻣﻮﺭﺩﺗﺎﻳﻴﺪ ﺩﻭﻟﺖ ﺻﺎﺣﺐ ﭘﺮﭼــﻢ ﺩﺍﺭﺩ ،ﺑﻴﻤﻪ
ﻣﻰﻛﻨﻨﺪ .ﺑﻨﺎﺑﺮﺍﻳﻦ ﺑﻴﻤﻪﮔﺮﻫﺎﻯ ﺧﺎﺭﺟﻰ ﻧﺒﺎﻳﺪ ﺩﺭ ﺷــﺮﺍﻳﻂ ﻣﻌﻤﻮﻟﻰ
ﺑﺮﺍﻯ ﺑﻴﻤﻪ ﺷﻨﺎﻭﺭﻫﺎﻯ ﻣﺎ ﻣﺸﻜﻠﻰ ﺍﻳﺠﺎﺩ ﻛﻨﻨﺪ.
ﺑﺎ ﺍﻳﻦ ﺣﺎﻝ ﺷــﺎﻫﺪ ﻫﺴــﺘﻴﻢ ﻛﻪ ﺑﻪ ﺩﻻﻳﻞ ﺑﺎﺯﺍﺭﻯ ﻭ ﺗﺠﺎﺭﻯ ،ﺍﻳﻦ
ﺭﻭﺍﻝ ﻣﻨﻄﻘﻰ ﺩﺭ ﺑﻴﻤﻪ ﻛﺸﺘﻰﻫﺎﻯ ﺍﻳﺮﺍﻧﻰ ﺟﺮﻳﺎﻥ ﻧﺪﺍﺭﺩ ﻭ ﺍﻳﻦ ﺍﻟﺰﻣﺎﺕ
ﺍﺯ ﺳﻮﻯ ﺑﻴﻤﻪﮔﺮﺍﻥ ﺧﺎﺭﺟﻰ ﺭﻋﺎﻳﺖ ﻧﻤﻰﺷﻮﺩ .ﺍﺯ ﺍﻳﻦ ﺭﻭ ﺣﺪﻭﺩ 2ﻣﺎﻩ
ﭘﻴــﺶ ﺑﺎ ﻳﻜﻰ ﺍﺯ ﻣﻌﺘﺒﺮﺗﺮﻳﻦ ﻓﻌﺎﻻﻥ ﻋﺮﺻﻪ ﺭﺩﻩﺑﻨﺪﻯ ﻟﻨﺪﻥ ﻗﺮﺍﺭﺩﺍﺩ
ﻫﻤــﻜﺎﺭﻯ ﺍﻣﻀﺎ ﻛﺮﺩﻳﻢ ﻛﻪ ﺑﻴﻤﻪ ﺷــﻨﺎﻭﺭﻫﺎﻯ ﺍﻳﺮﺍﻧﻰ ﺑﻪ ﻃﻮﺭ ﻛﺎﻣﻞ
ﺗﻀﻤﻴﻦ ﺷــﻮﺩ ﺑﻪ ﺍﻳﻦ ﺗﺮﺗﻴﺐ ،ﺑﺮﺍﻯ ﺷــﻨﺎﻭﺭﻫﺎﻯ ﺑﺎ ﻛﻼﺱ ﻣﻮﺳﺴﻪ
ﺭﺩﻩﺑﻨﺪﻯ ﺍﻳﺮﺍﻧﻴﺎﻥ ،ﺑﻴﻤﻪ ﺧﺎﺭﺟﻰ ﻫﻢ ﺻﺎﺩﺭ ﺧﻮﺍﻫﺪ ﺷﺪ.
ﺍﻳﺪﺭﻭ ﺑﺎﻓﺖ ﺑﻠﻮچ ﺭﺍ ﻧﻮﺳﺎﺯﻯ ﻣﻰﻛﻨﺪ
ﻣﺎﺷﻴﻦﺁﻻﺕ ﺟﺪﻳﺪ ﺩﺭ ﻗﺼﺮ ﺳﻮﺧﺘﻪ ﺍﻳﺮﺍﻧﺸﻬﺮ
ﻣﮋﺩﻩ ﭘﻮﺭﺯﻛﻰ
infrastructure@sanatnewspaper.com
ﻛﺎﺭﺧﺎﻧــﻪ ﺑﺎﻓــﺖ ﺑﻠــﻮچ ﺯﻣﺎﻧــﻰ ﻳﻜــﻰ ﺍﺯ ﺑﺰﺭﮔﺘﺮﻳــﻦ
ﻛﺎﺭﺧﺎﻧﻪﻫﺎﻯ ﺍﺳﺘﺎﻥ ﺳﻴﺴــﺘﺎﻥ ﻭ ﺑﻠﻮﭼﺴﺘﺎﻥ ﺑﻮﺩ ﻭ ﻧﻘﺶ
ﻣﻬﻤﻰ ﺩﺭ ﺍﺷــﺘﻐﺎﻝ ﻭ ﺭﻭﻧﻖ ﺗﻮﻟﻴﺪ ﻣﻨﺴﻮﺟﺎﺕ ﺩﺭ ﺟﻨﻮﺏ
ﺷﺮﻕ ﻛﺸﻮﺭ ﺩﺍﺷﺖ ﻛﻪ ﺑﺎ ﻭﻗﻮﻉ ﻳﻚ ﺁﺗﺶﺳﻮﺯﻯ ،ﺑﻪ ﺣﺎﻟﺖ
ﻧﻴﻤﻪ ﺗﻌﻄﻴﻞ ﺩﺭ ﺁﻣﺪ ﻭ ﺳﺎﻝﻫﺎﻯ ﭘﺮ ﺭﻛﻮﺩﻯ ﺭﺍ ﮔﺬﺭﺍﻧﺪ.
ﭘﻴﺶ ﺍﺯ ﺍﻳﻦ ﺁﺗﺶﺳــﻮﺯﻯ ،ﺩﺭ ﺍﻳﻦ ﻭﺍﺣﺪ ﻧﺴﺎﺟﻰ ﺩﻭ ﺗﺎ
3ﻫﺰﺍﺭ ﻧﻔﺮ ﺩﺭ ﺑﺨﺶ ﺗﻮﻟﻴﺪ ﭘﺎﺭﭼﻪ ﻭ ﺑﺨﺶﻫﺎﻯ ﺭﻳﺴﻨﺪﮔﻰ،
ﺑﺎﻓﻨﺪﮔﻰ ﻭ ﺭﻧﮕﺮﺯﻯ ﻣﺸــﻐﻮﻝ ﺑﻪ ﻛﺎﺭ ﺑﻮﺩﻧﺪ ﺍﻣﺎ ﺣﺎﻻ ﺗﻨﻬﺎ
124ﻧﻔﺮ ﺩﺭ ﺍﻳﻦ ﻛﺎﺭﺧﺎﻧﻪ ﻣﺸﻐﻮﻝ ﺑﻪ ﻛﺎﺭ ﻫﺴﺘﻨﺪ.
ﺑﻪ ﮔﺰﺍﺭﺵ ﮔﺴــﺘﺮﺵ ﺻﻨﻌــﺖ ،ﻛﺎﺭﺧﺎﻧــﻪ ﺑﺎﻓﺖ ﺑﻠﻮچ
ﺍﻳﺮﺍﻧﺸﻬﺮ ﻛﻪ ﺩﺭ ﺳﺎﻝ 55ﺗﺎﺳﻴﺲ ﺷﺪ ،ﺩﺭ ﻃﻮﻝ ﺳﺎﻝﻫﺎﻯ
ﺭﻭﻧﻖ ﺧﻮﺩ ﺗﻮﺍﻧﺴﺖ ﺳﺎﻟﻦ ﺭﻳﺴﻨﺪﮔﻰ ﺑﺎ 30ﻫﺰﺍﺭ ﻣﺘﺮﻣﺮﺑﻊ
ﻓﻀﺎ ﻭ ﻫــﺰﺍﺭ ﻭ 170ﺩﺳــﺘﮕﺎﻩ ﻣﺎﺷــﻴﻦﺁﻻﺕ ﺭﺍﻩﺍﻧﺪﺍﺯﻯ
ﻛﻨــﺪ ﺍﻣﺎ ﺗﻤﺎﻡ ﺍﻳﻦ ﺗﺠﻬﻴﺰﺍﺕ ﺩﺭ ﺍﺛﺮ ﺁﺗﺶﺳــﻮﺯﻯ ﺍﺯ ﺑﻴﻦ
ﺭﻓﺖ .ﺍﻳﻦ ﺁﺗﺶﺳــﻮﺯﻯ ﺳﺎﻝ 87ﺍﺗﻔﺎﻕ ﺍﻓﺘﺎﺩ ﻭ ﻭﺍﺣﺪﻫﺎﻯ
ﺭﻳﺴﻨﺪﮔﻰ ﺁﻥ ﺑﻪﻃﻮﺭ ﻛﺎﻣﻞ ﺗﻌﻄﻴﻞ ﻭ ﻓﻌﺎﻟﻴﺖ ﺑﺎﻓﻨﺪﮔﻰ ﻭ
ﺭﻧﮓﺁﻣﻴﺰﻯ ﺁﻥ ﻣﺤﺪﻭﺩ ﺷﺪ.
ﻭﺍﮔﺬﺍﺭﻯ ﺑﻪ ﺍﻳﺪﺭﻭ
ﺍﺯ ﺍﻳﻦﺭﻭ ﺍﻳﻦ ﻛﺎﺭﺧﺎﻧﻪ ﺑﻪ ﻓﻬﺮﺳــﺖ ﺧﺼﻮﺻﻰﺳﺎﺯﻯﻫﺎ
ﻭﺍﺭﺩ ﺷــﺪ ﺍﻣﺎ ﺑﺎ ﺍﺳــﺘﻘﺒﺎﻝ ﺑﺨﺶ ﺧﺼﻮﺻﻰ ﻣﻮﺍﺟﻪ ﻧﺸﺪ
ﻭ ﺳــﺮﺍﻧﺠﺎﻡ ،ﺍﺭﺩﻳﺒﻬﺸﺖ ﺍﻣﺴــﺎﻝ ﻛﺎﺭﺧﺎﻧﻪ ﺑﺎﻓﺖ ﺑﻠﻮچ ﺑﻪ
ﺍﻳﺪﺭﻭ ﻭﺍﮔﺬﺍﺭ ﺷﺪ ﺗﺎ ﺑﺎ ﻛﻤﻚ ﺩﻭﻟﺖ ﺍﺣﻴﺎ ﺷﻮﺩ ﻭ ﺑﻪ ﻋﺮﺻﻪ
ﺗﻮﻟﻴﺪ ﺑﺎﺯﮔﺮﺩﺩ.
ﺭﻳﻴــﺲ ﻫﻴﺎﺕ ﻋﺎﻣﻞ ﺍﻳﺪﺭﻭ ﻧﻴــﺰ ﺩﺭ ﺍﻳﻦﺑﺎﺭﻩ ﻗﻮﻝ ﺩﺍﺩ ﺗﺎ
ﻛﺎﺭﺧﺎﻧﻪ ﺑﺎﻓﺖ ﺑﻠﻮچ ﺭﺍ ﺍﺣﻴﺎ ﻛﻨﺪ .ﻣﻨﺼﻮﺭ ﻣﻌﻈﻤﻰ ﺩﺭ ﺯﻣﺎﻥ
ﺍﻳﻦ ﻭﺍﮔــﺬﺍﺭﻯ ﮔﻔﺖ :ﻣﺎ ﺩﺭ ﺑﺎﺯﺳــﺎﺯﻯ ﻭ ﺍﺣﻴﺎﻯ ﻛﺎﺭﺧﺎﻧﻪ
ﺑﺎﻓﺖ ﺑﻠﻮچ ﻛﻮﺗﺎﻫﻰ ﻛﺮﺩﻩﺍﻳﻢ ﺍﻣﺎ ﺣﺎﻻ ﻗﺼﺪ ﺟﺒﺮﺍﻥ ﺩﺍﺭﻳﻢ
ﻭ ﻗﻮﻝ ﺷــﺮﻑ ﻣﻰﺩﻫﻢ ﺍﻳﻦ ﻛﺎﺭﺧﺎﻧﻪ ﻣﺎﻧﻨﺪ ﻗﺒﻞ ﺑﺎ ﺑﻴﺶ ﺍﺯ
ﺗﻮﻟﻴﺪ ﺁﺏ ﻧﺮﻡ ﻣﻰﻛﻨﺪ ﺭﺍﻩﺍﻧﺪﺍﺯﻯ ﺷــﺪﻩ ﺍﺳﺖ .ﻫﻤﭽﻨﻴﻦ
ﺩﻭ ﻫﺰﺍﺭ ﻛﺎﺭﮔﺮ ﺍﺣﻴﺎ ﺷﻮﺩ.
ﺗﺎﻣﻴﻦ ﺑﺨﺸــﻰ ﺍﺯ ﻗﻄﻌﺎﺕ ﻣﺎﺷــﻴﻦﻫﺎﻯ ﺭﻳﺴــﻨﺪﮔﻰ ﺩﺭ
ﺍﺳــﺘﺎﻧﺪﺍﺭ ﺳﻴﺴــﺘﺎﻥ ﻭ ﺑﻠﻮﭼﺴــﺘﺎﻥ ﺑﺎ ﻭﺍﮔــﺬﺍﺭﻯ ﺍﻳﻦ
ﻛﺎﺭﺧﺎﻧﻪ ﺑﻪ ﺍﻳﺪﺭﻭ ﻭ ﺑﺎ ﺍﺷــﺎﺭﻩ ﺑﻪ ﻇﺮﻓﻴﺖ ﺯﻳﺮﺳــﺎﺧﺖﻫﺎ ﻭ
ﺩﺳــﺘﻮﺭ ﻛﺎﺭ ﺍﺳــﺖ ﻛــﻪ ﺍﻣﻴﺪﻭﺍﺭﻳــﻢ ﺑــﻪ ﺯﻭﺩﻯ ﺑﺘﻮﺍﻧﻴﻢ
ﻧﻴﺮﻭﻯ ﺍﻧﺴــﺎﻧﻰ ﺍﻳﻦ ﻣﺠﻤﻮﻋﻪ ﭘﻴﺶﺗــﺮ ﮔﻔﺘﻪ ﺑﻮﺩ :ﺩﻭﻟﺖ
ﺧﺮﻳﺪﺍﺭﻯ ﻛﻨﻴﻢ ﻛﻪ ﺗﺎﻣﻴﻦ ﻫﺰﻳﻨﻪ ﺍﻳﻦ ﻗﻄﻌﺎﺕ ﻧﻴﺰ ﺍﺯ ﻣﺤﻞ
ﺗﻨﻬﺎ ﺗﺴــﻬﻴﻼﺕ ﻭ ﺍﻋﺘﺒﺎﺭﺍﺕ ﺭﺍ ﺩﺭ ﺍﻳــﻦ ﻣﺠﻤﻮﻋﻪ ﺗﺎﻣﻴﻦ
25ﻣﻴﻠﻴﺎﺭﺩ ﺭﻳﺎﻟﻰ ﺍﺳﺖ ﻛﻪ ﺳﺎﻝ ﮔﺬﺷﺘﻪ ﺗﺎﻣﻴﻦ ﺷﺪﻩ ﺑﻮﺩ.
ﻭﻯ ﺍﻓﺰﻭﺩ :ﺑﺮﺍﺳــﺎﺱ ﺩﺳﺘﻮﺭ ﺭﻳﻴﺲ ﻫﻴﺎﺕ ﻋﺎﻣﻞ ﺍﻳﺪﺭﻭ،
ﻣﻰﻛﻨﺪ ﻭ ﺍﻳﻦ ﻛﺎﺭﺧﺎﻧﻪ ﺑﻪﺩﻟﻴﻞ ﺷــﺮﺍﻳﻂ ﺧﺎﺹ ﻫﻤﭽﻨﺎﻥ
ﻗﺮﺍﺭ ﺍﺳــﺖ ﺑﺮﻧﺎﻣﻪﺍﻯ ﺭﺍ ﺑﺮﺍﻯ ﺗﻮﻟﻴــﺪ ﺭﻭﺯﺍﻧﻪ 54ﻫﺰﺍﺭ ﻣﺘﺮ
ﻧﻴﺎﺯ ﺑﻪ ﻭﺭﻭﺩ ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭﺍﻥ ﺑﺨــﺶ ﺧﺼﻮﺻﻰ ﺩﺭ ﻛﻨﺎﺭ
ﻛﻤﻚﻫــﺎﻯ ﺩﻭﻟﺘــﻰ ﺩﺍﺭﺩ .ﺳــﺮﻣﺎﻳﻪﮔﺬﺍﺭﻯ ﺑﻮﻣﻰ ﻧﻘﺶ
ﭘﺎﺭﭼﻪ ﺗﻌﺮﻳﻒ ﻛﻨﻴﻢ .ﭼﻨﺎﻧﭽﻪ ﺍﻳﻦ ﻛﺎﺭ ﺍﻧﺠﺎﻡ ﺷﻮﺩ ،ﺳﺎﻻﻧﻪ
ﻣﻬﻤــﻰ ﺩﺭ ﺣﻴﺎﺕﺑﺨﺸــﻰ ﺑﻪ ﺍﻳﻦ ﻭﺍﺣﺪ ﻧﺴــﺎﺟﻰ ﺩﺍﺭﺩ ﻭ
ﻧﺰﺩﻳﻚ ﺑﻪ 20ﻣﻴﻠﻴﻮﻥ ﻣﺘﺮ ﭘﺎﺭﭼﻪ ﺗﻮﻟﻴﺪ ﺧﻮﺍﻫﺪ ﺷــﺪ ﻛﻪ
ﺑﺎ ﻓﺮﺍﻫﻢ ﺷﺪﻥ ﺷــﺮﺍﻳﻂ ﻣﻄﻠﻮﺏ ﺩﺭ ﺍﻳﻦ ﻛﺎﺭﺧﺎﻧﻪ ،ﺩﻭﻟﺖ
ﺍﻳﻦ ﺗﺤﻮﻝ ﺑﺰﺭﮔﻰ ﺑﺮﺍﻯ ﺗﻜﻤﻴﻞ ﺧﻂ ﺭﻳﺴــﻨﺪﮔﻰ ﺍﺳــﺖ
ﻭ ﺭﻳﻨﮓ ﻧﺴــﺎﺟﻰ ﺑﺎ ﻓﻌﺎﻝ ﺷــﺪﻥ ﺧﻂ ﺑﺎﻓﻨﺪﮔﻰ ﺗﻜﻤﻴﻞ
ﺑﺎﺭ ﺩﻳﮕﺮ ﺍﻳﻦ ﻭﺍﺣــﺪ ﻣﻬﻢ ﺗﻮﻟﻴﺪﻯ ﺭﺍ ﺑﻪ ﺑﺨﺶ ﺧﺼﻮﺻﻰ
ﺧﻮﺍﻫﺪ ﺷﺪ.
ﻭﺍﮔﺬﺍﺭ ﺧﻮﺍﻫﺪ ﻛﺮﺩ.
ﻭﻯ ﮔﻔﺖ :ﺑﺎ ﻳﻚ ﺷــﺮﻛﺖ ﺁﻟﻤﺎﻧﻰ ﺑﻪ ﻧﺎﻡ ﺍﻡ.ﺩﻯ.ﺍچ.ﺍﻑ
ﺩﺭ ﺍﻳﻦﺑﺎﺭﻩ ﻣﺪﻳﺮﻋﺎﻣﻞ ﻛﺎﺭﺧﺎﻧﻪ ﺑﺎﻓﺖ ﺑﻠﻮچ ﺑﻪ ﮔﺴﺘﺮﺵ
ﺻﻨﻌﺖ ﮔﻔﺖ :ﻛﺎﺭﺧﺎﻧﻪ ﺑﺎﻓﺖ ﺑﻠﻮچ ،ﺳﺎﻝ 92ﺟﺰﻭ ﻓﻬﺮﺳﺖ
ﻗﺮﺍﺭﺩﺍﺩﻯ ﺍﻧﻌﻘﺎﺩ ﻛﺮﺩﻩﺍﻳﻢ ﻛﻪ ﺑﺮﺍﺳﺎﺱ ﺁﻥ ،ﺗﺎ ﭘﺎﻳﺎﻥ ﺧﺮﺩﺍﺩ
ﺳﺎﺯﻣﺎﻥ ﺧﺼﻮﺻﻰﺳﺎﺯﻯ ﺑﻮﺩ ﺍﻣﺎ ﺣﻘﻮﻕ ﻭ ﺍﻣﻮﺭ ﺁﻥ ﺭﺍ ﺍﻳﺪﺭﻭ
ﺳﺎﻝ ﺁﻳﻨﺪﻩ ﻣﺎﺷــﻴﻦﺁﻻﺕ ﻣﺪﺭﻧﻰ ﺗﺤﻮﻳﻞ ﺍﻳﺮﺍﻥ ﻣﻰﺷﻮﺩ.
ﺍﻧﺠﺎﻡ ﻣﻰﺩﺍﺩ 22 .ﺍﺭﺩﻳﺒﻬﺸــﺖ 95ﺑﻪ ﻃﻮﺭ
ﺑﻪ ﺍﻳﻦ ﺗﺮﺗﻴﺐ ﺩﺭ 6ﻣﺎﻩ ﻧﺨﺴﺖ ﺳﺎﻝ ﺁﻳﻨﺪﻩ،
ﺑﺎﻓﻨﺪﮔﻰ ﻭ ﺗﻮﻟﻴﺪ ﺍﻳﻦ ﻛﺎﺭﺧﺎﻧﻪ ﺩﺭ 3ﺷﻴﻔﺖ
ﺭﺳــﻤﻰ ﺑﻪ ﮔﺮﻭﻩ 3ﺍﺭﺗﻘﺎ ﭘﻴــﺪﺍ ﻛﺮﺩ ﻭ ﺟﺰﻭ
ﻛﺎﺭﻯ ﺁﻏﺎﺭ ﻣﻰﺷﻮﺩ.
ﺷــﺮﻛﺖﻫﺎﻯ ﺩﻭﻟﺘﻰ ﻭ ﺑﻪ ﺍﻳﺪﺭﻭ ﻭﺍﮔﺬﺍﺭ ﺷﺪ.
ﻣﺪﻳﺮﻋﺎﻣــﻞ ﻛﺎﺭﺧﺎﻧﻪ ﺑﺎﻓﺖ ﺑﻠــﻮچ ﺩﺭﺑﺎﺭﻩ
ﺧــﺮﻭﺝ ﻛﺎﺭﺧﺎﻧﻪ ﺑﺎﻓــﺖ ﺑﻠﻮچ ﺍﺯ ﻓﻬﺮﺳــﺖ
ﺍﺳــﺘﺨﺪﺍﻡ ﻧﻴﺮﻭﻫﺎﻯ ﺟﺪﻳﺪ ﮔﻔﺖ :ﺍﺯ ﺁﻧﺠﺎﻳﻰ
ﺧﺼﻮﺻﻰﺳــﺎﺯﻯ ﺑــﻪ ﺩﺳــﺘﻮﺭ ﺭﻫﺒﺮ ﻣﻌﻈﻢ
ﺍﻧﻘﻼﺏ ﺍﻧﺠﺎﻡ ﺷﺪ.
ﻛﻪ ﻣﺎﺷــﻴﻦﺁﻻﺕ ﺧﺮﻳﺪﺍﺭﻯ ﺷــﺪﻩ ،ﺩﺍﺭﺍﻯ
٥00 ﻣﻴﻠﻴﺎﺭﺩ ﺭﻳﺎﻝ ﺍﻋﺘﺒﺎﺭ ﻧﻮﺳﺎﺯﻯ
ﻓﻨﺎﻭﺭﻯﻫــﺎﻯ ﺭﻭﺯ ﻫﺴــﺘﻨﺪ ﺍﺯ ﺍﻳــﻦﺭﻭ ﺑﺎﻳﺪ
ﻣﻨﺼﻮﺭ ﻣﻌﻈﻤﻰ
ﺳﻴﺪﻋﺒﺪﺍﻟﺤﺴــﻴﻦ ﺳــﺠﺎﺩﻯ ﺍﻓــﺰﻭﺩ:
ﺍﺯ ﻧﻴﺮﻭﻫﺎﻯ ﻣﺘﺨﺼﺺ ﺍﺳــﺘﻔﺎﺩﻩ ﺷــﻮﺩ ﻛﻪ
ﺑــﺮﺍﻯ ﻛﻤــﻚ ﺑــﻪ ﻛﺎﺭﺧﺎﻧــﻪ ﺑﺎﻓــﺖ ﺑﻠﻮچ ،ﻣﺎ ﺩﺭ ﺑﺎﺯﺳﺎﺯﻯ ﻭ ﺍﺣﻴﺎﻯ ﺩﺭﺗﻼﺵ ﻫﺴــﺘﻴﻢ ﺑﻮﻣﻰﻫﺎ ﺭﺍ ﺍﻭﻟﻮﻳﺖ ﺩﻫﻴﻢ
ﭼﺮﺍﻛــﻪ ﻣﺎﻧﺪﮔﺎﺭﻯ ﻧﻴﺮﻭﻫﺎﻯ ﺑﻮﻣﻰ ﺑﻴﺸــﺘﺮ
500ﻣﻴﻠﻴﺎﺭﺩ ﺭﻳﺎﻝ ﺍﻋﺘﺒﺎﺭ ﺩﺭﻧﻈﺮ ﮔﺮﻓﺘﻪ ﺷﺪ
ﻛﺎﺭﺧﺎﻧﻪ ﺑﺎﻓﺖ ﺑﻠﻮچ
ﻛﻪ250ﻣﻴﻠﻴﺎﺭﺩ ﺭﻳﺎﻝ ﺩﺭ ﺳﺎﻝ 94ﺍﺧﺘﺼﺎﺹ ﻛﻮﺗﺎﻫﻰ ﻛﺮﺩﻩﺍﻳﻢ ﺍﻣﺎ ﺍﺳﺖ.
ﻭﻯ ﺍﻓــﺰﻭﺩ :ﺷــﺮﻛﺖﻫﺎﻯ ﺳــﺎﺯﻧﺪﻩ ﺍﻳﻦ
ﻳﺎﻓﺖ .ﺑﻪ ﺍﻳﻦ ﺗﺮﺗﻴﺐ ﺍﻣﺮﻭﺯ ﻣﺎ ﺗﻮﺍﻧﺴــﺘﻪﺍﻳﻢ ﺣﺎﻻ ﻗﺼﺪ ﺟﺒﺮﺍﻥ ﺩﺍﺭﻳﻢ
ﻛﺎﺭﺧﺎﻧﻪ ﺭﺍ ﺑﻪ ﺗﺠﻬﻴﺰﺍﺕ ﺿﺪﺁﺗﺶ ،ﻛﻤﭙﺮﺳﻮﺭ ﻭ ﻗﻮﻝ ﺷﺮﻑ ﻣﻰﺩﻫﻢ ﻣﺎﺷــﻴﻦﺁﻻﺕ ،ﺑــﺮ ﺍﺳــﺎﺱ ﻗــﺮﺍﺭﺩﺍﺩ ،ﺑﺎﻳﺪ
ﻫﻮﺍ 2 ،ﺩﺳﺘﮕﺎﻩ ﻟﻴﻔﺘﺮﺍﻙ ﻭ 2ﺩﺳﺘﮕﺎﻩ ﺩﻳﮓ ﺍﻳﻦ ﻛﺎﺭﺧﺎﻧﻪ ﻣﺎﻧﻨﺪ ﻗﺒﻞ ﺑــﺮﺍﻯ ﺁﻣﻮﺯﺵ ﻧﻴﺮﻭﻫــﺎﻯ ﻣﺎ ﺍﻗــﺪﺍﻡ ﻛﻨﻨﺪ.
ﺑﺨــﺎﺭ ﺑﺎ ﻇﺮﻓﻴﺖﻫــﺎﻯ 15ﻭ 30ﺗﻦ ﻣﺠﻬﺰ ﺑﺎ ﺑﻴﺶ ﺍﺯ 2ﻫﺰﺍﺭ ﻛﺎﺭﮔﺮ ﺩﺭﺣﺎﻝﺣﺎﺿــﺮ 124ﻧﻔــﺮ ﺩﺭ ﻛﺎﺭﺧﺎﻧﻪ ﺑﺎﻓﺖ
ﺍﺣﻴﺎ ﺷﻮﺩ
ﺑﻠﻮچ ﻓﻌﺎﻟﻴﺖ ﻣﻰﻛﻨﻨﺪ ﻛﻪ ﺑﺎ ﺭﺍﻩﺍﻧﺪﺍﺯﻯ ﺧﻂ
ﻛﻨﻴﻢ .ﻋﻼﻭﻩ ﺑﺮ ﺍﻳﻦ ﺑﺎﺯﺳــﺎﺯﻯ ﻭ ﻧﻮﺳــﺎﺯﻯ
ﺩﻳﮓﻫــﺎﻯ ﺑﺨﺎﺭ ﺍﻧﺠﺎﻡ ﻭ ﺳﻴﺴــﺘﻢ ﺁﺭﺍﻭ ﻛﻪ
ﺭﻳﺴــﻨﺪﮔﻰ 200ﺗﺎ 250ﻧﻔﺮ ﺑﻪ ﺍﻳﻦ ﺗﻌﺪﺍﺩ
ﺍﻳﻨﻔﻮﮔﺮﺍﻓﻰ
ﻣﻨﺒﻊ :ﻣﺮﻛﺰ ﺁﻣﺎﺭ
ﺍﻓﺰﻭﺩﻩ ﻣﻰﺷﻮﺩ.
ﺑﻪ ﮔﻔﺘﻪ ﺳﺠﺎﺩﻯ ﺍﺣﻴﺎﻯ ﻟﻮﺍﺯﻡ ﻭ ﺍﻣﻜﺎﻧﺎﺕ ﻛﺎﺭﺧﺎﻧﻪ ﺑﺎﻓﺖ
ﺑﻠﻮچ ﺍﻳﺮﺍﻧﺸــﻬﺮ ﺿﺮﻭﺭﻯ ﺍﺳﺖ ﻭ ﺑﺎﻳﺪ ﻣﺴﺌﻮﻻﻥ ﺯﻯﺭﺭﺑﻂ
ﻧﻴﺎﺯﻫﺎﻯ ﺍﻳﻦ ﻛﺎﺭﺧﺎﻧﻪ ﺭﺍ ﺑﻴﺸــﺘﺮ ﻣﻮﺭﺩ ﺗﻮﺟﻪ ﻗﺮﺍﺭ ﺩﻫﻨﺪ.
ﺍﻓﺰﺍﻳــﺶ ﺗﻮﻟﻴﺪﺍﺕ ﻧﺴــﺎﺟﻰ ﺍﻳﻦ ﻭﺍﺣﺪ ﻣﺴــﺘﻠﺰﻡ ﺗﻼﺵ
ﻫﻤﮕﺎﻧﻰ ﻣﺪﻳﺮﺍﻥ ﻭ ﻣﺴﺌﻮﻻﻥ ﺫﻯﺭﺑﻂ ﺍﺳﺖ.
ﻭﻯ ﺑﺎ ﺑﻴﺎﻥ ﺍﻳﻦ ﻣﻄﻠﺐ ﻛﻪ ﺩﺭ ﺣﺎﻝ ﺣﺎﺿﺮ ﻭﺍﺣﺪ ﺗﻮﻟﻴﺪﻯ
ﺑﺎﻓﺖ ﺑﻠﻮچ ﺍﻳﺮﺍﻧﺸــﻬﺮ ﺑﺨﺶ ﻛﻮﭼﻜﻰ ﺍﺯ ﺗﻮﻟﻴﺪ ﻧﺴــﺎﺟﻰ
ﻛﺸــﻮﺭ ﺭﺍ ﺑﻪ ﺧﻮﺩ ﺍﺧﺘﺼﺎﺹ ﺩﺍﺩﻩ ﺍﺳــﺖ ،ﺍﺑﺮﺍﺯ ﺍﻣﻴﺪﻭﺍﺭﻯ
ﻛﺮﺩ ﻛﻪ ﺑﺎ ﮔﺴــﺘﺮﺵ ﻭ ﺳﺎﺧﺖ ﻓﻀﺎﻫﺎﻯ ﻣﻨﺎﺳﺐ ﻭ ﺗﺎﻣﻴﻦ
ﻣﺎﺷــﻴﻦﺁﻻﺕ ﻧﻮﻳﻦ ﻭ ﺍﺳــﺘﻔﺎﺩﻩ ﺍﺯ ﻧﻴﺮﻭﻫﺎﻯ ﻣﺘﺨﺼﺺ ﻭ
ﺑﻮﻣﻰ ﺍﻳﻦ ﺭﻗﻢ ﺍﻓﺰﺍﻳﺶ ﺩﺍﺩﻩ ﺷﻮﺩ.
ﻣﺪﻳﺮﻋﺎﻣﻞ ﺷــﺮﻛﺖ ﮔﺴــﺘﺮﺵ ﺑﻠﻮچ ﺍﻳﺮﺍﻧﺸــﻬﺮ ﮔﻔﺖ:
ﺍﺣﻴﺎﻯ ﺩﻭﺑﺎﺭﻩ ﺍﻳﻦ ﻭﺍﺣﺪ ﻧﺴــﺎﺟﻰ ﻋﻼﻭﻩ ﺑﺮ ﺍﻳﺠﺎﺩ ﺍﺷﺘﻐﺎﻝ
ﻧﻘﺶ ﺑﺴﻴﺎﺭ ﻣﻬﻤﻰ ﺩﺭ ﺭﻭﻧﻖ ﺍﻗﺘﺼﺎﺩﻯ ﻣﻨﻄﻘﻪ ﺩﺍﺭﺩ.
ﺑﺮﺍﺳﺎﺱ ﺍﻳﻦ ﮔﺰﺍﺭﺵ ،ﻭﺍﮔﺬﺍﺭﻯ ﻛﺎﺭﺧﺎﻧﻪ ﺑﺎﻓﺖ ﺑﻠﻮچ ﺑﻪ
ﺍﻳﺪﺭﻭ ﺗﻮﺍﻧﺴــﺖ ﺟﺎﻧﻰ ﺩﻭﺑﺎﺭﻩ ﺑﻪ ﺍﻳﻦ ﻛﺎﺭﺧﺎﻧﻪ ﺩﻫﺪ ﻭ ﺣﺎﻻ
ﺍﻣﻴﺪﻭﺍﺭﻯﻫﺎﻳﻰ ﺑﺮﺍﻯ ﺭﻭﻧﻖ ﺩﻭﺑﺎﺭﻩ ﻧﺴﺎﺟﻰ ﺩﺭ ﺳﻴﺴﺘﺎﻥ ﻭ
ﺑﻠﻮﭼﺴﺘﺎﻥ ﺍﻳﺠﺎﺩ ﺷﺪﻩ ﺍﺳﺖ .ﺍﮔﺮﭼﻪ ﻛﺎﺭﻫﺎﻳﻰ ﺑﺮﺍﻯ ﻗﺼﺮ
ﺳــﻮﺧﺘﻪ ﻧﺴﺎﺟﻰ ﺍﻳﺮﺍﻧﺸﻬﺮ ﺍﻧﺠﺎﻡ ﺷــﺪﻩ ﻭ ﺷﺮﺍﻳﻂ ﺁﻥ ﺭﻭ
ﺑﻪ ﺑﻬﺒﻮﺩ ﺍﺳــﺖ ﺍﻣﺎ ﺍﻳﻦ ﻛﺎﺭﺧﺎﻧــﻪ ﺗﻨﻬﺎ ﻳﻜﻰ ﺍﺯ ﻭﺍﺣﺪﻫﺎﻯ
ﻧﺴﺎﺟﻰ ﺍﻳﺮﺍﻥ ﺍﺳــﺖ .ﻧﮕﺎﻫﻰ ﻛﻠﻰ ﺑﻪ ﻭﺍﺣﺪﻫﺎﻯ ﻧﺴﺎﺟﻰ
ﺍﻳﺮﺍﻥ ﻧﺸــﺎﻥ ﻣﻰﺩﻫﺪ ﺑﻴﺸﺘﺮ ﺍﻳﻦ ﺑﻨﮕﺎﻩﻫﺎ ﺷﺮﺍﻳﻂ ﺭﻛﻮﺩ ﺭﺍ
ﭘﺸﺖﺳﺮ ﻣﻰﮔﺬﺍﺭﻧﺪ.
ﺗﻮﺳﻌﻪ ﻛﺎﺭﺧﺎﻧﻪﻫﺎﻯ ﻧﺴﺎﺟﻰ ﺩﺭ ﺷﻬﺮﺳﺘﺎﻥﻫﺎ ﻋﻼﻭﻩ ﺑﺮ
ﺍﻳﺠﺎﺩ ﺍﺷــﺘﻐﺎﻝ ﻭ ﺍﻓﺰﺍﻳﺶ ﺳــﻄﺢ ﺭﻓﺎﻩ ،ﻭﺍﺑﺴﺘﮕﻰ ﺍﻗﺘﺼﺎﺩ
ﺑﻪ ﻧﻔــﺖ ﺭﺍ ﻛﺎﻫﺶ ﻣﻰﺩﻫﺪ ﻭ ﺩﺭﻧﻬﺎﻳــﺖ ﺗﻮﻟﻴﺪ ﻧﺎﺧﺎﻟﺺ
ﻣﻠﻰ ﺭﺍ ﺍﺭﺗﻘﺎ ﻣﻰﺑﺨﺸﺪ ﻭ ﺩﺭ ﻣﻘﺎﺑﻞ ﻧﺎﻛﺎﺭﺁﻳﻰ ﺍﻳﻦ ﺻﻨﻌﺖ،
ﻭﺍﺭﺩﺍﺕ ﭘﺎﺭﭼﻪﻫﺎﻯ ﺧﺎﺭﺟﻰ ﺭﺍ ﺍﻓﺰﺍﻳﺶ ﻣﻰﺩﻫﺪ .ﺍﺯ ﺍﻳﻦﺭﻭ،
ﺩﺭ ﻋﺮﺻﻪ ﻧﺴــﺎﺟﻰ ﻧﻴﺎﺯﻣﻨــﺪ ﻣﺪﻳﺮﻳﺖ ﻣﻨﺎﺑﻊ ﺍﻧﺴــﺎﻧﻰ ﻭ
ﻣﺎﻟﻰ ﻭ ﺑﺮﺭﺳــﻰ ﻧﻴﺎﺯﻣﻨﺪﻯﻫــﺎ ﻭ ﺑﺮﻧﺎﻣﻪﺭﻳﺰﻯﻫﺎﻯ ﺩﻗﻴﻖ
ﻫﺴﺘﻴﻢ.
ﻛﺎﺭﺗﻮﻥ ﺭﻭﺯ
ﻣﻮﺝ ﺣﺎﺷﻴﻪ ﻧﺸﻴﻨﻰ ﺩﺭ ﺷﻬﺮﻫﺎﻯ ﺑﺰﺭگ
ﻃﺮﺡ :ﺣﺴﻴﻦ ﻋﻠﻴﺰﺍﺩﻩ /ﺭﻭﺯﻧﺎﻣﻪ ﮔﺴﺘﺮﺵ ﺻﻨﻌﺖ